Gitnux/Report 2026

Food Beverage Cpg Industry Statistics

The global soft-drink retail market reached $777.8 billion in 2025, explore the figures behind growth, company scale, and private-label and automation shifts.
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November 11, 2026Updated
Food Beverage Cpg Industry Statistics
Marie LarsenWritten by Marie Larsen·Edited by Priya Chandrasekaran·Fact-checked by Olivia Thornton
Published ·Updated
How this report is researched
01Editorial Scope

Gitnux editors write the brief first: the topic, the inclusion rules, and the frame for what belongs.

02Source Research

Agents search the published record and log every extracted figure back to the passage it came from.

Read our full methodology →

Search agents attach provenance to every extracted figure.

Next review: within 31 days

01 Industry overview

The food beverage cpg industry at a glance

The global food and beverage CPG industry remains resilient but volume-constrained: global soft-drink retail sales reached $777.8 billion in 2025, while consumers increasingly favored value, private label and health-oriented products.

$777.8B[95]
Global soft drinks sales, 2025
$282.8B[96]
U.S. private-label sales, 2025
$152B[1]
Global CPG M&A value, 2025
318,000
Canadian food and beverage jobs, 2026
Market size
Global soft-drink retail sales reached $777.8 billion in 2025, while cooking ingredients and meals reached $535.1 billion. A directly comparable single figure for the entire global food-and-beverage CPG market was not identified in the available reliable sources.[95]
Forecast & CAGR
Euromonitor projects soft drinks to record a 6% CAGR from 2025 to 2029. In Canada, food and beverage manufacturing sales are forecast to rise from $171 billion in 2025 to $174 billion in 2026, equivalent to approximately 1.8% growth.[95]
Market share & regions
U.S. store brands reached 21.3% of all-outlet dollar share and 23.5% of unit share in the 52 weeks ending December 28, 2025. Circana separately reports a 23% market share for private-label food and beverage products, while refrigerated private label held 59% of frozen ingredients.[96][97]
Segmentation
The market spans soft drinks, cooking ingredients and meals, staple foods, snacks, dairy and alternatives, alcoholic drinks, and hot drinks. In U.S. store brands during 2025, general food represented 20 billion units, refrigerated products 15 billion, and beverages 5.1 billion.[96]
Key players & concentration
The available sources do not provide a comparable global concentration ratio for food and beverage CPG. In the U.S., national brands generated $1.046 trillion in 2025 all-channel sales versus $282.8 billion for store brands, indicating substantial scale for branded manufacturers alongside growing retailer competition.[96]
Pricing
Canadian food and beverage manufacturers experienced a 2.6% decline in real volumes but a 1.7% increase in sales in 2025, indicating that price and mix more than offset weaker unit demand. From 2021 to 2025, sales grew 7.1% annually on average while volumes increased only 1.7%.
Trends, drivers & challenges
Health-oriented formulations, functional products, minimal processing and shorter ingredient lists are prominent demand themes. Persistent volume weakness, input-cost risk, tariffs, uneven consumer confidence and margin compression remain major challenges for manufacturers.[95][1]
Consumer behavior & competition
U.S. store-brand dollar sales grew 3.3% in 2025, compared with 1.2% for national brands, while store-brand units rose 0.6% and national-brand units fell 0.6%. In food and beverage, private label reached a 23% market share, reflecting stronger consumer acceptance of retailer brands.[96][97]
M&A
Global CPG M&A totaled approximately $152 billion across 140 qualifying transactions in 2025, up from about $99 billion across 180 transactions in 2024. Food accounted for 79 deals worth approximately $35 billion, while beverages reached approximately $43 billion, driven by large transactions including Ferrero’s $3.1 billion WK Kellogg acquisition and Keurig Dr Pepper’s approximately $23 billion JDE Peet’s deal.[1][98]
Regulation
In the U.S., FDA food-labeling regulations published from January 1, 2025 through December 31, 2026 have a uniform compliance date of January 1, 2028, unless a rule specifies otherwise. FDA’s 2025 allergen guidance covers declaration requirements for major food allergens, including sesame.[99]
Latest news
Major 2025 developments included PepsiCo’s nearly $2 billion acquisition of Poppi, Ferrero’s planned $3.1 billion purchase of WK Kellogg, Mars’s approximately $36 billion Kellanova acquisition, and Keurig Dr Pepper’s approximately $18 billion agreement to acquire JDE Peet’s. These transactions show continued portfolio reshaping toward snacks, health-oriented beverages and coffee.[98]

02 Ranking

Top 10 Companies in the Food Beverage Cpg Industry

The leading companies in the food beverage cpg industry, ranked on market impact, performance, momentum, innovation and brand popularity.

Updated November 11, 2026 · Next review December 11, 2026

Verdict

Mars stands out for snacking and pet food because its global business spans snacking, food and pet care, while The Coca-Cola Company focuses on non-alcoholic beverages since its products are sold through a system operating in more than 200 countries and territories.

Ranked by Overall score · How we score ↓

Editor's top 3 picks

Where to start, by need.

  1. #1 Overall · Leader in snacking & pet food

    Mars

    US

    Ranked #1 · 9.5 · Snacking & pet food

    Why we picked it: It spans snacking and pet care, aligning product mix with both grocery competition and household pet categories.

    See in ranking ↓Visit mars.com ↗

  2. Leader in beverage bottling system

    The Coca-Cola Company

    US

    Ranked #2 · 9.4 · Beverage bottling system

    Why we picked it: It is built on a concentrate-and-bottler model, with concentrate net operating revenue at 59% in 2025.

    See in ranking ↓Visit coca-colacompany.com ↗

  3. Leader in chocolate & confectionery

    Ferrero

    IT

    Ranked #3 · 8.8 · Chocolate & confectionery

    Why we picked it: Its chocolate and confectionery focus pairs brand scale with steady revenue growth, supporting consistent investment cycles.

    See in ranking ↓Visit ferrero.com ↗

Pick 1 is the #1 company overall. Picks 2 and 3 are the highest-ranked companies in the top 5 that add a new segment.

Full ranking

Sort by
Top 10 companies in the food beverage cpg industry, 2026 – Gitnux ranking
#CompanyOverall ↓Company snapshot
1

Mars

Snacking & pet food · US

9.5
2

The Coca-Cola Company

Beverage bottling system · US

9.4
3

Ferrero

Chocolate & confectionery · IT

8.8
4

Nestlé

Food, beverages & nutrition · CH

8.7
5

PepsiCo

Convenient foods · US

8.7
6

Tyson Foods

Protein foods and prepared foods · US

8.6
7

JBS

Meat, poultry and prepared foods · BR

8.6
8

Heineken

Global beer and cider · NL

8.4
9

Fonterra

Dairy ingredients and consumer products · NZ

8.4
10

Suntory Holdings

Alcoholic and non-alcoholic beverages · JP

8.0

How we score

  • Impact (30%): scale and weight in the market (revenue, market share, employees, market position).
  • Performance (20%): recent revenue growth and operating margin; an analyst assessment where a company does not publish them.
  • Momentum (20%): growth trajectory and future potential.
  • Innovation (15%): R&D intensity and how technologically advanced the company is.

Popularity (brand search demand, 15%) counts toward Overall but is not published as a column. Overall leaves out what is not known.

Scale Scores are shown on a 7–10 scale with one decimal; bars start at 7.0.

Cadence Recalculated when new figures are published; next review December 11, 2026.

Independence. Rankings are editorially independent. Scores, ranks, picks and the verdict follow the method above; no company can pay to change them.

Cite this ranking

APA

Marie Larsen. (2026, February 13). Top 10 companies in the food beverage cpg industry. In Food Beverage Cpg Industry Statistics. Gitnux. https://gitnux.org/food-beverage-cpg-industry-statistics/#top-companies

04 Statistics

Technology & Innovation

Technology adoption is broad, with 71% of CPG leaders reporting AI adoption in 2024, up from 42% in 2023, alongside high planned AI investment for 2025 and AI-agent expectations.

AI in the food beverage cpg industry

  • 71% of CPG leaders reported adopting AI in at least one business function in 2024, up from 42% in 2023, globally.[1]
  • AI’s top reported food and beverage applications were data analytics, supply-chain and logistics, performance optimization, and customer satisfaction, according to a 2024 industry survey.[2]
  • 50% of food and beverage industry professionals said their companies planned to invest in AI for digital transformation in 2025.[3]
  • 56% of CPG leaders reported regularly using generative AI in 2024, globally.[1]

Automation in the food beverage cpg industry

  • 34% of North American food and beverage companies planned to increase automation in 2024.[2]
  • 9% of food and beverage companies reported fully automated maintenance scheduling in 2025.[4]
  • 20% of food and beverage companies reported fully automated warehouse management in 2025.[4]
  • 60% of North American food and beverage processors, manufacturers, and distributors were using technology to automate more tasks in 2024.[2]
  • 37% of food and beverage companies reported partially automated production-line control in 2025.[4]
  • 22% of food and beverage companies reported fully automated inventory management in 2025.[4]

Digital Transformation in the consumer goods sector (sector benchmark)

  • Across consumer products, 94% of surveyed supply-chain executives said they were transforming the supply-chain function in 2026.[5]
  • Across consumer products, 72% of respondents identified enterprise access to real-time supply-chain analytics as an economic-value area for digitization in 2024.[6]
  • Across consumer products, 67% of surveyed executives said digital transformation was necessary to compete in 2025, while 68% were investing in smart technology and automation.[7]
  • Across consumer markets, 35% of respondents said their companies had integrated digital capabilities end to end in 2026.[8]

Technology Adoption in the consumer goods sector (sector benchmark)

  • Across consumer goods, 90% of leaders expected their companies to increase investment in AI agents, and 89% believed AI agents would be essential to compete within two years; 2025 industry survey.[9]
  • Across consumer packaged goods, 71% of surveyed leaders said their organizations had adopted AI in at least one business function in 2024; global CPG-leader survey.[1]
  • Across consumer packaged goods, 56% of surveyed leaders said their organizations were regularly using generative AI in 2024; global CPG-leader survey.[1]
  • Across consumer products, about 40% of executives said their companies were applying AI technologies to the business in 2025; survey of consumer-products executives.[6]
  • Across consumer products, 73% of chief executives said planned AI investment for 2026 had increased compared with 2025.[5]
  • Across consumer products, 66% of leaders said their organizations would increase or strongly increase artificial-intelligence investment over the next three years; survey of 505 leaders in 23 countries.[10]

Cloud Computing in the consumer goods sector (sector benchmark)

  • Across EU enterprises, 71.5% of those using paid cloud services used them for file storage in 2025.[11]
  • Across EU enterprises, 85.2% of those using paid cloud services used them for email in 2025.[11]
  • Across EU enterprises, 30.1% of those using paid cloud services used them for enterprise-resource-planning software in 2025.[11]
  • Across EU enterprises, 71.7% of those using paid cloud services used them for office software in 2025.[11]
  • Across EU enterprises, 52.74% used paid cloud-computing services in 2025.[11]

Big Data in the consumer goods sector (sector benchmark)

  • Across EU enterprises, 17.62% performed analytics on customer data in 2025.[11]
  • Across EU enterprises, 33.02% performed data analytics using their own employees in 2025.[11]
  • Across consumer goods, 51% identified inability to integrate data from multiple sources as their primary analytics challenge in 2025.[12]
  • Across EU enterprises, 40% performed data analytics internally or through another organization in 2025.[11]
  • Across EU enterprises, 26.20% performed analytics on transaction records such as sales or payment data in 2025.[11]

05 Statistics

Data & Analytics

Data governance and integration remain bottlenecks: 51% of executives cite the inability to integrate data from multiple sources as a primary analytics challenge in 2025.

Business intelligence in the food beverage cpg industry

  • 26% of surveyed U.S. food and beverage companies reviewed and discussed financials and KPIs weekly in 2022.[13]
  • More than one-third of consumer products executives identified data analytics as a critical capability for profitable growth in 2025.[6]
  • 18% of surveyed U.S. food and beverage companies reviewed and discussed financials and KPIs quarterly in 2022.[13]
  • 38% of consumer goods companies reported making progress toward a shared data model in the 2025 analytics study.[14]
  • 20% of surveyed U.S. food and beverage companies reviewed and discussed financials and KPIs annually in 2022.[13]
  • 66% of surveyed U.S. food and beverage companies reported using data analytics in 2022.[13]

Data analytics in the food beverage cpg industry

  • 41% of surveyed CPG businesses ranked investing in better data and analytics capabilities among their top three initiatives.[15]
  • 79% of surveyed organizations reported intermediate-to-advanced data and analytics maturity in the WNS-Forrester CPG findings.[15]
  • 68% of surveyed retail and CPG organizations faced data-management technology maturity challenges in the 2025 AI-powered analytics survey.[16]
  • 70% of surveyed CPG enterprises were building predictive analytics capabilities, according to a Forrester study commissioned by WNS.[15]
  • 65% of surveyed CPG organizations prioritized improving customer experience and loyalty in their data and analytics programs.[15]
  • 68% of surveyed organizations reported challenges with data-management technology maturity in the WNS-Forrester findings.[15]

Data Quality in the consumer goods sector (sector benchmark)

  • Across consumer packaged goods, 60% planned to increase investment in data and analytics during the following 12 months in 2024.[6]
  • Across supply-management organizations, 49% rated their data quality as good or excellent in 2024.[17]
  • Across retail and consumer goods, 26% of leaders said their data quality was poor compared with competitors in 2024.[18]
  • Across consumer packaged goods, 22% reported that businesses lacked trust in data quality and validity in 2024.[6]

Data Governance in the consumer goods sector (sector benchmark)

  • Across consumer packaged goods companies, 43% said they struggled with establishing the right level of data governance in 2024.[6]
  • Across retail and CPG companies, 42% identified inconsistent data quality, absent semantic layers and fragmented reporting as critical governance challenges in 2025.[16]
  • Across retail and CPG companies, 31% cited the lack of a corporate data strategy and semantic layer as a key challenge in 2025.[16]
  • Across retail and CPG companies, 35% reported receiving inconsistent or incorrect answers to data questions in 2025.[16]
  • Across supply-management organizations, 61% had a dedicated data-governance function in 2024.[17]

KPIs in the food beverage cpg industry

  • 48% of surveyed U.S. food and beverage companies had evaluated core IT systems within the previous 12 months in 2022.[13]
  • 22% of surveyed U.S. food and beverage companies had evaluated core IT systems one to two years earlier in 2022.[13]
  • 11% of surveyed U.S. food and beverage companies had evaluated core IT systems more than three years earlier in 2022.[13]
  • 36% of surveyed U.S. food and beverage companies reviewed financials and KPIs monthly in 2022.[13]
  • 20% of surveyed U.S. food and beverage companies reviewed financials and KPIs annually in 2022.[13]
  • 18% of surveyed U.S. food and beverage companies reviewed financials and KPIs quarterly in 2022.[13]

06 Statistics

Strategy & Growth

Operating models and portfolio reshaping show up in deal activity: global CPG M&A totaled about $152 billion across 140 qualifying transactions in 2025.

Growth in the food beverage cpg industry

  • 2.2% was Nestlé’s organic growth in PetCare in 2025.[19]
  • 3.5% was Nestlé’s group organic growth in 2025.[19]
  • 7.3% was Nestlé’s organic growth in powdered and liquid beverages in 2025.[19]
  • 0.8% was Nestlé’s real internal growth in 2025.[19]
  • 8.2% was Nestlé’s organic growth in confectionery in 2025.[19]
  • 30% was Nestlé’s target share of group sales from high-potential growth platforms, up from 10% previously.[19]

Differentiation in the food beverage cpg industry

  • 2.6% was Nestlé’s real internal growth in PetCare in 2025.[19]
  • 8.8% was Nestlé’s pricing growth in confectionery in 2025.[19]
  • 1.0% was Nestlé’s organic growth in bottled water in 2025.[19]
  • 42% of Coca-Cola’s U.S. unit-case volume came from Trademark Coca-Cola products in 2025.[20]
  • 69% of Coca-Cola’s worldwide unit-case volume came from sparkling soft drinks in 2025.[20]

Mergers and acquisitions in the food beverage cpg industry

  • $43 billion was the value of beverage-sector CPG deals in 2025.[1]
  • $3.1 billion was Ferrero’s acquisition value for WK Kellogg in 2025.[1]
  • 79 food-sector CPG deals worth approximately $35 billion closed in 2025.[1]
  • 140 global CPG transactions valued above $25 million closed in 2025.[1]
  • $35.9 billion was Mars’ acquisition value for Kellanova in 2025.[21]
  • $152 billion was the total value of qualifying global CPG transactions in 2025.[1]

Strategic partnerships in the food beverage cpg industry

  • 2.3% was Coca-Cola’s Latin America concentrate-sales decline in 2025 after reported regional changes.[22]
  • 3% was Coca-Cola’s EMEA unit-case-volume growth in 2025 across its system of bottlers and distributors.[22]
  • 59% of Coca-Cola’s total net operating revenue came from concentrate operations in 2025, reflecting its concentrate-and-bottler model.[23]
  • 1% was Coca-Cola’s Asia-Pacific concentrate-sales growth in 2025 after structural changes.[22]
  • 33.8 billion unit cases were sold through the Coca-Cola system, including bottlers and distributors, in 2025.[22]

07 Statistics

People & Workforce

Workforce constraints are driving operating-pattern changes, with 59% of North American food and beverage companies restructuring working patterns in 2024.

Hiring in the food beverage cpg industry

  • 82% of U.S. restaurant and foodservice businesses were actively hiring in 2024.[24]
  • 912,000 job openings were recorded in the U.S. restaurants and accommodations sector in December 2024.[25]
  • 47% of U.S. food and beverage managers identified recruitment, retention, and training as primary challenges in 2024.[24]
  • 77% of U.S. restaurant operators said recruiting and retaining employees were significant challenges in 2024.[25]
  • 35% of agriculture, food, and beverage business leaders cited talent acquisition as a significant challenge in 2024.[26]

Employee retention in the food beverage cpg industry

  • 5.02% was the reported employee turnover rate for the U.K. food and drink manufacturing sector in 2024.[27]
  • 122% was the U.S. foodservice industry turnover rate in 2025.[25]
  • 40% of frontline workers said more purposeful learning and development would make them stay at their job another year in a 2026 foodservice survey.[28]
  • 59% of North American food and beverage companies had restructured working patterns to retain more staff in 2024.[29]

Remote Work in the consumer goods sector (sector benchmark)

  • Across consumer goods companies, 69% offer some form of work-location flexibility, according to the Flex Index industry benchmark.[30]
  • Among U.S. remote-capable employees, 26% worked exclusively remotely in May 2026, while 52% worked in a hybrid arrangement.[31]
  • Across retail and consumer goods organizations, 8% support permanent remote working arrangements, according to a 2024 international mobility survey.[32]
  • Across retail and consumer goods organizations, 54% support workcations, compared with 65% across all surveyed sectors in 2024.[32]
  • Across retail and consumer goods organizations, 23% support international hybrid remote-working assignments, according to a 2024 survey.[32]

Hybrid Work in the consumer goods sector (sector benchmark)

  • Among U.S. remote-capable employees, 52% worked hybrid in May 2026, compared with 26% exclusively remote and 22% on-site.[31]
  • Among U.S. remote-capable employees, 54% of hybrid workers were thriving in May 2026, compared with 52% of exclusively remote workers.[31]
  • Among U.S. remote-capable employees, 34% of hybrid workers were engaged in May 2026, compared with 37% of exclusively remote workers.[31]
  • Among U.S. remote-capable employees, 61% preferred hybrid work in November 2025, compared with 33% preferring exclusively remote work and 6% on-site work.[31]
  • Only 11% of U.S. employees benefited from a hybrid policy set jointly by their work team in May 2025.[31]

Upskilling in the food beverage cpg industry

  • 54% of North American food and beverage companies had created or were creating more hybrid or remote roles in 2024 to address workforce challenges.[29]
  • 71% of North American food and beverage companies were upskilling existing employees in 2024 to reduce recruitment needs.[29]
  • 24% of North American food and beverage companies planned to upskill existing employees during the next 12 months in 2024.[29]
  • 60% of North American food and beverage companies were using technology to prevent knowledge loss in 2024.[29]
  • 60% of North American food and beverage companies were using technology to automate more tasks in 2024, a workforce-response initiative.[29]

Employee Engagement in the consumer goods sector (sector benchmark)

  • Across consumer goods and services organizations, 72% of employees were engaged in data collected from July 2025 through June 2026.[33]
  • Across consumer goods and services organizations, 89% of employees agreed they knew how their work contributed to company goals in data collected from July 2025 through June 2026.[33]
  • Across consumer goods and services organizations, 18% of employees were thinking of or actively seeking jobs elsewhere in data collected from July 2025 through June 2026.[33]
  • Across consumer goods and services organizations, 9% of employees expected to leave within two years in data collected from July 2025 through June 2026.[33]
  • Globally, 20% of employees were engaged in 2025, according to Gallup’s World Poll benchmark.[31]

DEI in the food beverage cpg industry

  • 22% of India’s food and beverage services workforce was female in 2025, representing approximately 2.6 million women employees.[34]

08 Statistics

Customer & Sales

Generative AI is tied directly to customer experience outcomes, with 68% of retail and CPG executives reporting improved customer experience in 2025.

Customer experience in the food beverage cpg industry

  • 57% of retail and CPG executives reported that generative AI improved customer experience in 2024.[35]
  • 68% of retail and CPG executives reported that generative AI improved customer experience in 2025.[35]

Customer acquisition in the food beverage cpg industry

  • 17% of Gen Z and millennial U.S. consumers discovered new beverage brands or products through delivery apps or online grocery platforms in 2026.[36]
  • 22% of Gen Z and millennial U.S. consumers discovered new beverage brands or products through brand advertising or marketing in 2026.[36]
  • 56% of U.S. millennials discovered new food products through social media in 2025.[4]
  • 50% of Gen Z and millennial U.S. consumers discovered new beverage brands or products at grocery or convenience stores in 2026.[36]
  • 25% of Gen Z and millennial U.S. consumers discovered new beverage brands or products at restaurants or cafés in 2026.[36]

Customer loyalty in the food beverage cpg industry

  • 87% was Coca-Cola's U.S. customer-loyalty engagement index score in the food and beverage category in 2024.[37]
  • 66% of U.S. CPG shoppers identified high-quality products as a factor positively affecting brand loyalty in 2024.[37]
  • 74% of consumers surveyed had enrolled in at least one CPG loyalty program, with food and beverages the most popular category, in the cited study.[38]
  • 69% of U.S. CPG shoppers demonstrated loyalty by recommending a brand to friends or family in 2024.[37]
  • 61% of U.S. CPG shoppers expected lower prices or better deals in exchange for brand loyalty in 2024.[37]

Lead generation in the food beverage cpg industry

  • 17% of Gen Z and millennial U.S. consumers discovered new beverage brands through sampling at stores or events in 2026.[36]
  • 15% of U.S. diners cited social media as a way they found new restaurants in 2024.[37]
  • More than 20% of QSR and convenience-store loyalty campaigns included mobile-app push messages in 2024.[37]
  • 18% of older U.S. consumers discovered new beverage brands through brand advertising or marketing in 2026.[36]
  • 15% of Gen Z and millennial U.S. consumers discovered new beverage brands through online articles, newsletters or reviews in 2026.[36]

09 Statistics

Marketing & Brand

Media allocation keeps shifting to digital channels, including 65% of Coca-Cola’s media mix being online in 2025.

Marketing in the food beverage cpg industry

  • 5.4% was projected growth in U.S. food digital advertising spending in 2024.[39]
  • $62.30 billion was projected U.S. CPG total media advertising spending in 2024.[39]
  • 11.0% was projected growth in U.S. CPG total media advertising spending in 2024.[39]
  • 27.4% was projected growth in U.S. nonalcoholic-beverage digital advertising spending in 2024.[39]
  • 16.0% was nonalcoholic beverages' projected share of U.S. CPG digital advertising spending in 2024.[39]

Digital marketing in the food beverage cpg industry

  • $33.94 billion was projected U.S. CPG mobile advertising spending in 2024.[40]
  • 23.0% of U.S. food and beverage CPG digital ad spending went to mobile apps in the August 2024–July 2025 period.[41]
  • 31.2% was the projected share of U.S. CPG digital advertising budgets allocated to social networks in 2024.[40]
  • $19.53 billion was projected U.S. CPG search advertising spending in 2024.[40]
  • $13.2 billion was projected U.S. CPG social-network advertising spending in 2024.[40]

Branding in the food beverage cpg industry

  • 8% of U.S. consumers cited ChatGPT or other AI tools for new brand discovery in December 2025.[42]
  • 65% of Coca-Cola's media mix was online in 2025, according to reporting on the company's digital-first marketing strategy.[43]
  • 70% of U.S. millennials used Google to learn about new food, beverage, health and beauty products in 2025.[44]
  • 42% of U.S. consumers said food and beverage products were among the products they were most likely to purchase after seeing them on social media in December 2025.[42]
  • 57% of U.S. Gen Z consumers used TikTok to learn about new food, beverage, health and beauty products in 2025.[44]

Social media in the food beverage cpg industry

  • 54% of U.S. Gen Z consumers used Instagram to find new food and beverage products in 2025.[44]
  • 57% of U.S. Gen Z consumers used TikTok to find new food and beverage products in 2025.[44]
  • 92% of surveyed Saudi Snapchat users followed food and drink brands on social media to stay updated on new products in 2025.[2]
  • 17% of consumers purchased a new product or brand after social-media discovery in November 2024.[45]
  • 8.8% of U.S. food and beverage CPG digital ad spending went to TikTok in the August 2024–July 2025 period.[41]

Influencer Marketing in the consumer goods sector (sector benchmark)

  • 8.8% consideration lift was recorded for CPG influencer campaigns in 2025.[46]
  • 96.39% positive campaign sentiment was recorded for CPG influencer campaigns in 2025.[46]
  • 15.7% ad-recall lift was recorded for CPG influencer campaigns in 2025.[46]
  • 24% of consumers globally bought products from influencers or celebrities in October–November 2024, according to a consumer-product and retail survey.[47]
  • 46% of FMCG/CPG marketers had dedicated and growing creator or influencer budgets in 2026.[48]

10 Statistics

Operations & Execution

Manual work remains a drag: 39% of U.S. CPG operations workdays were spent on manual data entry in 2026.

Process optimization in the food beverage cpg industry

  • 56% of North American food companies identified supply-chain visibility as a priority goal for technology investment in 2024.[2]
  • 48% of North American food companies still partly or completely relied on manual processes to trace products in 2024.[2]
  • 7.5 days per month were wasted by U.S. CPG operations teams on tasks they believed could be automated in 2026.[49]
  • 60% of North American food and beverage processors, manufacturers and distributors were using technology to automate more tasks in 2023.[2]
  • 39% of U.S. CPG operations workdays were spent on manual data entry in 2026.[49]

Operational efficiency in the food beverage cpg industry

  • 32% of U.S. CPG operations leaders identified excessive manual data entry as their biggest systems limitation in 2026.[49]
  • 42% of U.S. CPG teams planned to increase operations-technology budgets in 2026.[49]
  • 16% was the average planned increase in operations-technology budgets among U.S. CPG teams increasing spending in 2026.[49]
  • 20% of U.S. CPG operations teams described their operating posture as primarily proactive in 2026.[49]
  • 43% of U.S. CPG teams had documented standard operating procedures covering most core workflows in 2026.[49]

Quality management in the food beverage cpg industry

  • 9% of U.S. food and beverage recalls from 2002 through 2023 were attributed to processing issues.[50]
  • 40% of U.S. food and beverage recalls from 2002 through 2023 involved Listeria or Salmonella.[50]
  • 18% of U.S. Class I food and beverage recalls from 2002 through 2023 involved processing issues.[51]
  • 86% of North American CPG quality leaders relied on manual visual inspection as part of their quality process in 2025.[52]
  • 71% of North American CPG quality leaders estimated total quality costs below 5% of revenue in 2025.[52]

Supply chain in the food beverage cpg industry

  • 61% of UK food and drink companies increased inventory levels in response to supply-chain risks in 2025.[53]
  • 54% of UK food and drink companies used inventory buffering to mitigate supply-chain risks in 2025.[53]
  • 99% of UK food and drink companies said they monitored supplier key performance indicators effectively in 2025.[53]
  • 11% was the food and beverage CPG out-of-stock rate in the United States on the Consumer Brands Association dashboard.[54]
  • Only one-third of food and grocery organizations consistently achieved 360-degree, real-time inventory visibility in 2025.[55]

Outsourcing / Offshoring in the consumer goods sector (sector benchmark)

  • 67% of brand owners plan to maintain or increase their use of contract packaging or manufacturing services in the coming years, based on a 2024 survey.[56]
  • 30% of output is outsourced on average by brands surveyed across CPG, industrial manufacturing and pharmaceuticals in 2025.[57]
  • 25% of surveyed consumer packaged goods brands outsource none of their operations, while most others outsource between 1% and 49%, in 2026.[58]
  • 63% of surveyed brand owners contract out between 10% and 49% of their business to contract packaging or manufacturing providers, in 2024.[56]
  • About 40% of surveyed manufacturing professionals outsource more than half their production, spanning CPG, industrial manufacturing and pharmaceuticals, in 2025.[57]

11 Statistics

Finance & Pricing

Pricing can mask unit weakness: Canadian food and beverage manufacturers saw a 2.6% decline in real volumes but a 1.7% increase in sales in 2025.

Pricing strategy in the food beverage cpg industry

  • Approximately 60% of CPG companies had implemented multiple price increases during the 18 months covered by BCG’s survey.[59]
  • 17% of CPG companies said volume increases were their main source of revenue growth in the KPMG survey.[6]
  • 32.3% was the increase in CPG prices between 2019 and mid-2024, while volume growth reached 3.4%.[60]
  • 49% of CPG companies said price increases were their main source of revenue growth in the KPMG survey.[6]
  • 2.6% was average global FMCG price growth in 2025, compared with 4.1% in 2024.[61]

Cost reduction in the food beverage cpg industry

  • 19% of U.S. CPG operations teams sold excess inventory at a discount after operational or supply-chain consequences in 2026.[49]
  • 30% of North American food companies cited reducing waste as an automation driver in 2024.[2]
  • 40% was the potential efficiency increase reported for automation in North American food and beverage operations.[2]
  • 12% was the potential reduction in operational costs reported for automation in North American food and beverage operations.[2]
  • 26% of North American food companies cited increasing production speed as an automation driver in 2024.[2]

Profitability in the food beverage cpg industry

  • 3.3% was the annual Australian CPI increase for food and non-alcoholic beverages in the 12 months to June 2024.[62]
  • 4.5% was Mondelēz’s like-for-like revenue growth in 2025, according to BCG’s food and beverage CPG analysis.[63]
  • 7% was the decline in total shareholder returns for the world’s largest food and beverage CPG companies since 2023.[1]
  • Less than 1% annually was the volume growth reported for the food and beverage CPG sector in McKinsey’s 2026 analysis.[1]
  • 5% was average revenue growth among sampled Australian food and beverage companies in fiscal 2024.[62]

Financial planning in the food beverage cpg industry

  • 29% of U.S. CPG operations leaders were not confident their infrastructure could scale if revenue doubled within 12 months in 2026.[49]
  • 13% of U.S. CPG operations leaders identified standardizing standard operating procedures as their main operational-efficiency focus in 2026.[49]
  • 42% of U.S. CPG teams planned to increase operations-technology budgets in 2026, affecting financial plans for operations investment.[49]
  • 13% of U.S. CPG operations leaders identified automation or artificial-intelligence adoption as their main operational-efficiency focus in 2026.[49]
  • 11% of U.S. CPG operations leaders identified enterprise-resource-planning upgrades as their main operational-efficiency focus in 2026.[49]

12 Statistics

Product & Service

Newness is limited in launch pipelines, with 35% of global CPG launches across food, drink, household, health, and beauty genuinely new products in 2024.

Product development in the food beverage cpg industry

  • 46% of surveyed food and beverage brands cited reducing costs as a major reason for increasing new-product-development investment in 2024.[64]
  • 29% of North American CPG launches were genuinely new products in early 2024, with the remainder classified as renovations.[65]
  • 26% of global food and beverage CPG launches were genuinely new products during January–May 2024, according to Mintel data reported by BevNET.[66]
  • 51% of surveyed food and beverage brands cited remaining competitive as a major reason for increasing new-product-development investment in 2024.[64]
  • 75% of surveyed food and beverage brands expected to spend more on new product development in 2024.[64]

Product lifecycle in the food beverage cpg industry

  • 35% of global CPG launches were genuinely new products during January–May 2024, the lowest share recorded by Mintel since 1996.[67]
  • 71% of North American CPG launches were renovations in early 2024, based on Mintel data summarized by Ipsos.[65]
  • 65% of global CPG launches were renovations rather than genuinely new products during January–May 2024, according to Mintel data.[67]
  • $368.4 million was generated by Just Bare Lightly Breaded Chicken in its first year as the top-selling 2024 food and beverage launch tracked by Circana.[68]
  • 42% of global CPG launches were genuinely new products in 2019, compared with 36% during January–May 2024 in Mintel’s launch tracking.[67]

After-sales in the food beverage cpg industry

  • 61% of U.S. CPG shoppers expected great customer service in exchange for brand loyalty in 2024.[69]
  • 45% of customers were delighted by one food and beverage manufacturer’s complaint-handling experience in a grocery-category study.[70]
  • 35% of customers who were delighted by one manufacturer’s complaint handling said they increased purchases and told six people about the experience.[70]
  • 20% of customer value is lost on average when a food or beverage customer does not articulate a complaint, according to a grocery-category customer-service study.[70]
  • 46% of U.S. CPG shoppers expected free returns in exchange for brand loyalty in 2024.[69]

Value proposition in the food beverage cpg industry

  • 61% of beverage shoppers said low price defines good value in the 2026 Power of Beverage study covering 2025 purchasing.[71]
  • 29.6% of U.S. consumers identified food safety and quality as a leading purchase influence in 2025.[4]
  • 23% of U.S. consumers identified nutritional value as a leading food and beverage purchase influence in 2025.[4]
  • 81% of U.S. consumers said price or value influenced their food and beverage purchases in 2025.[4]
  • 81% of U.S. consumers said taste or flavor influenced their food and beverage purchases in 2025.[4]

13 Statistics

Sustainability & Ethics

Sustainability is operationalized through policies and initiatives, with 83% of surveyed food and beverage manufacturers having an ESG policy in place in 2024.

Sustainability in the food beverage cpg industry

  • 18.5% of U.S. consumer packaged goods market share came from products marketed as sustainable in 2023.[72]
  • 83% of surveyed food and beverage manufacturers had an ESG policy in place in 2024.[73]
  • 67% of Canadian food and beverage processors implemented at least two environmental initiatives in 2024.[74]
  • 60% of Canadian food and beverage processors had sustainable packaging programs in 2024.[74]
  • 62% of Canadian food and beverage processors had food-waste-reduction initiatives in 2024.[74]

ESG in the food beverage cpg industry

  • 64% of surveyed food and beverage leaders recognized the importance of ESG compliance in 2023.[75]
  • More than 50% of surveyed food and beverage manufacturers had grounded ESG policies in concrete KPIs in 2024.[73]
  • 87% of the market capitalization of global consumer-goods companies was represented by companies reporting sustainability information in 2023.[76]
  • 22 of 22 food and beverage companies in the OECD’s sector table reported sustainability information in 2023.[76]
  • More than half of surveyed food and beverage manufacturers expected carbon-neutral or net-zero manufacturing within fewer than five years in 2024.[73]

Ethics in the food beverage cpg industry

  • 64% of employees who observed misconduct reported raising concerns in the 2024 ethics-at-work survey.[77]
  • 73% of global respondents trusted the food and beverage industry to do what is right in 2025.[78]
  • 54% of Canadian food and beverage processors had policies addressing employee retention and absenteeism in 2024.[74]
  • 78% of Canadian food and beverage processors implemented food-safety communication or messaging in 2024.[74]
  • 76% of Canadian food and beverage processors had a traceability system in 2024.[74]

CSR in the food beverage cpg industry

  • 25.2% of health-related CSR statements by top-selling U.S. restaurant chains concerned philanthropy between 2012 and 2018.[79]
  • 14.6% of sampled foodservice companies published a CSR report in the study period.[79]
  • 51.0% of statements by top-selling U.S. restaurant chains referenced health-related CSR activities between 2012 and 2018.[79]
  • 12.5% of sampled foodservice companies maintained an independent CSR website in the study period.[79]
  • CSR-efficiency research covered food and beverage manufacturing firms in Europe, the United States, Canada and Asia-Pacific from 2011 to 2018.[80]

Circular economy in the food beverage cpg industry

  • 55% of aluminum beverage containers sold in the United States were wasted in 2021.[81]
  • 43.2% of Nestlé’s packaging was made from recycled or renewable materials in 2024.[19]
  • 79% of reported PET thermoform sales were for food packaging in 2024.[58]
  • 34% of beverage containers used per person in the United States were recycled, according to 2021 data.[81]
  • 72% of glass beverage containers sold in the United States were wasted in 2021.[81]

Carbon footprint in the food beverage cpg industry

  • 282 agriculture, food and beverage companies were included in PwC’s 2024 sector analysis.[8]
  • 88% of reported emissions from the world’s 50 largest food and beverage manufacturers were Scope 3 emissions in 2018.[50]
  • 1,935 trillion British thermal units of primary energy were used by U.S. food and beverage manufacturing in 2018.[82]
  • 8% of reported emissions from the world’s 50 largest food and beverage manufacturers were Scope 1 emissions in 2018.[50]
  • 0.9 gigatons of CO₂ equivalent per year were reported by the 50 largest food and beverage manufacturers studied for 2018.[50]

15 Statistics

Globalization & Expansion

Scale across borders is central, with 84% of Coca-Cola’s worldwide unit-case volume coming from outside the United States in 2025.

Globalization in the food beverage cpg industry

  • 6.1% was Nestlé’s organic growth in Asia, Oceania and Africa excluding Greater China in 2025.[19]
  • 3.2% was Nestlé’s organic growth in Asia, Oceania and Africa in 2025.[19]
  • 84% of Coca-Cola’s worldwide unit-case volume came from outside the United States in 2025.[20]
  • 8.5% was Mondelēz International’s emerging-market net-revenue growth in 2025.[94]
  • 33% of Coca-Cola’s worldwide unit-case volume came from Mexico, China, Brazil and India combined in 2025.[20]

Cultural adaptation in the food beverage cpg industry

  • 6% was Coca-Cola unit-case growth in Argentina in 2025.[22]
  • 2% was Coca-Cola unit-case growth in Brazil in 2025.[22]
  • 5.5% was Nestlé’s fourth-quarter real internal growth in Asia, Oceania and Africa excluding Greater China in 2025.[19]
  • 47% of Coca-Cola’s worldwide unit-case volume came from Trademark Coca-Cola products in 2025.[20]
  • 7.0% was Nestlé’s organic-growth decline in Greater China during the fourth quarter of 2025.[19]

Supplier management in the food beverage cpg industry

  • More than 180 markets received distribution from Kellanova after Mars completed its acquisition in 2025.[21]
  • $1.279 billion was Mondelēz International’s capital expenditure in 2025.[20]
  • 41% of Coca-Cola’s total net operating revenue came from finished-product operations in 2025.[23]
  • 15% of Coca-Cola’s worldwide unit-case volume came from finished-product operations in 2025.[23]
  • 59% of Coca-Cola’s total net operating revenue came from concentrate operations in 2025.[23]

Stakeholder management in the food beverage cpg industry

  • 16.1% was Nestlé’s underlying trading operating-profit margin in 2025.[19]
  • CHF15.9 billion was Nestlé’s operating cash flow in 2025.[19]
  • 31.0% of Nestlé’s net financial debt was covered by operating cash flow in 2025.[19]
  • CHF3.10 was Nestlé’s proposed dividend per share for 2025.[19]
  • CHF9.2 billion was Nestlé’s free cash flow in 2025.[19]

Distribution channels in the food beverage cpg industry

  • 2.2 billion servings per day were consumed from Coca-Cola trademarked or licensed finished beverages in 2025.[20]
  • 20.1% of Nestlé’s group sales came from e-commerce in the first quarter of 2025.[19]
  • 15.1% was Nestlé’s organic e-commerce-sales growth in the first quarter of 2025.[19]
  • 6.6% was Nestlé’s organic growth in out-of-home channels in the first quarter of 2025.[19]
  • 61% of Coca-Cola’s U.S. unit-case volume came from sparkling soft drinks in 2025.[20]

Key questions about the Food Beverage Cpg Industry

What is the 2025 market size for global soft drinks?
Global soft-drink retail sales reached $777.8 billion in 2025.
How fast are soft drinks expected to grow from 2025 to 2029?
Euromonitor projects soft drinks to record a 6% CAGR from 2025 to 2029.
Which companies lead the food beverage cpg industry?
Mars stands out for snacking and pet food because its global business spans snacking, food and pet care, while The Coca-Cola Company focuses on non-alcoholic beverages since its products are sold through a system operating in more than 200 countries and territories.
What technology shifts are being adopted across food and beverage CPG in the near term?
In 2024, 71% of CPG leaders reported adopting AI in at least one business function, up from 42% in 2023, and 56% reported regular use of generative AI.
How is market structure changing with private label in the U.S.?
U.S. store brands reached 21.3% of all-outlet dollar share and 23.5% of unit share in the 52 weeks ending December 28, 2025.
What does the FDA’s 2025–2026 labeling timeline imply for compliance planning in the U.S.?
FDA food-labeling regulations published from January 1, 2025 through December 31, 2026 have a uniform compliance date of January 1, 2028 unless a rule specifies otherwise.
Reference

Cite This Report

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APA
Marie Larsen. (2026, February 13). Food Beverage Cpg Industry Statistics. Gitnux. https://gitnux.org/food-beverage-cpg-industry-statistics
MLA
Marie Larsen. "Food Beverage Cpg Industry Statistics." Gitnux, 13 Feb 2026, https://gitnux.org/food-beverage-cpg-industry-statistics.
Chicago
Marie Larsen. 2026. "Food Beverage Cpg Industry Statistics." Gitnux. https://gitnux.org/food-beverage-cpg-industry-statistics.

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