Quick Overview
- 1#1: Kambi - Delivers a premium, fully managed turnkey sportsbook platform with expert odds trading and customizable front-end.
- 2#2: OpenBet - Offers scalable end-to-end sports betting software powering major global operators with robust risk management.
- 3#3: Sportradar - Provides comprehensive sports data, odds feed, and managed trading services for turnkey sportsbook solutions.
- 4#4: EveryMatrix - Integrates OddsMatrix sportsbook into a full iGaming platform with API flexibility and multi-channel support.
- 5#5: Altenar - Supplies a feature-rich turnkey sportsbook with real-time odds, risk management, and player account tools.
- 6#6: Digitain - Offers a complete turnkey betting platform including sportsbook, casino, and CRM with quick deployment.
- 7#7: BetConstruct - Provides modular turnkey sportsbook solutions with extensive customization and global market coverage.
- 8#8: SoftSwiss - Delivers an integrated sportsbook aggregator within a white-label iGaming suite for fast market entry.
- 9#9: BtoBet - Offers omnichannel turnkey sportsbook software with AI-driven personalization and automated trading.
- 10#10: GammaStack - Builds custom and turnkey sportsbook platforms with advanced betting features and API integrations.
Tools were evaluated based on feature depth (odds technology, risk management), operational reliability, customization flexibility, and market relevance, ensuring the list reflects software that drives efficiency and growth.
Comparison Table
This comparison table explores leading turnkey sportsbook software solutions, including Kambi, OpenBet, Sportradar, EveryMatrix, Altenar, and more, to guide users in identifying the most suitable option. Readers will gain insights into key features, capabilities, and differentiators to make informed decisions about their software needs.
| # | Tool | Category | Overall | Features | Ease of Use | Value |
|---|---|---|---|---|---|---|
| 1 | Kambi Delivers a premium, fully managed turnkey sportsbook platform with expert odds trading and customizable front-end. | enterprise | 9.8/10 | 9.9/10 | 9.2/10 | 9.4/10 |
| 2 | OpenBet Offers scalable end-to-end sports betting software powering major global operators with robust risk management. | enterprise | 9.3/10 | 9.6/10 | 8.7/10 | 8.4/10 |
| 3 | Sportradar Provides comprehensive sports data, odds feed, and managed trading services for turnkey sportsbook solutions. | enterprise | 8.7/10 | 9.5/10 | 7.8/10 | 8.2/10 |
| 4 | EveryMatrix Integrates OddsMatrix sportsbook into a full iGaming platform with API flexibility and multi-channel support. | enterprise | 8.7/10 | 9.2/10 | 8.1/10 | 8.4/10 |
| 5 | Altenar Supplies a feature-rich turnkey sportsbook with real-time odds, risk management, and player account tools. | specialized | 8.4/10 | 8.7/10 | 8.2/10 | 7.9/10 |
| 6 | Digitain Offers a complete turnkey betting platform including sportsbook, casino, and CRM with quick deployment. | specialized | 8.1/10 | 8.7/10 | 8.0/10 | 7.6/10 |
| 7 | BetConstruct Provides modular turnkey sportsbook solutions with extensive customization and global market coverage. | specialized | 8.5/10 | 9.2/10 | 8.0/10 | 7.8/10 |
| 8 | SoftSwiss Delivers an integrated sportsbook aggregator within a white-label iGaming suite for fast market entry. | specialized | 8.1/10 | 8.4/10 | 7.9/10 | 7.8/10 |
| 9 | BtoBet Offers omnichannel turnkey sportsbook software with AI-driven personalization and automated trading. | specialized | 7.8/10 | 8.5/10 | 7.5/10 | 7.4/10 |
| 10 | GammaStack Builds custom and turnkey sportsbook platforms with advanced betting features and API integrations. | specialized | 7.2/10 | 7.5/10 | 7.0/10 | 7.1/10 |
Delivers a premium, fully managed turnkey sportsbook platform with expert odds trading and customizable front-end.
Offers scalable end-to-end sports betting software powering major global operators with robust risk management.
Provides comprehensive sports data, odds feed, and managed trading services for turnkey sportsbook solutions.
Integrates OddsMatrix sportsbook into a full iGaming platform with API flexibility and multi-channel support.
Supplies a feature-rich turnkey sportsbook with real-time odds, risk management, and player account tools.
Offers a complete turnkey betting platform including sportsbook, casino, and CRM with quick deployment.
Provides modular turnkey sportsbook solutions with extensive customization and global market coverage.
Delivers an integrated sportsbook aggregator within a white-label iGaming suite for fast market entry.
Offers omnichannel turnkey sportsbook software with AI-driven personalization and automated trading.
Builds custom and turnkey sportsbook platforms with advanced betting features and API integrations.
Kambi
enterpriseDelivers a premium, fully managed turnkey sportsbook platform with expert odds trading and customizable front-end.
In-house odds trading desk with automated risk engine for unmatched pricing accuracy and profitability protection
Kambi is a leading B2B provider of turnkey sportsbook software, delivering a fully managed end-to-end sports betting platform that includes odds compilation, risk management, player account management, and customizable front-ends. It powers some of the world's top sportsbooks, such as DraftKings and BetWarrior, with real-time trading and extensive market coverage across 3,000+ events weekly. The platform emphasizes scalability, regulatory compliance, and seamless integration for operators in regulated markets.
Pros
- Proprietary odds feed from an expert in-house trading team covering 80+ sports
- Advanced automated risk management and fraud detection tools
- Proven scalability handling peak loads for major global operators
Cons
- High entry cost suitable mainly for established operators
- Custom integrations may require longer setup times
- Less flexibility for niche customizations compared to white-label alternatives
Best For
Mid-to-large scale online gaming operators seeking a premium, fully managed sportsbook with top-tier odds and risk management in regulated markets.
Pricing
Custom enterprise pricing via revenue share (typically 15-30% of NGR) or fixed fees, negotiated based on jurisdiction, volume, and services.
OpenBet
enterpriseOffers scalable end-to-end sports betting software powering major global operators with robust risk management.
Ultra-low latency Core Platform betting engine that processes peak loads of 1M+ concurrent users seamlessly
OpenBet is a leading enterprise-grade turnkey sportsbook platform that delivers a complete end-to-end betting solution, including a high-performance core betting engine, risk management, content aggregation, and player account management. It powers major global operators with omnichannel capabilities across retail, online, and mobile, ensuring scalability for high-volume traffic. The platform emphasizes reliability, compliance, and customization to support rapid market launches and international expansion.
Pros
- Proven scalability handling millions of bets daily with 99.99% uptime
- Comprehensive content hub with 100k+ monthly events and advanced trading tools
- Robust security, compliance, and omnichannel integration for global operations
Cons
- High enterprise-level pricing with custom contracts
- Steeper learning curve for full customization and setup
- Overkill for small or startup operators due to complexity
Best For
Large-scale operators and enterprises needing a battle-tested, high-volume turnkey sportsbook for global markets.
Pricing
Custom enterprise pricing via revenue share (10-25%), licensing fees, and managed services; starts at $500K+ annually for mid-tier setups.
Sportradar
enterpriseProvides comprehensive sports data, odds feed, and managed trading services for turnkey sportsbook solutions.
World-leading proprietary sports data feed with anti-fraud monitoring for superior odds accuracy and integrity
Sportradar offers a robust turnkey sportsbook solution leveraging its position as the world's leading sports data provider, delivering real-time data for over 900,000 events annually across 80+ sports. The platform includes managed trading services, advanced risk management, odds compilation, and a customizable front-end for seamless operator deployment. It integrates fraud detection, player analytics, and regulatory compliance tools, making it a comprehensive end-to-end betting solution.
Pros
- Unparalleled real-time sports data coverage and accuracy
- Advanced risk management and betting integrity tools
- Scalable infrastructure for high-volume global operations
Cons
- High enterprise-level pricing not suited for startups
- Complex customization requiring technical expertise
- Limited focus on niche or emerging markets
Best For
Established sportsbook operators prioritizing data reliability and global scalability over low-cost entry.
Pricing
Custom enterprise pricing, typically subscription-based starting at $100K+ annually depending on data volume and services.
EveryMatrix
enterpriseIntegrates OddsMatrix sportsbook into a full iGaming platform with API flexibility and multi-channel support.
OddsMatrix Pro's AI-powered automated risk management and proprietary odds feed with 85,000+ monthly events
EveryMatrix's OddsMatrix is a robust turnkey sportsbook software solution tailored for iGaming operators, offering comprehensive pre-match and live betting across 100+ sports and 70,000+ monthly events. It includes advanced risk management, automated trading tools, player profiling, and full backend operations for seamless white-label deployment. The platform supports multi-channel delivery (web, mobile, retail) and integrates easily with casino and payment systems. Operators benefit from 24/7 trading support and regulatory compliance tools for global markets.
Pros
- Extensive coverage of 100+ sports and 70,000+ events monthly
- Advanced AI-driven risk management and automated trading
- Reliable 99.99% uptime with 24/7 support
Cons
- High setup and licensing costs for smaller operators
- Complex customization requiring technical expertise
- Revenue share model can impact margins at scale
Best For
Established mid-to-large iGaming operators needing a scalable, high-performance turnkey sportsbook with global market coverage.
Pricing
Custom revenue share (15-30% of NGR) or fixed licensing fees; setup €50,000-€150,000 + monthly from €20,000 depending on scale.
Altenar
specializedSupplies a feature-rich turnkey sportsbook with real-time odds, risk management, and player account tools.
Automated Risk Management (ARM) system that dynamically adjusts odds and limits in real-time to minimize exposure
Altenar provides a comprehensive turnkey sportsbook solution tailored for online betting operators, offering end-to-end platform management including odds feed, risk assessment, player account handling, and payment integrations. The software supports over 60 sports with extensive pre-match and live betting markets, customizable front-ends, and compliance tools for regulated markets. It enables quick launches with 24/7 support and scalable infrastructure for high-traffic operations.
Pros
- Advanced risk management with proprietary ARM system
- Highly customizable UI/UX and branding options
- Reliable odds feed covering 60+ sports and deep markets
Cons
- Pricing lacks public transparency and can be premium
- Customization requires technical expertise
- Primarily focused on European and LATAM markets
Best For
Mid-sized operators seeking a scalable, compliant platform with strong risk tools for regulated markets.
Pricing
Custom quotes based on revenue share (10-25%) or fixed monthly fees starting around €40,000+; includes setup and ongoing support.
Digitain
specializedOffers a complete turnkey betting platform including sportsbook, casino, and CRM with quick deployment.
Proprietary odds feed covering 7,500+ pre-match and 3,000+ live odds daily from multiple global sources
Digitain offers a robust turnkey sportsbook software solution that provides operators with a complete, ready-to-launch online betting platform including extensive sports coverage, live odds, and casino integration. The platform features advanced risk management tools, player account management, and seamless payment processing for quick market entry. It supports customization and scalability, catering primarily to European and emerging market operators seeking reliable performance.
Pros
- Ultra-wide coverage of over 90 sports and 50,000+ monthly events
- Advanced risk management and automated trading tools
- Fast deployment with integrated payments and CRM
Cons
- Pricing not transparent and customized only
- Stronger focus on Europe/CIS may limit global appeal
- Some advanced customizations incur extra fees
Best For
New or expanding operators targeting European and CIS markets who need a scalable turnkey platform with broad sports coverage.
Pricing
Custom quotes required; typically involves setup fees from €20,000+ plus revenue share or fixed monthly licensing.
BetConstruct
specializedProvides modular turnkey sportsbook solutions with extensive customization and global market coverage.
Proprietary odds feed and liquidity aggregator covering niche markets and esports with unmatched depth
BetConstruct provides a robust turnkey sportsbook solution that delivers a complete, ready-to-launch sports betting platform for operators worldwide. It features extensive pre-match and live betting coverage across 60+ sports, advanced risk management, odds compilation, and seamless integrations for payments, CRM, and affiliate systems. The platform emphasizes scalability, high uptime (99.99%), and white-label customization to help businesses focus on growth rather than development.
Pros
- Comprehensive coverage of 60+ sports and 1M+ monthly events with 1,000+ markets per event
- Advanced risk management, anti-fraud tools, and proprietary odds feed
- Full turnkey setup with 24/7 support and quick launch times (under 4 weeks)
Cons
- Premium pricing geared toward established operators, less ideal for startups
- Customization and advanced setup may require developer expertise
- User interface feels dated compared to newer competitors
Best For
Mid-to-large iGaming operators needing a scalable, feature-packed turnkey sportsbook with deep market coverage.
Pricing
Custom enterprise pricing starting at €10,000-€50,000/month based on volume, features, and jurisdictions; no public tiers.
SoftSwiss
specializedDelivers an integrated sportsbook aggregator within a white-label iGaming suite for fast market entry.
Multi-feed odds aggregator combining data from 30+ providers for optimized liquidity and competitive odds
SoftSwiss provides a robust turnkey sportsbook solution as part of its comprehensive iGaming platform, enabling operators to launch a fully branded sports betting site with pre-match, live betting, and extensive market coverage across over 100 sports and 1,000+ leagues. The platform integrates seamlessly with SoftSwiss's casino aggregator, payment gateway, and affiliate software for a unified backend. It features advanced risk management, multi-provider odds feeds, and customizable UI/UX, making it suitable for operators seeking scalability and reliability.
Pros
- Extensive coverage of sports, leagues, and betting markets including live betting and cash-out
- Seamless integration with casino and payment systems for a complete iGaming ecosystem
- Strong emphasis on security, compliance (including GDPR), and 24/7 platform monitoring
Cons
- Pricing is fully customized and lacks public transparency, often requiring negotiations
- Full customization demands developer resources despite turnkey nature
- Customer support response times can vary, especially for non-premium clients
Best For
Mid-sized iGaming operators looking for an integrated turnkey sportsbook that complements casino operations with reliable performance and scalability.
Pricing
Custom quote-based pricing with setup fees (typically €50,000+), monthly platform fees (€20,000+), and revenue share options (10-20%); no public tiers.
BtoBet
specializedOffers omnichannel turnkey sportsbook software with AI-driven personalization and automated trading.
Neuron 3 AI platform for hyper-personalized player journeys and predictive analytics
BtoBet provides a robust turnkey sportsbook platform tailored for iGaming operators seeking a complete betting solution. It features extensive pre-match and live event coverage exceeding 140,000 monthly events across 80+ sports, advanced odds management, risk tools, and seamless integrations for payments, CRM, and affiliate systems. The Neuron 3 platform emphasizes personalization via AI-driven player journeys and supports multi-channel deployment including web, mobile, and retail.
Pros
- Massive event coverage with 140,000+ monthly betting opportunities
- AI-powered personalization and player retention tools
- Strong regulatory compliance and 100+ payment gateway integrations
Cons
- Higher pricing suitable only for mid-to-large operators
- Customization can require additional development time
- Less intuitive dashboard compared to newer competitors
Best For
Mid-sized iGaming operators needing scalable sports betting with global market coverage and regulatory flexibility.
Pricing
Custom turnkey pricing via revenue share (20-40%) or fixed monthly fees starting around €25,000, plus setup costs.
GammaStack
specializedBuilds custom and turnkey sportsbook platforms with advanced betting features and API integrations.
Ultra-fast odds feed covering 100,000+ events monthly with real-time updates
GammaStack provides a turnkey sportsbook software solution designed for quick deployment of online sports betting platforms, featuring over 300 sports, 100,000+ live odds, and comprehensive betting markets. It includes risk management tools, CRM integration, multi-language support, and mobile app compatibility for seamless user experiences. Operators benefit from customizable white-label options and API integrations for payments and third-party services.
Pros
- Extensive sports coverage with 100k+ pre-match and live odds
- Strong customization and white-label options
- Reliable API integrations for payments and affiliates
Cons
- Limited advanced AI-driven analytics compared to top competitors
- Customer support response times can vary
- Pricing lacks full transparency without custom quotes
Best For
Small to medium-sized operators seeking a reliable, customizable turnkey platform for international sports betting markets.
Pricing
Custom quotes based on features and scale; typically revenue share (10-25%) or monthly licensing fees starting at $10,000+.
Conclusion
Evaluating the top 10 turnkey sportsbook software solutions reveals Kambi as the clear leader, praised for its premium, fully managed platform with customizable fronts and expert odds trading. OpenBet follows closely, offering scalable, risk-managed systems that power major global operators, while Sportradar rounds out the top three with robust sports data, odds feeds, and managed trading services, appealing to those prioritizing comprehensive data integration. Each tool brings distinct strengths, ensuring operators of all sizes can find a tailored solution to succeed in the market.
For those looking to launch or enhance their sportsbook offerings, Kambi—recognized as the top-ranked solution—provides the foundation for a seamless, engaging, and competitive platform. Don’t miss the opportunity to leverage its strengths and set your operation apart.
Tools Reviewed
All tools were independently evaluated for this comparison