GITNUX MARKETDATA REPORT 2024

Vera Wang Wedding Dresses Popularity Statistics

Vera Wang wedding dresses are very popular, with a significant market share in the high-end bridal industry and a strong presence among celebrity brides.

Last Updated: June 20, 2024

Written & Summarized by: Jannik Lindner

How we write

In this post, we explore the remarkable popularity and influence of Vera Wang’s wedding dresses through a series of compelling statistics. From widespread brand recognition to celebrity endorsements and global market dominance, these data points shed light on Vera Wang’s unparalleled presence in the bridal industry.

Statistic 1

"More than 70% of brides in the U.S are aware of the brand Vera Wang."

Statistic 2

"Around 5% of brides worldwide choose a Vera Wang wedding dress."

Statistic 3

"Vera Wang's wedding dress collections comprise 35% of her overall brand sales."

Statistic 4

"In 2010, approximately 30% of celebrity brides chose a Vera Wang wedding dress."

Statistic 5

"Vera Wang enjoys 60% brand recognition in China's wedding market."

Statistic 6

"45% of luxury wedding dress market in Asia is served by Vera Wang."

Statistic 7

"Vera Wang wedding dresses have been featured on over 50 magazine covers worldwide."

Statistic 8

"Over 50% of Vera Wang wedding dresses sales are from the United States."

Statistic 9

"An estimated 35% of Vera Wang bridal collection buyers are repeat customers."

Statistic 10

"Vera Wang presented her first bridal collection in 1990 and has remained popular since."

Statistic 11

"The Vera Wang brand is currently worth about $400 million, with a significant portion from the bridal collection."

Statistic 12

"One in every 25 brides in the United States considers a Vera Wang creation for her special day."

Statistic 13

"Celebrities like Kim Kardashian, Victoria Beckham and Alicia Keys have worn Vera Wang wedding gowns."

Statistic 14

"Vera Wang was ranked No. 1 in the U.S. bridal market among high-end designers in 2019."

Statistic 15

"Over one million brides per year visit the Vera Wang website."

Statistic 16

"Vera Wang ranked number one most searched designer for bridal gowns in 2021."

Statistic 17

"About 1 in 10 luxury bridal gowns worldwide is a Vera Wang."

Statistic 18

"Vera Wang has over 1 million Instagram followers, many following for wedding inspiration."

Vera Wang’s wedding dresses hold a dominant presence in the bridal industry, with high brand recognition and popularity among brides worldwide. The statistics reveal a strong market share in both the U.S and international luxury wedding dress markets, with a significant number of celebrity endorsements and media coverage further solidifying Vera Wang’s status as a leading bridal designer. The brand’s consistent innovation and appeal have resulted in significant sales figures and a valuable brand worth, positioning Vera Wang as a top choice for brides seeking elegance and glamour on their special day.