Key Takeaways
- The U.S. extended auto warranty market size reached $3.2 billion in revenue in 2023, marking a 5.2% year-over-year growth driven by rising vehicle prices.
- Globally, the automotive warranty and service contract industry was valued at $45.6 billion in 2022, projected to grow to $68.9 billion by 2030 at a CAGR of 5.3%.
- Vehicle service contracts (VSCs) accounted for 72% of the total auto aftermarket warranty sales in North America in 2023.
- 42% of U.S. car buyers aged 35-54 purchased extended warranties in 2023 surveys.
- Satisfaction rate with auto warranties dropped to 67% in 2023 from 72% in 2021.
- 31% of warranty buyers never filed a claim, citing no major repairs needed.
- CARCHEX provider satisfaction score: 88/100 in J.D. Power 2023.
- Olive extended warranty sold 450,000 contracts in 2023, up 22%.
- Ally Financial's warranty arm managed $1.2B in premiums 2023.
- 75% of powertrain coverage plans nationwide in 2023 were bumper-to-bumper options.
- Average powertrain warranty duration: 100,000 miles or 7 years in 2023 contracts.
- Exclusionary warranties covered 92% of vehicle components vs. 65% named perils.
- FTC received 28,000 auto warranty scam complaints in 2023.
- BBB logged 15,200 complaints against warranty companies in 2023.
- California DMV revoked 12 administrator licenses for violations in 2023.
The auto warranty industry grew significantly last year amid higher vehicle prices.
Claims and Coverage
- 75% of powertrain coverage plans nationwide in 2023 were bumper-to-bumper options.
- Average powertrain warranty duration: 100,000 miles or 7 years in 2023 contracts.
- Exclusionary warranties covered 92% of vehicle components vs. 65% named perils.
- High-tech coverage for ADAS systems added to 45% of new plans in 2023.
- Battery warranties for EVs averaged 8 years/100,000 miles in 2023.
- 68% of claims were for engine/transmission repairs, totaling $1.1B payouts.
- Electrical system claims rose 22% due to infotainment failures in 2023.
- Average claim payout per repair: $2,850 in U.S. 2023 data.
- Pre-existing condition denials affected 8% of claims filed in 2023.
- Mobile repair coverage included in 55% of premium-tier plans 2023.
- Rental car reimbursement avg. $45/day, max 30 days per 2023 policies.
- Hybrid battery replacement claims averaged $12,500 payout in 2023.
- Nationwide, 92% claims approved within 48 hours if pre-approved.
- Turbocharger failures led suspension/steering claims at 15% share.
- Coverage deductibles ranged $0-$250, avg. $100 in 2023 plans.
- 34% of comprehensive plans included roadside assistance unlimited.
- Infotainment screen replacements: avg. claim $1,200, up 18% YoY.
- Transferable warranties retained 85% value on vehicle sale in 2023.
- AC system claims: 12% of total, avg. payout $950 in 2023.
- OBD-II diagnostic coverage mandatory in 78% plans post-2023.
- Total loss protection added to 22% warranties, payout avg. $5k.
- Wear-and-tear coverage excluded in only 15% basic plans 2023.
- Navigation system claims surged 30% with map updates failing.
- 88% policies covered corrosion/perforation up to 7 years.
- Trip interruption benefit: avg. $150/day hotel in top plans.
- Sensor failures in ADAS: 9% claim share, $800 avg. fix.
- Emission control components covered 95% in federal-compliant plans.
- Factory OEM warranties averaged 3yr/36k miles basic, 5yr/60k powertrain in 2023.
- Aftermarket plans extended to 200k miles in 40% elite tiers.
- Brake coverage beyond pads/rotors in 62% mid-tier plans.
Claims and Coverage Interpretation
Consumer Statistics
- 42% of U.S. car buyers aged 35-54 purchased extended warranties in 2023 surveys.
- Satisfaction rate with auto warranties dropped to 67% in 2023 from 72% in 2021.
- 31% of warranty buyers never filed a claim, citing no major repairs needed.
- Women purchased 38% of extended auto warranties in 2023, up from 32% in 2019.
- Urban consumers bought warranties at 2.1x rate of rural buyers in 2023 data.
- 55% of millennials (25-40) opted for warranties on used cars per 2023 polls.
- Average age of warranty purchaser: 47 years in 2023 U.S. market analysis.
- 28% regret buying extended warranty, mainly due to high costs vs. benefits.
- Hispanic buyers represented 19% of warranty sales in 2023, growing fastest demographic.
- 62% of buyers financed warranties into car loans, averaging $45/month extra.
- EV owners purchased warranties 15% less than ICE vehicle owners in 2023.
- Repeat buyers (prior warranty holders) comprised 41% of 2023 sales.
- 73% of warranty decisions made at dealership, 19% online in 2023.
- Income bracket $75k-$150k bought 52% of all warranties in 2023.
- 39% of buyers cited peace of mind as primary reason in 2023 surveys.
- Denial of claims led to 22% negative reviews on warranty satisfaction in 2023.
- College-educated buyers 1.4x more likely to purchase warranties per 2023 data.
- 51% of fleet managers bought warranties for company cars in 2023.
- Warranty purchase rate for leases: 12%, vs. 34% for purchases in 2023.
- Baby boomers (55+) held 29% market share of warranty buyers in 2023.
- Online research influenced 68% of warranty purchases in 2023.
- 45% of buyers under 30 skipped warranties due to cost concerns.
- Satisfaction highest (81%) among Toyota warranty buyers in 2023.
- 26% filed claims within first year of warranty purchase in 2023.
- Multi-vehicle household owners bought 1.8x more warranties per capita.
- 67% of Porsche owners extended warranties beyond factory in 2023.
- Low-mileage drivers (<10k/year) purchased warranties 20% less often.
- 34% of 2023 buyers compared 3+ providers before deciding.
- Top complaint: Poor customer service in 41% of 2023 reviews.
- Endurance Warranty topped consumer ratings with 4.6/5 in 2023.
- CarShield held 18% consumer market preference in 2023 polls.
Consumer Statistics Interpretation
Market Size and Growth
- The U.S. extended auto warranty market size reached $3.2 billion in revenue in 2023, marking a 5.2% year-over-year growth driven by rising vehicle prices.
- Globally, the automotive warranty and service contract industry was valued at $45.6 billion in 2022, projected to grow to $68.9 billion by 2030 at a CAGR of 5.3%.
- Vehicle service contracts (VSCs) accounted for 72% of the total auto aftermarket warranty sales in North America in 2023.
- The aftermarket auto warranty segment grew by 7.8% in 2023, outpacing OEM warranties due to increased used car sales.
- U.S. auto warranty direct written premiums increased from $2.9 billion in 2021 to $3.4 billion in 2023.
- Extended warranty penetration rate in the U.S. new car market stood at 28% in 2023, up from 24% in 2020.
- The European auto warranty market is expected to expand at 4.1% CAGR from 2024-2028, reaching €12.5 billion.
- In Asia-Pacific, auto service contracts market grew 6.5% in 2023, fueled by EV adoption and warranty extensions.
- U.S. third-party warranty providers captured 41% market share in 2023, versus 59% for manufacturer-backed plans.
- Total U.S. auto warranty claims payouts reached $1.8 billion in 2022, representing 52% of premiums collected.
- The market for F&I (Finance & Insurance) products including warranties generated $45 billion industry-wide in U.S. dealerships in 2023.
- OEM extended warranties declined 2.1% in sales volume in 2023 amid supply chain recoveries.
- Digital sales of auto warranties surged 15% in 2023, comprising 22% of total policies sold.
- U.S. luxury vehicle warranty market segment grew 8.9% to $850 million in 2023.
- Post-pandemic, warranty renewals increased by 12% annually from 2021-2023.
- Global EV warranty market projected at $10.2 billion by 2027, CAGR 11.4%.
- U.S. used car warranty sales hit 15.2 million contracts in 2023, up 9%.
- Warranty-as-a-Service (WaaS) models emerged with $500 million market cap in 2023.
- Canada’s auto warranty market valued at CAD 1.2 billion in 2023, growth 4.7%.
- Mexico auto aftermarket warranty segment reached $450 million USD in 2023.
- U.S. motorcycle warranty market subset grew 6.2% to $180 million in 2023.
- Fleet vehicle warranty contracts numbered 2.1 million in U.S. 2023, $1.1B revenue.
- Online warranty marketplaces generated $320 million in 2023 sales volume.
- Warranty bundling with GAP insurance boosted sales by 18% in 2023.
- U.S. RV warranty market, overlapping auto, hit $900 million in 2023.
- Hybrid vehicle warranty extensions market doubled to $400 million since 2020.
- Dealer-sold warranties comprised 65% of $3.2B U.S. market in 2023.
- Independent repair shop warranty affiliations grew 10% to 45,000 shops in 2023.
- Warranty premium per vehicle averaged $1,450 in U.S. luxury segment 2023.
- Total insured VSCs in force: 28 million policies in U.S. as of 2023 end.
Market Size and Growth Interpretation
Provider Statistics
- CARCHEX provider satisfaction score: 88/100 in J.D. Power 2023.
- Olive extended warranty sold 450,000 contracts in 2023, up 22%.
- Ally Financial's warranty arm managed $1.2B in premiums 2023.
- Fidelity Warranty Services claims approval rate: 94.2% in 2023.
- Royal Administration Services handled 1.5 million active VSCs end-2023.
- Toco Warranty grew customer base by 28% to 2.3 million in 2023.
- American Auto Shield processed $450 million in claims payouts 2023.
- Omega Auto Care ranked #1 in network size with 120,000+ repair shops.
- Protective Asset Protection div. wrote $800M VSC premiums in 2023.
- Consumer Affairs gave Protection Plans Inc. 4.8/5 rating 2023.
- Zurich NA Warranty Solutions market share: 9.2% in 2023.
- Nation Safe Drivers warranty renewals: 65% rate in 2023.
- Automaxx Warranty expanded to 50 states coverage in mid-2023.
- GEICO's warranty partnerships generated $150M revenue share 2023.
- Lifespan Auto Warranty claims turnaround avg. 3.2 days in 2023.
- Platinum Auto Warranty customer retention: 78% in 2023.
- autopom! Warranty digital claims submissions up 40% to 250k in 2023.
- Concord Auto Protect A-rated by A.M. Best for 15th year in 2023.
- XA Administrators backed 900k policies, $300M premiums 2023.
- Select Auto Protect grew 15% in EV warranty offerings 2023.
- Warranty Group (Allstate) held 12% U.S. market share end-2023.
- Mechanic's Choice Warranty network: 35,000 shops, largest indie 2023.
- UK-based Warranty Direct processed 120k claims at 92% approval 2023.
- Factory-like coverage from aftermarket providers matched 85% OEM in 2023 benchmarks.
Provider Statistics Interpretation
Regulations and Scams
- FTC received 28,000 auto warranty scam complaints in 2023.
- BBB logged 15,200 complaints against warranty companies in 2023.
- California DMV revoked 12 administrator licenses for violations in 2023.
- NAIC Model VSC Act adopted by 42 states by end-2023.
- $145 million recovered for consumers via warranty lawsuits 2023.
- Telemarketing Sales Rule violations fined $10M against robocallers.
- 76% of scams involved fake "final notice" calls per FCC 2023.
- State AGs shut down 45 fraudulent warranty operations in 2023.
- Lemon Law claims intertwined with warranty disputes: 45,000 cases.
- CFPB flagged deceptive F&I warranty sales at dealerships.
- Insurance-backed VSCs required in 38 states per 2023 regs.
- GDPR fines in EU for warranty data breaches: €5.2M total.
- TCPA lawsuits against warranty marketers: 1,200 filed 2023.
- Florida OIR audited 200 providers, 15% non-compliant.
- 92% scam calls spoofed 800 numbers per YouMail 2023 data.
- Arbitration clauses upheld in 78% warranty disputes 2023.
- NY DFS imposed $2.5M fines for unlicensed sales.
- Consumer Sentinel Network: warranty top 5 scam category.
- Texas DOI suspended 8 companies for claim denials.
- Magnuson-Moss Warranty Act invoked in 3,200 suits.
- Do Not Call registry complaints: 1.1M for warranties.
Regulations and Scams Interpretation
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