GITNUXREPORT 2026

German Hospitality Industry Statistics

Germany's hospitality industry saw strong post-pandemic recovery and growth in 2023.

Jannik Lindner

Co-Founder of Gitnux, specialized in content and tech since 2016.

First published: Feb 13, 2026

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Statistic 1

Germany had 56,200 hotels in 2023, offering 2.6 million bed places.

Statistic 2

Occupancy rate in German hotels averaged 64.8% in 2023.

Statistic 3

4- and 5-star hotels numbered 8,200 in 2023 with 1.2 million beds.

Statistic 4

Average hotel room count per establishment was 45.2 rooms in 2023.

Statistic 5

Vacation apartments and holiday homes totaled 42,000 units in 2023.

Statistic 6

City hotels had 72% occupancy vs. 58% in rural areas in 2023.

Statistic 7

New hotel openings added 15,300 rooms in 2023.

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Budget hotels (1-3 stars) comprised 68% of total hotels in 2023.

Statistic 9

Average hotel size in Bavaria was 62 rooms, largest regionally in 2023.

Statistic 10

Campground sites offered 1.4 million pitches in 2023.

Statistic 11

Hotel renovation investments totaled €2.1 billion in 2023.

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Serviced apartments grew to 25,000 units in 2023.

Statistic 13

Luxury suite availability increased 11% to 18,500 in 2023.

Statistic 14

Eco-certified hotels numbered 3,400 in 2023.

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Airport hotels totaled 450 properties with 85,000 rooms in 2023.

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Conference hotels offered 1.8 million m² of space in 2023.

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Family-run hotels accounted for 52% of total in 2023.

Statistic 18

The German hospitality industry employed 3.2 million people in 2023, accounting for 7.8% of total employment.

Statistic 19

Hotels provided 1.1 million jobs in Germany as of 2023.

Statistic 20

Gastronomy sector jobs numbered 2.1 million in 2023, with 45% part-time positions.

Statistic 21

Average monthly gross wage in hospitality was €2,850 in 2023.

Statistic 22

28% of hospitality workers were under 25 years old in 2023.

Statistic 23

Female employment in German hospitality reached 52.3% in 2023.

Statistic 24

Vocational training apprentices in hospitality totaled 145,000 in 2023.

Statistic 25

Staff turnover rate in hotels was 32.5% in 2023.

Statistic 26

Foreign workers comprised 19.8% of hospitality workforce in 2023.

Statistic 27

Full-time equivalents in accommodation services were 780,000 in 2023.

Statistic 28

Chefs and kitchen staff numbered 450,000 in gastronomy in 2023.

Statistic 29

Hotel management positions grew by 5.2% to 45,000 in 2023.

Statistic 30

Seasonal employment peaked at 600,000 jobs in summer 2023.

Statistic 31

Unemployment rate in hospitality was 4.2% in 2023.

Statistic 32

Training participation rate among hospitality workers was 68% in 2023.

Statistic 33

Overtime hours averaged 120 per employee annually in 2023.

Statistic 34

Disability employment quota in hospitality reached 4.8% in 2023.

Statistic 35

New hires in hospitality totaled 850,000 in 2023.

Statistic 36

In 2023, the German hospitality industry generated total revenue of €45.2 billion, reflecting a 12.5% growth compared to 2022 driven by post-pandemic recovery.

Statistic 37

The accommodation sector within German hospitality contributed €28.7 billion to revenue in 2023, accounting for 63.5% of the total industry turnover.

Statistic 38

Food and beverage services in Germany achieved €16.5 billion in sales in 2023, up 8.2% from the prior year due to increased dining out.

Statistic 39

Germany's hospitality market size was valued at €52.1 billion in 2023, with a projected CAGR of 4.8% through 2028.

Statistic 40

In 2022, the hotel industry's gross value added stood at €18.9 billion, representing 0.45% of Germany's GDP.

Statistic 41

Revenue per available room (RevPAR) in German hotels averaged €92.50 in 2023, a 15.3% rise from 2022.

Statistic 42

The catering sector's turnover reached €92.4 billion in 2023, including hospitality contributions of 18%.

Statistic 43

Luxury hotels in Germany reported €4.2 billion in revenue in 2023, with occupancy rates boosting profitability.

Statistic 44

Midscale hotels generated €12.8 billion, comprising 44.6% of total hotel revenue in 2023.

Statistic 45

Event and conference catering added €3.1 billion to hospitality revenue in 2023.

Statistic 46

The hospitality industry's contribution to Germany's tax revenue was €12.7 billion in 2023.

Statistic 47

Average daily rate (ADR) for hotels in Germany hit €145.20 in Q4 2023.

Statistic 48

Restaurant revenue in hospitality grew by 9.7% to €45.6 billion in 2023.

Statistic 49

Total hospitality exports via tourism services amounted to €48.3 billion in 2023.

Statistic 50

Investment in hospitality real estate reached €5.9 billion in 2023.

Statistic 51

The hospitality sector's EBITDA margin improved to 18.4% in 2023 from 14.2% in 2022.

Statistic 52

Banquet and event services revenue surged 22% to €2.8 billion in 2023.

Statistic 53

Online booking revenue for hospitality services was €15.4 billion in 2023.

Statistic 54

Regional hospitality revenue in Bavaria totaled €10.2 billion in 2023.

Statistic 55

Berlin's hospitality turnover reached €3.7 billion in 2023.

Statistic 56

The sector invested €1.2 billion in sustainable practices in 2023.

Statistic 57

42% of hotels adopted zero-waste policies by 2023.

Statistic 58

Renewable energy usage in hospitality reached 35% in 2023.

Statistic 59

Carbon footprint per overnight stay dropped 18% to 12.4 kg CO2 in 2023.

Statistic 60

67% of guests preferred eco-certified accommodations in 2023.

Statistic 61

Water consumption reduced by 22% per guest night to 180 liters in 2023.

Statistic 62

Plant-based menu options increased 45% in restaurants in 2023.

Statistic 63

EV charging stations at hotels grew to 12,500 in 2023.

Statistic 64

Digital check-in adoption rate hit 58% in 2023.

Statistic 65

Contactless payments used in 76% of hospitality transactions in 2023.

Statistic 66

AI-driven revenue management in 32% of hotels in 2023.

Statistic 67

Wellness and spa services revenue up 19% to €4.5 billion in 2023.

Statistic 68

Booking.com market share was 28% for German hotels in 2023.

Statistic 69

Post-COVID hygiene standards retained by 89% of establishments.

Statistic 70

Experiential tourism bookings rose 34% in 2023.

Statistic 71

Labor shortage affected 72% of hospitality businesses in 2023.

Statistic 72

Inflation impacted costs by 11.2% in hospitality in 2023.

Statistic 73

Online reviews influenced 82% of booking decisions in 2023.

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Mobile app bookings grew 41% to 22 million in 2023.

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Projected hospitality revenue growth of 5.1% CAGR to 2028.

Statistic 76

Total overnight stays in German hotels reached 78.4 million in 2023.

Statistic 77

International tourist arrivals grew 14.2% to 32.6 million in 2023.

Statistic 78

Domestic overnight stays totaled 145.2 million nights in 2023.

Statistic 79

Average length of stay in hotels was 2.8 nights in 2023.

Statistic 80

Top source market Netherlands contributed 5.2 million arrivals in 2023.

Statistic 81

US tourists made 2.8 million overnight stays in 2023.

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Munich saw 14.1 million overnight stays in 2023.

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Business travel overnight stays were 28.4 million in 2023.

Statistic 84

Leisure overnight stays reached 195.2 million in 2023.

Statistic 85

Winter season overnight stays increased 9% to 42.3 million in 2023.

Statistic 86

Shoulder season (spring/fall) saw 68.7 million stays in 2023.

Statistic 87

UK visitors totaled 3.9 million arrivals in 2023.

Statistic 88

Airbnb nights booked hit 12.5 million in Germany in 2023.

Statistic 89

Baltic Sea region recorded 22.4 million stays in 2023.

Statistic 90

Rhine Valley attractions drew 8.7 million overnight stays.

Statistic 91

Digital nomad stays grew 25% to 1.2 million in 2023.

Statistic 92

Group travel overnight stays were 45.6 million in 2023.

Statistic 93

Medical tourism stays reached 450,000 in 2023.

Statistic 94

Cycling tourists contributed 15.3 million overnight stays.

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From the vibrant €45.2 billion revenue and bustling 3.2 million jobs to the €5.9 billion in investment and a strong 18.4% EBITDA margin, Germany's hospitality industry in 2023 isn't just recovering—it's ambitiously building a future that combines robust growth with deep commitments to sustainability, innovation, and exceptional service.

Key Takeaways

In 2023, the German hospitality industry generated total revenue of €45.2 billion, reflecting a 12.5% growth compared to 2022 driven by post-pandemic recovery.
The accommodation sector within German hospitality contributed €28.7 billion to revenue in 2023, accounting for 63.5% of the total industry turnover.
Food and beverage services in Germany achieved €16.5 billion in sales in 2023, up 8.2% from the prior year due to increased dining out.
The German hospitality industry employed 3.2 million people in 2023, accounting for 7.8% of total employment.
Hotels provided 1.1 million jobs in Germany as of 2023.
Gastronomy sector jobs numbered 2.1 million in 2023, with 45% part-time positions.
Germany had 56,200 hotels in 2023, offering 2.6 million bed places.
Occupancy rate in German hotels averaged 64.8% in 2023.
4- and 5-star hotels numbered 8,200 in 2023 with 1.2 million beds.
Total overnight stays in German hotels reached 78.4 million in 2023.
International tourist arrivals grew 14.2% to 32.6 million in 2023.
Domestic overnight stays totaled 145.2 million nights in 2023.
The sector invested €1.2 billion in sustainable practices in 2023.
42% of hotels adopted zero-waste policies by 2023.
Renewable energy usage in hospitality reached 35% in 2023.

Germany's hospitality industry saw strong post-pandemic recovery and growth in 2023.

Accommodation and Hotel Data

Germany had 56,200 hotels in 2023, offering 2.6 million bed places.
Occupancy rate in German hotels averaged 64.8% in 2023.
4- and 5-star hotels numbered 8,200 in 2023 with 1.2 million beds.
Average hotel room count per establishment was 45.2 rooms in 2023.
Vacation apartments and holiday homes totaled 42,000 units in 2023.
City hotels had 72% occupancy vs. 58% in rural areas in 2023.
New hotel openings added 15,300 rooms in 2023.
Budget hotels (1-3 stars) comprised 68% of total hotels in 2023.
Average hotel size in Bavaria was 62 rooms, largest regionally in 2023.
Campground sites offered 1.4 million pitches in 2023.
Hotel renovation investments totaled €2.1 billion in 2023.
Serviced apartments grew to 25,000 units in 2023.
Luxury suite availability increased 11% to 18,500 in 2023.
Eco-certified hotels numbered 3,400 in 2023.
Airport hotels totaled 450 properties with 85,000 rooms in 2023.
Conference hotels offered 1.8 million m² of space in 2023.
Family-run hotels accounted for 52% of total in 2023.

Accommodation and Hotel Data Interpretation

With over 56,000 hotels vying for guests, Germany's hospitality industry in 2023 was a masterclass in strategic variety, where city hotels thrived at 72% occupancy while sprawling Bavarian establishments and a booming luxury segment catered to every budget and desire, yet the charmingly persistent 64.8% national average occupancy suggests that for all its renovation investments and new openings, there's still a bed waiting for everyone—if you know where to look.

Employment Statistics

The German hospitality industry employed 3.2 million people in 2023, accounting for 7.8% of total employment.
Hotels provided 1.1 million jobs in Germany as of 2023.
Gastronomy sector jobs numbered 2.1 million in 2023, with 45% part-time positions.
Average monthly gross wage in hospitality was €2,850 in 2023.
28% of hospitality workers were under 25 years old in 2023.
Female employment in German hospitality reached 52.3% in 2023.
Vocational training apprentices in hospitality totaled 145,000 in 2023.
Staff turnover rate in hotels was 32.5% in 2023.
Foreign workers comprised 19.8% of hospitality workforce in 2023.
Full-time equivalents in accommodation services were 780,000 in 2023.
Chefs and kitchen staff numbered 450,000 in gastronomy in 2023.
Hotel management positions grew by 5.2% to 45,000 in 2023.
Seasonal employment peaked at 600,000 jobs in summer 2023.
Unemployment rate in hospitality was 4.2% in 2023.
Training participation rate among hospitality workers was 68% in 2023.
Overtime hours averaged 120 per employee annually in 2023.
Disability employment quota in hospitality reached 4.8% in 2023.
New hires in hospitality totaled 850,000 in 2023.

Employment Statistics Interpretation

Germany's hospitality industry is a vibrant, youthful engine of employment, though it seems to be running on a potent mix of part-time hours, frantic turnover, and apprenticeships, all while desperately trying to keep its 3.2 million-strong cast from either burning out or clocking out.

Revenue and Economic Impact

In 2023, the German hospitality industry generated total revenue of €45.2 billion, reflecting a 12.5% growth compared to 2022 driven by post-pandemic recovery.
The accommodation sector within German hospitality contributed €28.7 billion to revenue in 2023, accounting for 63.5% of the total industry turnover.
Food and beverage services in Germany achieved €16.5 billion in sales in 2023, up 8.2% from the prior year due to increased dining out.
Germany's hospitality market size was valued at €52.1 billion in 2023, with a projected CAGR of 4.8% through 2028.
In 2022, the hotel industry's gross value added stood at €18.9 billion, representing 0.45% of Germany's GDP.
Revenue per available room (RevPAR) in German hotels averaged €92.50 in 2023, a 15.3% rise from 2022.
The catering sector's turnover reached €92.4 billion in 2023, including hospitality contributions of 18%.
Luxury hotels in Germany reported €4.2 billion in revenue in 2023, with occupancy rates boosting profitability.
Midscale hotels generated €12.8 billion, comprising 44.6% of total hotel revenue in 2023.
Event and conference catering added €3.1 billion to hospitality revenue in 2023.
The hospitality industry's contribution to Germany's tax revenue was €12.7 billion in 2023.
Average daily rate (ADR) for hotels in Germany hit €145.20 in Q4 2023.
Restaurant revenue in hospitality grew by 9.7% to €45.6 billion in 2023.
Total hospitality exports via tourism services amounted to €48.3 billion in 2023.
Investment in hospitality real estate reached €5.9 billion in 2023.
The hospitality sector's EBITDA margin improved to 18.4% in 2023 from 14.2% in 2022.
Banquet and event services revenue surged 22% to €2.8 billion in 2023.
Online booking revenue for hospitality services was €15.4 billion in 2023.
Regional hospitality revenue in Bavaria totaled €10.2 billion in 2023.
Berlin's hospitality turnover reached €3.7 billion in 2023.

Revenue and Economic Impact Interpretation

Germany’s hospitality industry proved in 2023 that, after surviving a pandemic, it’s now thriving on a diet of higher room rates, revived dining-out habits, and a side of profitable events, serving up a robust €45.2 billion in revenue to remind everyone it’s a serious economic player, not just a good time.

Sustainability and Trends

The sector invested €1.2 billion in sustainable practices in 2023.
42% of hotels adopted zero-waste policies by 2023.
Renewable energy usage in hospitality reached 35% in 2023.
Carbon footprint per overnight stay dropped 18% to 12.4 kg CO2 in 2023.
67% of guests preferred eco-certified accommodations in 2023.
Water consumption reduced by 22% per guest night to 180 liters in 2023.
Plant-based menu options increased 45% in restaurants in 2023.
EV charging stations at hotels grew to 12,500 in 2023.
Digital check-in adoption rate hit 58% in 2023.
Contactless payments used in 76% of hospitality transactions in 2023.
AI-driven revenue management in 32% of hotels in 2023.
Wellness and spa services revenue up 19% to €4.5 billion in 2023.
Booking.com market share was 28% for German hotels in 2023.
Post-COVID hygiene standards retained by 89% of establishments.
Experiential tourism bookings rose 34% in 2023.
Labor shortage affected 72% of hospitality businesses in 2023.
Inflation impacted costs by 11.2% in hospitality in 2023.
Online reviews influenced 82% of booking decisions in 2023.
Mobile app bookings grew 41% to 22 million in 2023.
Projected hospitality revenue growth of 5.1% CAGR to 2028.

Sustainability and Trends Interpretation

It seems Germany's hospitality sector is shrewdly betting that today's guest would rather be wowed by a charging station and a zero-waste policy than a chocolate on the pillow, as evidenced by a €1.2 billion sustainable investment, a significant drop in carbon footprint, and the fact that 67% of travelers now prefer an eco-certified stay—even as the industry contends with labor shortages and inflation.

Tourism Arrivals and Overnight Stays

Total overnight stays in German hotels reached 78.4 million in 2023.
International tourist arrivals grew 14.2% to 32.6 million in 2023.
Domestic overnight stays totaled 145.2 million nights in 2023.
Average length of stay in hotels was 2.8 nights in 2023.
Top source market Netherlands contributed 5.2 million arrivals in 2023.
US tourists made 2.8 million overnight stays in 2023.
Munich saw 14.1 million overnight stays in 2023.
Business travel overnight stays were 28.4 million in 2023.
Leisure overnight stays reached 195.2 million in 2023.
Winter season overnight stays increased 9% to 42.3 million in 2023.
Shoulder season (spring/fall) saw 68.7 million stays in 2023.
UK visitors totaled 3.9 million arrivals in 2023.
Airbnb nights booked hit 12.5 million in Germany in 2023.
Baltic Sea region recorded 22.4 million stays in 2023.
Rhine Valley attractions drew 8.7 million overnight stays.
Digital nomad stays grew 25% to 1.2 million in 2023.
Group travel overnight stays were 45.6 million in 2023.
Medical tourism stays reached 450,000 in 2023.
Cycling tourists contributed 15.3 million overnight stays.

Tourism Arrivals and Overnight Stays Interpretation

While the Dutch are practically commuting and Americans are making themselves at home, Germany's hospitality industry is thriving on a potent cocktail of leisure, business, and a growing legion of pedal-pushing tourists and laptop-wielding nomads, proving that whether for a cure, a conference, or a castle, there's a German pillow for every purpose.