GITNUXREPORT 2026

Cpg Snack Industry Statistics

The global snack industry is huge and growing, fueled by health trends and bold flavors.

Gitnux Team

Expert team of market researchers and data analysts.

First published: Feb 13, 2026

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Statistic 1

PepsiCo held 24.1% market share in global savory snacks in 2023.

Statistic 2

Mondelēz International captured 15.2% of worldwide snack food revenue in 2023.

Statistic 3

Kellogg's (now Kellanova) savory snacks US share at 18.7% in 2023.

Statistic 4

Mars Inc. chocolate snacks global share 12.4% for 2023.

Statistic 5

Frito-Lay (PepsiCo) dominated US chips with 59% market share in 2023.

Statistic 6

Nestlé's snack division revenue USD 18.5 billion globally in 2023.

Statistic 7

Utz Brands acquired 3 competitors boosting US pretzel share to 22% in 2023.

Statistic 8

Calbee Inc. held 28% of Japan savory snacks market in 2023.

Statistic 9

Hershey Co. salty snacks entry captured 4.2% US share in first year 2023.

Statistic 10

Conagra Brands frozen snacks revenue up 11% to USD 2.1 billion in 2023.

Statistic 11

Snyder's-Lance (Campbell) 14.5% US snack nuts share in 2023.

Statistic 12

Ferrero Group acquired Wells Enterprises, adding 8% to US snack portfolio 2023.

Statistic 13

Pringles (Kellanova) global volume share 11.8% in stacked chips 2023.

Statistic 14

Bimbo Group Latin America snacks leader with 26.3% share in 2023.

Statistic 15

Lay's (PepsiCo) India market share 45% in potato chips 2023.

Statistic 16

Kind LLC (Mars) US nut bar share 19.2% in 2023.

Statistic 17

Popchips Inc. grew US share to 7.4% in baked snacks 2023.

Statistic 18

Blue Diamond Growers almond snacks 23% North America share 2023.

Statistic 19

Takis ( Barcel ) US spicy snacks 9.1% share growth in 2023.

Statistic 20

62% of US consumers snack at least once a day in 2023, up from 58% in 2022.

Statistic 21

45% of global consumers prefer healthier snack options like nuts and yogurt in 2023 surveys.

Statistic 22

In the US, 71% of millennials snack between meals daily, driving 35% of total snack consumption.

Statistic 23

38% of European consumers seek low-sugar snacks, with 25% increase in demand since 2020.

Statistic 24

Asia-Pacific consumers aged 18-34 show 52% preference for spicy flavor snacks in 2023.

Statistic 25

55% of US parents buy snacks for children weekly, prioritizing portion-controlled packs.

Statistic 26

Globally, 67% of consumers read nutrition labels on snacks before purchase in 2023.

Statistic 27

In Brazil, 49% of urban consumers snack while working from home, up 30% post-pandemic.

Statistic 28

42% of Gen Z worldwide choose plant-based snacks, compared to 28% of boomers.

Statistic 29

UK consumers report 60% increase in snacking frequency due to hybrid work in 2023.

Statistic 30

73% of US Hispanic consumers prefer bold, ethnic-flavored snacks like sriracha or tajin.

Statistic 31

Globally, 51% of women prefer chocolate-coated snacks vs 39% of men in 2023 surveys.

Statistic 32

In India, 65% of consumers snack on-the-go daily, favoring extruded products.

Statistic 33

48% of Australian consumers avoid artificial ingredients in snacks, per 2023 polls.

Statistic 34

US consumers aged 55+ snack 3.2 times daily on average, focusing on savory options.

Statistic 35

57% of Chinese urban millennials pair snacks with beverages during meals.

Statistic 36

Mexico sees 44% of consumers preferring baked over fried snacks for health reasons.

Statistic 37

69% of global online shoppers compare snack prices via apps before buying.

Statistic 38

In France, 53% of consumers snack in evenings, with cheese crisps gaining 20% popularity.

Statistic 39

40% of South Korean consumers experiment with fusion snack flavors monthly.

Statistic 40

US low-income households increased snack spending by 12% in 2023 despite inflation.

Statistic 41

66% of Japanese consumers prefer individually wrapped snacks for portion control.

Statistic 42

The global CPG snack food market was valued at USD 503.84 billion in 2022 and is projected to reach USD 812.10 billion by 2030, growing at a CAGR of 6.2% from 2023 to 2030.

Statistic 43

In the US, the savory snacks category reached USD 47.5 billion in retail sales for 2023, marking a 4.2% increase from 2022.

Statistic 44

The global healthy snacks market size was estimated at USD 97.37 billion in 2023 and is expected to grow at a CAGR of 6.9% from 2024 to 2030.

Statistic 45

Europe's snack food market generated revenue of EUR 120.5 billion in 2023, with an expected CAGR of 4.8% through 2028.

Statistic 46

Asia-Pacific snack market volume reached 10.2 million metric tons in 2023, projected to grow at 5.5% CAGR to 2029.

Statistic 47

The US potato chips segment alone accounted for USD 9.8 billion in sales in 2023, up 3.1% YoY.

Statistic 48

Global extruded snacks market size was USD 85.2 billion in 2022, forecasted to hit USD 132.4 billion by 2032 at 4.5% CAGR.

Statistic 49

Latin America snack food market revenue stood at USD 25.6 billion in 2023, with 6.1% CAGR projected to 2030.

Statistic 50

The organic snacks market in North America grew to USD 12.4 billion in 2023, at 8.2% CAGR since 2018.

Statistic 51

Global nuts and seeds snacks market valued at USD 45.3 billion in 2023, expected CAGR 7.1% to USD 78.9 billion by 2032.

Statistic 52

US tortilla chips sales hit USD 6.7 billion in 2023, representing 14% of total savory snacks market.

Statistic 53

The plant-based snacks market globally reached USD 8.9 billion in 2023, projected 11.4% CAGR to 2030.

Statistic 54

Middle East & Africa snack market revenue USD 18.2 billion in 2023, CAGR 5.9% forecast to 2029.

Statistic 55

Premium snacks segment in the US grew 7.5% in 2023 to USD 15.3 billion in sales.

Statistic 56

Global popcorn market size was USD 10.5 billion in 2023, expected to reach USD 16.8 billion by 2031 at 6.0% CAGR.

Statistic 57

Canada snack food market valued at CAD 8.4 billion in 2023, with 4.9% CAGR to 2028.

Statistic 58

The gluten-free snacks market worldwide hit USD 4.2 billion in 2023, growing at 9.8% CAGR.

Statistic 59

Australia/New Zealand savory snacks market revenue AUD 3.1 billion in 2023, CAGR 5.2%.

Statistic 60

US pretzels sales reached USD 1.9 billion in 2023, up 2.8% from prior year.

Statistic 61

Global savory snacks market projected to grow from USD 245 billion in 2023 to USD 380 billion by 2033 at 4.5% CAGR.

Statistic 62

New snack product launches featuring high-protein formulations rose 28% globally in 2023.

Statistic 63

Keto-friendly snacks captured 15% of new US introductions in 2023, up from 9% in 2021.

Statistic 64

Vegan cheese puffs launched 42 new SKUs in Europe during 2023.

Statistic 65

Air-fried vegetable crisps saw 35% innovation growth in Asia-Pacific markets in 2023.

Statistic 66

Functional snacks with probiotics entered 22% of new product claims worldwide in 2023.

Statistic 67

Low-carb tortilla chips variants increased by 18 SKUs in North America in 2023.

Statistic 68

Seaweed-based snacks launched 150+ products globally, focusing on savory flavors in 2023.

Statistic 69

Collagen-infused snack bars hit 12% of protein bar innovations in the US in 2023.

Statistic 70

Spicy-sweet hybrid flavors appeared in 29% of new extruded snack launches in 2023.

Statistic 71

Mushroom jerky products grew 50% in new introductions in 2023 across US and EU.

Statistic 72

Zero-sugar gummy snacks saw 40 new SKUs in Brazil and Mexico combined in 2023.

Statistic 73

Cricket flour snacks debuted 25 products in Europe, emphasizing sustainability in 2023.

Statistic 74

Turmeric-spiced popcorn variants launched 18 times in India in 2023.

Statistic 75

Hydration-enhanced snack bars with electrolytes rose 22% in new products in 2023.

Statistic 76

Upcycled ingredient snacks like chickpea puffs increased 31% in launches in 2023.

Statistic 77

Matcha-flavored nuts entered 15% of premium nut snack innovations in Asia 2023.

Statistic 78

Bone broth snack sticks launched 10 SKUs targeting keto dieters in US 2023.

Statistic 79

Adaptogen-infused trail mixes saw 28 new products in wellness channels 2023.

Statistic 80

Lentil-based chips grew 45% in new flavor variants in Australia 2023.

Statistic 81

E-commerce sales accounted for 22% of total US snack food sales in 2023, up 15% YoY.

Statistic 82

Convenience stores captured 28% of global savory snacks volume in 2023.

Statistic 83

Walmart held 25.4% share of US snack sales through its hypermarkets in 2023.

Statistic 84

Online grocery platforms saw 35% growth in snack category orders in Europe 2023.

Statistic 85

Dollar stores in US increased snack sales by 12% to USD 8.2 billion in 2023.

Statistic 86

Vending machines dispensed 15% of workplace snacks in Asia-Pacific in 2023.

Statistic 87

Club stores like Costco drove 18% of bulk snack purchases in North America 2023.

Statistic 88

Drugstores accounted for 9% of US healthy snacks distribution in 2023.

Statistic 89

Amazon captured 14.7% of total US online snack sales in 2023.

Statistic 90

Mass merchandisers saw 6.2% decline in snack traffic but 4% sales growth in 2023 US.

Statistic 91

Foodservice channels contributed 12% to global snack revenue in 2023.

Statistic 92

Independent grocers held 22% snack shelf space in rural US markets 2023.

Statistic 93

Direct-to-consumer snack brands grew 28% via DTC sites in 2023.

Statistic 94

Gas stations sold USD 4.5 billion in snacks across US in 2023.

Statistic 95

Supermarkets dominated with 42% of Europe snack sales volume in 2023.

Statistic 96

Meal kit services integrated snacks, boosting 10% category penetration in 2023.

Statistic 97

Pop-up retail for snacks generated USD 1.2 billion in trials sales US 2023.

Statistic 98

Wholesale clubs saw 7.8% uplift in organic snack distribution 2023.

Statistic 99

Export of US snacks to China rose 19% via e-commerce in 2023.

1/99

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Imagine a world where the savory crunch of a chip contributes to a half-trillion-dollar global obsession, as the CPG snack industry barrels toward an $812 billion future driven by relentless innovation and our insatiable need to munch.

Key Takeaways

The global CPG snack food market was valued at USD 503.84 billion in 2022 and is projected to reach USD 812.10 billion by 2030, growing at a CAGR of 6.2% from 2023 to 2030.
In the US, the savory snacks category reached USD 47.5 billion in retail sales for 2023, marking a 4.2% increase from 2022.
The global healthy snacks market size was estimated at USD 97.37 billion in 2023 and is expected to grow at a CAGR of 6.9% from 2024 to 2030.
62% of US consumers snack at least once a day in 2023, up from 58% in 2022.
45% of global consumers prefer healthier snack options like nuts and yogurt in 2023 surveys.
In the US, 71% of millennials snack between meals daily, driving 35% of total snack consumption.
New snack product launches featuring high-protein formulations rose 28% globally in 2023.
Keto-friendly snacks captured 15% of new US introductions in 2023, up from 9% in 2021.
Vegan cheese puffs launched 42 new SKUs in Europe during 2023.
E-commerce sales accounted for 22% of total US snack food sales in 2023, up 15% YoY.
Convenience stores captured 28% of global savory snacks volume in 2023.
Walmart held 25.4% share of US snack sales through its hypermarkets in 2023.
PepsiCo held 24.1% market share in global savory snacks in 2023.
Mondelēz International captured 15.2% of worldwide snack food revenue in 2023.
Kellogg's (now Kellanova) savory snacks US share at 18.7% in 2023.

The global snack industry is huge and growing, fueled by health trends and bold flavors.

Companies & Competition

PepsiCo held 24.1% market share in global savory snacks in 2023.
Mondelēz International captured 15.2% of worldwide snack food revenue in 2023.
Kellogg's (now Kellanova) savory snacks US share at 18.7% in 2023.
Mars Inc. chocolate snacks global share 12.4% for 2023.
Frito-Lay (PepsiCo) dominated US chips with 59% market share in 2023.
Nestlé's snack division revenue USD 18.5 billion globally in 2023.
Utz Brands acquired 3 competitors boosting US pretzel share to 22% in 2023.
Calbee Inc. held 28% of Japan savory snacks market in 2023.
Hershey Co. salty snacks entry captured 4.2% US share in first year 2023.
Conagra Brands frozen snacks revenue up 11% to USD 2.1 billion in 2023.
Snyder's-Lance (Campbell) 14.5% US snack nuts share in 2023.
Ferrero Group acquired Wells Enterprises, adding 8% to US snack portfolio 2023.
Pringles (Kellanova) global volume share 11.8% in stacked chips 2023.
Bimbo Group Latin America snacks leader with 26.3% share in 2023.
Lay's (PepsiCo) India market share 45% in potato chips 2023.
Kind LLC (Mars) US nut bar share 19.2% in 2023.
Popchips Inc. grew US share to 7.4% in baked snacks 2023.
Blue Diamond Growers almond snacks 23% North America share 2023.
Takis ( Barcel ) US spicy snacks 9.1% share growth in 2023.

Companies & Competition Interpretation

In the global arena of snack conquests, Frito-Lay is busy ruling the chip throne while everyone else, from chocolate monarchs to pretzel upstarts, is fiercely carving out their own delicious and expanding kingdoms.

Consumer Behavior & Preferences

62% of US consumers snack at least once a day in 2023, up from 58% in 2022.
45% of global consumers prefer healthier snack options like nuts and yogurt in 2023 surveys.
In the US, 71% of millennials snack between meals daily, driving 35% of total snack consumption.
38% of European consumers seek low-sugar snacks, with 25% increase in demand since 2020.
Asia-Pacific consumers aged 18-34 show 52% preference for spicy flavor snacks in 2023.
55% of US parents buy snacks for children weekly, prioritizing portion-controlled packs.
Globally, 67% of consumers read nutrition labels on snacks before purchase in 2023.
In Brazil, 49% of urban consumers snack while working from home, up 30% post-pandemic.
42% of Gen Z worldwide choose plant-based snacks, compared to 28% of boomers.
UK consumers report 60% increase in snacking frequency due to hybrid work in 2023.
73% of US Hispanic consumers prefer bold, ethnic-flavored snacks like sriracha or tajin.
Globally, 51% of women prefer chocolate-coated snacks vs 39% of men in 2023 surveys.
In India, 65% of consumers snack on-the-go daily, favoring extruded products.
48% of Australian consumers avoid artificial ingredients in snacks, per 2023 polls.
US consumers aged 55+ snack 3.2 times daily on average, focusing on savory options.
57% of Chinese urban millennials pair snacks with beverages during meals.
Mexico sees 44% of consumers preferring baked over fried snacks for health reasons.
69% of global online shoppers compare snack prices via apps before buying.
In France, 53% of consumers snack in evenings, with cheese crisps gaining 20% popularity.
40% of South Korean consumers experiment with fusion snack flavors monthly.
US low-income households increased snack spending by 12% in 2023 despite inflation.
66% of Japanese consumers prefer individually wrapped snacks for portion control.

Consumer Behavior & Preferences Interpretation

It seems we're all snacking more often and more thoughtfully, as a growing global appetite for healthier, bolder, and more convenient options is reshaping the industry from pantry to office to on-the-go.

Market Size & Growth

The global CPG snack food market was valued at USD 503.84 billion in 2022 and is projected to reach USD 812.10 billion by 2030, growing at a CAGR of 6.2% from 2023 to 2030.
In the US, the savory snacks category reached USD 47.5 billion in retail sales for 2023, marking a 4.2% increase from 2022.
The global healthy snacks market size was estimated at USD 97.37 billion in 2023 and is expected to grow at a CAGR of 6.9% from 2024 to 2030.
Europe's snack food market generated revenue of EUR 120.5 billion in 2023, with an expected CAGR of 4.8% through 2028.
Asia-Pacific snack market volume reached 10.2 million metric tons in 2023, projected to grow at 5.5% CAGR to 2029.
The US potato chips segment alone accounted for USD 9.8 billion in sales in 2023, up 3.1% YoY.
Global extruded snacks market size was USD 85.2 billion in 2022, forecasted to hit USD 132.4 billion by 2032 at 4.5% CAGR.
Latin America snack food market revenue stood at USD 25.6 billion in 2023, with 6.1% CAGR projected to 2030.
The organic snacks market in North America grew to USD 12.4 billion in 2023, at 8.2% CAGR since 2018.
Global nuts and seeds snacks market valued at USD 45.3 billion in 2023, expected CAGR 7.1% to USD 78.9 billion by 2032.
US tortilla chips sales hit USD 6.7 billion in 2023, representing 14% of total savory snacks market.
The plant-based snacks market globally reached USD 8.9 billion in 2023, projected 11.4% CAGR to 2030.
Middle East & Africa snack market revenue USD 18.2 billion in 2023, CAGR 5.9% forecast to 2029.
Premium snacks segment in the US grew 7.5% in 2023 to USD 15.3 billion in sales.
Global popcorn market size was USD 10.5 billion in 2023, expected to reach USD 16.8 billion by 2031 at 6.0% CAGR.
Canada snack food market valued at CAD 8.4 billion in 2023, with 4.9% CAGR to 2028.
The gluten-free snacks market worldwide hit USD 4.2 billion in 2023, growing at 9.8% CAGR.
Australia/New Zealand savory snacks market revenue AUD 3.1 billion in 2023, CAGR 5.2%.
US pretzels sales reached USD 1.9 billion in 2023, up 2.8% from prior year.
Global savory snacks market projected to grow from USD 245 billion in 2023 to USD 380 billion by 2033 at 4.5% CAGR.

Market Size & Growth Interpretation

We are collectively stress-eating our way to a global snack market worth over $800 billion, proving that while our worries may be fleeting, our commitment to munching through them is a serious, and delicious, growth industry.

Product Categories & Innovation

New snack product launches featuring high-protein formulations rose 28% globally in 2023.
Keto-friendly snacks captured 15% of new US introductions in 2023, up from 9% in 2021.
Vegan cheese puffs launched 42 new SKUs in Europe during 2023.
Air-fried vegetable crisps saw 35% innovation growth in Asia-Pacific markets in 2023.
Functional snacks with probiotics entered 22% of new product claims worldwide in 2023.
Low-carb tortilla chips variants increased by 18 SKUs in North America in 2023.
Seaweed-based snacks launched 150+ products globally, focusing on savory flavors in 2023.
Collagen-infused snack bars hit 12% of protein bar innovations in the US in 2023.
Spicy-sweet hybrid flavors appeared in 29% of new extruded snack launches in 2023.
Mushroom jerky products grew 50% in new introductions in 2023 across US and EU.
Zero-sugar gummy snacks saw 40 new SKUs in Brazil and Mexico combined in 2023.
Cricket flour snacks debuted 25 products in Europe, emphasizing sustainability in 2023.
Turmeric-spiced popcorn variants launched 18 times in India in 2023.
Hydration-enhanced snack bars with electrolytes rose 22% in new products in 2023.
Upcycled ingredient snacks like chickpea puffs increased 31% in launches in 2023.
Matcha-flavored nuts entered 15% of premium nut snack innovations in Asia 2023.
Bone broth snack sticks launched 10 SKUs targeting keto dieters in US 2023.
Adaptogen-infused trail mixes saw 28 new products in wellness channels 2023.
Lentil-based chips grew 45% in new flavor variants in Australia 2023.

Product Categories & Innovation Interpretation

It appears the global snack aisle has undergone a serious identity crisis, rebranding itself as a cross between a gym supplement aisle, a wellness apothecary, and a daredevil flavor lab, all in a desperate but protein-packed bid for our attention.

Sales Channels & Distribution

E-commerce sales accounted for 22% of total US snack food sales in 2023, up 15% YoY.
Convenience stores captured 28% of global savory snacks volume in 2023.
Walmart held 25.4% share of US snack sales through its hypermarkets in 2023.
Online grocery platforms saw 35% growth in snack category orders in Europe 2023.
Dollar stores in US increased snack sales by 12% to USD 8.2 billion in 2023.
Vending machines dispensed 15% of workplace snacks in Asia-Pacific in 2023.
Club stores like Costco drove 18% of bulk snack purchases in North America 2023.
Drugstores accounted for 9% of US healthy snacks distribution in 2023.
Amazon captured 14.7% of total US online snack sales in 2023.
Mass merchandisers saw 6.2% decline in snack traffic but 4% sales growth in 2023 US.
Foodservice channels contributed 12% to global snack revenue in 2023.
Independent grocers held 22% snack shelf space in rural US markets 2023.
Direct-to-consumer snack brands grew 28% via DTC sites in 2023.
Gas stations sold USD 4.5 billion in snacks across US in 2023.
Supermarkets dominated with 42% of Europe snack sales volume in 2023.
Meal kit services integrated snacks, boosting 10% category penetration in 2023.
Pop-up retail for snacks generated USD 1.2 billion in trials sales US 2023.
Wholesale clubs saw 7.8% uplift in organic snack distribution 2023.
Export of US snacks to China rose 19% via e-commerce in 2023.

Sales Channels & Distribution Interpretation

The snack industry is staging a multi-front invasion of our pantries, with e-commerce as its eager lieutenant, convenience stores as its entrenched foot soldiers, and every channel from vending machines to dollar stores opportunistically carving out its own delicious piece of the pie.

Sources & References

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