GITNUX MARKETDATA REPORT 2024

Energy Bar Industry Statistics

The energy bar industry is expected to continue growing steadily, driven by increasing health-conscious consumer trends and demand for convenient and functional snacks.

In this post, we explore the dynamic landscape of the energy bar industry, backed by a plethora of insightful statistics. From the market size and growth projections to regional market shares and consumer preferences, these data points shed light on key trends shaping the industry worldwide. Whether you are a consumer, investor, or industry enthusiast, these statistics offer a comprehensive overview of this thriving sector.

Statistic 1

"The global energy bar market size was valued at USD 5.7 billion in 2019."

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Statistic 2

"The global energy bar market is expected to grow at a CAGR of 4.6% from 2020 to 2027."

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Statistic 3

"North America holds the largest market share of the energy bar industry, with over 40% of the market in 2019."

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Statistic 4

"The energy bar market in the Asia Pacific region is projected to witness the fastest growth, growing at a CAGR of around 5.0% from 2019 to 2025."

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Statistic 5

"Approximately 66% of energy bars in the market are non-organic in nature."

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Statistic 6

"Organic energy bar sales accounted for 34% of the market in 2019."

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Statistic 7

"Energy bars containing protein accounted for more than 40% of the global revenue in 2019."

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Statistic 8

"As of 2019, nearly 72% of the sales of energy bars occur in offline retail shops."

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Statistic 9

"Chocolate flavor energy bars accounted for over 35% market share in 2019."

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Statistic 10

"Women consumers contributed to over 51% share in the energy bar industry in 2019."

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Statistic 11

"The market size of the energy bar sector in the US is estimated to be $1.5 billion in 2022."

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Statistic 12

"The revenue of the US energy bar sector is projected to grow at an annual rate of 3.2% until 2022."

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Statistic 13

"The sector of energy bars in the US includes over 400 businesses."

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Statistic 14

"The total employment in the US energy bar sector is over 1,800."

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Statistic 15

"U.S. consumers spent an average of $3.41 per trip on energy bars in 2018."

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Statistic 16

"In 2018, energy bars accounted for nearly a quarter of nutritional snack bar and energy bar sales in the U.S."

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Statistic 17

"Energy bar's household penetration rate was 27.5% in the US in 2018."

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Statistic 18

"The UK energy bar market was worth GBP 50 million in 2019."

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Statistic 19

"Europe is projected to expand at the second fastest CAGR of 4.8% in the energy bar industry from 2020 to 2027."

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Statistic 20

"Major players in the energy bar industry include Nestle SA, PepsiCo, Clif Bar & Company, Kellogg NA Co, and General Mills."

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The global energy bar market has shown significant growth and is projected to continue expanding, with particular areas of growth in the Asia Pacific region and Europe. While North America currently holds the largest market share, the Asia Pacific region is expected to see the fastest growth. Non-organic energy bars dominate the market, but there is a notable presence of organic options as well. Protein-containing energy bars contribute significantly to global revenue, with chocolate flavor being a popular choice among consumers. Offline retail shops remain the primary sales channel for energy bars, particularly in the US where the sector is thriving with over 400 businesses and strong consumer engagement. Women are key contributors to the industry, and major players such as Nestle SA and PepsiCo are leading the market alongside other prominent brands.

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