Quick Overview
- 1#1: Kajabi - All-in-one platform for creating, marketing, and selling online courses, coaching programs, websites, and memberships.
- 2#2: Thinkific - Powerful platform to build, market, and sell online courses, coaching, and digital products with no transaction fees.
- 3#3: Teachable - Create and sell online courses, coaching, and digital downloads with integrated marketing and student management tools.
- 4#4: Podia - Sell online courses, memberships, webinars, and digital products with email marketing and website building features.
- 5#5: Mighty Networks - Build branded communities, courses, live events, and memberships to engage and monetize coaching clients.
- 6#6: CoachAccountable - Coaching management software for client tracking, goal setting, homework, video sessions, and integrated payments.
- 7#7: Paperbell - Simplified scheduling, payment processing, intake forms, and client management designed specifically for coaches.
- 8#8: Practice Better - All-in-one EHR platform for health and wellness coaches with client portals, telehealth, billing, and progress tracking.
- 9#9: Quenza - Deliver therapeutic activities, assessments, homework, and care pathways to coaching and therapy clients online.
- 10#10: Satori - Appointment scheduling software for coaches featuring intake forms, payments, automations, and client reminders.
We ranked these tools by balancing robust, coaching-specific features, reliable performance, user-friendly design, and competitive value, ensuring they meet the diverse needs of individual and enterprise coaching practices.
Comparison Table
Online coaching thrives on robust software, and choosing the right platform requires clarity on features, pricing, and niche fit. This comparison table explores top tools like Kajabi, Thinkific, Teachable, Podia, Mighty Networks, and more, offering insights to help coaches identify their ideal match. Readers will learn how each software stacks up in key areas to make informed decisions tailored to their needs.
| # | Tool | Category | Overall | Features | Ease of Use | Value |
|---|---|---|---|---|---|---|
| 1 | Kajabi All-in-one platform for creating, marketing, and selling online courses, coaching programs, websites, and memberships. | enterprise | 9.4/10 | 9.6/10 | 8.7/10 | 8.5/10 |
| 2 | Thinkific Powerful platform to build, market, and sell online courses, coaching, and digital products with no transaction fees. | enterprise | 9.1/10 | 9.3/10 | 9.0/10 | 9.0/10 |
| 3 | Teachable Create and sell online courses, coaching, and digital downloads with integrated marketing and student management tools. | enterprise | 8.7/10 | 8.5/10 | 9.2/10 | 8.0/10 |
| 4 | Podia Sell online courses, memberships, webinars, and digital products with email marketing and website building features. | enterprise | 8.6/10 | 8.4/10 | 9.3/10 | 8.2/10 |
| 5 | Mighty Networks Build branded communities, courses, live events, and memberships to engage and monetize coaching clients. | enterprise | 8.4/10 | 9.0/10 | 8.0/10 | 7.5/10 |
| 6 | CoachAccountable Coaching management software for client tracking, goal setting, homework, video sessions, and integrated payments. | specialized | 8.2/10 | 8.7/10 | 7.9/10 | 8.4/10 |
| 7 | Paperbell Simplified scheduling, payment processing, intake forms, and client management designed specifically for coaches. | specialized | 8.4/10 | 8.2/10 | 9.4/10 | 8.0/10 |
| 8 | Practice Better All-in-one EHR platform for health and wellness coaches with client portals, telehealth, billing, and progress tracking. | specialized | 8.2/10 | 8.6/10 | 8.4/10 | 7.9/10 |
| 9 | Quenza Deliver therapeutic activities, assessments, homework, and care pathways to coaching and therapy clients online. | specialized | 8.7/10 | 9.2/10 | 8.0/10 | 8.3/10 |
| 10 | Satori Appointment scheduling software for coaches featuring intake forms, payments, automations, and client reminders. | specialized | 8.1/10 | 8.0/10 | 8.6/10 | 8.3/10 |
All-in-one platform for creating, marketing, and selling online courses, coaching programs, websites, and memberships.
Powerful platform to build, market, and sell online courses, coaching, and digital products with no transaction fees.
Create and sell online courses, coaching, and digital downloads with integrated marketing and student management tools.
Sell online courses, memberships, webinars, and digital products with email marketing and website building features.
Build branded communities, courses, live events, and memberships to engage and monetize coaching clients.
Coaching management software for client tracking, goal setting, homework, video sessions, and integrated payments.
Simplified scheduling, payment processing, intake forms, and client management designed specifically for coaches.
All-in-one EHR platform for health and wellness coaches with client portals, telehealth, billing, and progress tracking.
Deliver therapeutic activities, assessments, homework, and care pathways to coaching and therapy clients online.
Appointment scheduling software for coaches featuring intake forms, payments, automations, and client reminders.
Kajabi
enterpriseAll-in-one platform for creating, marketing, and selling online courses, coaching programs, websites, and memberships.
Advanced Pipeline Builder for creating automated sales funnels tailored to coaching client journeys
Kajabi is a comprehensive all-in-one platform designed for online coaches to build professional websites, create and sell coaching programs, courses, and memberships, while handling marketing, payments, and client management. It supports live coaching through webinars, community forums, and personalized client portals, with built-in tools for email automation, sales funnels, and analytics to scale businesses efficiently. Ideal for coaches transitioning from one-on-one sessions to scalable group programs, it eliminates the need for multiple tools like WordPress, Teachable, or Mailchimp.
Pros
- All-in-one platform reduces need for multiple tools
- Stunning customizable templates and mobile-responsive designs
- Powerful marketing automation with pipelines and email sequences
Cons
- High starting price may deter beginners
- Steeper learning curve for advanced features
- Limited native integrations with some third-party tools like Zoom
Best For
Established online coaches and course creators seeking a scalable, professional platform to manage courses, communities, and marketing in one place.
Pricing
Starts at $149/mo (Basic, annual billing) up to $399/mo (Pro), with 14-day free trial and annual discounts.
Thinkific
enterprisePowerful platform to build, market, and sell online courses, coaching, and digital products with no transaction fees.
Unlimited everything (courses, students, hosting) with zero transaction fees on paid plans
Thinkific is a robust online course platform that empowers creators to build, market, and sell structured coaching programs alongside self-paced courses. It supports online coaching through features like drip-scheduled content, assignments, quizzes, live Zoom integrations for group or 1:1 sessions, and private communities for client interaction. Ideal for coaches scaling from individual sessions to membership-style programs, it handles payments, marketing automation, and student management seamlessly.
Pros
- Unlimited students, courses, and bandwidth on all paid plans
- No transaction fees on own payments (Stripe/PayPal)
- Powerful marketing tools including bundles, upsells, and email integrations
Cons
- Limited native 1:1 scheduling and client intake forms (requires integrations)
- Advanced analytics and custom domains on higher tiers only
- Less specialized for pure 1:1 coaching workflows compared to niche tools
Best For
Coaches and educators scaling group programs, memberships, or hybrid course-coaching businesses with strong marketing needs.
Pricing
Free plan (limited); Basic $49/mo, Start $99/mo, Grow $199/mo (annual discounts); custom Plus enterprise plan.
Teachable
enterpriseCreate and sell online courses, coaching, and digital downloads with integrated marketing and student management tools.
Seamless creation of dedicated coaching products for 1:1 sessions or group cohorts with built-in scheduling and Zoom integration
Teachable is a comprehensive platform designed for creators to build, host, and sell online courses as well as one-on-one or group coaching programs. It offers tools for creating coaching products with scheduling, live session integrations like Zoom, payment processing, and student management features such as progress tracking and certificates. Ideal for coaches transitioning from courses to personalized services, it emphasizes ease of use and marketing automation to grow a coaching business.
Pros
- Intuitive drag-and-drop builder for quick setup of coaching programs
- Integrated payments and marketing tools like upsells and coupons
- Strong student engagement with comments, quizzes, and completion certificates
Cons
- Transaction fees on free and basic plans reduce profitability
- Limited advanced coaching tools like custom client portals or homework assignments
- Customization options are basic compared to developer-focused platforms
Best For
Course creators and beginner-to-intermediate coaches seeking an all-in-one platform for selling both digital courses and coaching services without coding skills.
Pricing
Free plan with 10% + $1 transaction fees; paid plans start at $39/month (billed annually) for Basic, $119 for Pro, and $199 for Business with no transaction fees on higher tiers.
Podia
enterpriseSell online courses, memberships, webinars, and digital products with email marketing and website building features.
Zero transaction fees across all plans combined with built-in email marketing
Podia is an all-in-one platform that enables creators and coaches to sell online courses, digital downloads, memberships, and webinars without transaction fees. It includes a website builder, email marketing tools, and community features, allowing coaches to deliver structured programs, host live sessions, and nurture audiences seamlessly. Ideal for online coaching, it supports drip content for ongoing programs and one-time coaching packages, though it lacks deep scheduling integrations.
Pros
- Intuitive drag-and-drop interface with no coding required
- All-in-one platform including email marketing and zero transaction fees
- Strong support for memberships and community building for ongoing coaching
Cons
- No built-in scheduling or video conferencing tools
- Higher pricing tiers for advanced features
- Limited third-party integrations compared to specialized coaching platforms
Best For
Online coaches and course creators who prioritize simplicity and want to bundle courses, memberships, and marketing in one platform.
Pricing
Starts at $39/month (Mover plan, billed annually) for core features, up to $199/month (Earthquaker); 14-day free trial, no transaction fees.
Mighty Networks
enterpriseBuild branded communities, courses, live events, and memberships to engage and monetize coaching clients.
Custom-branded native mobile apps for iOS and Android
Mighty Networks is a versatile platform that enables online coaches to build and monetize communities, deliver courses, host live events, and manage memberships in one place. It emphasizes community interaction through discussion spaces, chats, polls, and member directories, making it ideal for group coaching and masterminds. Coaches can create evergreen courses, schedule livestreams, and even launch branded mobile apps to enhance member engagement and retention.
Pros
- Exceptional community-building tools for group coaching and member interaction
- Integrated courses, events, and memberships with strong monetization options
- Custom-branded native iOS and Android apps for a professional mobile experience
Cons
- Higher pricing tiers required for advanced features like custom domains and apps
- Limited built-in tools for 1:1 scheduling and client management compared to dedicated coaching software
- Steeper learning curve for complex customizations and automations
Best For
Online coaches focused on scaling group programs, masterminds, and engaged communities rather than purely 1:1 sessions.
Pricing
Community plan at $39/month, Business at $119/month (billed annually); Mighty Pro custom plans from $500/month.
CoachAccountable
specializedCoaching management software for client tracking, goal setting, homework, video sessions, and integrated payments.
Advanced metrics tracking system with customizable graphs and benchmarks for precise client progress monitoring
CoachAccountable is a specialized online coaching platform designed to enhance client accountability through task management, progress tracking, and structured check-ins. It allows coaches to assign customizable checklists, set goals with metrics, and monitor client progress via graphs and reports. The software supports video messaging, calendar integrations, and client portals for self-service updates, making it ideal for 1-on-1 coaching relationships focused on habit formation and goal achievement.
Pros
- Robust accountability tools like recurring tasks, ratings, and metrics tracking
- Detailed progress reports and visualizations for client motivation
- Strong integrations with calendars, Zoom, and payment processors
Cons
- Interface feels somewhat dated and less modern than competitors
- Limited built-in marketing or course creation features
- Pricing scales quickly with client volume
Best For
Individual coaches or small teams specializing in accountability-based 1-on-1 coaching for personal development, fitness, or business goals.
Pricing
Starts at $20/month (Starter: up to 5 clients), $49/month (Pro: up to 25 clients), $99/month (Elite: unlimited clients), with annual discounts available.
Paperbell
specializedSimplified scheduling, payment processing, intake forms, and client management designed specifically for coaches.
Fully automated client welcome sequence that guides leads from discovery call booking to signed contract and payment in one flow
Paperbell is an all-in-one booking and management platform built specifically for coaches and consultants. It automates client onboarding with customizable intake forms, contracts, invoices, and payments, while offering seamless scheduling for one-on-one sessions. The tool integrates with Zoom for video calls and provides a professional client portal for session management and resources.
Pros
- Intuitive interface with minimal setup required
- Automated onboarding sequences streamline client acquisition
- Strong focus on one-on-one coaching workflows with excellent client experience
Cons
- Limited customization options for advanced users
- No support for group coaching or courses
- Integrations are basic compared to general scheduling tools
Best For
Solo coaches and consultants seeking a simple, coaching-specific tool for scheduling, payments, and onboarding without needing multiple apps.
Pricing
Starts at $47/month (billed annually) for the Pro plan; Accelerate plan at $97/month; no free tier, 14-day trial available.
Practice Better
specializedAll-in-one EHR platform for health and wellness coaches with client portals, telehealth, billing, and progress tracking.
The customizable client portal with built-in intake forms, session notes sharing, homework assignments, and progress dashboards
Practice Better is an all-in-one practice management platform tailored for health and wellness professionals, including online coaches in nutrition, fitness, therapy, and holistic practices. It provides tools for client scheduling, HIPAA-compliant telehealth video sessions, customizable charting and EMR, billing with Stripe integration, and a robust client portal for intake forms, homework, and progress tracking. The software streamlines administrative workflows while enhancing client engagement through programs, courses, and automated reminders.
Pros
- Comprehensive all-in-one tools including scheduling, telehealth, and client portals reduce reliance on multiple apps
- HIPAA-compliant for secure handling of health data in coaching sessions
- Customizable templates for forms, programs, and progress tracking boost efficiency
Cons
- Advanced features like unlimited clients and group sessions require higher-tier plans
- Pricing can feel steep for solo coaches compared to basic alternatives
- Occasional reports of slower customer support response times
Best For
Health and wellness coaches or small practices needing HIPAA-compliant tools for online client management and telehealth.
Pricing
Starts at $25/month (Essential plan, billed annually) up to $99/month (Elite plan); 14-day free trial available.
Quenza
specializedDeliver therapeutic activities, assessments, homework, and care pathways to coaching and therapy clients online.
Pathways: Automated, sequential delivery of coaching activities with built-in feedback and branching logic
Quenza is a comprehensive online coaching platform designed for coaches, therapists, and trainers to deliver structured programs, activities, and assessments to clients via a dedicated app. It enables the creation of customizable 'Pathways'—automated sequences of homework, reflections, and feedback loops—to guide client progress. The tool supports individual and group coaching with progress tracking, reminders, and multimedia content delivery.
Pros
- Extensive library of research-backed activities and assessments
- Automated Pathways for scalable, hands-off client journeys
- Strong client engagement via mobile app with reminders and notifications
Cons
- Steeper learning curve for building complex pathways
- Limited third-party integrations compared to competitors
- Pricing can add up for high-volume users without volume discounts
Best For
Professional coaches and therapists who deliver structured behavioral change programs to individuals or groups.
Pricing
Starts at $49/month (Solo plan, 10 clients), $99/month (Unlimited clients), up to $159+/month for teams; pay-per-client add-ons available.
Satori
specializedAppointment scheduling software for coaches featuring intake forms, payments, automations, and client reminders.
Elegant, mobile-optimized booking widgets that create a branded client portal for instant scheduling and payments
Satori is a user-friendly online booking and client management platform designed for coaches, therapists, and wellness professionals. It enables easy scheduling of virtual sessions via Zoom integration, secure online payments, and client intake forms. The software also supports selling session packages, online courses, and memberships through customizable booking pages.
Pros
- Seamless Zoom and calendar integrations for virtual coaching
- Professional booking pages that enhance client experience
- Affordable pricing with no long-term contracts
Cons
- Limited advanced reporting and analytics tools
- No built-in email marketing or automation sequences
- Customization options feel somewhat restricted for complex needs
Best For
Solo wellness coaches or small practices seeking straightforward scheduling and payment tools without overwhelming complexity.
Pricing
Starts at $12/mo (Starter), $29/mo (Launch), $59/mo (Grow), $99/mo (Scale); 14-day free trial, billed annually for discounts.
Conclusion
Navigating the online coaching software landscape reveals distinct strengths, with Kajabi leading as the top choice for its all-encompassing blend of course creation, marketing, and sales tools. Thinkific and Teachable follow closely, offering robust alternatives—Thinkific with no transaction fees and Teachable with integrated marketing—catering to diverse user needs. Together, these platforms highlight the versatility available for building and scaling coaching businesses.
Whether you’re just starting or scaling, Kajabi stands out as a standout choice to explore; its comprehensive features make it a top pick for streamlining your coaching operations.
Tools Reviewed
All tools were independently evaluated for this comparison
