Quick Overview
- 1#1: Gleam - Comprehensive platform for running contests, giveaways, and sweepstakes with viral actions, integrations, and winner selection.
- 2#2: ViralSweep - Sweepstakes software focused on legal compliance, entry management, and multi-channel promotions.
- 3#3: Rafflecopter - Simple raffle and sweepstakes tool ideal for bloggers and small campaigns with entry tracking and random draws.
- 4#4: SweepWidget - No-code builder for customizable sweepstakes, giveaways, and lead generation forms.
- 5#5: EasyPromos - Create interactive sweepstakes, coupons, and contests with social sharing and analytics.
- 6#6: ShortStack - Landing page builder for contests, quizzes, and sweepstakes with drag-and-drop templates.
- 7#7: KickoffLabs - Viral referral giveaway software that rewards shares and builds email lists.
- 8#8: VYPER - Gamified giveaway platform with bonuses for referrals and social actions.
- 9#9: Wishpond - Marketing automation suite including contest and sweepstakes tools for lead capture.
- 10#10: UpViral - High-converting viral sweepstakes and referral contest builder.
These tools were selected based on key factors like feature functionality, ease of use, compliance support, and overall value, ensuring they deliver robust, reliable, and versatile solutions for users of all skill levels.
Comparison Table
This comparison table explores leading online sweepstakes software, including Gleam, ViralSweep, Rafflecopter, SweepWidget, EasyPromos, and more, to help users find the ideal tool for their campaigns. Readers will gain insights into key features, usability, and practicality to streamline their sweepstakes setup and execution.
| # | Tool | Category | Overall | Features | Ease of Use | Value |
|---|---|---|---|---|---|---|
| 1 | Gleam Comprehensive platform for running contests, giveaways, and sweepstakes with viral actions, integrations, and winner selection. | specialized | 9.7/10 | 9.8/10 | 9.5/10 | 9.4/10 |
| 2 | ViralSweep Sweepstakes software focused on legal compliance, entry management, and multi-channel promotions. | specialized | 9.1/10 | 9.4/10 | 8.9/10 | 8.7/10 |
| 3 | Rafflecopter Simple raffle and sweepstakes tool ideal for bloggers and small campaigns with entry tracking and random draws. | specialized | 8.7/10 | 8.5/10 | 9.2/10 | 8.3/10 |
| 4 | SweepWidget No-code builder for customizable sweepstakes, giveaways, and lead generation forms. | specialized | 8.7/10 | 9.1/10 | 9.3/10 | 8.2/10 |
| 5 | EasyPromos Create interactive sweepstakes, coupons, and contests with social sharing and analytics. | specialized | 8.4/10 | 8.6/10 | 9.2/10 | 7.9/10 |
| 6 | ShortStack Landing page builder for contests, quizzes, and sweepstakes with drag-and-drop templates. | creative_suite | 8.1/10 | 8.5/10 | 8.8/10 | 7.4/10 |
| 7 | KickoffLabs Viral referral giveaway software that rewards shares and builds email lists. | specialized | 8.2/10 | 8.0/10 | 9.2/10 | 8.1/10 |
| 8 | VYPER Gamified giveaway platform with bonuses for referrals and social actions. | specialized | 8.1/10 | 8.4/10 | 9.2/10 | 7.6/10 |
| 9 | Wishpond Marketing automation suite including contest and sweepstakes tools for lead capture. | enterprise | 7.9/10 | 7.5/10 | 8.5/10 | 7.8/10 |
| 10 | UpViral High-converting viral sweepstakes and referral contest builder. | specialized | 8.4/10 | 9.2/10 | 8.0/10 | 7.8/10 |
Comprehensive platform for running contests, giveaways, and sweepstakes with viral actions, integrations, and winner selection.
Sweepstakes software focused on legal compliance, entry management, and multi-channel promotions.
Simple raffle and sweepstakes tool ideal for bloggers and small campaigns with entry tracking and random draws.
No-code builder for customizable sweepstakes, giveaways, and lead generation forms.
Create interactive sweepstakes, coupons, and contests with social sharing and analytics.
Landing page builder for contests, quizzes, and sweepstakes with drag-and-drop templates.
Viral referral giveaway software that rewards shares and builds email lists.
Gamified giveaway platform with bonuses for referrals and social actions.
Marketing automation suite including contest and sweepstakes tools for lead capture.
High-converting viral sweepstakes and referral contest builder.
Gleam
specializedComprehensive platform for running contests, giveaways, and sweepstakes with viral actions, integrations, and winner selection.
Viral action loops where shares and referrals multiply entries, creating exponential participant growth.
Gleam (gleam.io) is a premier platform for running online sweepstakes, giveaways, and competitions designed to boost audience growth through viral marketing. Users can create customizable contests where participants earn entries by completing actions like email signups, social follows, shares, or referrals. It features robust tools for random winner selection, fraud detection, detailed analytics, and seamless integrations with email and CRM tools. Ideal for marketers seeking high-engagement campaigns with minimal setup.
Pros
- Highly customizable contest builder with unlimited actions and entry multipliers for viral growth
- Advanced anti-fraud measures like IP tracking, CAPTCHA, and duplicate entry prevention
- Comprehensive analytics, automation, and 50+ integrations with tools like Mailchimp and Zapier
Cons
- Advanced features locked behind higher pricing tiers
- Steeper learning curve for complex multi-step campaigns
- Free plan limits entries and lacks some premium customization options
Best For
Marketing teams and e-commerce brands aiming to rapidly grow email lists and social followers through engaging, scalable sweepstakes.
Pricing
Free plan for basics; Starter at $10/month (10k entries), Pro at $99/month (100k entries), Growth at $499/month (1M entries), Enterprise custom.
ViralSweep
specializedSweepstakes software focused on legal compliance, entry management, and multi-channel promotions.
Viral multiplier system with bonus entries for referrals and social shares, driving exponential campaign growth
ViralSweep is a powerful online platform specialized in creating and managing sweepstakes, contests, giveaways, and viral promotions. It offers customizable campaign builders with multiple entry methods like email sign-ups, social media actions (follow, like, share), referrals, and instant wins to boost engagement and lead generation. The software includes fraud detection, CRM integrations, detailed analytics, and compliance tools to ensure secure, scalable campaigns for businesses of all sizes.
Pros
- Diverse entry options including viral referrals and social actions for maximum reach
- Robust fraud prevention and compliance features tailored for sweepstakes
- Seamless integrations with 100+ tools like Mailchimp, HubSpot, and Zapier
Cons
- Higher pricing tiers may not suit very small businesses or one-off campaigns
- Advanced customization requires some learning curve
- Limited design flexibility compared to full website builders
Best For
Marketing teams, agencies, and e-commerce brands seeking viral lead generation through scalable sweepstakes and promotions.
Pricing
Starts at $59/month (Starter, 1 campaign), $125/month (Pro, unlimited campaigns), $499/month (Premium), with custom Enterprise plans; 14-day free trial available.
Rafflecopter
specializedSimple raffle and sweepstakes tool ideal for bloggers and small campaigns with entry tracking and random draws.
Action-based entries that reward users for social shares, follows, and sign-ups to maximize viral reach and lead generation
Rafflecopter is a user-friendly platform designed for creating and managing online sweepstakes and giveaways, enabling hosts to set up entry forms where participants gain entries by completing actions like following social media accounts, subscribing to newsletters, or visiting websites. It includes tools for random winner selection, fraud detection, and embeddable widgets for seamless integration on blogs or sites. Popular among bloggers and small brands, it helps drive audience growth and engagement through viral promotion mechanics.
Pros
- Extremely simple setup with drag-and-drop entry creation
- Multiple action-based entry options for viral growth
- Built-in fraud prevention and reliable random winner picker
Cons
- Limited design customization for widgets
- Free plan caps entries at 200 per giveaway
- Customer support can be slow for non-premium users
Best For
Bloggers, influencers, and small businesses seeking an easy way to run social media-driven giveaways without technical expertise.
Pricing
Free plan with basic features and 200-entry limit; Pro ($29/month) for unlimited entries and more giveaways; Ultimate ($59/month) adds advanced analytics and priority support.
SweepWidget
specializedNo-code builder for customizable sweepstakes, giveaways, and lead generation forms.
Viral referral engine allowing unlimited bonus entries per referral to drive organic participant growth
SweepWidget is a no-code platform designed for creating embeddable sweepstakes, giveaways, contests, and lead generation widgets to boost user engagement and grow email lists. It offers customizable templates with multiple entry methods including email signups, social shares, referrals, and quizzes. Users can track entries, select winners automatically, and integrate with tools like Zapier, Mailchimp, and Google Analytics for seamless promotion management.
Pros
- Intuitive drag-and-drop builder for quick widget creation
- Robust viral referral system with bonus entries for exponential growth
- Comprehensive analytics and automated winner selection
Cons
- Advanced customization and unlimited entries locked behind premium plans
- Design options feel somewhat template-limited
- Customer support primarily email-based with variable response times
Best For
Digital marketers, e-commerce brands, and agencies running viral giveaways to acquire leads without technical expertise.
Pricing
Free plan with basic features; Pro starts at $59/month (or $49/month annually), Business at $199/month, Enterprise custom.
EasyPromos
specializedCreate interactive sweepstakes, coupons, and contests with social sharing and analytics.
Social media-optimized 'promotional apps' that embed directly into posts for maximum viral sharing and mobile compatibility
EasyPromos is a user-friendly platform designed for creating and managing online sweepstakes, contests, quizzes, and other promotional campaigns without coding. It offers customizable templates, social media integrations for Facebook, Instagram, and Twitter, and built-in tools for random winner selection, entry validation, and fraud prevention. The software provides detailed analytics to track engagement and ROI, making it suitable for brands running viral marketing promotions.
Pros
- Intuitive drag-and-drop editor with ready-to-use templates
- Seamless integrations with major social media platforms
- Comprehensive analytics and automated winner selection
Cons
- Pricing escalates quickly for advanced features and higher entry limits
- Design customization is somewhat limited in lower-tier plans
- Customer support can be slower for non-enterprise users
Best For
Marketing teams at small to medium-sized businesses seeking quick, compliant sweepstakes for social media engagement.
Pricing
Plans start at €49/month (Starter, billed annually) for basic campaigns, up to €399/month (Advanced) or custom Enterprise pricing; 15-day free trial available.
ShortStack
creative_suiteLanding page builder for contests, quizzes, and sweepstakes with drag-and-drop templates.
Branching logic in 'Stacks' for personalized, multi-step contest experiences
ShortStack is a no-code platform specializing in creating customizable landing pages, contests, and sweepstakes for marketing campaigns. It enables businesses to run various promotions like giveaways, instant win games, photo contests, and email sign-up drives while collecting leads and segmenting audiences. With built-in analytics, A/B testing, and integrations with tools like Mailchimp and Zapier, it streamlines promotional efforts for marketers.
Pros
- Drag-and-drop builder makes it accessible for non-technical users
- Wide variety of contest templates including sweepstakes and instant wins
- Strong lead capture and CRM integrations for effective follow-up
Cons
- Higher pricing tiers required for advanced features like custom domains
- Limited free plan with watermarks and basic functionality
- Analytics reporting lacks depth compared to enterprise tools
Best For
Marketing teams at small to mid-sized businesses seeking easy-to-deploy sweepstakes and lead-generation campaigns.
Pricing
Starts at $99/month (billed annually at $79/month) for the Launch plan; scales to $499+/month for Power plan; 14-day free trial available.
KickoffLabs
specializedViral referral giveaway software that rewards shares and builds email lists.
Viral referral engine that automatically awards extra entries for successful referrals, fueling exponential participant growth.
KickoffLabs is a user-friendly platform designed for creating viral giveaway and sweepstakes landing pages to rapidly grow email lists and generate leads. It enables businesses to set up customizable campaigns where entrants provide their email and earn bonus entries through social sharing and referrals. The tool includes analytics, A/B testing, and integrations with email marketing services for seamless lead management.
Pros
- Intuitive drag-and-drop builder for quick campaign setup
- Powerful viral referral system drives organic growth
- Robust analytics and integrations with popular email tools
Cons
- Limited advanced customization on lower-tier plans
- Random winner selection lacks some enterprise-level compliance tools
- Pricing can add up for high-volume campaigns
Best For
Small to medium-sized businesses and marketers seeking simple, viral sweepstakes to build email lists without technical expertise.
Pricing
Free limited plan available; paid plans start at $49/month (billed annually) for Pro, up to $199/month for Enterprise, with 14-day free trial.
VYPER
specializedGamified giveaway platform with bonuses for referrals and social actions.
Infinite viral loops with guaranteed entries for referrals
Vyper (vyper.io) is a no-code platform specializing in viral giveaways, sweepstakes, and contests designed to rapidly grow email lists and social followers through shareable promotions. It provides customizable templates, multiple entry methods like referrals, social shares, and quizzes, along with leaderboards and analytics for tracking engagement. While effective for marketing-driven campaigns, it focuses more on lead generation than comprehensive legal compliance or enterprise-scale sweepstakes management.
Pros
- Intuitive drag-and-drop campaign builder
- Strong viral referral mechanics for unlimited entries
- Built-in analytics and integrations with email/social tools
Cons
- Limited built-in legal compliance tools for regulated sweepstakes
- Pricing escalates quickly for advanced features
- Less suited for non-viral or high-volume enterprise needs
Best For
Marketers and small-to-medium businesses seeking quick, viral sweepstakes to build audiences without coding.
Pricing
Free plan for basic use; Pro at $49/month, Premium at $199/month, Enterprise custom.
Wishpond
enterpriseMarketing automation suite including contest and sweepstakes tools for lead capture.
Automated random winner selection with exportable entrant lists for easy verification
Wishpond is a comprehensive marketing platform that includes tools for creating and managing online sweepstakes, contests, and promotions through its Contests app. It allows users to build customizable entry forms, collect leads, enable social sharing for viral growth, and automatically select winners randomly. Beyond sweepstakes, it integrates landing pages, popups, and email marketing to turn promotions into full-funnel campaigns.
Pros
- Intuitive drag-and-drop builder for quick sweepstakes setup
- Strong integrations with email tools and CRMs for lead management
- Viral sharing options to amplify reach organically
Cons
- Lacks advanced compliance tools like automated rules generators
- Limited customization for complex entry requirements
- Higher pricing tiers needed for advanced analytics and support
Best For
Small to medium businesses seeking an all-in-one marketing platform with reliable sweepstakes functionality.
Pricing
Starts at $49/month (billed annually) for basic plan; scales to $999/month for enterprise features.
UpViral
specializedHigh-converting viral sweepstakes and referral contest builder.
Referral contest engine with unlimited bonus multipliers that drives exponential participant growth
UpViral is a specialized platform for running viral sweepstakes, giveaways, and referral contests designed to exponentially grow email lists and customer bases through participant referrals. It provides customizable landing pages, entry actions like social shares and email submits, and advanced fraud detection to ensure fair campaigns. The software integrates seamlessly with email marketing tools and offers detailed analytics to optimize viral performance.
Pros
- Powerful viral referral mechanics with bonus entries for shares and referrals
- Built-in fraud protection and compliance tools for legal sweepstakes
- Comprehensive analytics and A/B testing for campaign optimization
Cons
- Higher pricing may not suit very small businesses or one-off campaigns
- Steeper learning curve for advanced customization options
- Limited focus on non-viral sweepstakes types like simple raffles
Best For
Digital marketers and e-commerce brands seeking viral growth through referral-based sweepstakes to build large email lists quickly.
Pricing
Starts at $79/month (Starter, annual billing) up to $499/month (Premium); 14-day free trial available, no free plan.
Conclusion
Reviewing the top 10 online sweepstakes tools reveals Gleam as the standout choice, with its robust features for contests, integrations, and winner selection. While ViralSweep excels in legal compliance and multi-channel promotion, a strong alternative for small campaigns, and Rafflecopter offers simplicity and easy entry tracking, each tool brings unique value—Gleam’s versatility and viral focus make it the top pick.
Dive into Gleam now to elevate your next sweepstakes, leveraging its comprehensive platform to engage audiences, drive participation, and turn campaigns into success.
Tools Reviewed
All tools were independently evaluated for this comparison
Referenced in the comparison table and product reviews above.