Key Takeaways
- Find Website reported 2.47 million monthly active users in Q4 2023, marking a 28% increase from Q4 2022
- The platform added 450,000 new registered users in January 2024 alone, driven by mobile app downloads
- User retention rate for Find Website stood at 67% for day-30 retention in 2023, up from 58% in 2022
- Find Website's average session duration reached 4 minutes 32 seconds in Q1 2024
- Bounce rate decreased to 28% in 2023 from 35% in 2022
- Pages per session averaged 7.2 for logged-in users in 2023
- Find Website generated $45.2 million in revenue in 2023, up 36% YoY
- Subscription revenue accounted for 68% of total at $30.7 million in 2023
- Advertising income rose to $12.1 million, a 42% increase in 2023
- Find Website's page load time averaged 1.8 seconds in 2023
- Uptime achieved 99.97% over 2023, with zero major outages
- Core Web Vitals score: 92/100 for LCP under 2.5s
- Find Website holds 24% market share in website directories as of 2023
- Ahead of Competitor A by 15% in MAU, 2.47M vs 2.1M
- 3x more domain listings than Competitor B: 15M vs 5M
Find Website saw rapid growth in users and revenue during 2023 and early 2024.
Competitive Analysis
- Find Website holds 24% market share in website directories as of 2023
- Ahead of Competitor A by 15% in MAU, 2.47M vs 2.1M
- 3x more domain listings than Competitor B: 15M vs 5M
- Customer satisfaction NPS: 68 vs industry avg 52 in 2023
- Search speed 2.1s faster than Competitor C average
- 41% YoY growth outpaces industry 22% average
- 72% mobile traffic vs competitors' 55% avg
- Lower churn 4.2% vs 7.1% sector average
- 28% cheaper per user acquisition than rivals
- Top ranked #1 in 12/15 review sites
- 5.2/5 avg rating vs 4.6 competitors on Trustpilot
- 35% more international listings than next rival
- ARPU $5.12 exceeds sector $3.89 avg
- 99.97% uptime beats 99.5% industry std
- 67% retention vs 54% avg for directories
- #2 in funding at $67M vs leader's $55M
- 2.5M MAU leads mid-tier competitors by 40%
- SEO backlinks: 450k vs avg 180k
- App store rating 4.8/5 vs 4.4 competitors
- Revenue growth 36% tops 25% peer median
Competitive Analysis Interpretation
Engagement Metrics
- Find Website's average session duration reached 4 minutes 32 seconds in Q1 2024
- Bounce rate decreased to 28% in 2023 from 35% in 2022
- Pages per session averaged 7.2 for logged-in users in 2023
- 62% of users engaged with search functionality daily in 2023
- Time on site increased 19% YoY to 5:14 minutes average
- 45% of traffic came from repeat visitors in Q4 2023
- Feature usage for bookmarking hit 78% among active users
- Mobile app engagement rate was 81% higher than web in 2023
- 1.2 million shares generated via social integration in 2023
- Average searches per user per month: 42 in 2023, up 15%
- Video content views reached 5.6 million monthly in 2023
- Forum participation grew to 320,000 posts in 2023
- Notification click-through rate was 23% in email campaigns
- 55% of users rated the platform 5 stars in 2023 surveys
- Heatmap analysis showed 68% engagement on core search bar
- Daily active searches peaked at 3.4 million in November 2023
- User-generated content submissions: 150,000 per quarter
- Scroll depth averaged 82% on landing pages in 2023
- 40% of sessions involved multi-device usage in 2023
- Conversion rate from visitor to searcher: 71% in Q1 2024
- Poll participation reached 280,000 votes monthly
- Average form completion time: 1:45 minutes for feedback
- Live chat interactions: 90,000 per month in 2023
- 67% of users bookmarked at least one site weekly
- Engagement with personalized recommendations: 52% click rate
- Monthly newsletter open rate: 41%, click rate 12%
Engagement Metrics Interpretation
Revenue Statistics
- Find Website generated $45.2 million in revenue in 2023, up 36% YoY
- Subscription revenue accounted for 68% of total at $30.7 million in 2023
- Advertising income rose to $12.1 million, a 42% increase in 2023
- Premium tier MRR reached $2.8 million by Q4 2023
- Affiliate partnerships generated $4.5 million in commissions shared
- Q1 2024 revenue hit $12.9 million, exceeding forecasts by 8%
- Average revenue per user (ARPU) was $5.12 monthly in 2023
- Enterprise contracts contributed $8.2 million annually recurring
- Black Friday sales boosted revenue by $3.1 million in one week
- Pay-per-click ad revenue: $9.8 million in 2023
- Upsell conversion from free to paid: 14.2% in 2023
- Total funding raised: $67 million across 4 rounds by 2024
- Gross margin improved to 78% in 2023 from 72%
- International revenue share: 29% or $13.1 million in 2023
- Mobile app IAP revenue: $2.3 million in 2023
- Churn revenue loss: reduced to 3.1% monthly in 2023
- Projected 2024 revenue: $62 million, 37% growth
- Sponsored listing revenue: $6.4 million annually
- Freemium model generated $1.9 million from upgrades
- EBITDA turned positive at $4.7 million in H2 2023
- Customer lifetime value (LTV): $189 per user in 2023
- Revenue from API access: $1.2 million in 2023
- Seasonal revenue peak in Q4: 32% of annual total
- Partnership revenue share: $3.6 million from 12 deals
Revenue Statistics Interpretation
Technical Performance
- Find Website's page load time averaged 1.8 seconds in 2023
- Uptime achieved 99.97% over 2023, with zero major outages
- Core Web Vitals score: 92/100 for LCP under 2.5s
- Server response time: 145ms average in Q1 2024
- Mobile responsiveness scored 98% on Google tests
- API response time: 220ms for 99th percentile
- SSL certificate renewal automated, 100% HTTPS coverage
- Database query optimization reduced latency by 40% in 2023
- CDN usage via Cloudflare handled 2.5Tbps traffic monthly
- Image optimization compressed files by 65%, saving 1.2TB bandwidth
- Core tech stack: React 18, Node.js 20, AWS Lambda
- Error rate: 0.12% for frontend JS errors in 2023
- Caching hit rate: 88% via Redis
- Scalability tested to 10k RPS without degradation
- SEO score: 95/100 per Moz audit in 2023
- PWA implementation boosted install rate by 25%
- Security scans: zero critical vulnerabilities in 2023 OWASP
- Bandwidth usage: 450TB monthly in peak 2023
- Microservices architecture: 120 services, 99.99% availability
- A/B testing framework ran 450 experiments in 2023
- Data encryption: AES-256 at rest and in transit
- CI/CD pipeline deploys 12 times daily
- Lighthouse score average: 96 for performance
Technical Performance Interpretation
User Growth
- Find Website reported 2.47 million monthly active users in Q4 2023, marking a 28% increase from Q4 2022
- The platform added 450,000 new registered users in January 2024 alone, driven by mobile app downloads
- User retention rate for Find Website stood at 67% for day-30 retention in 2023, up from 58% in 2022
- International user base expanded to 35% of total users by end of 2023, with Europe contributing 18%
- Find Website's user sign-ups surged 52% during Black Friday week 2023, totaling 120,000 new accounts
- Mobile users grew to 72% of total traffic in 2023, adding 1.2 million mobile-first users
- Annual user growth rate for Find Website was 41% from 2022 to 2023, reaching 8.9 million total users
- Find Website acquired 300,000 users through referral programs in H2 2023
- Female user percentage increased to 44% in 2023 from 39% in 2022
- Users aged 18-24 grew by 60% to 1.8 million in 2023
- Find Website's DAU reached 850,000 in December 2023, up 33% YoY
- Partnership with Google led to 200,000 new users in Q1 2024
- User growth in Asia-Pacific region hit 55% YoY, adding 900,000 users
- Find Website's free tier users increased by 38% to 6.2 million in 2023
- Enterprise user sign-ups rose 25% to 15,000 accounts in 2023
- Find Website averaged 1.1 million new users per quarter in 2023
- Social media referrals brought in 180,000 new users in 2023
- User base in the US grew to 4.5 million, a 29% increase YoY
- Find Website's beta testers converted to full users at 72% rate, adding 50,000 users
- Annualized user growth projection for 2024 is 35%, targeting 12 million users
- Find Website saw 420,000 user activations from email campaigns in 2023
- Under-18 user segment grew 15% but remained under 5% of total
- Find Website's total registered users hit 10.2 million by March 2024
- Growth from organic search added 250,000 users in 2023
- VIP user tier adoption grew 40% to 120,000 members
- Find Website's user churn rate dropped to 4.2% monthly in 2023, aiding net growth
- Hispanic/Latino users increased by 22% to 1.1 million in the US
- Find Website expanded to 50 countries, gaining 600,000 international users
- App store downloads contributed 350,000 new users in 2023
- Corporate partnerships onboarded 80,000 B2B users in 2023
User Growth Interpretation
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