Key Takeaways
- Global non-alcoholic beverage market size reached USD 1.23 trillion in 2023 and is expected to grow to USD 1.65 trillion by 2030 at a CAGR of 4.3%.
- U.S. beverage market revenue hit $484 billion in 2023, with carbonated soft drinks contributing 28%.
- Asia-Pacific FMCG beverage market grew by 6.2% YoY in 2023, reaching $450 billion.
- 72% of global consumers prefer low-sugar beverages in 2023 surveys.
- 65% of millennials choose functional beverages for health benefits daily.
- 41% increase in plant-based milk consumption among U.S. consumers 2022-2023.
- Global production of bottled water reached 600 billion liters in 2023.
- Coca-Cola produced 33.8 billion liters of beverages in 2023.
- PepsiCo beverage volume output 25 billion cases in 2023.
- Global beverage sales reached $1.5 trillion in 2023.
- Coca-Cola net revenue $45.8 billion from beverages in 2023.
- PepsiCo beverage segment revenue $30.5 billion 2023.
- Coca-Cola commands 48% market share in carbonated drinks sales.
- PepsiCo holds 25% of U.S. beverage market by volume.
- Red Bull dominates 43% of global energy drinks market.
The FMCG beverage industry is booming with growth in healthier drinks and e-commerce sales.
Competitive Analysis
- Coca-Cola commands 48% market share in carbonated drinks sales.
- PepsiCo holds 25% of U.S. beverage market by volume.
- Red Bull dominates 43% of global energy drinks market.
- Nestle leads waters with 16% global share.
- Monster Beverage 38% U.S. energy drink share.
- Keurig Dr Pepper 27% carbonated soft drinks U.S. market.
- Danone Evian brand 8% premium water share Europe.
- Suntory 35% Japan RTD tea market dominance.
- Private labels 22% of total beverage sales volume.
- Top 10 firms control 70% of global soft drinks market.
- Celsius overtook Rockstar in U.S. growth at 100% YoY.
- Bai Brands acquired by Dr Pepper, boosting functional share.
- Olipop soda 15% craft soda market penetration.
- Prime Hydration captured 2% sports drink share in 6 months.
- Bodyarmor sold to Coke, gaining 20% Gatorade challenger share.
- Vitaminwater 12% enhanced water category lead.
- Lipton RTD iced tea 28% U.S. market share.
- San Pellegrino 22% sparkling water Italy.
- Yerba Mate Guayaki 45% U.S. market leader.
- Bang Energy lost 10% share due to legal issues.
- Top 5 energy brands 85% category revenue.
- Coke Zero 15% diet soda segment share growth.
- Pepsi Zero Sugar 9% share in zero-cal market.
- Perrier 18% premium sparkling global share.
- Innocent smoothies 32% U.K. market leadership.
- HerbaLife nutrition drinks 5% functional beverage share.
- Top 3 control 90% RTD coffee in Japan.
Competitive Analysis Interpretation
Consumer Trends
- 72% of global consumers prefer low-sugar beverages in 2023 surveys.
- 65% of millennials choose functional beverages for health benefits daily.
- 41% increase in plant-based milk consumption among U.S. consumers 2022-2023.
- 58% of consumers aged 18-34 opt for zero-calorie drinks over sugary ones.
- 77% of women prefer sparkling water to soda for refreshment.
- 52% of global consumers seek natural ingredients in beverages.
- Energy drink consumption up 15% among Gen Z in 2023.
- 68% of parents buy low-sugar juices for children.
- 45% of consumers willing to pay premium for organic beverages.
- RTD coffee popularity rose 22% among urban consumers 2023.
- 61% prefer hydration drinks post-workout over sports drinks.
- Vegan beverage adoption at 34% in Europe, up from 25% in 2021.
- 49% of consumers avoid artificial sweeteners in drinks.
- Flavored water consumption increased 28% YoY among health-conscious.
- 70% of Asian consumers favor tea-based functional drinks.
- U.S. consumers 55+ prefer iced tea by 40% margin over soda.
- 63% cite sustainability as key factor in beverage choice.
- Kombucha market driven by 29% trial rate among 25-34 year olds.
- 56% of low-income consumers still buy carbonated drinks weekly.
- Online beverage purchases up 35% post-pandemic among urbanites.
- 48% prefer single-serve packaging for convenience.
- Mood-boosting drinks sought by 37% of stressed consumers.
- 64% of diabetics choose diabetic-friendly beverages regularly.
- Herbal infusions popularity up 19% in natural health segment.
- 51% of gym-goers consume protein shakes daily.
- Ethnic beverages like yerba mate up 25% in multicultural markets.
- 59% women over 40 seek bone-health fortified drinks.
- Gaming energy drinks consumed by 42% of esports enthusiasts.
Consumer Trends Interpretation
Market Size & Growth
- Global non-alcoholic beverage market size reached USD 1.23 trillion in 2023 and is expected to grow to USD 1.65 trillion by 2030 at a CAGR of 4.3%.
- U.S. beverage market revenue hit $484 billion in 2023, with carbonated soft drinks contributing 28%.
- Asia-Pacific FMCG beverage market grew by 6.2% YoY in 2023, reaching $450 billion.
- Bottled water segment in global beverages market valued at $298 billion in 2023, projected CAGR 8.1% to 2030.
- Energy drinks market worldwide was $53.1 billion in 2023, forecasted to $86.4 billion by 2026 at CAGR 7.2%.
- Functional beverages market size stood at $158 billion in 2023, expected to reach $463 billion by 2032 at CAGR 12.5%.
- Juice market globally valued $152 billion in 2023, with 4.1% CAGR projected through 2030.
- RTD tea and coffee beverages market hit $52 billion in 2023, growing at 6.9% CAGR to 2030.
- Carbonated soft drinks market size was $488 billion in 2023, anticipated CAGR 4.7% to 2032.
- Plant-based beverages market reached $29 billion in 2023, projected to $57 billion by 2030 at 10% CAGR.
- Global sports drinks market valued $26.8 billion in 2023, expected 7.3% CAGR to $41 billion by 2030.
- Sparkling water market size $37 billion in 2023, forecasted CAGR 10.2% to $78 billion by 2032.
- Flavored milk market globally $48 billion in 2023, growing at 5.2% CAGR to 2030.
- Hydration drinks market reached $12.5 billion in 2023, projected 8.5% CAGR.
- Global electrolyte drinks market $28 billion in 2023, CAGR 6.8% to 2030.
- Non-carbonated soft drinks market $250 billion in 2023, 5.1% CAGR projected.
- Ready-to-drink (RTD) beverages market $110 billion in 2023, growing 7.4% CAGR.
- Low/no alcohol beverages market surged to $11 billion in 2023, 28% YoY growth.
- Global beverage packaging market $180 billion in 2023, tied to FMCG growth at 4.5% CAGR.
- U.K. soft drinks market volume 14.2 billion liters in 2023, value £17 billion.
- India FMCG beverages market $15 billion in 2023, 12% CAGR expected to 2028.
- Brazil beverage market revenue $40 billion in 2023, 5% growth.
- China non-alcoholic drinks market $200 billion in 2023, 7.1% CAGR.
- Europe bottled water market €30 billion in 2023, 4.8% growth.
- Middle East & Africa beverages market $25 billion in 2023, CAGR 6.2%.
- Latin America soft drinks market 120 billion liters volume in 2023.
- Australia beverage market AUD 20 billion in 2023, 3.5% growth.
- Canada non-alcoholic beverages CAD 35 billion in 2023.
- South Africa FMCG drinks R200 billion in 2023.
- Global kids beverages market $18 billion in 2023, 4.9% CAGR.
Market Size & Growth Interpretation
Production & Supply
- Global production of bottled water reached 600 billion liters in 2023.
- Coca-Cola produced 33.8 billion liters of beverages in 2023.
- PepsiCo beverage volume output 25 billion cases in 2023.
- Nestle Waters annual production 40 billion liters globally.
- Soft drink concentrate production 5.2 million tons in 2023.
- PET bottle production for beverages 1.2 million tons worldwide 2023.
- Aluminum can output for drinks 380 billion units in 2023.
- Glass bottle production for beverages 150 billion units annually.
- Sugar syrup supply for beverages 12 million metric tons in 2023.
- Fruit juice concentrate production 2.8 million tons globally.
- Energy drink manufacturing facilities number 1,200 worldwide 2023.
- Supply chain disruptions affected 22% of beverage production in 2023.
- Water usage in beverage production averaged 2.5 liters per liter product.
- CO2 emissions from beverage manufacturing 45 million tons CO2e 2023.
- Recycling rate of beverage containers 78% in Europe 2023.
- Supplier base for flavors expanded to 500 companies globally.
- Citrus pulp supply for juices 4.5 million tons annually.
- Tea leaf procurement 2.1 million tons for RTD beverages.
- Coffee bean grind for drinks 1.8 million tons yearly.
- Palm oil alternatives sourced 800,000 tons for emulsions.
- India beverage production capacity 50 billion liters per year.
- Brazil sugar cane for beverages 30 million tons processed.
- China bottled tea production 15 billion liters 2023.
- U.S. craft soda production 1.2 billion liters annually.
- Europe energy drink output 8 billion cans yearly.
- Mexico juice production 10 billion liters 2023.
- Supply chain lead time for imports averaged 45 days in 2023.
- Automation in bottling lines reached 85% in top factories.
Production & Supply Interpretation
Sales & Revenue
- Global beverage sales reached $1.5 trillion in 2023.
- Coca-Cola net revenue $45.8 billion from beverages in 2023.
- PepsiCo beverage segment revenue $30.5 billion 2023.
- Red Bull sales volume 12.1 billion cans in 2023, revenue €10.6 billion.
- Nestle beverage sales CHF 35 billion in 2023.
- Keurig Dr Pepper revenue $14.8 billion 2023.
- Monster Beverage net sales $7.1 billion in 2023.
- Danone waters division €5.2 billion revenue 2023.
- Suntory Beverage sales ¥2.1 trillion in 2023.
- AB InBev non-alc beverages $8 billion revenue.
- E-commerce beverage sales $120 billion globally 2023.
- Convenience store beverage sales $250 billion worldwide.
- Supermarket soft drink revenue 35% of total category sales.
- Out-of-home beverage consumption $300 billion post-COVID recovery.
- Private label beverages sales grew 12% to $45 billion.
- Premium beverage segment revenue $200 billion, 8% growth.
- U.S. energy drinks sales $19 billion in 2023.
- Europe RTD tea sales €12 billion 2023.
- Asia juice market revenue $50 billion.
- Latin America carbonated drinks $30 billion sales.
- India packaged water sales INR 400 billion 2023.
- Australia soft drinks revenue AUD 4.5 billion.
- Average beverage ASP increased 5.2% due to inflation.
- Promo spending on beverages $25 billion globally.
- Direct-to-consumer sales up 18% for DTC brands.
- Vending machine beverage revenue $60 billion worldwide.
Sales & Revenue Interpretation
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