GITNUX MARKETDATA REPORT 2024

Gig Economy Industry Statistics

The Gig Economy industry is rapidly growing, with over 36% of the U.S. workforce participating as on-demand workers, and is expected to continue expanding globally.

Highlights: Gig Economy Industry Statistics

  • Currently, around 57 million people in the US are part of the Gig Economy.
  • The gig economy is projected to raise $455 billion from 2017 to 2023 globally.
  • About 46% of Generation Z workers are freelancers.
  • About 81% of gig workers use digital marketplaces to find work.
  • Around 40% of gig workers feel that they have flexible working conditions.
  • Gig work is preferred by more than 60% of freelancers in the U.S.
  • 69% of gig workers stated they opted for gig work due to schedule flexibility.
  • Approximately 24% of Americans have earned money in the digital 'platform economy' in the past year.
  • Approximately 44% of U.S. gig workers rely on their gig income to make ends meet.
  • The average monthly income for gig workers could vary from $828 to $3,348.
  • Freelance gigs pay on average 17% more than traditional jobs.
  • The number of gig workers aged 55 and above increased by 33% from 2014 to 2019.
  • A total of 35% of the U.S. workforce, or 55 million people, were gig workers in 2016.
  • In 2021, 18% of digital gig workers in India earned a monthly income greater than INR 50,000.
  • The largest segment of the gig economy, transportation-based services, generated $4.8B in the US in 2017.
  • In the UK, it's estimated that around 4.7 million people are engaged in the gig economy.
  • 56% of gig economy workers said they are more satisfied with their current work than in their traditional full-time jobs.

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The Latest Gig Economy Industry Statistics Explained

Currently, around 57 million people in the US are part of the Gig Economy.

The statistic “Currently, around 57 million people in the US are part of the Gig Economy” refers to the approximate number of individuals in the United States who are engaged in freelance or independent work arrangements, also known as the gig economy. These workers often take on short-term projects or tasks, such as driving for ride-sharing services, delivering groceries, or providing services through online platforms. The gig economy offers flexible employment opportunities and allows individuals to work on their terms, often utilizing digital technology to connect with clients or customers. The significance of this statistic highlights the growing trend of alternative work arrangements and the impact it has on the traditional labor market and economy.

The gig economy is projected to raise $455 billion from 2017 to 2023 globally.

The statistic that the gig economy is projected to raise $455 billion from 2017 to 2023 globally represents the substantial financial impact of the growing trend of individuals participating in short-term and freelance work arrangements. This statistic encompasses all forms of gig work, including online platforms, app-based services, and traditional freelance roles. The projected increase in revenue over the six-year period highlights the expanding scope and importance of the gig economy in the overall global economic landscape. This trend signifies a transformation in how people choose to work and earn income, with implications for businesses, workers, and policymakers alike.

About 46% of Generation Z workers are freelancers.

The statistic that about 46% of Generation Z workers are freelancers indicates a significant trend in the workforce composition of the youngest generation entering the labor market. This suggests that a sizeable portion of Generation Z individuals are opting for independent work arrangements rather than traditional full-time employment. Factors such as increased access to technology, desire for flexibility, and the gig economy’s growth may be contributing to this shift towards freelancing among Generation Z workers. This statistic highlights the changing nature of work patterns and preferences among young individuals, showcasing a move towards more non-traditional employment models in today’s dynamic and evolving job market.

About 81% of gig workers use digital marketplaces to find work.

The statistic that about 81% of gig workers use digital marketplaces to find work indicates a strong reliance on online platforms within the gig economy. This high percentage suggests that the majority of individuals engaging in gig work, such as freelancing or independent contracting, are utilizing digital marketplaces as a primary means of securing employment opportunities. These platforms likely offer benefits such as ease of access to a wide range of gigs, flexibility in choosing work assignments, and potentially wider geographic reach for both workers and employers. The prevalence of gig workers using digital marketplaces underscores the ongoing shift towards online platforms as key tools in the modern labor market and highlights the importance of understanding and adapting to this trend in workforce dynamics.

Around 40% of gig workers feel that they have flexible working conditions.

The statistic “Around 40% of gig workers feel that they have flexible working conditions” indicates that a significant portion of gig workers perceive their work arrangements to offer flexibility. This suggests that a substantial proportion of individuals engaged in gigs, which are temporary and flexible jobs often facilitated through online platforms, feel that they have some control over their work schedules and locations. This perception of flexibility could be a key factor in why individuals choose gig work, as it allows them to balance work with other commitments or preferences. Understanding the level of flexibility perceived by gig workers is important for policymakers, employers, and researchers to better support this segment of the workforce and address any challenges or opportunities associated with gig work.

Gig work is preferred by more than 60% of freelancers in the U.S.

The statistic “Gig work is preferred by more than 60% of freelancers in the U.S.” indicates that a majority of freelancers in the United States favor working in temporary and flexible job arrangements over traditional full-time employment. This preference for gig work suggests that freelancers value the autonomy, variety, and potentially higher earning potential that comes with this type of work arrangement. The statistic highlights a shift in the labor market towards alternative employment models and reflects the changing preferences of workers seeking greater control over their schedules and work experiences.

69% of gig workers stated they opted for gig work due to schedule flexibility.

The statistic indicates that a significant majority, specifically 69%, of gig workers surveyed cited schedule flexibility as a primary reason for choosing gig work. This suggests that the ability to have control over one’s working hours and the flexibility to set their own schedules are key factors influencing individuals to opt for gig opportunities. These findings are important for employers and policymakers to understand the motivations of gig workers and to consider ways to support and enhance flexibility options within the gig economy. It also highlights the appeal and value that schedule flexibility holds for a large portion of the gig workforce.

Approximately 24% of Americans have earned money in the digital ‘platform economy’ in the past year.

The statistic that approximately 24% of Americans have earned money in the digital “platform economy” in the past year indicates the significant prevalence of individuals participating in online work platforms such as ridesharing services, freelance job sites, and other digital marketplaces. This statistic highlights the growing trend of individuals utilizing these digital platforms as a means of earning income, showcasing the shifting landscape of the traditional labor market towards a more flexible and technology-driven economy. It also suggests a potential shift in how people are choosing to supplement their income or earn a living, embracing the opportunities provided by the digital economy. This statistic serves as a reflection of the evolving nature of work and employment patterns in the modern era, influenced by technological advancements and changing preferences among workers.

Approximately 44% of U.S. gig workers rely on their gig income to make ends meet.

The statistic indicating that approximately 44% of U.S. gig workers rely on their gig income to make ends meet highlights the significant economic dependence of a substantial portion of the gig workforce on these temporary and often unstable work arrangements. This suggests that for nearly half of gig workers, their gig income serves as a critical source of financial support for covering essential expenses such as housing, food, and bills. The statistic underscores the importance of gig work in the overall financial landscape for many individuals in the U.S., while also emphasizing the precarious nature of gig employment and the potential vulnerabilities faced by those reliant on this income stream for their livelihood.

The average monthly income for gig workers could vary from $828 to $3,348.

The statistic stating that the average monthly income for gig workers could vary from $828 to $3,348 indicates the range within which the average monthly income of gig workers falls. This range suggests significant variability in the earnings of gig workers, with some individuals earning as little as $828 per month while others earn as much as $3,348 per month on average. The wide range highlights the diverse nature of gig work and the potential for both lower and higher income levels within this sector. Factors such as the type of gig work, hours worked, skills, and market conditions can contribute to the varying income levels observed among gig workers.

Freelance gigs pay on average 17% more than traditional jobs.

The statistic ‘Freelance gigs pay on average 17% more than traditional jobs’ implies that individuals who engage in freelance work generally earn 17% higher compensation compared to those in traditional employment arrangements. This suggests that freelance opportunities offer a financial advantage in terms of higher pay for the work performed. It is important to note that this statistic is an average, meaning that while some freelance gigs may pay significantly more than traditional jobs, others may not offer as significant an income increase. Factors influencing this discrepancy may include the individual’s skills, experience, industry, and market demand for their services. Overall, the statistic highlights the potential for higher earnings in the freelance sector compared to traditional employment.

The number of gig workers aged 55 and above increased by 33% from 2014 to 2019.

The statistic indicates that the quantity of gig workers who are aged 55 years and older has grown by 33% between 2014 and 2019. This suggests a significant upward trend in older individuals engaging in gig work over the five-year period. The increase in this demographic’s participation in the gig economy could be influenced by various factors, such as greater financial need in retirement, the desire for flexible work arrangements, technological advancements enabling remote work, and the opportunity to leverage their existing skills and experience in different ways. This trend highlights the evolving landscape of work and the importance of considering the diverse demographics of gig workers in understanding the changing nature of employment.

A total of 35% of the U.S. workforce, or 55 million people, were gig workers in 2016.

The statistic specifies that 35% of the U.S. workforce, equivalent to 55 million individuals, were engaged in gig work in 2016. Gig work refers to temporary, freelancing, or independent contract positions that individuals undertake typically through online platforms or other means. This statistic implies a significant portion of the workforce was participating in non-traditional forms of employment at the time, highlighting a growing trend of individuals opting for flexibility and autonomy in their work arrangements. The rise of gig work has implications for labor market dynamics, job security, benefits coverage, and overall economic stability, which necessitate further examination and policy considerations.

In 2021, 18% of digital gig workers in India earned a monthly income greater than INR 50,000.

The statistic “In 2021, 18% of digital gig workers in India earned a monthly income greater than INR 50,000” highlights the proportion of individuals working in the digital gig economy in India who were able to earn more than INR 50,000 per month during the year 2021. This statistic sheds light on the income distribution within the digital gig workforce in the country, indicating that a notable segment of workers were able to achieve a relatively high level of earnings. By quantifying the percentage of gig workers surpassing this income threshold, it provides valuable insight into the earning potential and economic opportunities available within the digital gig sector in India during the specified time period.

The largest segment of the gig economy, transportation-based services, generated $4.8B in the US in 2017.

This statistic indicates that transportation-based services, which represent the most prominent sector within the gig economy, generated a total of $4.8 billion in revenue in the United States during the year 2017. This signifies the significant economic contribution of gig workers providing services related to transportation, such as ridesharing and delivery services, to the overall economy. This data highlights the growing prominence and financial impact of the gig economy in the transportation sector, reflecting the increasing reliance on flexible, on-demand work arrangements in today’s economy.

In the UK, it’s estimated that around 4.7 million people are engaged in the gig economy.

The statistic that approximately 4.7 million people are engaged in the gig economy in the UK suggests a significant portion of the workforce is participating in non-traditional, freelance, and short-term work arrangements. The gig economy represents a shift away from traditional employment models, with individuals taking on multiple short-term or freelance jobs through platforms or directly with clients. This statistic highlights the growing trend of gig work in the UK, which can offer flexibility and autonomy to workers but may also bring challenges such as job insecurity and lack of employment protections. Understanding the size and impact of the gig economy is essential for policymakers, employers, and workers to address issues around fair pay, benefits, and job security in this evolving labor market landscape.

56% of gig economy workers said they are more satisfied with their current work than in their traditional full-time jobs.

The statistic indicates that 56% of gig economy workers expressed a higher level of satisfaction with their current work compared to their previous traditional full-time jobs. This suggests that a majority of gig workers have found greater fulfillment and contentment in the flexibility and autonomy that the gig economy offers. The data highlights a potentially positive aspect of gig work, as it implies that this type of employment arrangement aligns more closely with the preferences and values of a significant portion of the workforce who seek greater control over their schedules and work environments. The statistic underscores the appeal of the gig economy for many individuals seeking a more satisfying and fulfilling work experience than what they experienced in traditional full-time roles.

References

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How we write our statistic reports:

We have not conducted any studies ourselves. Our article provides a summary of all the statistics and studies available at the time of writing. We are solely presenting a summary, not expressing our own opinion. We have collected all statistics within our internal database. In some cases, we use Artificial Intelligence for formulating the statistics. The articles are updated regularly.

See our Editorial Process.

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