GITNUXREPORT 2026

Web Statistics

The web hosts over a billion sites, is dominated by mobile traffic, and continues to grow rapidly.

Alexander Schmidt

Alexander Schmidt

Research Analyst specializing in technology and digital transformation trends.

First published: Feb 13, 2026

Our Commitment to Accuracy

Rigorous fact-checking · Reputable sources · Regular updatesLearn more

Key Statistics

Statistic 1

Largest websites average Largest Contentful Paint (LCP) of 2.4 seconds in 2023

Statistic 2

70% of web pages exceed 170KB initial payload, impacting load times in 2024

Statistic 3

Global average Core Web Vitals pass rate is 58% for LCP under 2.5s in 2024

Statistic 4

Mobile web pages take 22 seconds to fully load on 3G networks in 2023

Statistic 5

First Input Delay (FID) averages 13ms on desktop, 20ms on mobile in 2024

Statistic 6

Cumulative Layout Shift (CLS) score exceeds 0.1 on 25% of websites in 2023

Statistic 7

Speed Index for median web page is 4.1 seconds globally in 2024

Statistic 8

53% of mobile users abandon sites taking over 3 seconds to load in 2023

Statistic 9

Time to Interactive (TTI) averages 7.2 seconds for top e-commerce sites in 2024

Statistic 10

Image optimization missing on 62% of websites, adding 900KB overhead in 2023

Statistic 11

JavaScript execution time consumes 45% of total page load time in 2024

Statistic 12

DNS lookup time averages 40ms globally, caching reduces it to 10ms in 2024

Statistic 13

Third-party scripts delay FCP by 1.5 seconds on average in 2023

Statistic 14

Web Vitals good rating dropped to 42% for mobile in Q1 2024

Statistic 15

Server response time exceeds 600ms on 30% of websites in 2024

Statistic 16

Font display swap reduces CLS by 40% on optimized sites in 2023

Statistic 17

4G networks achieve 3.6s median load time vs 12s on 3G for web in 2024

Statistic 18

Preload critical resources cuts LCP by 20% on 15% of fast sites in 2023

Statistic 19

Bundle size for JS libraries averages 150KB gzipped per page in 2024

Statistic 20

Video autoplay without controls impacts FID by 500ms on 10% sites in 2023

Statistic 21

Core Web Vitals optimization correlates with 24% lower bounce rates in 2024

Statistic 22

Average render-blocking resources: 2 CSS, 5 JS files per page in 2023

Statistic 23

Mobile First Contentful Paint (FCP) at 2.8s for median site in 2024

Statistic 24

Lazy loading images implemented on only 35% of image-heavy sites in 2023

Statistic 25

TCP connection reuse saves 100ms RTT on multi-resource pages in 2024

Statistic 26

Webpage bloat: median desktop page 2.1MB, mobile 1.7MB in 2023

Statistic 27

40% of users churn if load time >5s, per Google studies in 2024

Statistic 28

DDoS attacks averaged 20 million packets per second targeting web in 2023

Statistic 29

93% of websites with known passwords use weak or compromised ones in 2024

Statistic 30

Phishing attacks via web rose 58% to 300 million in 2023

Statistic 31

SQL injection vulnerabilities in 8% of tested websites in 2024

Statistic 32

Ransomware incidents targeting web infra hit 1,200 per day in 2023

Statistic 33

XSS flaws present in 53% of web apps per OWASP Top 10 2021 update 2024

Statistic 34

HTTPS misconfigurations affect 19% of SSL sites in 2024

Statistic 35

Malware hosted on compromised websites reached 250,000 unique URLs in 2023

Statistic 36

Zero-day exploits in web browsers numbered 28 in 2023

Statistic 37

Data breaches exposed 4.45 billion records via web apps in 2023

Statistic 38

74% of breaches involve human element like web phishing in 2024

Statistic 39

CSP (Content Security Policy) headers missing on 85% of sites in 2024

Statistic 40

Bot traffic mimicking humans is 43% of all web requests in 2023

Statistic 41

Credential stuffing attacks hit 200 billion attempts yearly on web logins in 2024

Statistic 42

27% of websites run outdated CMS versions vulnerable to exploits in 2023

Statistic 43

Magecart attacks skimmed $30 million from web checkouts in 2023

Statistic 44

WAF (Web Application Firewall) deployed on 40% of enterprise sites in 2024

Statistic 45

Cryptojacking via web scripts infected 1.5 million sites in 2023

Statistic 46

Open redirect vulnerabilities in 12% of OAuth implementations on web 2024

Statistic 47

2.9 billion personal records leaked from web in first half 2023

Statistic 48

Rate limiting absent on 65% of public APIs exposed on web in 2024

Statistic 49

Supply chain attacks via npm packages affected 1 million web projects in 2023

Statistic 50

HSTS preload list protects 1,200 domains from SSL stripping in 2024

Statistic 51

61% of websites fail basic security headers scan in 2024

Statistic 52

DDoS attacks lasted average 10 hours, peaking at 3.8 Tbps in 2023

Statistic 53

95% of web security issues due to misconfigurations per Gartner 2024

Statistic 54

HTTP/3 (QUIC) protocol handles 35% of Google web traffic in 2024

Statistic 55

Progressive Web Apps (PWAs) adopted by 2.7% of top 1 million websites in 2024

Statistic 56

JavaScript usage on websites is at 98.7% of top 10 million sites in March 2024

Statistic 57

React.js powers 40.58% of JavaScript front-end frameworks in 2024

Statistic 58

HTTPS encryption covers 82% of websites, up from 50% in 2016 as of 2024

Statistic 59

Cloudflare serves 19.3% of all websites using CDNs in 2024

Statistic 60

Nginx web server market share is 33.8% globally in March 2024

Statistic 61

CSS-in-JS libraries used by 15.2% of sites with Tailwind CSS at 8.1% in 2024

Statistic 62

WebAssembly (Wasm) implemented on 1.8% of top websites in 2023

Statistic 63

Apache HTTP Server holds 27.5% market share among web servers in 2024

Statistic 64

PHP programming language used by 77.2% of websites with known server-side languages in 2024

Statistic 65

Google Fonts utilized by 86% of websites in 2023

Statistic 66

Docker containerization adopted by 45% of web development teams in 2024

Statistic 67

Node.js runtime environment powers 2.5% of all websites directly in 2024

Statistic 68

AMP (Accelerated Mobile Pages) implemented on 0.9% of websites in 2024

Statistic 69

jQuery library still present on 75.3% of websites despite decline in 2024

Statistic 70

Cloud hosting (AWS, GCP, Azure) used by 62% of top 10k websites in 2023

Statistic 71

TypeScript adoption in web dev reached 78% among developers in 2024

Statistic 72

GraphQL API usage on 4.2% of websites, REST at 92% in 2024

Statistic 73

Serverless architecture deployed on 20% of new web apps in 2023

Statistic 74

Bootstrap CSS framework used by 21.5% of websites in 2024

Statistic 75

WebRTC for real-time comms in 1.3% of sites, growing 25% YoY in 2024

Statistic 76

MySQL database behind 39.2% of websites with known backends in 2024

Statistic 77

Jamstack architecture adopted by 15% of top sites in 2023

Statistic 78

Edge computing reduces web latency by 50ms on average for 30% of CDNs in 2024

Statistic 79

Vue.js framework share at 18.2% of JS frameworks in 2024

Statistic 80

Redis caching used by 8.7% of high-traffic websites in 2024

Statistic 81

In 2024, Chrome browser holds 65.15% market share on desktop web

Statistic 82

Global web traffic averaged 3.7 ZB per year in 2023, projected to 7.2 ZB by 2025

Statistic 83

YouTube commands 11.1% of all web traffic globally in 2024

Statistic 84

Peak global internet traffic hit 25.3 Tbps during New Year's Eve 2023

Statistic 85

HTTP/2 protocol carries 52% of web traffic in 2024, up from 40% in 2022

Statistic 86

IPv6 adoption in web traffic reaches 41% globally as of March 2024

Statistic 87

Average web page receives 1.2 KB of third-party traffic per visit in 2023

Statistic 88

Google.com attracts 92.11 billion visits monthly in February 2024

Statistic 89

Video streaming represents 82% of global web traffic in 2023

Statistic 90

Mobile apps drive 88% of mobile internet time, but web accounts for 12% of mobile traffic in 2024

Statistic 91

Facebook receives 11.95 billion monthly visits, 9.3% of global web traffic in 2024

Statistic 92

Global average website traffic growth was 12.5% YoY in 2023

Statistic 93

HTTPS traffic share is 81.2% of all web connections in 2024

Statistic 94

Wikipedia pages viewed 18.4 billion times monthly in 2023

Statistic 95

Amazon.com sees 2.4 billion monthly visits, peaking at holiday seasons in 2024

Statistic 96

Global CDN traffic grew to 40% of web traffic in 2023

Statistic 97

Instagram web traffic hits 6.3 billion monthly visits in 2024

Statistic 98

During COVID-19 peak, web traffic surged 70% for news sites in 2020, stabilizing at 25% above pre-pandemic in 2023

Statistic 99

TikTok web version garners 1.5 billion monthly visits globally in 2024

Statistic 100

Average bounce rate for top 100 websites is 38.5% in 2024

Statistic 101

YouTube mobile web traffic constitutes 25% of its total traffic in 2023

Statistic 102

Global web traffic from North America is 22.5%, Asia 51.2% in 2024

Statistic 103

Netflix web traffic peaks at 1.2 Tbps during primetime hours in 2023

Statistic 104

Reddit receives 3.5 billion monthly visits, with 45% from search in 2024

Statistic 105

Web traffic to e-commerce sites increased 15% during Black Friday 2023

Statistic 106

Twitter (X) web traffic averages 5.8 billion monthly visits post-rebrand in 2024

Statistic 107

28% of web traffic comes from direct visits, 46% from search in 2023

Statistic 108

LinkedIn web platform sees 1.8 billion monthly visits from professionals in 2024

Statistic 109

Global average session duration on websites is 52 seconds in 2024

Statistic 110

Baidu holds 0.72% of global web traffic but 60% in China in 2024

Statistic 111

Pinterest web traffic reaches 850 million monthly visits in 2024

Statistic 112

WhatsApp web version used by 2 billion monthly active users in 2023

Statistic 113

As of Q1 2024, there are approximately 1.14 billion websites worldwide, with 198.5 million of them being active sites receiving traffic

Statistic 114

In 2023, the average number of new websites created daily reached 450,000, contributing to a total of over 164 million new domains registered annually

Statistic 115

Global internet penetration rate stands at 66.2% of the world population as of January 2024, equating to 5.35 billion users accessing the web

Statistic 116

Mobile web traffic accounts for 59.43% of all web visits globally in 2024, up from 55% in 2022

Statistic 117

The average internet user visits 6.5 websites per day, spending a total of 6 hours and 40 minutes online daily in 2023

Statistic 118

English remains the dominant language on the web with 59.2% of all websites using it as of March 2024, followed by Russian at 5.6%

Statistic 119

There were 333.4 million unique websites detected by BuiltWith in 2023, with 46.7 million actively using modern web technologies

Statistic 120

Daily global web page views reached 52.8 billion in 2023, with an average of 145,000 new pages added every minute

Statistic 121

In 2024, 92% of internet users access the web via search engines monthly, with Google holding 91.55% market share

Statistic 122

The number of blogs worldwide exceeded 600 million in 2023, with WordPress powering 43.2% of all websites

Statistic 123

Average website bounce rate across industries is 45.86% as of 2024, highest in real estate at 71.05%

Statistic 124

Global e-commerce sales via web reached $5.8 trillion in 2023, projected to hit $8 trillion by 2027

Statistic 125

4.88 billion people use social media on the web, representing 59.4% of global population in January 2024

Statistic 126

Average time spent on social media websites per day is 2 hours 25 minutes globally in 2024

Statistic 127

Number of active social media sites exceeds 200, but top 10 capture 80% of web-based social traffic

Statistic 128

71% of consumers expect web personalization, with 76% getting frustrated when it doesn't occur in 2023

Statistic 129

Global online video consumption via web hit 3.3 billion hours daily in 2023

Statistic 130

93.5% of web experiences start with a search engine query in 2024

Statistic 131

Average website loads 2.5 MB of data on desktop and 1.8 MB on mobile in 2023

Statistic 132

51.5% of web traffic is generated by bots in 2023, with 32% malicious

Statistic 133

Global web developer population is estimated at 28.7 million in 2024

Statistic 134

88% of consumers research products online before purchasing via web in 2023

Statistic 135

Average email open rate on web newsletters is 21.33% across industries in 2024

Statistic 136

2.14 billion people shop online monthly via web platforms in 2023

Statistic 137

Web-based learning platforms saw 1.2 billion users in 2023, up 20% YoY

Statistic 138

75% of web users judge credibility by design within 5 seconds in 2024

Statistic 139

Global domain registrations hit 362 million in 2023, with .com at 158.3 million

Statistic 140

96% of Fortune 500 companies have a mobile-optimized website in 2024

Statistic 141

Average website has 4.2 social media links in footer as of 2023

Statistic 142

5.16 billion web-enabled mobile subscriptions worldwide in Q4 2023

Trusted by 500+ publications
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With over 1.14 billion websites vying for attention in a digital landscape where the average user visits only 6.5 per day, understanding the forces shaping our online world has never been more critical.

Key Takeaways

  • As of Q1 2024, there are approximately 1.14 billion websites worldwide, with 198.5 million of them being active sites receiving traffic
  • In 2023, the average number of new websites created daily reached 450,000, contributing to a total of over 164 million new domains registered annually
  • Global internet penetration rate stands at 66.2% of the world population as of January 2024, equating to 5.35 billion users accessing the web
  • In 2024, Chrome browser holds 65.15% market share on desktop web
  • Global web traffic averaged 3.7 ZB per year in 2023, projected to 7.2 ZB by 2025
  • YouTube commands 11.1% of all web traffic globally in 2024
  • HTTP/3 (QUIC) protocol handles 35% of Google web traffic in 2024
  • Progressive Web Apps (PWAs) adopted by 2.7% of top 1 million websites in 2024
  • JavaScript usage on websites is at 98.7% of top 10 million sites in March 2024
  • Largest websites average Largest Contentful Paint (LCP) of 2.4 seconds in 2023
  • 70% of web pages exceed 170KB initial payload, impacting load times in 2024
  • Global average Core Web Vitals pass rate is 58% for LCP under 2.5s in 2024
  • DDoS attacks averaged 20 million packets per second targeting web in 2023
  • 93% of websites with known passwords use weak or compromised ones in 2024
  • Phishing attacks via web rose 58% to 300 million in 2023

The web hosts over a billion sites, is dominated by mobile traffic, and continues to grow rapidly.

Performance Statistics

  • Largest websites average Largest Contentful Paint (LCP) of 2.4 seconds in 2023
  • 70% of web pages exceed 170KB initial payload, impacting load times in 2024
  • Global average Core Web Vitals pass rate is 58% for LCP under 2.5s in 2024
  • Mobile web pages take 22 seconds to fully load on 3G networks in 2023
  • First Input Delay (FID) averages 13ms on desktop, 20ms on mobile in 2024
  • Cumulative Layout Shift (CLS) score exceeds 0.1 on 25% of websites in 2023
  • Speed Index for median web page is 4.1 seconds globally in 2024
  • 53% of mobile users abandon sites taking over 3 seconds to load in 2023
  • Time to Interactive (TTI) averages 7.2 seconds for top e-commerce sites in 2024
  • Image optimization missing on 62% of websites, adding 900KB overhead in 2023
  • JavaScript execution time consumes 45% of total page load time in 2024
  • DNS lookup time averages 40ms globally, caching reduces it to 10ms in 2024
  • Third-party scripts delay FCP by 1.5 seconds on average in 2023
  • Web Vitals good rating dropped to 42% for mobile in Q1 2024
  • Server response time exceeds 600ms on 30% of websites in 2024
  • Font display swap reduces CLS by 40% on optimized sites in 2023
  • 4G networks achieve 3.6s median load time vs 12s on 3G for web in 2024
  • Preload critical resources cuts LCP by 20% on 15% of fast sites in 2023
  • Bundle size for JS libraries averages 150KB gzipped per page in 2024
  • Video autoplay without controls impacts FID by 500ms on 10% sites in 2023
  • Core Web Vitals optimization correlates with 24% lower bounce rates in 2024
  • Average render-blocking resources: 2 CSS, 5 JS files per page in 2023
  • Mobile First Contentful Paint (FCP) at 2.8s for median site in 2024
  • Lazy loading images implemented on only 35% of image-heavy sites in 2023
  • TCP connection reuse saves 100ms RTT on multi-resource pages in 2024
  • Webpage bloat: median desktop page 2.1MB, mobile 1.7MB in 2023
  • 40% of users churn if load time >5s, per Google studies in 2024

Performance Statistics Interpretation

Despite a global obsession with speed, the average website in 2024 is a bloated, tardy carnival of unoptimized code that most users would gladly abandon for a three-second faster alternative.

Security Statistics

  • DDoS attacks averaged 20 million packets per second targeting web in 2023
  • 93% of websites with known passwords use weak or compromised ones in 2024
  • Phishing attacks via web rose 58% to 300 million in 2023
  • SQL injection vulnerabilities in 8% of tested websites in 2024
  • Ransomware incidents targeting web infra hit 1,200 per day in 2023
  • XSS flaws present in 53% of web apps per OWASP Top 10 2021 update 2024
  • HTTPS misconfigurations affect 19% of SSL sites in 2024
  • Malware hosted on compromised websites reached 250,000 unique URLs in 2023
  • Zero-day exploits in web browsers numbered 28 in 2023
  • Data breaches exposed 4.45 billion records via web apps in 2023
  • 74% of breaches involve human element like web phishing in 2024
  • CSP (Content Security Policy) headers missing on 85% of sites in 2024
  • Bot traffic mimicking humans is 43% of all web requests in 2023
  • Credential stuffing attacks hit 200 billion attempts yearly on web logins in 2024
  • 27% of websites run outdated CMS versions vulnerable to exploits in 2023
  • Magecart attacks skimmed $30 million from web checkouts in 2023
  • WAF (Web Application Firewall) deployed on 40% of enterprise sites in 2024
  • Cryptojacking via web scripts infected 1.5 million sites in 2023
  • Open redirect vulnerabilities in 12% of OAuth implementations on web 2024
  • 2.9 billion personal records leaked from web in first half 2023
  • Rate limiting absent on 65% of public APIs exposed on web in 2024
  • Supply chain attacks via npm packages affected 1 million web projects in 2023
  • HSTS preload list protects 1,200 domains from SSL stripping in 2024
  • 61% of websites fail basic security headers scan in 2024
  • DDoS attacks lasted average 10 hours, peaking at 3.8 Tbps in 2023
  • 95% of web security issues due to misconfigurations per Gartner 2024

Security Statistics Interpretation

It seems the internet is determined to prove it can simultaneously be the world's library, shopping mall, and social hub while also being a digital thunderdome where everyone leaves their keys in the door and uses "password123" to guard the vault.

Technology Statistics

  • HTTP/3 (QUIC) protocol handles 35% of Google web traffic in 2024
  • Progressive Web Apps (PWAs) adopted by 2.7% of top 1 million websites in 2024
  • JavaScript usage on websites is at 98.7% of top 10 million sites in March 2024
  • React.js powers 40.58% of JavaScript front-end frameworks in 2024
  • HTTPS encryption covers 82% of websites, up from 50% in 2016 as of 2024
  • Cloudflare serves 19.3% of all websites using CDNs in 2024
  • Nginx web server market share is 33.8% globally in March 2024
  • CSS-in-JS libraries used by 15.2% of sites with Tailwind CSS at 8.1% in 2024
  • WebAssembly (Wasm) implemented on 1.8% of top websites in 2023
  • Apache HTTP Server holds 27.5% market share among web servers in 2024
  • PHP programming language used by 77.2% of websites with known server-side languages in 2024
  • Google Fonts utilized by 86% of websites in 2023
  • Docker containerization adopted by 45% of web development teams in 2024
  • Node.js runtime environment powers 2.5% of all websites directly in 2024
  • AMP (Accelerated Mobile Pages) implemented on 0.9% of websites in 2024
  • jQuery library still present on 75.3% of websites despite decline in 2024
  • Cloud hosting (AWS, GCP, Azure) used by 62% of top 10k websites in 2023
  • TypeScript adoption in web dev reached 78% among developers in 2024
  • GraphQL API usage on 4.2% of websites, REST at 92% in 2024
  • Serverless architecture deployed on 20% of new web apps in 2023
  • Bootstrap CSS framework used by 21.5% of websites in 2024
  • WebRTC for real-time comms in 1.3% of sites, growing 25% YoY in 2024
  • MySQL database behind 39.2% of websites with known backends in 2024
  • Jamstack architecture adopted by 15% of top sites in 2023
  • Edge computing reduces web latency by 50ms on average for 30% of CDNs in 2024
  • Vue.js framework share at 18.2% of JS frameworks in 2024
  • Redis caching used by 8.7% of high-traffic websites in 2024

Technology Statistics Interpretation

The web in 2024 is a robust but stubbornly comfortable stack, where cutting-edge innovations like QUIC and WebAssembly patiently queue behind the enduring reign of PHP, jQuery, and the comforting blanket of Google Fonts.

Traffic Statistics

  • In 2024, Chrome browser holds 65.15% market share on desktop web
  • Global web traffic averaged 3.7 ZB per year in 2023, projected to 7.2 ZB by 2025
  • YouTube commands 11.1% of all web traffic globally in 2024
  • Peak global internet traffic hit 25.3 Tbps during New Year's Eve 2023
  • HTTP/2 protocol carries 52% of web traffic in 2024, up from 40% in 2022
  • IPv6 adoption in web traffic reaches 41% globally as of March 2024
  • Average web page receives 1.2 KB of third-party traffic per visit in 2023
  • Google.com attracts 92.11 billion visits monthly in February 2024
  • Video streaming represents 82% of global web traffic in 2023
  • Mobile apps drive 88% of mobile internet time, but web accounts for 12% of mobile traffic in 2024
  • Facebook receives 11.95 billion monthly visits, 9.3% of global web traffic in 2024
  • Global average website traffic growth was 12.5% YoY in 2023
  • HTTPS traffic share is 81.2% of all web connections in 2024
  • Wikipedia pages viewed 18.4 billion times monthly in 2023
  • Amazon.com sees 2.4 billion monthly visits, peaking at holiday seasons in 2024
  • Global CDN traffic grew to 40% of web traffic in 2023
  • Instagram web traffic hits 6.3 billion monthly visits in 2024
  • During COVID-19 peak, web traffic surged 70% for news sites in 2020, stabilizing at 25% above pre-pandemic in 2023
  • TikTok web version garners 1.5 billion monthly visits globally in 2024
  • Average bounce rate for top 100 websites is 38.5% in 2024
  • YouTube mobile web traffic constitutes 25% of its total traffic in 2023
  • Global web traffic from North America is 22.5%, Asia 51.2% in 2024
  • Netflix web traffic peaks at 1.2 Tbps during primetime hours in 2023
  • Reddit receives 3.5 billion monthly visits, with 45% from search in 2024
  • Web traffic to e-commerce sites increased 15% during Black Friday 2023
  • Twitter (X) web traffic averages 5.8 billion monthly visits post-rebrand in 2024
  • 28% of web traffic comes from direct visits, 46% from search in 2023
  • LinkedIn web platform sees 1.8 billion monthly visits from professionals in 2024
  • Global average session duration on websites is 52 seconds in 2024
  • Baidu holds 0.72% of global web traffic but 60% in China in 2024
  • Pinterest web traffic reaches 850 million monthly visits in 2024
  • WhatsApp web version used by 2 billion monthly active users in 2023

Traffic Statistics Interpretation

The internet has essentially become Chrome relentlessly searching Google for YouTube videos, while a staggering river of data—now half flowing through IPv6—propels everything from our fleeting 52-second attention spans to the colossal holiday traffic peaks, proving that humanity's primary shared project is the creation and consumption of endless, encrypted content.

Usage Statistics

  • As of Q1 2024, there are approximately 1.14 billion websites worldwide, with 198.5 million of them being active sites receiving traffic
  • In 2023, the average number of new websites created daily reached 450,000, contributing to a total of over 164 million new domains registered annually
  • Global internet penetration rate stands at 66.2% of the world population as of January 2024, equating to 5.35 billion users accessing the web
  • Mobile web traffic accounts for 59.43% of all web visits globally in 2024, up from 55% in 2022
  • The average internet user visits 6.5 websites per day, spending a total of 6 hours and 40 minutes online daily in 2023
  • English remains the dominant language on the web with 59.2% of all websites using it as of March 2024, followed by Russian at 5.6%
  • There were 333.4 million unique websites detected by BuiltWith in 2023, with 46.7 million actively using modern web technologies
  • Daily global web page views reached 52.8 billion in 2023, with an average of 145,000 new pages added every minute
  • In 2024, 92% of internet users access the web via search engines monthly, with Google holding 91.55% market share
  • The number of blogs worldwide exceeded 600 million in 2023, with WordPress powering 43.2% of all websites
  • Average website bounce rate across industries is 45.86% as of 2024, highest in real estate at 71.05%
  • Global e-commerce sales via web reached $5.8 trillion in 2023, projected to hit $8 trillion by 2027
  • 4.88 billion people use social media on the web, representing 59.4% of global population in January 2024
  • Average time spent on social media websites per day is 2 hours 25 minutes globally in 2024
  • Number of active social media sites exceeds 200, but top 10 capture 80% of web-based social traffic
  • 71% of consumers expect web personalization, with 76% getting frustrated when it doesn't occur in 2023
  • Global online video consumption via web hit 3.3 billion hours daily in 2023
  • 93.5% of web experiences start with a search engine query in 2024
  • Average website loads 2.5 MB of data on desktop and 1.8 MB on mobile in 2023
  • 51.5% of web traffic is generated by bots in 2023, with 32% malicious
  • Global web developer population is estimated at 28.7 million in 2024
  • 88% of consumers research products online before purchasing via web in 2023
  • Average email open rate on web newsletters is 21.33% across industries in 2024
  • 2.14 billion people shop online monthly via web platforms in 2023
  • Web-based learning platforms saw 1.2 billion users in 2023, up 20% YoY
  • 75% of web users judge credibility by design within 5 seconds in 2024
  • Global domain registrations hit 362 million in 2023, with .com at 158.3 million
  • 96% of Fortune 500 companies have a mobile-optimized website in 2024
  • Average website has 4.2 social media links in footer as of 2023
  • 5.16 billion web-enabled mobile subscriptions worldwide in Q4 2023

Usage Statistics Interpretation

The digital world is an absurdly crowded yet paradoxically intimate stage where 5.35 billion users perform their daily lives, collectively building over a billion digital rooms while mostly visiting just a handful and quickly judging the decor, all while half the audience is just bots and our collective attention is the only currency that truly matters.

Sources & References