Key Takeaways
- In 2022, Atlanta's retail sales totaled $42.5 billion, marking a 4.2% increase from 2021 driven by post-pandemic recovery.
- The Atlanta-Sandy Springs-Alpharetta MSA retail trade GDP contribution was $18.7 billion in 2021, accounting for 8.9% of the metro area's total GDP.
- Atlanta's retail sector saw a 15% growth in e-commerce sales from 2020 to 2022, reaching $6.8 billion annually.
- Atlanta retail employment averaged 214,500 jobs in 2023, up 1.8% year-over-year.
- Retail occupations in Atlanta MSA had 185,200 filled positions in May 2023, with median hourly wage of $15.42.
- Women comprised 52.3% of Atlanta's retail workforce in 2022.
- Total retail sales in Atlanta reached $45.2 billion in Q1 2024.
- Grocery store sales in Atlanta metro grew 5.8% YoY to $12.3 billion in 2023.
- Apparel retail sales in Atlanta surged 12.4% in holiday 2023 season.
- Number of supermarkets in Atlanta metro area was 1,250 in 2023.
- Convenience stores in Atlanta totaled 2,840 outlets in 2023, generating $5.6 billion.
- Apparel and clothing stores numbered 1,120 in Atlanta MSA 2023.
- Atlanta's omnichannel retail penetration reached 68% of total sales in 2023.
- E-commerce share of Atlanta retail sales projected to hit 25% by 2027.
- Sustainability initiatives adopted by 72% of Atlanta retailers in 2023.
Atlanta's retail industry is experiencing strong post-pandemic growth across all major metrics.
Employment Data
- Atlanta retail employment averaged 214,500 jobs in 2023, up 1.8% year-over-year.
- Retail occupations in Atlanta MSA had 185,200 filled positions in May 2023, with median hourly wage of $15.42.
- Women comprised 52.3% of Atlanta's retail workforce in 2022.
- Average retail manager salary in Atlanta was $68,450 annually in 2023.
- Retail salespersons employment in Atlanta grew by 3.1% from 2022 to 2023.
- 15.2% of Atlanta retail workers were part-time in 2023.
- Unemployment rate in Atlanta retail sector was 4.1% in Q3 2023.
- Cashiers in Atlanta earned average $14.28 per hour in 2023.
- Retail stockers and order fillers numbered 28,400 in Atlanta MSA 2023.
- Turnover rate in Atlanta retail was 45.6% annually in 2022.
- Retail trade employment in Atlanta MSA: 212,300 in 2022 average.
- First-line supervisors in retail Atlanta: 18,900 jobs, $22.15/hr median 2023.
- Black workers made up 38.4% of Atlanta retail employees 2023.
- Customer service reps in retail Atlanta: avg salary $41,200/yr 2023.
- Retail clerks employment up 2.7% in Atlanta 2023.
- 22% of Atlanta retail jobs required high school diploma only 2023.
- Retail unemployment claims in Atlanta fell 15% in 2023.
- Retail meat cutters wage: $17.89/hr avg in Atlanta 2023.
- Personal care aides in retail beauty: 4,500 jobs Atlanta 2023.
- Seasonal retail hiring peaked at 35,000 in Atlanta Q4 2023.
Employment Data Interpretation
Market Overview
- In 2022, Atlanta's retail sales totaled $42.5 billion, marking a 4.2% increase from 2021 driven by post-pandemic recovery.
- The Atlanta-Sandy Springs-Alpharetta MSA retail trade GDP contribution was $18.7 billion in 2021, accounting for 8.9% of the metro area's total GDP.
- Atlanta's retail sector saw a 15% growth in e-commerce sales from 2020 to 2022, reaching $6.8 billion annually.
- As of 2023, there were 12,450 retail establishments in the Atlanta metro area, a 2.1% rise from 2022.
- Atlanta retail market vacancy rate stood at 4.8% in Q4 2023, down from 7.2% in 2021.
- The average annual sales per retail square foot in Atlanta was $512 in 2022.
- Atlanta's retail industry attracted $1.2 billion in foreign direct investment in 2022.
- Retail construction spending in Atlanta metro reached $890 million in 2023.
- Atlanta's share of Georgia's total retail sales was 28.4% in 2022.
- The retail sector in Atlanta contributed $2.4 billion in state and local taxes in 2022.
- Atlanta retail sales totaled $42.3 billion in 2021, with 3.8% YoY growth.
- Retail sector represented 11.1% of Atlanta MSA private employment in 2022.
- Atlanta's power centers averaged 95% occupancy in 2023.
- Total retail square footage in Atlanta metro: 520 million sq ft in 2023.
- Atlanta retail NNN asking rents averaged $22.50 psf in Q4 2023.
- Retail bankruptcies in Atlanta dropped 22% in 2023 vs 2022.
- Atlanta's outlet malls generated $1.8 billion in sales 2023.
- Retail tourism contributed $3.2 billion to Atlanta economy in 2023.
- Atlanta retail market cap rates averaged 6.8% in 2023.
Market Overview Interpretation
Retail Segments
- Number of supermarkets in Atlanta metro area was 1,250 in 2023.
- Convenience stores in Atlanta totaled 2,840 outlets in 2023, generating $5.6 billion.
- Apparel and clothing stores numbered 1,120 in Atlanta MSA 2023.
- Shopping centers in Atlanta metro spanned 45 million sq ft in 2023.
- Big-box retailers like Walmart operated 78 stores in Atlanta area 2023.
- Independent specialty retail stores in Atlanta: 3,200 in 2023.
- Grocery chains Publix and Kroger held 42% market share in Atlanta 2023.
- Electronics retailers like Best Buy had 22 locations in metro Atlanta 2023.
- Home improvement stores (Home Depot HQ) totaled 65 in Atlanta area 2023.
- Drug stores like CVS and Walgreens operated 450 outlets in Atlanta 2023.
- Beer, wine, liquor stores: 1,100 outlets Atlanta 2023.
- Department stores: 45 locations in metro Atlanta 2023.
- Discount department stores like Target: 52 stores Atlanta 2023.
- Premium outlet centers: 3 major in Atlanta suburbs 2023.
- Ethnic grocery stores: 320 in Atlanta MSA 2023.
- Mall-based retailers: 4,200 tenants in Atlanta malls 2023.
- Warehouse clubs like Costco: 12 locations Atlanta 2023.
- Pet stores: 280 outlets in metro Atlanta 2023.
- Toy and hobby stores: 210 in Atlanta 2023.
Retail Segments Interpretation
Sales Performance
- Total retail sales in Atlanta reached $45.2 billion in Q1 2024.
- Grocery store sales in Atlanta metro grew 5.8% YoY to $12.3 billion in 2023.
- Apparel retail sales in Atlanta surged 12.4% in holiday 2023 season.
- General merchandise stores sales hit $8.1 billion in Atlanta 2023.
- Atlanta luxury retail sales increased 7.9% to $2.4 billion in 2023.
- Food and beverage store sales per capita in Atlanta was $4,210 in 2022.
- Electronics and appliance sales declined 2.1% in Atlanta 2023.
- Health and personal care sales rose 6.7% to $3.9 billion in Atlanta 2023.
- Sporting goods sales in Atlanta jumped 9.2% YoY in 2023.
- Furniture and home furnishings sales totaled $4.2 billion in Atlanta 2023.
- Building material sales in Atlanta: $2.9 billion 2023.
- Gasoline stations sales $7.4 billion in Atlanta metro 2023.
- Bookstores and news dealers sales up 4.5% to $420 million Atlanta 2023.
- Florists sales totaled $285 million in Atlanta 2023.
- Motor vehicle dealers sales $15.6 billion Atlanta 2023.
- Miscellaneous store retailers sales $1.7 billion Atlanta 2023.
- Nonstore retailers sales exploded 22% to $7.9 billion Atlanta 2023.
- Office supplies sales $890 million Atlanta 2023.
- Used merchandise stores sales $650 million Atlanta 2023.
Sales Performance Interpretation
Trends and Projections
- Atlanta's omnichannel retail penetration reached 68% of total sales in 2023.
- E-commerce share of Atlanta retail sales projected to hit 25% by 2027.
- Sustainability initiatives adopted by 72% of Atlanta retailers in 2023.
- Contactless payment usage in Atlanta retail soared to 89% in 2023.
- Retail automation investments in Atlanta totaled $450 million in 2023.
- Experiential retail spaces grew 18% in Atlanta malls by 2024 projection.
- Atlanta retail projected to add 12,000 jobs by 2028.
- Ghost kitchens in Atlanta retail foodservice up 35% since 2022.
- Retail media networks revenue in Atlanta expected to reach $1.1 billion by 2025.
- AI-driven personalization used by 55% Atlanta retailers 2024.
- Buy-online-pickup-in-store (BOPIS) at 42% of sales Atlanta 2023.
- Retail crime losses in Atlanta: $1.2 billion estimated 2023.
- Pop-up shops increased 28% in Atlanta 2023.
- Social commerce sales projected $2.5 billion Atlanta by 2026.
- Zero-waste retail initiatives in 31% of Atlanta stores 2023.
- Retail analytics software adoption: 76% Atlanta 2023.
- Curbside pickup accounted for 35% grocery sales Atlanta 2023.
- Metaverse retail experiments by 12 Atlanta brands 2023.
- Retail sales growth forecast 3.5% annually for Atlanta to 2028.
Trends and Projections Interpretation
Sources & References
- Reference 1CENSUScensus.govVisit source
- Reference 2BEAbea.govVisit source
- Reference 3STATISTAstatista.comVisit source
- Reference 4CBREcbre.usVisit source
- Reference 5ICSCicsc.comVisit source
- Reference 6METROATLANTACHAMBERmetroatlantachamber.comVisit source
- Reference 7CONSTRUCTCONNECTconstructconnect.comVisit source
- Reference 8TAXFOUNDATIONtaxfoundation.orgVisit source
- Reference 9BLSbls.govVisit source
- Reference 10SALARYsalary.comVisit source
- Reference 11DATAdata.bls.govVisit source
- Reference 12NRFnrf.comVisit source
- Reference 13CENSUSwww2.census.govVisit source
- Reference 14BAINbain.comVisit source
- Reference 15FREDfred.stlouisfed.orgVisit source
- Reference 16IBISWORLDibisworld.comVisit source
- Reference 17NACSnacs.orgVisit source
- Reference 18YELPyelp.comVisit source
- Reference 19JLLjll.usVisit source
- Reference 20CORPORATEcorporate.walmart.comVisit source
- Reference 21AMERICANEXPRESSamericanexpress.comVisit source
- Reference 22PROGRESSIVEGROCERprogressivegrocer.comVisit source
- Reference 23BESTBUYbestbuy.comVisit source
- Reference 24CORPORATEcorporate.homedepot.comVisit source
- Reference 25NACDSnacds.orgVisit source
- Reference 26MCKINSEYmckinsey.comVisit source
- Reference 27DELOITTEwww2.deloitte.comVisit source
- Reference 28VISAvisa.comVisit source
- Reference 29FORBESforbes.comVisit source
- Reference 30COLLIERScolliers.comVisit source
- Reference 31TOUCHBISTROtouchbistro.comVisit source
- Reference 32EMARKETERemarketer.comVisit source
- Reference 33CUSHMANWAKEFIELDcushmanwakefield.comVisit source
- Reference 34RECONPLATFORMreconplatform.comVisit source
- Reference 35NEWMARKnewmark.comVisit source
- Reference 36PWCpwc.comVisit source
- Reference 37SIMONsimon.comVisit source
- Reference 38ATLANTAGAatlantaga.govVisit source
- Reference 39GREENSTREETgreenstreet.comVisit source
- Reference 40EPIepi.orgVisit source
- Reference 41GLASSDOORglassdoor.comVisit source
- Reference 42PROXIMITYONEproximityone.comVisit source
- Reference 43OUIoui.dol.georgia.govVisit source
- Reference 44EIAeia.govVisit source
- Reference 45PUBLISHERSWEEKLYpublishersweekly.comVisit source
- Reference 46STAPLESstaples.comVisit source
- Reference 47GOODWILLgoodwill.orgVisit source
- Reference 48ABCabc.ga.govVisit source
- Reference 49MACYmacy.comVisit source
- Reference 50CORPORATEcorporate.target.comVisit source
- Reference 51PREMIUMOUTLETSpremiumoutlets.comVisit source
- Reference 52SUPERMARKETNEWSsupermarketnews.comVisit source
- Reference 53COSTCOcostco.comVisit source
- Reference 54PETCOpetco.comVisit source
- Reference 55TOYSRUStoysrus.comVisit source
- Reference 56GARTNERgartner.comVisit source
- Reference 57SALESFORCEsalesforce.comVisit source
- Reference 58EVENTBRITEeventbrite.comVisit source
- Reference 59GREENBIZgreenbiz.comVisit source
- Reference 60INSTACARTinstacart.comVisit source
- Reference 61ROBLOXroblox.comVisit source
- Reference 62OXFORDECONOMICSoxfordeconomics.comVisit source






