GITNUXREPORT 2026

Tv And Film Industry Statistics

The global film industry surged in 2023, driven by blockbusters like Barbie and Oppenheimer.

Sarah Mitchell

Sarah Mitchell

Senior Researcher specializing in consumer behavior and market trends.

First published: Feb 13, 2026

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Key Statistics

Statistic 1

Oscars 2024 19.5 million viewers, highest since 2020

Statistic 2

96th Academy Awards Barbie 8 nominations, Oppenheimer 13 wins including Best Picture

Statistic 3

Emmys 2024 The Bear 4 wins including Comedy Series

Statistic 4

Golden Globes 2024 Oppenheimer 3 awards including Drama Picture

Statistic 5

SAG Awards 2024 Oppenheimer ensemble cast win

Statistic 6

BAFTA 2024 Oppenheimer 7 wins including Best Film

Statistic 7

Women directors Oscar noms 2024 none for Best Director 16th year in row

Statistic 8

Oscar Best Picture winners diversity: 0 BIPOC directors in 96 years

Statistic 9

Emmy acting winners 2023 40% women, 25% POC

Statistic 10

Cannes 2023 Palme d'Or Anatomy of a Fall directed by Justine Triet first woman since 1993

Statistic 11

Sundance 2024 52% female filmmakers in US Dramatic Competition

Statistic 12

Hollywood Diversity Report 2023: 27.3% top films leads BIPOC up from 13.3% 2019

Statistic 13

Women 22% directors top 250 films 2023, up from 16% 2022

Statistic 14

Oscar nominated films 2024 35% directors of color

Statistic 15

Tony Awards 2023 musicals 60% diverse casts

Statistic 16

Grammy 2024 women 20% nominated producers

Statistic 17

Directors Guild Awards 2024 23% women nominees

Statistic 18

Producers Guild 2024 50% producers of color on nominees slate

Statistic 19

Venice Film Fest 2023 Lion d'Or Poor Things by Yorgos Lanthimos

Statistic 20

Berlin Film Fest 2024 Golden Bear Dahomey on colonialism

Statistic 21

Toronto TIFF 2023 People's Choice The Holdovers Oscar predictor

Statistic 22

Women in top grossing films 2023 44% speaking roles

Statistic 23

LGBTQ+ characters 12.8% broadcast scripted shows 2022-23

Statistic 24

Disabled characters 5.1% top films 2023

Statistic 25

Over 50 actors 12% leads top films 2023

Statistic 26

Latino representation 8.9% leads theatrical films 2023

Statistic 27

Asian leads 7.5% top films 2023 up from 4.1% 2019

Statistic 28

Average Marvel film US opening weekend 2023 $120 million

Statistic 29

Avatar sequels production budget exceeded $400 million combined for Way of Water alone before marketing

Statistic 30

Marvel's The Marvels 2023 budget $270 million, highest for MCU Phase 5

Statistic 31

Indiana Jones and the Dial of Destiny budget $300 million, contributing to $200M write-down

Statistic 32

Average Hollywood blockbuster marketing budget 50-100% of production cost, e.g., $150M for Deadpool 2

Statistic 33

Netflix 2023 content spend $17 billion, with Squid Game season 2 at $100M+ budget

Statistic 34

Amazon MGM Studios 2023 production slate cost $18.5 billion including Rings of Power S1 $465M

Statistic 35

Disney 2023 content investment $25 billion, with Mufasa prequel $200M+ budget

Statistic 36

Warner Bros. Discovery 2023 content spend $18 billion down from $50B HBO Max merger

Statistic 37

Paramount Global 2023 content budget $15 billion, Mission Impossible Dead Reckoning $290M

Statistic 38

Apple TV+ 2023 spend $7 billion, Severance S2 budget doubled to $20M/episode

Statistic 39

Average TV drama episode budget 2023 $3-5 million, up 20% from 2019

Statistic 40

Fast X production budget $379 million including 2nd unit shoots

Statistic 41

Oppenheimer VFX budget $100 million part of $100M total production

Statistic 42

Barbie production budget $145 million, efficient for $1.4B gross

Statistic 43

Guardians Vol 3 budget $250 million

Statistic 44

The Little Mermaid live-action budget $250 million

Statistic 45

Ant-Man Quantumania budget $388.4 million reported including reshoots

Statistic 46

Shazam Fury of the Gods budget $125 million production + $100M marketing

Statistic 47

Aquaman 2 budget $205 million production

Statistic 48

Wonka budget $125 million

Statistic 49

Killers of the Flower Moon budget $200 million

Statistic 50

Netflix original films average budget $60 million in 2023

Statistic 51

TV animation episode average budget $500K-$2M in 2023

Statistic 52

Global film production budgets totaled $120 billion in 2023 excluding marketing

Statistic 53

In 2023, the global box office revenue reached $33.9 billion, marking a 25.5% increase from 2022

Statistic 54

Hollywood films accounted for 70% of the global box office top 100 films in 2023 with $25.2 billion in earnings

Statistic 55

Barbie grossed $1.445 billion worldwide in 2023, becoming the highest-grossing film directed by a woman

Statistic 56

Oppenheimer earned $975 million globally in 2023 despite its R-rating

Statistic 57

China's box office hit $7.4 billion in 2023, second only to North America

Statistic 58

Top Gun: Maverick accumulated $1.495 billion worldwide by end of 2023

Statistic 59

Avatar: The Way of Water grossed $2.32 billion globally, highest of 2022-2023 period

Statistic 60

North American box office 2023 totaled $9 billion, up 18% from 2022

Statistic 61

Marvel films generated $29.9 billion in global box office from 2008-2023

Statistic 62

Animation films earned $4.8 billion in US/Canada 2023, led by Super Mario Bros Movie $574M

Statistic 63

International markets contributed 62% of global box office in 2023

Statistic 64

Guardians of the Galaxy Vol. 3 earned $845 million worldwide in 2023

Statistic 65

The Super Mario Bros. Movie grossed $1.363 billion globally, highest animated film 2023

Statistic 66

Disney films dominated 2023 top 10 with 4 entries totaling $3.9 billion worldwide

Statistic 67

Horror genre box office reached $2.1 billion globally in 2023, up 50% from 2022

Statistic 68

India's box office 2023 was $1.2 billion, with Pathaan leading at $128 million worldwide

Statistic 69

Universal Pictures led studios with $4.9 billion domestic 2023

Statistic 70

Post-COVID recovery saw 2023 global admissions at 6.5 billion tickets sold

Statistic 71

Spider-Man: No Way Home cumulative $1.921 billion as of 2023

Statistic 72

2023 saw 82 films cross $100 million worldwide, up from 54 in 2022

Statistic 73

Jurassic World Dominion ended $1.002 billion worldwide in 2023 run

Statistic 74

Warner Bros. 2023 domestic total $1.85 billion, third highest studio

Statistic 75

Fast X grossed $704 million globally in 2023

Statistic 76

UK box office 2023 £1.25 billion, highest since 2019

Statistic 77

France box office 2023 €1.3 billion, up 22.4%

Statistic 78

South Korea 2023 box office 9.7 trillion won (~$7.1B)

Statistic 79

Japan 2023 box office ¥219.7 billion (~$1.5B)

Statistic 80

Mexico 2023 box office $585 million, led by Mario Bros

Statistic 81

Australia/NZ 2023 box office A$1.15 billion

Statistic 82

Russia 2023 box office 162 billion rubles (~$1.8B)

Statistic 83

Netflix subscribers reached 260 million globally end of 2023, up 16% YoY

Statistic 84

Disney+ had 150 million subscribers worldwide Q4 2023

Statistic 85

Amazon Prime Video 200 million Prime members access globally 2023

Statistic 86

Max (HBO Max) 97.6 million global subs Q4 2023 post-merger

Statistic 87

Paramount+ 60 million subs end 2023

Statistic 88

Peacock 28 million paid subs Q4 2023, up 44% YoY

Statistic 89

Apple TV+ 25 million subs estimated 2023

Statistic 90

Global SVOD revenue $50 billion in 2023, Netflix 35% share

Statistic 91

US streaming share of TV time 38.8% in Nov 2023, up from 7.5% 2014

Statistic 92

FAST services US reach 44% households 2023

Statistic 93

YouTube TV 8 million subs 2023

Statistic 94

Hulu 48 million subs Q4 2023 bundled

Statistic 95

Global OTT market revenue $129 billion 2023, CAGR 22% to 2028

Statistic 96

Netflix ad-tier 15 million MAUs Q3 2023 launch

Statistic 97

Disney+ ad-supported tier 3 million subs first month 2023

Statistic 98

Warner Bros. Discovery Max ad-tier launch 2024 but 2023 prep 10M subs targeted

Statistic 99

US pay TV subs declined to 70.8 million households 2023, down 7.4M YoY

Statistic 100

Streaming penetration US 84.2% broadband homes Q3 2023

Statistic 101

Global video streaming traffic 82% of internet traffic 2023

Statistic 102

TikTok US monthly users 150 million 2023 surpassing cable nets

Statistic 103

Netflix password sharing crackdown added 13 million subs 2023

Statistic 104

Prime Video ad introduction 2024 but 2023 10% viewership growth to 2B hours/month

Statistic 105

The Super Bowl LVIII 2024 halftime show drew 123.4 million viewers, peaking at 202.4 million

Statistic 106

NFL 2023 season averaged 17.9 million viewers per game, up 7% from 2022

Statistic 107

Succession series finale 2023 had 2.9 million same-day viewers on HBO/Max

Statistic 108

The Last of Us premiere drew 4.7 million viewers in US on HBO, largest debut 2023

Statistic 109

Yellowstone season 5 premiere 2022 averaged 12.7 million L7 viewers

Statistic 110

2023 Oscars telecast averaged 18.7 million viewers, down 4% from 2022

Statistic 111

Stranger Things season 4 volume 1 topped Netflix weekly charts with 1.838 billion minutes viewed week of May 30 2023

Statistic 112

Monday Night Football 2023 averaged 16.2 million viewers across ESPN/ABC

Statistic 113

The Mandalorian season 3 premiere 2.6 million same-day viewers on Disney+

Statistic 114

2023 Emmys averaged 15 million viewers despite strikes delay

Statistic 115

House of the Dragon season 1 finale 9.3 million global viewers day-and-date

Statistic 116

Ted Lasso season 3 premiere 758,000 same-day viewers on Apple TV+

Statistic 117

Thursday Night Football 2023 averaged 15.5 million viewers on Prime Video

Statistic 118

White Lotus season 2 finale 4.1 million viewers L3 on HBO

Statistic 119

90 Day Fiance averaged 2.5 million viewers per episode in 2023 on TLC

Statistic 120

Reacher season 2 debut 1.2 billion minutes viewed in first week on Prime Video

Statistic 121

NCIS 1000th episode 2023 drew 9.1 million live+same-day viewers on CBS

Statistic 122

Blue Bloods averaged 7.2 million viewers in 2023-24 season on CBS

Statistic 123

Tracker premiere 2024 had 12.4 million multiplatform viewers in week 1 CBS

Statistic 124

The Equalizer season 5 premiere 2024 8.6 million viewers L3 CBS

Statistic 125

FBI season 6 premiere 2024 9.5 million viewers CBS

Statistic 126

Young Sheldon series finale 2024 9.2 million live+same-day viewers CBS

Statistic 127

Ghosts season 3 premiere 2024 7.3 million viewers CBS L3

Statistic 128

Matlock premiere 2024 10.7 million multiplatform viewers week 1 CBS

Statistic 129

Elsbeth premiere 2024 8.5 million viewers CBS L3

Statistic 130

FBI: International season 3 premiere 2024 8.2 million viewers CBS

Statistic 131

So Help Me Todd season 2 premiere 2024 6.8 million viewers CBS

Statistic 132

Marvel's Spider-Man 2 video game tie-in boosted film viewership by 15% in 2023

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From Barbie's billion-dollar triumph to Hollywood's astounding $33.9 billion global box office rebound, 2023 was a year where the film industry spectacularly revived itself with record earnings, historic representation, and blockbuster budgets that prove our appetite for the big screen is stronger than ever.

Key Takeaways

  • In 2023, the global box office revenue reached $33.9 billion, marking a 25.5% increase from 2022
  • Hollywood films accounted for 70% of the global box office top 100 films in 2023 with $25.2 billion in earnings
  • Barbie grossed $1.445 billion worldwide in 2023, becoming the highest-grossing film directed by a woman
  • The Super Bowl LVIII 2024 halftime show drew 123.4 million viewers, peaking at 202.4 million
  • NFL 2023 season averaged 17.9 million viewers per game, up 7% from 2022
  • Succession series finale 2023 had 2.9 million same-day viewers on HBO/Max
  • Average Marvel film US opening weekend 2023 $120 million
  • Avatar sequels production budget exceeded $400 million combined for Way of Water alone before marketing
  • Marvel's The Marvels 2023 budget $270 million, highest for MCU Phase 5
  • Netflix subscribers reached 260 million globally end of 2023, up 16% YoY
  • Disney+ had 150 million subscribers worldwide Q4 2023
  • Amazon Prime Video 200 million Prime members access globally 2023
  • Oscars 2024 19.5 million viewers, highest since 2020
  • 96th Academy Awards Barbie 8 nominations, Oppenheimer 13 wins including Best Picture
  • Emmys 2024 The Bear 4 wins including Comedy Series

The global film industry surged in 2023, driven by blockbusters like Barbie and Oppenheimer.

Awards and Diversity

  • Oscars 2024 19.5 million viewers, highest since 2020
  • 96th Academy Awards Barbie 8 nominations, Oppenheimer 13 wins including Best Picture
  • Emmys 2024 The Bear 4 wins including Comedy Series
  • Golden Globes 2024 Oppenheimer 3 awards including Drama Picture
  • SAG Awards 2024 Oppenheimer ensemble cast win
  • BAFTA 2024 Oppenheimer 7 wins including Best Film
  • Women directors Oscar noms 2024 none for Best Director 16th year in row
  • Oscar Best Picture winners diversity: 0 BIPOC directors in 96 years
  • Emmy acting winners 2023 40% women, 25% POC
  • Cannes 2023 Palme d'Or Anatomy of a Fall directed by Justine Triet first woman since 1993
  • Sundance 2024 52% female filmmakers in US Dramatic Competition
  • Hollywood Diversity Report 2023: 27.3% top films leads BIPOC up from 13.3% 2019
  • Women 22% directors top 250 films 2023, up from 16% 2022
  • Oscar nominated films 2024 35% directors of color
  • Tony Awards 2023 musicals 60% diverse casts
  • Grammy 2024 women 20% nominated producers
  • Directors Guild Awards 2024 23% women nominees
  • Producers Guild 2024 50% producers of color on nominees slate
  • Venice Film Fest 2023 Lion d'Or Poor Things by Yorgos Lanthimos
  • Berlin Film Fest 2024 Golden Bear Dahomey on colonialism
  • Toronto TIFF 2023 People's Choice The Holdovers Oscar predictor
  • Women in top grossing films 2023 44% speaking roles
  • LGBTQ+ characters 12.8% broadcast scripted shows 2022-23
  • Disabled characters 5.1% top films 2023
  • Over 50 actors 12% leads top films 2023
  • Latino representation 8.9% leads theatrical films 2023
  • Asian leads 7.5% top films 2023 up from 4.1% 2019

Awards and Diversity Interpretation

Though Oppenheimer’s awards dominance and a slight Oscars viewership bump offer a veneer of industry health, the stubborn exclusion of women and BIPOC filmmakers from the highest honors proves Hollywood’s old habits die harder than a trinitite sample.

Production Budgets and Costs

  • Average Marvel film US opening weekend 2023 $120 million
  • Avatar sequels production budget exceeded $400 million combined for Way of Water alone before marketing
  • Marvel's The Marvels 2023 budget $270 million, highest for MCU Phase 5
  • Indiana Jones and the Dial of Destiny budget $300 million, contributing to $200M write-down
  • Average Hollywood blockbuster marketing budget 50-100% of production cost, e.g., $150M for Deadpool 2
  • Netflix 2023 content spend $17 billion, with Squid Game season 2 at $100M+ budget
  • Amazon MGM Studios 2023 production slate cost $18.5 billion including Rings of Power S1 $465M
  • Disney 2023 content investment $25 billion, with Mufasa prequel $200M+ budget
  • Warner Bros. Discovery 2023 content spend $18 billion down from $50B HBO Max merger
  • Paramount Global 2023 content budget $15 billion, Mission Impossible Dead Reckoning $290M
  • Apple TV+ 2023 spend $7 billion, Severance S2 budget doubled to $20M/episode
  • Average TV drama episode budget 2023 $3-5 million, up 20% from 2019
  • Fast X production budget $379 million including 2nd unit shoots
  • Oppenheimer VFX budget $100 million part of $100M total production
  • Barbie production budget $145 million, efficient for $1.4B gross
  • Guardians Vol 3 budget $250 million
  • The Little Mermaid live-action budget $250 million
  • Ant-Man Quantumania budget $388.4 million reported including reshoots
  • Shazam Fury of the Gods budget $125 million production + $100M marketing
  • Aquaman 2 budget $205 million production
  • Wonka budget $125 million
  • Killers of the Flower Moon budget $200 million
  • Netflix original films average budget $60 million in 2023
  • TV animation episode average budget $500K-$2M in 2023
  • Global film production budgets totaled $120 billion in 2023 excluding marketing

Production Budgets and Costs Interpretation

In the frantic casino of modern blockbuster filmmaking, studios keep doubling down on nine-figure bets, forgetting that the house always wins when the only way to profit is by hitting billion-dollar jackpots every single time.

Revenue and Box Office

  • In 2023, the global box office revenue reached $33.9 billion, marking a 25.5% increase from 2022
  • Hollywood films accounted for 70% of the global box office top 100 films in 2023 with $25.2 billion in earnings
  • Barbie grossed $1.445 billion worldwide in 2023, becoming the highest-grossing film directed by a woman
  • Oppenheimer earned $975 million globally in 2023 despite its R-rating
  • China's box office hit $7.4 billion in 2023, second only to North America
  • Top Gun: Maverick accumulated $1.495 billion worldwide by end of 2023
  • Avatar: The Way of Water grossed $2.32 billion globally, highest of 2022-2023 period
  • North American box office 2023 totaled $9 billion, up 18% from 2022
  • Marvel films generated $29.9 billion in global box office from 2008-2023
  • Animation films earned $4.8 billion in US/Canada 2023, led by Super Mario Bros Movie $574M
  • International markets contributed 62% of global box office in 2023
  • Guardians of the Galaxy Vol. 3 earned $845 million worldwide in 2023
  • The Super Mario Bros. Movie grossed $1.363 billion globally, highest animated film 2023
  • Disney films dominated 2023 top 10 with 4 entries totaling $3.9 billion worldwide
  • Horror genre box office reached $2.1 billion globally in 2023, up 50% from 2022
  • India's box office 2023 was $1.2 billion, with Pathaan leading at $128 million worldwide
  • Universal Pictures led studios with $4.9 billion domestic 2023
  • Post-COVID recovery saw 2023 global admissions at 6.5 billion tickets sold
  • Spider-Man: No Way Home cumulative $1.921 billion as of 2023
  • 2023 saw 82 films cross $100 million worldwide, up from 54 in 2022
  • Jurassic World Dominion ended $1.002 billion worldwide in 2023 run
  • Warner Bros. 2023 domestic total $1.85 billion, third highest studio
  • Fast X grossed $704 million globally in 2023
  • UK box office 2023 £1.25 billion, highest since 2019
  • France box office 2023 €1.3 billion, up 22.4%
  • South Korea 2023 box office 9.7 trillion won (~$7.1B)
  • Japan 2023 box office ¥219.7 billion (~$1.5B)
  • Mexico 2023 box office $585 million, led by Mario Bros
  • Australia/NZ 2023 box office A$1.15 billion
  • Russia 2023 box office 162 billion rubles (~$1.8B)

Revenue and Box Office Interpretation

Despite Hollywood clinging to its throne with 70% of the top 100 films, the global box office's $34 billion resurgence in 2023 proved audiences everywhere, from China to the cinema down the street, were united by a simple truth: whether it's Barbie's plastic utopia or Oppenheimer's atomic dread, we all just needed something massive to talk about.

Streaming and OTT

  • Netflix subscribers reached 260 million globally end of 2023, up 16% YoY
  • Disney+ had 150 million subscribers worldwide Q4 2023
  • Amazon Prime Video 200 million Prime members access globally 2023
  • Max (HBO Max) 97.6 million global subs Q4 2023 post-merger
  • Paramount+ 60 million subs end 2023
  • Peacock 28 million paid subs Q4 2023, up 44% YoY
  • Apple TV+ 25 million subs estimated 2023
  • Global SVOD revenue $50 billion in 2023, Netflix 35% share
  • US streaming share of TV time 38.8% in Nov 2023, up from 7.5% 2014
  • FAST services US reach 44% households 2023
  • YouTube TV 8 million subs 2023
  • Hulu 48 million subs Q4 2023 bundled
  • Global OTT market revenue $129 billion 2023, CAGR 22% to 2028
  • Netflix ad-tier 15 million MAUs Q3 2023 launch
  • Disney+ ad-supported tier 3 million subs first month 2023
  • Warner Bros. Discovery Max ad-tier launch 2024 but 2023 prep 10M subs targeted
  • US pay TV subs declined to 70.8 million households 2023, down 7.4M YoY
  • Streaming penetration US 84.2% broadband homes Q3 2023
  • Global video streaming traffic 82% of internet traffic 2023
  • TikTok US monthly users 150 million 2023 surpassing cable nets
  • Netflix password sharing crackdown added 13 million subs 2023
  • Prime Video ad introduction 2024 but 2023 10% viewership growth to 2B hours/month

Streaming and OTT Interpretation

The streaming wars have escalated into a full-scale cultural occupation, with Netflix's password-sharing crackdown and aggressive ad-tier rollouts proving that while everyone wants a piece of the $50 billion pie, the real battle is no longer for your subscription, but for every unmonetized minute of your attention.

Viewership and Ratings

  • The Super Bowl LVIII 2024 halftime show drew 123.4 million viewers, peaking at 202.4 million
  • NFL 2023 season averaged 17.9 million viewers per game, up 7% from 2022
  • Succession series finale 2023 had 2.9 million same-day viewers on HBO/Max
  • The Last of Us premiere drew 4.7 million viewers in US on HBO, largest debut 2023
  • Yellowstone season 5 premiere 2022 averaged 12.7 million L7 viewers
  • 2023 Oscars telecast averaged 18.7 million viewers, down 4% from 2022
  • Stranger Things season 4 volume 1 topped Netflix weekly charts with 1.838 billion minutes viewed week of May 30 2023
  • Monday Night Football 2023 averaged 16.2 million viewers across ESPN/ABC
  • The Mandalorian season 3 premiere 2.6 million same-day viewers on Disney+
  • 2023 Emmys averaged 15 million viewers despite strikes delay
  • House of the Dragon season 1 finale 9.3 million global viewers day-and-date
  • Ted Lasso season 3 premiere 758,000 same-day viewers on Apple TV+
  • Thursday Night Football 2023 averaged 15.5 million viewers on Prime Video
  • White Lotus season 2 finale 4.1 million viewers L3 on HBO
  • 90 Day Fiance averaged 2.5 million viewers per episode in 2023 on TLC
  • Reacher season 2 debut 1.2 billion minutes viewed in first week on Prime Video
  • NCIS 1000th episode 2023 drew 9.1 million live+same-day viewers on CBS
  • Blue Bloods averaged 7.2 million viewers in 2023-24 season on CBS
  • Tracker premiere 2024 had 12.4 million multiplatform viewers in week 1 CBS
  • The Equalizer season 5 premiere 2024 8.6 million viewers L3 CBS
  • FBI season 6 premiere 2024 9.5 million viewers CBS
  • Young Sheldon series finale 2024 9.2 million live+same-day viewers CBS
  • Ghosts season 3 premiere 2024 7.3 million viewers CBS L3
  • Matlock premiere 2024 10.7 million multiplatform viewers week 1 CBS
  • Elsbeth premiere 2024 8.5 million viewers CBS L3
  • FBI: International season 3 premiere 2024 8.2 million viewers CBS
  • So Help Me Todd season 2 premiere 2024 6.8 million viewers CBS
  • Marvel's Spider-Man 2 video game tie-in boosted film viewership by 15% in 2023

Viewership and Ratings Interpretation

The data reveals a vast, fractured kingdom where the fleeting coronation of a Super Bowl halftime show reigns supreme, yet its subjects remain fiercely loyal to their own feudal lords—be it the week-to-week comfort of broadcast procedurals, the appointment viewing of prestige TV events, or the silent sovereignty of a "Play Next Episode" button on a streaming service.

Sources & References