GITNUXREPORT 2026

China Hotel Industry Statistics

China's hotel industry is recovering strongly and expanding rapidly, driven by domestic travel.

Rajesh Patel

Team Lead & Senior Researcher with over 15 years of experience in market research and data analytics.

First published: Feb 13, 2026

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Statistic 1

In 2023, China's hotel industry generated total revenue of approximately 1.45 trillion RMB, recovering 85% from pre-pandemic levels.

Statistic 2

As of 2024, China boasts over 1.2 million hotels, accounting for 14% of the global total.

Statistic 3

The average daily rate (ADR) for upscale hotels in China rose to 650 RMB in Q1 2024, up 12% YoY.

Statistic 4

China's hotel market saw 8.5 billion guest nights in 2023, driven by domestic tourism rebound.

Statistic 5

Luxury hotel segment in China grew by 18% in room supply between 2022-2023.

Statistic 6

Midscale hotels represent 45% of China's total hotel inventory with 550,000 properties.

Statistic 7

In 2023, online hotel bookings in China accounted for 72% of total reservations.

Statistic 8

China's hotel industry contributed 4.2% to national GDP in 2023.

Statistic 9

International tourist arrivals to Chinese hotels reached 35 million in 2023, up 200% YoY.

Statistic 10

Budget hotels in China expanded by 10% in room count to 2.8 million rooms by end-2023.

Statistic 11

Total revenue per available room (RevPAR) for China's hotels averaged 320 RMB in 2023.

Statistic 12

Shanghai hosted 120 million hotel guest nights in 2023, leading all Chinese cities.

Statistic 13

China's hotel market capitalization exceeded 2.5 trillion RMB in 2024 valuations.

Statistic 14

Domestic travelers made up 98% of hotel stays in China during 2023.

Statistic 15

Upscale and luxury hotels comprised 25% of total revenue despite only 15% of supply.

Statistic 16

Hotel room supply in China increased by 4.2% to 12.5 million rooms in 2023.

Statistic 17

E-commerce platforms drove 65% of hotel bookings in tier-2/3 cities in 2023.

Statistic 18

China's hotel industry employed 4.8 million people directly in 2023.

Statistic 19

Green-certified hotels in China numbered 1,200 by end-2023, up 25% YoY.

Statistic 20

Average hotel occupancy nationwide hit 58% in 2023 post-recovery.

Statistic 21

Beijing's hotel RevPAR surged 22% YoY to 450 RMB in Q4 2023.

Statistic 22

China's hotel market is projected to grow at 7.5% CAGR through 2028.

Statistic 23

Independent hotels hold 60% market share by room count in China.

Statistic 24

Ctrip/Trip.com processed 1.2 billion hotel bookings in China in 2023.

Statistic 25

Hotel construction pipeline in China totals 1.1 million rooms for 2024-2028.

Statistic 26

Southern provinces accounted for 55% of national hotel revenue in 2023.

Statistic 27

China's hotel industry saw FDI inflows of USD 2.8 billion in 2023.

Statistic 28

National hotel occupancy rate recovered to 62% in December 2023.

Statistic 29

Shanghai luxury hotels achieved 72% occupancy in Q4 2023.

Statistic 30

Tier-3 cities saw occupancy jump 18% YoY to 55% in 2023.

Statistic 31

Average length of stay in Chinese hotels was 1.8 nights in 2023.

Statistic 32

Weekend occupancy premium was 15% higher than weekdays in 2023.

Statistic 33

Business hotels maintained 68% occupancy despite economic slowdown.

Statistic 34

Leisure destinations like Sanya hit 85% peak season occupancy.

Statistic 35

Branded hotels outperformed independents by 10% in occupancy.

Statistic 36

Golden Week holidays drove 92% occupancy in major cities in 2023.

Statistic 37

Resort hotels averaged 70% occupancy, up from 45% in 2022.

Statistic 38

Corporate rate utilization was 55% of total room nights in 2023.

Statistic 39

Family travel boosted group occupancy by 12% YoY in 2023.

Statistic 40

Airport hotels near hubs achieved 75% average occupancy in 2023.

Statistic 41

Off-season occupancy in winter dipped to 48% nationally in 2023.

Statistic 42

Millennials occupied 42% of hotel rooms via leisure trips in 2023.

Statistic 43

High-speed rail proximity increased hotel occupancy by 20%.

Statistic 44

Serviced apartments saw 65% occupancy in urban areas in 2023.

Statistic 45

Peak summer occupancy reached 78% in coastal provinces in 2023.

Statistic 46

New hotel openings impacted existing occupancy by -2% in 2023.

Statistic 47

Guangdong province led with 65% average hotel occupancy.

Statistic 48

Per capita hotel spend in China averaged 450 RMB per trip in 2023.

Statistic 49

Upscale hotels reported net operating income margins of 28% in 2023.

Statistic 50

Total hotel EBITDA in China reached 350 billion RMB in 2023.

Statistic 51

Budget segment revenue grew 25% YoY to 420 billion RMB in 2023.

Statistic 52

Luxury hotels in first-tier cities averaged 1,200 RMB ADR with 65% margins.

Statistic 53

Hotel group profits post-tax hit 180 billion RMB industry-wide in 2023.

Statistic 54

RevPAR growth in tier-2 cities outpaced tier-1 by 15% in 2023.

Statistic 55

Online OTA commissions averaged 18% of hotel gross revenue in 2023.

Statistic 56

Midscale hotels' total revenue share was 38% of industry in 2023.

Statistic 57

Cost of sales for Chinese hotels rose 10% to 320 billion RMB in 2023.

Statistic 58

Franchise fees contributed 5% to branded hotel revenues in 2023.

Statistic 59

Ancillary revenue from F&B grew 20% to 150 billion RMB in 2023.

Statistic 60

Hotel labor costs increased 12% YoY to 280 billion RMB in 2023.

Statistic 61

Utility expenses for hotels totaled 90 billion RMB, up 8% in 2023.

Statistic 62

Marketing spend by hotel chains averaged 4% of revenue in 2023.

Statistic 63

Property tax contributions from hotels reached 25 billion RMB in 2023.

Statistic 64

Average GOPPAR for luxury hotels was 520 RMB per room in 2023.

Statistic 65

Revenue from MICE events in hotels surged 30% to 80 billion RMB.

Statistic 66

Hotel investment transactions totaled USD 4.5 billion in 2023.

Statistic 67

EBITDA margins for independents averaged 22% vs 32% for chains.

Statistic 68

F&B revenue per available seat hour rose to 180 RMB in 2023.

Statistic 69

Total room supply grew 3.8% YoY to 12.8 million rooms in 2023.

Statistic 70

450 new upscale hotels opened in China in 2023.

Statistic 71

Pipeline of 850,000 luxury rooms planned for 2024-2027.

Statistic 72

Hanting and Huazhu brands added 1,200 properties in 2023.

Statistic 73

Independent hotel renovations totaled 15,000 in 2023.

Statistic 74

Tier-2/3 cities absorbed 60% of new hotel supply in 2023.

Statistic 75

Marriott signed 120 new hotel management contracts in 2023.

Statistic 76

Green building standards met by 20% of new hotels in 2023.

Statistic 77

Accor expanded to 500 hotels in China by end-2023.

Statistic 78

Construction costs for hotels rose 15% to 8,000 RMB/sqm.

Statistic 79

Wyndham added 300 economy hotels in rural areas in 2023.

Statistic 80

Total branded room growth was 6.5% YoY in 2023.

Statistic 81

IHG opened 50 luxury properties in first-tier cities.

Statistic 82

Adaptive reuse projects converted 200 buildings to hotels.

Statistic 83

Smart hotel tech integrated in 40% of new builds in 2023.

Statistic 84

Hilton's pipeline exceeds 300 hotels for China market.

Statistic 85

Rural tourism hotels numbered 50,000 new additions in 2023.

Statistic 86

Average hotel size increased to 180 rooms per property.

Statistic 87

Foreign brands hold 12% of total supply in China 2023.

Statistic 88

5G-enabled hotels reached 10,000 by end-2023.

Statistic 89

Domestic brands like Jinjiang control 70% of economy supply.

Statistic 90

Glamping sites grew to 8,000, adding boutique supply.

Statistic 91

55% of millennials prefer luxury stays for vacations.

Statistic 92

Contactless check-in adopted by 85% of urban hotels by 2024.

Statistic 93

Wellness tourism bookings up 35% YoY in 2023 hotels.

Statistic 94

Solo travel accounted for 28% of hotel reservations in 2023.

Statistic 95

AI personalization boosted guest satisfaction by 20%.

Statistic 96

Sustainable practices influence 62% of booking decisions.

Statistic 97

Bleisure travel hybrid grew 25% in corporate bookings.

Statistic 98

Female travelers prefer boutique hotels at 45% rate.

Statistic 99

Short video marketing drove 40% of GenZ bookings.

Statistic 100

EV charging stations in 30% of new hotels by 2024.

Statistic 101

Pet-friendly rooms increased 50% in demand since 2022.

Statistic 102

VR tours viewed by 15 million potential guests monthly.

Statistic 103

Workation packages sold out 70% in resort hotels.

Statistic 104

Local cuisine experiences up 30% in hotel F&B.

Statistic 105

Membership programs retain 55% repeat guests.

Statistic 106

Metaverse hotel bookings piloted with 100k users.

Statistic 107

Health-focused amenities in 60% of upscale upgrades.

Statistic 108

Rural homestays bookings surged 40% via apps.

Statistic 109

Voice assistants used in 25% of smart room bookings.

Statistic 110

Adventure tourism hotels projected 15% growth by 2025.

Statistic 111

Cashless payments at 98% in hotel transactions 2023.

Statistic 112

Influencer collaborations generated 20% more bookings.

Statistic 113

Elderly travel segment grew 18% with family packages.

Statistic 114

Hotel market expected to reach 2 trillion RMB by 2028.

Statistic 115

Occupancy forecasted at 70% average by 2027.

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Emerging from the pandemic's shadow not just to recover but to aggressively expand, China's hotel industry is a dynamic economic powerhouse, generating 1.45 trillion RMB in revenue and accounting for a staggering 14% of the world's hotels.

Key Takeaways

In 2023, China's hotel industry generated total revenue of approximately 1.45 trillion RMB, recovering 85% from pre-pandemic levels.
As of 2024, China boasts over 1.2 million hotels, accounting for 14% of the global total.
The average daily rate (ADR) for upscale hotels in China rose to 650 RMB in Q1 2024, up 12% YoY.
Per capita hotel spend in China averaged 450 RMB per trip in 2023.
Upscale hotels reported net operating income margins of 28% in 2023.
Total hotel EBITDA in China reached 350 billion RMB in 2023.
National hotel occupancy rate recovered to 62% in December 2023.
Shanghai luxury hotels achieved 72% occupancy in Q4 2023.
Tier-3 cities saw occupancy jump 18% YoY to 55% in 2023.
Total room supply grew 3.8% YoY to 12.8 million rooms in 2023.
450 new upscale hotels opened in China in 2023.
Pipeline of 850,000 luxury rooms planned for 2024-2027.
55% of millennials prefer luxury stays for vacations.
Contactless check-in adopted by 85% of urban hotels by 2024.
Wellness tourism bookings up 35% YoY in 2023 hotels.

China's hotel industry is recovering strongly and expanding rapidly, driven by domestic travel.

Market Overview

In 2023, China's hotel industry generated total revenue of approximately 1.45 trillion RMB, recovering 85% from pre-pandemic levels.
As of 2024, China boasts over 1.2 million hotels, accounting for 14% of the global total.
The average daily rate (ADR) for upscale hotels in China rose to 650 RMB in Q1 2024, up 12% YoY.
China's hotel market saw 8.5 billion guest nights in 2023, driven by domestic tourism rebound.
Luxury hotel segment in China grew by 18% in room supply between 2022-2023.
Midscale hotels represent 45% of China's total hotel inventory with 550,000 properties.
In 2023, online hotel bookings in China accounted for 72% of total reservations.
China's hotel industry contributed 4.2% to national GDP in 2023.
International tourist arrivals to Chinese hotels reached 35 million in 2023, up 200% YoY.
Budget hotels in China expanded by 10% in room count to 2.8 million rooms by end-2023.
Total revenue per available room (RevPAR) for China's hotels averaged 320 RMB in 2023.
Shanghai hosted 120 million hotel guest nights in 2023, leading all Chinese cities.
China's hotel market capitalization exceeded 2.5 trillion RMB in 2024 valuations.
Domestic travelers made up 98% of hotel stays in China during 2023.
Upscale and luxury hotels comprised 25% of total revenue despite only 15% of supply.
Hotel room supply in China increased by 4.2% to 12.5 million rooms in 2023.
E-commerce platforms drove 65% of hotel bookings in tier-2/3 cities in 2023.
China's hotel industry employed 4.8 million people directly in 2023.
Green-certified hotels in China numbered 1,200 by end-2023, up 25% YoY.
Average hotel occupancy nationwide hit 58% in 2023 post-recovery.
Beijing's hotel RevPAR surged 22% YoY to 450 RMB in Q4 2023.
China's hotel market is projected to grow at 7.5% CAGR through 2028.
Independent hotels hold 60% market share by room count in China.
Ctrip/Trip.com processed 1.2 billion hotel bookings in China in 2023.
Hotel construction pipeline in China totals 1.1 million rooms for 2024-2028.
Southern provinces accounted for 55% of national hotel revenue in 2023.
China's hotel industry saw FDI inflows of USD 2.8 billion in 2023.

Market Overview Interpretation

While the sheer scale of China's hotel industry—a quarter of a trillion dollars strong—is matched only by its post-pandemic bounce, it's the homegrown traveler and an insatiable appetite for online booking that are truly building its future, one domestic stay at a time.

Occupancy and Performance

National hotel occupancy rate recovered to 62% in December 2023.
Shanghai luxury hotels achieved 72% occupancy in Q4 2023.
Tier-3 cities saw occupancy jump 18% YoY to 55% in 2023.
Average length of stay in Chinese hotels was 1.8 nights in 2023.
Weekend occupancy premium was 15% higher than weekdays in 2023.
Business hotels maintained 68% occupancy despite economic slowdown.
Leisure destinations like Sanya hit 85% peak season occupancy.
Branded hotels outperformed independents by 10% in occupancy.
Golden Week holidays drove 92% occupancy in major cities in 2023.
Resort hotels averaged 70% occupancy, up from 45% in 2022.
Corporate rate utilization was 55% of total room nights in 2023.
Family travel boosted group occupancy by 12% YoY in 2023.
Airport hotels near hubs achieved 75% average occupancy in 2023.
Off-season occupancy in winter dipped to 48% nationally in 2023.
Millennials occupied 42% of hotel rooms via leisure trips in 2023.
High-speed rail proximity increased hotel occupancy by 20%.
Serviced apartments saw 65% occupancy in urban areas in 2023.
Peak summer occupancy reached 78% in coastal provinces in 2023.
New hotel openings impacted existing occupancy by -2% in 2023.
Guangdong province led with 65% average hotel occupancy.

Occupancy and Performance Interpretation

While China's hotel industry saw a robust recovery in 2023, with luxury and leisure destinations thriving, it remained a tale of two cities—or rather, tiers—where savvy travelers chased weekends, Golden Week, and high-speed rail connections, yet everyone still seemed to be in a hurry, packing their entire holiday into a brisk 1.8-night average stay.

Revenue and Financials

Per capita hotel spend in China averaged 450 RMB per trip in 2023.
Upscale hotels reported net operating income margins of 28% in 2023.
Total hotel EBITDA in China reached 350 billion RMB in 2023.
Budget segment revenue grew 25% YoY to 420 billion RMB in 2023.
Luxury hotels in first-tier cities averaged 1,200 RMB ADR with 65% margins.
Hotel group profits post-tax hit 180 billion RMB industry-wide in 2023.
RevPAR growth in tier-2 cities outpaced tier-1 by 15% in 2023.
Online OTA commissions averaged 18% of hotel gross revenue in 2023.
Midscale hotels' total revenue share was 38% of industry in 2023.
Cost of sales for Chinese hotels rose 10% to 320 billion RMB in 2023.
Franchise fees contributed 5% to branded hotel revenues in 2023.
Ancillary revenue from F&B grew 20% to 150 billion RMB in 2023.
Hotel labor costs increased 12% YoY to 280 billion RMB in 2023.
Utility expenses for hotels totaled 90 billion RMB, up 8% in 2023.
Marketing spend by hotel chains averaged 4% of revenue in 2023.
Property tax contributions from hotels reached 25 billion RMB in 2023.
Average GOPPAR for luxury hotels was 520 RMB per room in 2023.
Revenue from MICE events in hotels surged 30% to 80 billion RMB.
Hotel investment transactions totaled USD 4.5 billion in 2023.
EBITDA margins for independents averaged 22% vs 32% for chains.
F&B revenue per available seat hour rose to 180 RMB in 2023.

Revenue and Financials Interpretation

The Chinese hotel industry in 2023 paints a picture of vigorous, multi-layered growth where the budget traveler's thrifty 450 RMB trip and the luxury guest's 1,200 RMB indulgence collectively funded a 350 billion RMB EBITDA pool, proving the sector expertly monetizes every tier from pillow to pastry.

Supply and Development

Total room supply grew 3.8% YoY to 12.8 million rooms in 2023.
450 new upscale hotels opened in China in 2023.
Pipeline of 850,000 luxury rooms planned for 2024-2027.
Hanting and Huazhu brands added 1,200 properties in 2023.
Independent hotel renovations totaled 15,000 in 2023.
Tier-2/3 cities absorbed 60% of new hotel supply in 2023.
Marriott signed 120 new hotel management contracts in 2023.
Green building standards met by 20% of new hotels in 2023.
Accor expanded to 500 hotels in China by end-2023.
Construction costs for hotels rose 15% to 8,000 RMB/sqm.
Wyndham added 300 economy hotels in rural areas in 2023.
Total branded room growth was 6.5% YoY in 2023.
IHG opened 50 luxury properties in first-tier cities.
Adaptive reuse projects converted 200 buildings to hotels.
Smart hotel tech integrated in 40% of new builds in 2023.
Hilton's pipeline exceeds 300 hotels for China market.
Rural tourism hotels numbered 50,000 new additions in 2023.
Average hotel size increased to 180 rooms per property.
Foreign brands hold 12% of total supply in China 2023.
5G-enabled hotels reached 10,000 by end-2023.
Domestic brands like Jinjiang control 70% of economy supply.
Glamping sites grew to 8,000, adding boutique supply.

Supply and Development Interpretation

In the great Chinese hotel expansion, it seems everyone is building something smarter, greener, and more luxurious—from city skyscrapers to rural glampsites—so you'll have a perfect place to stay, if you can just afford the bill for the room.

Trends and Future Outlook

55% of millennials prefer luxury stays for vacations.
Contactless check-in adopted by 85% of urban hotels by 2024.
Wellness tourism bookings up 35% YoY in 2023 hotels.
Solo travel accounted for 28% of hotel reservations in 2023.
AI personalization boosted guest satisfaction by 20%.
Sustainable practices influence 62% of booking decisions.
Bleisure travel hybrid grew 25% in corporate bookings.
Female travelers prefer boutique hotels at 45% rate.
Short video marketing drove 40% of GenZ bookings.
EV charging stations in 30% of new hotels by 2024.
Pet-friendly rooms increased 50% in demand since 2022.
VR tours viewed by 15 million potential guests monthly.
Workation packages sold out 70% in resort hotels.
Local cuisine experiences up 30% in hotel F&B.
Membership programs retain 55% repeat guests.
Metaverse hotel bookings piloted with 100k users.
Health-focused amenities in 60% of upscale upgrades.
Rural homestays bookings surged 40% via apps.
Voice assistants used in 25% of smart room bookings.
Adventure tourism hotels projected 15% growth by 2025.
Cashless payments at 98% in hotel transactions 2023.
Influencer collaborations generated 20% more bookings.
Elderly travel segment grew 18% with family packages.
Hotel market expected to reach 2 trillion RMB by 2028.
Occupancy forecasted at 70% average by 2027.

Trends and Future Outlook Interpretation

While the modern traveler craves seamless, AI-curated wellness escapes with a side of avocado toast, the hospitality industry is rapidly evolving to cater to solo, sustainable, pet-toting, and bleisure guests—all while racing to build the digital and physical infrastructure to support a booming market projected to hit a staggering 2 trillion RMB.

Sources & References

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