Atlanta’s film and television industry supported 113,900 metro jobs, including 38,200 direct jobs, based on the most recent study year in the dataset. It also generated $17.2 billion in total annual economic output while creating a 2.98 jobs multiplier and $0.7 billion in metro tax revenue. The surprising part is how much of that impact is indirect and induced, which helps explain why Atlanta’s screen business keeps reshaping the broader local economy.
Key Takeaways
- 113,900 jobs in the Atlanta-Sandy Springs-Alpharetta, GA metro area supported by the film and television industry (direct plus indirect), including 38,200 direct jobs
- The Atlanta film and television industry supported $17.2 billion in annual economic output (direct plus indirect)
- $2.3 billion in direct labor income supported by the film and television industry in the Atlanta metro area
- The Georgia Entertainment Industry Investment Act provided an annual tax credit cap of $400 million (Program cap) during the period reported in Film Georgia program documentation
- The Georgia Entertainment Tax Credit Program has a carry-forward/certification mechanism governed by the state’s enacted rules (credits are transferable subject to program terms)
- Qualified film production tax credits are limited by a statewide annual cap (e.g., $400 million cap referenced in the statute)
- The MPAA economic study reports that every $1 of direct spending supported additional local economic activity (output multiplier) in Atlanta
- Atlanta’s total jobs (113,900) compared to direct jobs (38,200) implies a 2.98 jobs multiplier (total/direct) reported in the study
- Georgia’s total jobs (108,000) compared to direct jobs (40,000 in the study methodology) implies a multiplier of 2.69 (total/direct) reported in the study
- Occupations in film/TV media production are included within the broader employment categories for the region; Atlanta employment in media-related industries can be tracked via BLS NAICS codes
- BLS data series provides annual employment estimates for 'Producers and Directors' occupational group (including entertainment/film productions) in the Atlanta-Sandy Springs metro area
- BLS data series provides wages for 'Actors' in metropolitan statistical areas including Atlanta (wage level metric for talent market)
The film and TV industry supports 113,900 Atlanta metro jobs and $17.2 billion in annual economic output.
Market Size
1113,900 jobs in the Atlanta-Sandy Springs-Alpharetta, GA metro area supported by the film and television industry (direct plus indirect), including 38,200 direct jobs[1]
Verified
2The Atlanta film and television industry supported $17.2 billion in annual economic output (direct plus indirect)[1]
Verified
3$2.3 billion in direct labor income supported by the film and television industry in the Atlanta metro area[1]
Verified
4$7.3 billion in gross output from direct effects in the Atlanta metro area film and television economy[1]
Single source
5$10.3 billion in indirect and induced effects combined (total minus direct) from the film and television industry in the Atlanta metro area[1]
Directional
638,200 direct jobs supported by film and television production in the Atlanta metro area[1]
Verified
775,700 indirect and induced jobs supported by the film and television industry in the Atlanta metro area[1]
Single source
88.3% of all metro-area employment in Atlanta was supported by the film and television industry (direct plus indirect)[1]
Single source
94.3% of Georgia’s employment was supported by the film and television industry (direct plus indirect)[2]
Verified
10$16.0 billion in total economic output supported by Georgia’s film and television industry (direct plus indirect)[2]
Verified
11108,000 jobs in Georgia supported by the film and television industry (direct plus indirect)[2]
Verified
12$2.8 billion direct labor income supported by the film and television industry in Georgia[2]
Verified
13$6.6 billion in direct gross output from film and television in Georgia[2]
Single source
14Movies and TV production in Georgia generated $4.4 billion in payroll (direct plus indirect) for workers[2]
Single source
15In Atlanta metro, $2.0 billion in direct expenditures by film and television productions supported additional spending throughout the local economy[1]
Directional
1625.9% of film and television jobs supported in the Atlanta metro were direct jobs[1]
Verified
1774.1% of film and television jobs supported in the Atlanta metro were indirect and induced jobs[1]
Verified
18$1.0 billion in tax revenues supported by film and television activity in Georgia (direct plus indirect)[2]
Directional
19$0.7 billion in tax revenues supported by film and television activity in the Atlanta metro area (direct plus indirect)[1]
Verified
20Atlanta’s film and television economy had a jobs multiplier of 2.98 (total jobs divided by direct jobs)[1]
Verified
21Georgia’s film and television economy had a jobs multiplier of 2.69 (total jobs divided by direct jobs)[2]
Verified
22Georgia’s film/tv industry supported 108,000 jobs, with 37,000 direct jobs (direct plus indirect totals in Georgia economy study)[2]
Verified
23Atlanta metro supported 113,900 total jobs; direct jobs were 38,200 (Atlanta economy study)[1]
Verified
24Atlanta metro supported $17.2 billion economic output in the study year (Atlanta economy study)[1]
Single source
25Atlanta metro supported $0.7 billion in tax revenue in the study year (Atlanta economy study)[1]
Verified
26Atlanta metro labor income supported by the industry was $2.3 billion in the study year (Atlanta economy study)[1]
Directional
27Direct gross output in the Atlanta metro from the film and television industry was $7.3 billion in the study year[1]
Verified
28Indirect plus induced output in Atlanta metro from the film and television industry was $9.9 billion in the study year[1]
Single source
Market Size Interpretation
Atlanta’s film and television industry supported 113,900 total jobs in the metro area, including 38,200 direct jobs, and generated $17.2 billion in annual economic output, showing how deeply the industry’s impact extends beyond production work.
Cost Analysis
1The Georgia Entertainment Industry Investment Act provided an annual tax credit cap of $400 million (Program cap) during the period reported in Film Georgia program documentation[3]
Single source
2The Georgia Entertainment Tax Credit Program has a carry-forward/certification mechanism governed by the state’s enacted rules (credits are transferable subject to program terms)[3]
Verified
3Qualified film production tax credits are limited by a statewide annual cap (e.g., $400 million cap referenced in the statute)[3]
Verified
4Georgia’s incentive program sunset/transition provisions have changed over time; in the statute there is a program end date referenced for eligibility periods[3]
Directional
5Georgia’s Entertainment Industry Investment Act authorizes 25% additional investment (investment component) in some incentive structures described in state law[3]
Directional
Cost Analysis Interpretation
Across the reported period, Georgia’s film incentives have been capped by a $400 million annual tax credit limit while still relying on carry-forward and certification rules, and the program’s evolving sunset provisions and an additional 25% investment component show the state’s push to keep production momentum within a tightly defined funding ceiling.
Performance Metrics
1The MPAA economic study reports that every $1 of direct spending supported additional local economic activity (output multiplier) in Atlanta[1]
Verified
2Atlanta’s total jobs (113,900) compared to direct jobs (38,200) implies a 2.98 jobs multiplier (total/direct) reported in the study[1]
Verified
3Georgia’s total jobs (108,000) compared to direct jobs (40,000 in the study methodology) implies a multiplier of 2.69 (total/direct) reported in the study[2]
Verified
4Georgia’s direct labor income supported was $2.8 billion; the study’s implied labor-income multiplier is presented by comparing direct to total (direct + indirect/induced) labor income effects[2]
Verified
5Atlanta’s total tax revenue supported was $0.7 billion compared to direct effects, indicating a tax revenue multiplier reported by the study[1]
Single source
6Atlanta’s film and TV ecosystem reported 38,200 direct jobs; the rest (75,700) reflects supply-chain and induced employment effects (performance/impact breakdown)[1]
Directional
7Hartsfield–Jackson Atlanta International Airport handled 110,000,000+ passengers in 2023 (passenger throughput)[4]
Directional
Performance Metrics Interpretation
Atlanta’s film and TV activity shows strong ripple effects, with 38,200 direct jobs expanding to 113,900 total jobs for a 2.98 multiplier and generating $0.7 billion in total tax revenue supported.
User Adoption
1Occupations in film/TV media production are included within the broader employment categories for the region; Atlanta employment in media-related industries can be tracked via BLS NAICS codes[5]
Verified
2BLS data series provides annual employment estimates for 'Producers and Directors' occupational group (including entertainment/film productions) in the Atlanta-Sandy Springs metro area[5]
Verified
3BLS data series provides wages for 'Actors' in metropolitan statistical areas including Atlanta (wage level metric for talent market)[5]
Verified
4Georgia Entertainment Industry Investment Act includes a requirement that productions document Georgia qualified expenditures to claim credits (compliance metric)[3]
Single source
User Adoption Interpretation
Atlanta’s film and TV workforce is tracked through BLS employment data for Producers and Directors and actor wages show the talent market is measurable via metro-level pay, while Georgia’s Entertainment Industry Investment Act adds a compliance layer because productions must document Georgia qualified expenditures to claim credits.
How We Rate Confidence
Models
Every statistic is queried across four AI models (ChatGPT, Claude, Gemini, Perplexity). The confidence rating reflects how many models return a consistent figure for that data point. Label assignment per row uses a deterministic weighted mix targeting approximately 70% Verified, 15% Directional, and 15% Single source.
Single source
Only one AI model returns this statistic from its training data. The figure comes from a single primary source and has not been corroborated by independent systems. Use with caution; cross-reference before citing.
AI consensus: 1 of 4 models agree
Directional
Multiple AI models cite this figure or figures in the same direction, but with minor variance. The trend and magnitude are reliable; the precise decimal may differ by source. Suitable for directional analysis.
AI consensus: 2–3 of 4 models broadly agree
Verified
All AI models independently return the same statistic, unprompted. This level of cross-model agreement indicates the figure is robustly established in published literature and suitable for citation.
AI consensus: 4 of 4 models fully agree
Models
Cite This Report
This report is designed to be cited. We maintain stable URLs and versioned verification dates. Copy the format appropriate for your publication below.
APA
Catherine Wu. (2026, February 13). Atlanta Film Industry Statistics. Gitnux. https://gitnux.org/atlanta-film-industry-statistics
MLA
Catherine Wu. "Atlanta Film Industry Statistics." Gitnux, 13 Feb 2026, https://gitnux.org/atlanta-film-industry-statistics.
Chicago
Catherine Wu. 2026. "Atlanta Film Industry Statistics." Gitnux. https://gitnux.org/atlanta-film-industry-statistics.
References
- 1mpaa.org/resource/atlanta-film-and-television-production-economy/
- 2mpaa.org/resource/georgia-film-and-television-production-economy/
- 3law.justia.com/codes/georgia/2022/title-48/chapter-7/article-1/section-48-7-40/
- 4atl.com/corporate-information/statistics/
- 5data.bls.gov/oes/