GITNUXREPORT 2026

Vietnam Events Industry Statistics

Vietnam's events industry is thriving, with significant economic contributions and strong growth ahead.

Alexander Schmidt

Alexander Schmidt

Research Analyst specializing in technology and digital transformation trends.

First published: Feb 13, 2026

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Key Statistics

Statistic 1

Vietnam events workforce numbered 250,000 full-time employees in 2023.

Statistic 2

Event planners and coordinators: 45,000 professionals employed in 2023.

Statistic 3

Freelance event staff reached 180,000 workers in peak 2023 season.

Statistic 4

Exhibition booth builders: 12,000 specialized workers in Vietnam 2023.

Statistic 5

AV technicians employed: 8,500 across major cities in 2023.

Statistic 6

Catering staff for events: 65,000 jobs created in 2023.

Statistic 7

Marketing specialists in events: 15,000 professionals in 2023.

Statistic 8

Security personnel for events: 35,000 deployed nationwide 2023.

Statistic 9

Ticket sales and usher staff: 22,000 seasonal hires in 2023.

Statistic 10

Digital event managers: 5,200 employed in 2023 growth phase.

Statistic 11

Venue operations staff: 28,000 full-time in 2023.

Statistic 12

Sponsorship negotiators: 3,800 roles in events industry 2023.

Statistic 13

Logistics coordinators for events: 18,000 workers in 2023.

Statistic 14

Photographers and videographers: 9,500 freelancers in 2023.

Statistic 15

Interpreters for international events: 2,100 certified in 2023.

Statistic 16

Decorators and florists for events: 14,000 specialists 2023.

Statistic 17

E-sports casters and crew: 1,200 professionals in 2023.

Statistic 18

Vietnam hosted 1,250 international trade exhibitions in 2023.

Statistic 19

Total attendance at Vietnam Expo 2023: 320,000 visitors over 4 days.

Statistic 20

Number of concerts held: 850 major shows with 5.2 million attendees in 2023.

Statistic 21

MICE events: 3,400 conferences attracting 450,000 delegates in 2023.

Statistic 22

Tet festivals nationwide: 150 events drawing 12 million participants.

Statistic 23

Corporate galas: 2,100 events with average 500 attendees each in 2023.

Statistic 24

Wedding expos attendance: 180,000 couples and vendors in 2023.

Statistic 25

E-sports tournaments: 120 events with 1.8 million online/offline viewers.

Statistic 26

Food and beverage trade shows: 75 fairs, 280,000 visitors in 2023.

Statistic 27

Fashion weeks in HCMC and Hanoi: 8 events, 95,000 attendees total.

Statistic 28

Sports marathons: 45 major runs with 250,000 runners in 2023.

Statistic 29

Art and craft fairs: 320 local events, 4.5 million visitors annually.

Statistic 30

International film festivals: 12 editions, 150,000 cinema-goers in 2023.

Statistic 31

Tech expos like VIETNAM ICT SUMMIT: 45,000 delegates in 2023.

Statistic 32

Music festivals like Monsoon: 120,000 attendees per event average.

Statistic 33

Incentive trips: 650 groups, 45,000 participants from abroad in 2023.

Statistic 34

Job fairs: 180 events, 1.2 million job seekers attended 2023.

Statistic 35

Auto shows: 5 major expos, 500,000 car enthusiasts in 2023.

Statistic 36

Book fairs: 22 national events, 3.1 million readers in 2023.

Statistic 37

Vietnam events industry revenue grew by 18% YoY to 25 trillion VND in 2023.

Statistic 38

MICE sector projected to reach 2.5 billion USD by 2025, CAGR 12% from 2023.

Statistic 39

Live entertainment events expected 25% growth in 2024 post-2023 recovery.

Statistic 40

Exhibition space demand forecasted to increase 15% annually until 2027.

Statistic 41

Digital events adoption projected at 30% of total by 2025.

Statistic 42

Festival attendance growth rate of 22% expected for 2024-2028 period.

Statistic 43

Corporate events market CAGR 14% projected from 2023-2030.

Statistic 44

Concert ticket sales growth at 28% YoY projected for 2024.

Statistic 45

Wedding events industry to grow 16% annually to 3 trillion VND by 2026.

Statistic 46

Sports events revenue CAGR 19% forecasted 2023-2027.

Statistic 47

Hybrid conference growth rate of 35% expected in 2024.

Statistic 48

Incentive travel bookings up 20% projected for Q1 2025.

Statistic 49

Trade fair exhibitor numbers to rise 17% in 2024.

Statistic 50

E-sports tournament growth 40% YoY through 2026.

Statistic 51

Event tech investments projected at 500 billion VND CAGR 25% to 2028.

Statistic 52

Cultural events sponsorship growth 12% annually to 2027.

Statistic 53

Venue capacity expansions forecasted 10% yearly increase.

Statistic 54

Overall events employment to grow 15% by 2025.

Statistic 55

In 2023, Vietnam's events industry contributed 1.8% to the national GDP, equating to approximately 8.5 trillion VND or 350 million USD.

Statistic 56

The total revenue from corporate events in Vietnam reached 1.2 trillion VND in 2022, with Ho Chi Minh City accounting for 45% of that figure.

Statistic 57

Vietnam's exhibition sector generated 950 billion VND in 2023, up 20% from pre-pandemic levels.

Statistic 58

Live music events in Vietnam amassed 500 billion VND in ticket sales during 2023.

Statistic 59

The MICE industry revenue in Hanoi was 700 billion VND in 2023, driven by international trade fairs.

Statistic 60

Festival events across Vietnam generated 300 billion VND from sponsorships and tickets in 2023.

Statistic 61

Corporate conference spending in Vietnam totaled 850 billion VND in Q4 2023 alone.

Statistic 62

Wedding and social events industry revenue hit 1.5 trillion VND in 2023 nationwide.

Statistic 63

Sports events revenue in Vietnam reached 400 billion VND in 2023, led by SEA Games aftermath.

Statistic 64

Digital hybrid events contributed 250 billion VND to the industry total in 2023.

Statistic 65

Vietnam's events market size was valued at 4.2 billion USD in 2023, per industry estimates.

Statistic 66

Revenue from international incentive travel events was 180 billion VND in 2023.

Statistic 67

Trade show booth rentals generated 320 billion VND across 150 events in 2023.

Statistic 68

Concert promotion companies earned 650 billion VND in 2023 from 500+ shows.

Statistic 69

Government-sponsored cultural events revenue totaled 150 billion VND in 2023.

Statistic 70

E-sports events in Vietnam generated 120 billion VND in prize pools and sponsorships in 2023.

Statistic 71

Luxury event catering services billed 280 billion VND in 2023.

Statistic 72

AV equipment rentals for events reached 190 billion VND revenue in 2023.

Statistic 73

Event staffing agencies invoiced 410 billion VND for 2023 operations.

Statistic 74

Merchandise sales at events totaled 95 billion VND in 2023.

Statistic 75

Vietnam has over 500 multi-purpose event venues with total capacity 1.2 million seats in 2023.

Statistic 76

Ho Chi Minh City's SECC exhibition center spans 42,000 sqm indoor space.

Statistic 77

Hanoi International Conference Center hosts 2,500 delegates max capacity.

Statistic 78

Da Nang's Ariyana Convention Centre offers 30,000 sqm event space.

Statistic 79

Number of 5-star hotels with ballrooms: 120 nationwide in 2023.

Statistic 80

Phu Quoc United Center arena capacity: 7,000 for concerts and sports.

Statistic 81

Total exhibition space in Vietnam: 350,000 sqm across 50 major halls 2023.

Statistic 82

My Dinh National Stadium in Hanoi: 40,000 capacity for mega-events.

Statistic 83

Outdoor event permits issued: 4,200 in urban areas 2023.

Statistic 84

High-tech venues with LED screens: 180 centers in 2023.

Statistic 85

Riverside event spaces in HCMC: 25 locations totaling 50,000 sqm.

Statistic 86

Conference rooms with simultaneous interpretation: 350 nationwide 2023.

Statistic 87

Beachfront venues for incentives: 40 resorts equipped in 2023.

Statistic 88

Renovated venues post-2023: 75 facilities upgraded for hybrid tech.

Statistic 89

Portable stage suppliers serving 2,500 events in 2023.

Statistic 90

VIP lounges in event centers: 420 across top 100 venues 2023.

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Forget everything you thought you knew about a quiet economy, because Vietnam's events industry is a roaring 1.8% of the national GDP, powering everything from massive concerts and corporate galas to bustling trade shows and dream weddings.

Key Takeaways

  • In 2023, Vietnam's events industry contributed 1.8% to the national GDP, equating to approximately 8.5 trillion VND or 350 million USD.
  • The total revenue from corporate events in Vietnam reached 1.2 trillion VND in 2022, with Ho Chi Minh City accounting for 45% of that figure.
  • Vietnam's exhibition sector generated 950 billion VND in 2023, up 20% from pre-pandemic levels.
  • Vietnam events industry revenue grew by 18% YoY to 25 trillion VND in 2023.
  • MICE sector projected to reach 2.5 billion USD by 2025, CAGR 12% from 2023.
  • Live entertainment events expected 25% growth in 2024 post-2023 recovery.
  • Vietnam events workforce numbered 250,000 full-time employees in 2023.
  • Event planners and coordinators: 45,000 professionals employed in 2023.
  • Freelance event staff reached 180,000 workers in peak 2023 season.
  • Vietnam has over 500 multi-purpose event venues with total capacity 1.2 million seats in 2023.
  • Ho Chi Minh City's SECC exhibition center spans 42,000 sqm indoor space.
  • Hanoi International Conference Center hosts 2,500 delegates max capacity.
  • Vietnam hosted 1,250 international trade exhibitions in 2023.
  • Total attendance at Vietnam Expo 2023: 320,000 visitors over 4 days.
  • Number of concerts held: 850 major shows with 5.2 million attendees in 2023.

Vietnam's events industry is thriving, with significant economic contributions and strong growth ahead.

Employment and Workforce

  • Vietnam events workforce numbered 250,000 full-time employees in 2023.
  • Event planners and coordinators: 45,000 professionals employed in 2023.
  • Freelance event staff reached 180,000 workers in peak 2023 season.
  • Exhibition booth builders: 12,000 specialized workers in Vietnam 2023.
  • AV technicians employed: 8,500 across major cities in 2023.
  • Catering staff for events: 65,000 jobs created in 2023.
  • Marketing specialists in events: 15,000 professionals in 2023.
  • Security personnel for events: 35,000 deployed nationwide 2023.
  • Ticket sales and usher staff: 22,000 seasonal hires in 2023.
  • Digital event managers: 5,200 employed in 2023 growth phase.
  • Venue operations staff: 28,000 full-time in 2023.
  • Sponsorship negotiators: 3,800 roles in events industry 2023.
  • Logistics coordinators for events: 18,000 workers in 2023.
  • Photographers and videographers: 9,500 freelancers in 2023.
  • Interpreters for international events: 2,100 certified in 2023.
  • Decorators and florists for events: 14,000 specialists 2023.
  • E-sports casters and crew: 1,200 professionals in 2023.

Employment and Workforce Interpretation

With a quarter of a million full-time employees as its backbone and an army of freelance talent poised for action, Vietnam's 2023 events industry revealed itself as a colossal, intricate machine where orchestrating a gala, building a booth, or plating a canapé isn't just a job—it's a meticulously coordinated national spectacle.

Events and Attendance

  • Vietnam hosted 1,250 international trade exhibitions in 2023.
  • Total attendance at Vietnam Expo 2023: 320,000 visitors over 4 days.
  • Number of concerts held: 850 major shows with 5.2 million attendees in 2023.
  • MICE events: 3,400 conferences attracting 450,000 delegates in 2023.
  • Tet festivals nationwide: 150 events drawing 12 million participants.
  • Corporate galas: 2,100 events with average 500 attendees each in 2023.
  • Wedding expos attendance: 180,000 couples and vendors in 2023.
  • E-sports tournaments: 120 events with 1.8 million online/offline viewers.
  • Food and beverage trade shows: 75 fairs, 280,000 visitors in 2023.
  • Fashion weeks in HCMC and Hanoi: 8 events, 95,000 attendees total.
  • Sports marathons: 45 major runs with 250,000 runners in 2023.
  • Art and craft fairs: 320 local events, 4.5 million visitors annually.
  • International film festivals: 12 editions, 150,000 cinema-goers in 2023.
  • Tech expos like VIETNAM ICT SUMMIT: 45,000 delegates in 2023.
  • Music festivals like Monsoon: 120,000 attendees per event average.
  • Incentive trips: 650 groups, 45,000 participants from abroad in 2023.
  • Job fairs: 180 events, 1.2 million job seekers attended 2023.
  • Auto shows: 5 major expos, 500,000 car enthusiasts in 2023.
  • Book fairs: 22 national events, 3.1 million readers in 2023.

Events and Attendance Interpretation

Vietnam's event scene in 2023 was a gloriously packed calendar where millions traded business cards, raced in marathons, said 'I do,' rocked out, and debated the merits of electric cars, proving the country isn't just hosting events—it's hosting the future, one massive gathering at a time.

Growth Rates and Projections

  • Vietnam events industry revenue grew by 18% YoY to 25 trillion VND in 2023.
  • MICE sector projected to reach 2.5 billion USD by 2025, CAGR 12% from 2023.
  • Live entertainment events expected 25% growth in 2024 post-2023 recovery.
  • Exhibition space demand forecasted to increase 15% annually until 2027.
  • Digital events adoption projected at 30% of total by 2025.
  • Festival attendance growth rate of 22% expected for 2024-2028 period.
  • Corporate events market CAGR 14% projected from 2023-2030.
  • Concert ticket sales growth at 28% YoY projected for 2024.
  • Wedding events industry to grow 16% annually to 3 trillion VND by 2026.
  • Sports events revenue CAGR 19% forecasted 2023-2027.
  • Hybrid conference growth rate of 35% expected in 2024.
  • Incentive travel bookings up 20% projected for Q1 2025.
  • Trade fair exhibitor numbers to rise 17% in 2024.
  • E-sports tournament growth 40% YoY through 2026.
  • Event tech investments projected at 500 billion VND CAGR 25% to 2028.
  • Cultural events sponsorship growth 12% annually to 2027.
  • Venue capacity expansions forecasted 10% yearly increase.
  • Overall events employment to grow 15% by 2025.

Growth Rates and Projections Interpretation

Vietnam’s events industry is exploding in all directions, with everything from weddings and e-sports to corporate galas and hybrid conferences growing at a blistering pace, proving that after a period of quiet, the country is now determined to make every moment a major event.

Market Size and Revenue

  • In 2023, Vietnam's events industry contributed 1.8% to the national GDP, equating to approximately 8.5 trillion VND or 350 million USD.
  • The total revenue from corporate events in Vietnam reached 1.2 trillion VND in 2022, with Ho Chi Minh City accounting for 45% of that figure.
  • Vietnam's exhibition sector generated 950 billion VND in 2023, up 20% from pre-pandemic levels.
  • Live music events in Vietnam amassed 500 billion VND in ticket sales during 2023.
  • The MICE industry revenue in Hanoi was 700 billion VND in 2023, driven by international trade fairs.
  • Festival events across Vietnam generated 300 billion VND from sponsorships and tickets in 2023.
  • Corporate conference spending in Vietnam totaled 850 billion VND in Q4 2023 alone.
  • Wedding and social events industry revenue hit 1.5 trillion VND in 2023 nationwide.
  • Sports events revenue in Vietnam reached 400 billion VND in 2023, led by SEA Games aftermath.
  • Digital hybrid events contributed 250 billion VND to the industry total in 2023.
  • Vietnam's events market size was valued at 4.2 billion USD in 2023, per industry estimates.
  • Revenue from international incentive travel events was 180 billion VND in 2023.
  • Trade show booth rentals generated 320 billion VND across 150 events in 2023.
  • Concert promotion companies earned 650 billion VND in 2023 from 500+ shows.
  • Government-sponsored cultural events revenue totaled 150 billion VND in 2023.
  • E-sports events in Vietnam generated 120 billion VND in prize pools and sponsorships in 2023.
  • Luxury event catering services billed 280 billion VND in 2023.
  • AV equipment rentals for events reached 190 billion VND revenue in 2023.
  • Event staffing agencies invoiced 410 billion VND for 2023 operations.
  • Merchandise sales at events totaled 95 billion VND in 2023.

Market Size and Revenue Interpretation

Vietnam's events industry, from corporate galas to raucous concerts, is clearly not just playing around, having meticulously assembled a 4.2-billion-dollar economic powerhouse that proves people would rather gather in person than just send a thoughtful email.

Venue and Infrastructure

  • Vietnam has over 500 multi-purpose event venues with total capacity 1.2 million seats in 2023.
  • Ho Chi Minh City's SECC exhibition center spans 42,000 sqm indoor space.
  • Hanoi International Conference Center hosts 2,500 delegates max capacity.
  • Da Nang's Ariyana Convention Centre offers 30,000 sqm event space.
  • Number of 5-star hotels with ballrooms: 120 nationwide in 2023.
  • Phu Quoc United Center arena capacity: 7,000 for concerts and sports.
  • Total exhibition space in Vietnam: 350,000 sqm across 50 major halls 2023.
  • My Dinh National Stadium in Hanoi: 40,000 capacity for mega-events.
  • Outdoor event permits issued: 4,200 in urban areas 2023.
  • High-tech venues with LED screens: 180 centers in 2023.
  • Riverside event spaces in HCMC: 25 locations totaling 50,000 sqm.
  • Conference rooms with simultaneous interpretation: 350 nationwide 2023.
  • Beachfront venues for incentives: 40 resorts equipped in 2023.
  • Renovated venues post-2023: 75 facilities upgraded for hybrid tech.
  • Portable stage suppliers serving 2,500 events in 2023.
  • VIP lounges in event centers: 420 across top 100 venues 2023.

Venue and Infrastructure Interpretation

Vietnam’s event industry has clearly leveled up, now boasting enough seats, screens, and swanky spaces to host everything from a corporate whisper to a stadium-sized roar.

Sources & References