Glamping generates $1.5 billion annually in US tourism revenue alone. The average guest is a college-educated professional with a household income over $100,000. This data details the market's rapid growth and its affluent consumer base.
Key Takeaways
- 42% of millennials prefer glamping over traditional camping
- Average glamping guest age is 35-44 years, comprising 31% of bookings
- 68% of glampers have household income over $100,000 annually
- USA leads with 45% of global glamping sites
- UK has over 2,500 glamping pods operational in 2023
- Costa Rica glamping revenue up 67% since 2020
- Glamping generates $1.5 billion annually in US tourism revenue
- Average glamping site creates 12 direct jobs locally
- UK glamping contributes £1.2 billion to GDP yearly
- The global glamping market was valued at USD 2.86 billion in 2020 and is expected to grow at a CAGR of 11.5% from 2021 to 2028
- Glamping market in North America accounted for 38% of global revenue in 2022
- Europe glamping market projected to reach USD 2.1 billion by 2027 at CAGR 13.2%
- 76% of glamping sites use solar power exclusively
- Glamping reduces camping waste by 40% through reusable amenities
- 89% of glampers choose sites with zero-plastic policies
Glamping is booming with affluent, social media focused travelers choosing luxury eco stays over traditional camping.
Related reading
01 · Category
Consumer Trends15 stats
01
42% of millennials prefer glamping over traditional camping
02
Average glamping guest age is 35-44 years, comprising 31% of bookings
03
68% of glampers have household income over $100,000 annually
04
Women make up 55% of glamping participants globally
05
73% of glampers seek luxury amenities like hot tubs and Wi-Fi
06
Families represent 47% of glamping stays in 2023
07
62% of urban dwellers choose glamping for weekend getaways
08
Solo female travelers increased by 28% in glamping bookings 2022-2023
09
81% of Gen Z glampers prioritize Instagram-worthy experiences
10
Repeat glampers account for 39% of total bookings annually
11
Couples comprise 29% of glamping market with average spend $450/night
12
56% of glampers are college-educated professionals
13
Pet-friendly glamping sees 34% higher occupancy rates
14
65% prefer eco-luxury glamping over standard resorts
15
Remote workers book 22% more glamping stays post-pandemic
Interpretation
Consumer Trends Interpretation
The glamping market reveals that modern luxury is less about chandeliers and more about Wi-Fi in the woods, where a well-heeled, Instagram-conscious crowd—from affluent millennials to solo female travelers and remote workers—pays a premium to enjoy nature without actually having to survive it.
02 · Category
Destination Insights13 stats
01
USA leads with 45% of global glamping sites
02
UK has over 2,500 glamping pods operational in 2023
03
Costa Rica glamping revenue up 67% since 2020
04
Australian Outback glamping sites grew by 41% in 2022-2023
05
France's glamping parks host 1.2 million visitors yearly
06
Top glamping destination: Yellowstone National Park with 150+ sites
07
New Zealand glamping market expanded to 800 sites by 2023
08
Italy's Tuscany region sees 25% YoY glamping growth
09
Canada glamping in Banff averages 92% occupancy
10
South Africa safari glamping up 55% post-COVID
11
Spain's glamping beaches attract 900k visitors annually
12
Portugal Algarve glamping sites number 400+
13
Iceland's geothermal glamping boomed 72% in 2023
Interpretation
Destination Insights Interpretation
The world is collectively trading traditional tents for luxury yurts and safari pods, with America holding nearly half the global playground, proving that our desire to connect with nature is now firmly intertwined with a demand for high-thread-count sheets and stunning views.
03 · Category
Economic Impact11 stats
01
Glamping generates $1.5 billion annually in US tourism revenue
02
Average glamping site creates 12 direct jobs locally
03
UK glamping contributes £1.2 billion to GDP yearly
04
Global glamping industry employs 250,000 people in 2023
05
Average nightly revenue per glamping unit: $350worldwide
06
US glamping operators report 85% profit margins on peak season
07
Glamping boosts rural economies by 18% in participating areas
08
Australia glamping adds AUD 500 million to tourism sector
09
France glamping tax revenue: €150 million in 2023
10
Each glamping guest spends $250on local goods/services
11
Glamping ROI averages 25% within first 2 years
Interpretation
Economic Impact Interpretation
Glamping is quietly transforming tourism into an economic engine where luxury tents not only house dreamy getaways but also build entire local economies on the promise of a comfortable night under the stars.
More related reading
04 · Category
Market Growth10 stats
01
The global glamping market was valued at USD 2.86 billion in 2020 and is expected to grow at a CAGR of 11.5% from 2021 to 2028
02
Glamping market in North America accounted for 38% of global revenue in 2022
03
Europe glamping market projected to reach USD 2.1 billion by 2027 at CAGR 13.2%
04
Asia-Pacific glamping sector grew by 15.4% YoY in 2023 due to rising tourism
05
Luxury glamping segment expected to dominate with 45% market share by 2030
06
US glamping market size hit USD 1.2 billion in 2023
07
Global glamping bookings increased by 54% from 2019 to 2022
08
Tent glamping held 52% market share in 2022 globally
09
UK glamping revenue reached £450 million in 2023
10
Glamping market CAGR forecasted at 14.1% for 2024-2032 in emerging markets
Interpretation
Market Growth Interpretation
The global glamping market, now worth billions and growing at a double-digit clip, proves that a significant portion of humanity has collectively decided that the ideal vacation involves a king-sized bed under canvas, with North America leading the charge, Europe and Asia-Pacific rapidly pitching their own luxury tents, and the entire industry booming because we all want to Instagram a bear from the safety of a chic yurt.
05 · Category
Sustainability Practices10 stats
01
76% of glamping sites use solar power exclusively
02
Glamping reduces camping waste by 40% through reusable amenities
03
89% of glampers choose sites with zero-plastic policies
04
Eco-glamping sites offset 100% of carbon emissions annually
05
Water usage in glamping is 30% lower than hotels per guest
06
65% of glamping structures built with sustainable timber
07
Glamping sites recycle 92% of operational waste
08
Biodiversity impact: Glamping preserves 2x more habitat than RVs
09
54% growth in certified organic glamping farms since 2020
10
Energy savings: Glamping yurts use 50% less power than cabins
Interpretation
Sustainability Practices Interpretation
Glamping is proving that you can enjoy a plush pillow under the stars while giving the planet a much-needed breather, one solar panel and reusable wine glass at a time.
Reference
Cite This Report
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APA
Kevin O'Brien. (2026, February 13). Glamping Statistics. Gitnux. https://gitnux.org/glamping-statistics
MLA
Kevin O'Brien. "Glamping Statistics." Gitnux, 13 Feb 2026, https://gitnux.org/glamping-statistics.
Chicago
Kevin O'Brien. 2026. "Glamping Statistics." Gitnux. https://gitnux.org/glamping-statistics.
Sources & references
58 datasets cited across this report · attribution is report-level