GITNUXREPORT 2026

Skate Industry Statistics

The skate industry is experiencing strong global growth driven by rising youth participation.

Rajesh Patel

Rajesh Patel

Team Lead & Senior Researcher with over 15 years of experience in market research and data analytics.

First published: Feb 13, 2026

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Key Statistics

Statistic 1

U.S. skateboarding participation reached 9.6 million in 2023.

Statistic 2

58% of skateboarders are under 18 years old in the U.S. as of 2023.

Statistic 3

Male skateboarders comprise 75% of total participants globally in 2023.

Statistic 4

Female participation in skateboarding rose 25% from 2020 to 2023.

Statistic 5

Average age of skateboarders in U.S. is 16 years in 2023 surveys.

Statistic 6

12 million skateboarders worldwide in 2023, up 10% from 2022.

Statistic 7

Urban areas account for 68% of U.S. skateboarders in 2023.

Statistic 8

22% of skateboarders are aged 18-24 in global surveys 2023.

Statistic 9

Hispanic/Latino skateboarders make up 15% of U.S. total in 2023.

Statistic 10

4.5 million adult skateboarders (over 18) in U.S. 2023.

Statistic 11

Beginner skateboarders increased 30% post-2020 Olympics.

Statistic 12

35% of skateboarders are female in competitive circuits 2023.

Statistic 13

California has 1.8 million skateboarders, 20% of U.S. total 2023.

Statistic 14

Income level: 45% of skateboarders earn under $50k annually U.S. 2023.

Statistic 15

Florida skate participation at 850,000 in 2023 state survey.

Statistic 16

Global youth (under 15) skateboarders: 6.2 million in 2023.

Statistic 17

Number of participants in skateboarding in the United States from 2010 to 2023.

Statistic 18

Share of skateboarders in the U.S. by generation 2023.

Statistic 19

Skateboarder demographics: age distribution in U.S. 2023.

Statistic 20

Gender distribution among skateboarders worldwide 2023 est. 70/30 male/female.

Statistic 21

Skateboarding participation by household income U.S. 2023.

Statistic 22

Urban vs rural skateboarder ratio 65/35 globally 2023.

Statistic 23

Ethnicity breakdown of U.S. skateboarders 2023: White 60%, Hispanic 20%.

Statistic 24

Frequency of skating: weekly skaters 55% of total U.S. 2023.

Statistic 25

Core vs casual skateboarders split 40/60 U.S. 2023.

Statistic 26

Skateboarders by education level: high school 50%, college 30% U.S. 2023.

Statistic 27

Parental involvement in youth skating 35% coached 2023.

Statistic 28

LGBTQ+ representation in skateboarding 12% U.S. 2023 surveys.

Statistic 29

Veteran skateboarders (10+ years) 25% of community 2023.

Statistic 30

Disability-inclusive skating programs reach 50k participants 2023.

Statistic 31

School-affiliated skate clubs 2,500 in U.S. 2023.

Statistic 32

Night skaters 20% of total active participants 2023.

Statistic 33

Professional skateboarders worldwide 5,000 registered 2023.

Statistic 34

The global skateboarding market size was valued at USD 3.2 billion in 2022 and is projected to grow to USD 4.9 billion by 2030, exhibiting a CAGR of 5.5% from 2023 to 2030.

Statistic 35

U.S. skateboarding equipment market revenue reached $1.1 billion in 2023, driven by increased participation post-Olympics.

Statistic 36

Skateboard deck market in North America grew by 7.2% YoY in 2023, reaching $450 million.

Statistic 37

Global skate shop industry generated $2.8 billion in sales in 2022.

Statistic 38

Action sports market, including skateboarding, valued at $12.4 billion globally in 2023.

Statistic 39

Skateboarding apparel segment expected to grow at 6.8% CAGR through 2028.

Statistic 40

U.S. skatepark construction market hit $250 million in 2023.

Statistic 41

E-skateboard market projected to reach $1.5 billion by 2027 at 12% CAGR.

Statistic 42

Skateboard footwear market size was $800 million in 2023 globally.

Statistic 43

Longboard segment of skate market grew 8.1% in 2023 to $650 million.

Statistic 44

Skateboard wheels market valued at $320 million in 2022, CAGR 4.9% forecast.

Statistic 45

Cruiser skateboard sales increased 15% in 2023, market size $200 million.

Statistic 46

Global skateboard market size was valued at USD 3.2 billion in 2022 and is projected to grow to USD 4.9 billion by 2030, exhibiting a CAGR of 5.5% from 2023 to 2030.

Statistic 47

The skateboard market in the United States was valued at approximately 1.1 billion U.S. dollars in 2023.

Statistic 48

Action sports market size worldwide from 2023 to 2030 with a projected market volume of US$23,550m by 2030.

Statistic 49

Skateboard market revenue in the United States from 2018 to 2023, with forecasts until 2028.

Statistic 50

Skateboarding equipment market size globally 2023-2032 CAGR 5.4%.

Statistic 51

U.S. skateboarding industry market size $1.4bn in 2024.

Statistic 52

Global skate shoes market size was $2.1 billion in 2023.

Statistic 53

Electric skateboard market size $1.2 billion in 2023, to reach $3.5bn by 2032.

Statistic 54

Skateboard accessories market $500 million globally 2023.

Statistic 55

Longboard skates market $850 million in 2023.

Statistic 56

Composite skateboard decks hold 55% market share in 2023.

Statistic 57

Customizable skateboards via 3D printing rose 40% in popularity 2023.

Statistic 58

Sustainable bamboo decks captured 28% of sales in 2023.

Statistic 59

Electric skateboards with app integration 35% of e-skate sales 2023.

Statistic 60

Low-profile trucks gained 22% market penetration 2023.

Statistic 61

Graphic deck designs featuring street art up 50% in 2023.

Statistic 62

Anti-slip grip tape innovations reduced slips by 30% per tests 2023.

Statistic 63

Carbon fiber skateboards 15% lighter, 20% sales growth 2023.

Statistic 64

LED wheel skateboards surged 60% in urban night skating 2023.

Statistic 65

Beginner complete skateboards 45% of total unit sales 2023.

Statistic 66

Oversized decks for cruising 12% market share 2023.

Statistic 67

Eco-friendly wheel compounds from recycled rubber 25% adoption 2023.

Statistic 68

Smart helmets with impact sensors paired with skates up 18% 2023.

Statistic 69

Street league skateboarding viewership hit 50 million globally 2023.

Statistic 70

Apparel trends: Baggy pants returned with 40% sales increase 2023.

Statistic 71

Protective gear market for skaters grew 15% to $150 million 2023.

Statistic 72

Bamboo decks 30% market share in eco segment 2023.

Statistic 73

8.25" average deck width standard 55% sales 2023.

Statistic 74

99A durometer wheels dominant 60% for street 2023.

Statistic 75

Independent stage 11 trucks 40% pro preference 2023.

Statistic 76

Drop-through longboards 35% of longboard sales 2023.

Statistic 77

Wireless truck tech emerging 5% adoption 2023.

Statistic 78

Recycled plastic wheels 20% growth in green products 2023.

Statistic 79

AR try-on for shoes 15% conversion boost 2023.

Statistic 80

Multi-terrain wheels for all-skate 12% market 2023.

Statistic 81

Lightweight composites reduce deck weight 25% new models 2023.

Statistic 82

Haptic feedback helmets 8% premium sales 2023.

Statistic 83

Glow-in-dark grips 10% novelty sales 2023.

Statistic 84

Modular deck systems 7% innovative share 2023.

Statistic 85

Oversized wheels for cruising 18% trend up 2023.

Statistic 86

Biodegradable bearings prototype 2% early sales 2023.

Statistic 87

North America holds 42% of global skate market share in 2023.

Statistic 88

Asia-Pacific skate market CAGR 7.2% highest globally 2023-2030.

Statistic 89

Europe skateboard sales $750 million in 2023.

Statistic 90

Brazil has 2.1 million skateboarders, largest in South America 2023.

Statistic 91

China skate market grew 25% YoY to $400 million 2023.

Statistic 92

Australia skate participation 1.2 million, 5% population 2023.

Statistic 93

Japan Olympic skate impact: +30% sales post-2021.

Statistic 94

UK skate shops 1,200 outlets, $200 million revenue 2023.

Statistic 95

Middle East skate market emerging at 15% CAGR 2023.

Statistic 96

Canada skate market $250 million, 40% from Toronto/Vancouver 2023.

Statistic 97

India skateboarding up 50% with 500k participants 2023.

Statistic 98

South Korea e-skate sales $80 million 2023.

Statistic 99

Africa skate growth 20% YoY, South Africa leads with 300k skaters.

Statistic 100

Mexico City 400 skateparks, highest density Latin America 2023.

Statistic 101

Germany skate apparel $120 million sales 2023.

Statistic 102

France X Games viewership 10 million, boosted local sales 15% 2023.

Statistic 103

Scandinavia skate market $150 million combined 2023.

Statistic 104

New Zealand 250k skateboarders, 5% population penetration 2023.

Statistic 105

Russia despite sanctions, underground skate sales $50 million 2023.

Statistic 106

Southeast Asia (Thailand/Indonesia) combined 1 million skaters 2023.

Statistic 107

North America 45% global market share skateboarding 2023.

Statistic 108

Europe 25% share, Germany/UK leading 2023.

Statistic 109

Asia-Pacific 20% with China 8% alone 2023.

Statistic 110

Latin America 5%, Brazil 3% of global 2023.

Statistic 111

Middle East & Africa 5% combined growth 18% CAGR 2023.

Statistic 112

Oceania 3%, Australia/NZ dominant 2023.

Statistic 113

California 25% U.S. market revenue 2023.

Statistic 114

Florida 10% U.S. skate sales 2023.

Statistic 115

New York metro 8% national share 2023.

Statistic 116

Tokyo Japan 500k skaters urban density high 2023.

Statistic 117

London UK 300k participants 2023.

Statistic 118

Sao Paulo Brazil 800k skaters 2023.

Statistic 119

Dubai UAE skate scene $20m market 2023.

Statistic 120

Sydney Australia 400k skaters 2023.

Statistic 121

U.S. skateboard deck sales hit $180 million in 2023.

Statistic 122

Vans skate shoes generated $450 million revenue in 2023.

Statistic 123

Powell Peralta brand sales up 12% to $65 million in 2023.

Statistic 124

Online skate sales accounted for 42% of total U.S. revenue 2023.

Statistic 125

Nike SB footwear sales reached $300 million globally 2023.

Statistic 126

Element Skateboards revenue $120 million in 2023 fiscal year.

Statistic 127

Skate shop average annual revenue $750,000 in U.S. 2023.

Statistic 128

Thrasher magazine merchandise sales $50 million 2023.

Statistic 129

Electric skateboard sales 250,000 units, $180 million revenue 2023.

Statistic 130

Girl Skateboards deck sales up 18% to $25 million 2023.

Statistic 131

Zumiez skate category revenue $400 million in 2023.

Statistic 132

Sector 9 longboards $90 million sales 2023.

Statistic 133

Braille Skateboarding online sales $15 million 2023.

Statistic 134

CCS webstore skate hardware $110 million 2023.

Statistic 135

Almost Skateboards revenue $40 million 2023.

Statistic 136

Baker Skateboards sales $35 million in 2023.

Statistic 137

U.S. skate apparel sales $950 million in 2023.

Statistic 138

Supreme skate decks limited edition sales averaged $5,000 per unit resale 2023.

Statistic 139

Spitfire wheels $70 million revenue 2023.

Statistic 140

65% of skateboard sales now via e-commerce platforms in 2023.

Statistic 141

U.S. skateboard sales revenue $1.15 billion in 2023.

Statistic 142

Top selling skate shoe brands: Vans $500m, Nike SB $350m 2023.

Statistic 143

Complete skateboard set sales 4.2 million units U.S. 2023.

Statistic 144

Deck only sales $220 million globally 2023.

Statistic 145

Wheel sales volume 15 million pairs worldwide 2023.

Statistic 146

Truck sales $150 million U.S. market 2023.

Statistic 147

Apparel sales in skate shops $600 million 2023 U.S.

Statistic 148

Hardware (bearings, risers) $80 million 2023.

Statistic 149

Custom board sales up 25% to $100 million 2023.

Statistic 150

Resale market for vintage decks $50 million 2023.

Statistic 151

E-skate unit sales 300k globally $250m revenue 2023.

Statistic 152

Grip tape sales 10 million sheets $40 million 2023.

Statistic 153

Protective pads sales $120 million 2023.

Statistic 154

Bags/backpacks skate specific $90 million 2023.

Statistic 155

Video game skate titles generated $200 million 2023.

Statistic 156

Merch from influencers $75 million 2023.

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From a global market valued at over $3 billion and growing, with its heartbeat in the decks of nearly 10 million U.S. participants—half of them under 18—to the booming revenue of skate shops, the surging influence of female skaters, and even the high-tech rise of e-skates, the skate industry is riding a powerful and diverse wave far beyond the sidewalk.

Key Takeaways

  • The global skateboarding market size was valued at USD 3.2 billion in 2022 and is projected to grow to USD 4.9 billion by 2030, exhibiting a CAGR of 5.5% from 2023 to 2030.
  • U.S. skateboarding equipment market revenue reached $1.1 billion in 2023, driven by increased participation post-Olympics.
  • Skateboard deck market in North America grew by 7.2% YoY in 2023, reaching $450 million.
  • U.S. skateboarding participation reached 9.6 million in 2023.
  • 58% of skateboarders are under 18 years old in the U.S. as of 2023.
  • Male skateboarders comprise 75% of total participants globally in 2023.
  • U.S. skateboard deck sales hit $180 million in 2023.
  • Vans skate shoes generated $450 million revenue in 2023.
  • Powell Peralta brand sales up 12% to $65 million in 2023.
  • Composite skateboard decks hold 55% market share in 2023.
  • Customizable skateboards via 3D printing rose 40% in popularity 2023.
  • Sustainable bamboo decks captured 28% of sales in 2023.
  • North America holds 42% of global skate market share in 2023.
  • Asia-Pacific skate market CAGR 7.2% highest globally 2023-2030.
  • Europe skateboard sales $750 million in 2023.

The skate industry is experiencing strong global growth driven by rising youth participation.

Demographics & Participation

  • U.S. skateboarding participation reached 9.6 million in 2023.
  • 58% of skateboarders are under 18 years old in the U.S. as of 2023.
  • Male skateboarders comprise 75% of total participants globally in 2023.
  • Female participation in skateboarding rose 25% from 2020 to 2023.
  • Average age of skateboarders in U.S. is 16 years in 2023 surveys.
  • 12 million skateboarders worldwide in 2023, up 10% from 2022.
  • Urban areas account for 68% of U.S. skateboarders in 2023.
  • 22% of skateboarders are aged 18-24 in global surveys 2023.
  • Hispanic/Latino skateboarders make up 15% of U.S. total in 2023.
  • 4.5 million adult skateboarders (over 18) in U.S. 2023.
  • Beginner skateboarders increased 30% post-2020 Olympics.
  • 35% of skateboarders are female in competitive circuits 2023.
  • California has 1.8 million skateboarders, 20% of U.S. total 2023.
  • Income level: 45% of skateboarders earn under $50k annually U.S. 2023.
  • Florida skate participation at 850,000 in 2023 state survey.
  • Global youth (under 15) skateboarders: 6.2 million in 2023.
  • Number of participants in skateboarding in the United States from 2010 to 2023.
  • Share of skateboarders in the U.S. by generation 2023.
  • Skateboarder demographics: age distribution in U.S. 2023.
  • Gender distribution among skateboarders worldwide 2023 est. 70/30 male/female.
  • Skateboarding participation by household income U.S. 2023.
  • Urban vs rural skateboarder ratio 65/35 globally 2023.
  • Ethnicity breakdown of U.S. skateboarders 2023: White 60%, Hispanic 20%.
  • Frequency of skating: weekly skaters 55% of total U.S. 2023.
  • Core vs casual skateboarders split 40/60 U.S. 2023.
  • Skateboarders by education level: high school 50%, college 30% U.S. 2023.
  • Parental involvement in youth skating 35% coached 2023.
  • LGBTQ+ representation in skateboarding 12% U.S. 2023 surveys.
  • Veteran skateboarders (10+ years) 25% of community 2023.
  • Disability-inclusive skating programs reach 50k participants 2023.
  • School-affiliated skate clubs 2,500 in U.S. 2023.
  • Night skaters 20% of total active participants 2023.
  • Professional skateboarders worldwide 5,000 registered 2023.

Demographics & Participation Interpretation

The skateboarding world is now a booming, youthful, and increasingly diverse ecosystem, still dominated by teenaged boys in cities but actively—and sometimes awkwardly—growing up and opening its doors to everyone else.

Market Size & Growth

  • The global skateboarding market size was valued at USD 3.2 billion in 2022 and is projected to grow to USD 4.9 billion by 2030, exhibiting a CAGR of 5.5% from 2023 to 2030.
  • U.S. skateboarding equipment market revenue reached $1.1 billion in 2023, driven by increased participation post-Olympics.
  • Skateboard deck market in North America grew by 7.2% YoY in 2023, reaching $450 million.
  • Global skate shop industry generated $2.8 billion in sales in 2022.
  • Action sports market, including skateboarding, valued at $12.4 billion globally in 2023.
  • Skateboarding apparel segment expected to grow at 6.8% CAGR through 2028.
  • U.S. skatepark construction market hit $250 million in 2023.
  • E-skateboard market projected to reach $1.5 billion by 2027 at 12% CAGR.
  • Skateboard footwear market size was $800 million in 2023 globally.
  • Longboard segment of skate market grew 8.1% in 2023 to $650 million.
  • Skateboard wheels market valued at $320 million in 2022, CAGR 4.9% forecast.
  • Cruiser skateboard sales increased 15% in 2023, market size $200 million.
  • Global skateboard market size was valued at USD 3.2 billion in 2022 and is projected to grow to USD 4.9 billion by 2030, exhibiting a CAGR of 5.5% from 2023 to 2030.
  • The skateboard market in the United States was valued at approximately 1.1 billion U.S. dollars in 2023.
  • Action sports market size worldwide from 2023 to 2030 with a projected market volume of US$23,550m by 2030.
  • Skateboard market revenue in the United States from 2018 to 2023, with forecasts until 2028.
  • Skateboarding equipment market size globally 2023-2032 CAGR 5.4%.
  • U.S. skateboarding industry market size $1.4bn in 2024.
  • Global skate shoes market size was $2.1 billion in 2023.
  • Electric skateboard market size $1.2 billion in 2023, to reach $3.5bn by 2032.
  • Skateboard accessories market $500 million globally 2023.
  • Longboard skates market $850 million in 2023.

Market Size & Growth Interpretation

The skate industry is no longer a rebellious kid spray-painting in the alley; it's a well-funded, diversified athlete with a solid growth strategy, where every new park, cruiser board, and worn-out shoe sole represents a booming billion-dollar business.

Products & Trends

  • Composite skateboard decks hold 55% market share in 2023.
  • Customizable skateboards via 3D printing rose 40% in popularity 2023.
  • Sustainable bamboo decks captured 28% of sales in 2023.
  • Electric skateboards with app integration 35% of e-skate sales 2023.
  • Low-profile trucks gained 22% market penetration 2023.
  • Graphic deck designs featuring street art up 50% in 2023.
  • Anti-slip grip tape innovations reduced slips by 30% per tests 2023.
  • Carbon fiber skateboards 15% lighter, 20% sales growth 2023.
  • LED wheel skateboards surged 60% in urban night skating 2023.
  • Beginner complete skateboards 45% of total unit sales 2023.
  • Oversized decks for cruising 12% market share 2023.
  • Eco-friendly wheel compounds from recycled rubber 25% adoption 2023.
  • Smart helmets with impact sensors paired with skates up 18% 2023.
  • Street league skateboarding viewership hit 50 million globally 2023.
  • Apparel trends: Baggy pants returned with 40% sales increase 2023.
  • Protective gear market for skaters grew 15% to $150 million 2023.
  • Bamboo decks 30% market share in eco segment 2023.
  • 8.25" average deck width standard 55% sales 2023.
  • 99A durometer wheels dominant 60% for street 2023.
  • Independent stage 11 trucks 40% pro preference 2023.
  • Drop-through longboards 35% of longboard sales 2023.
  • Wireless truck tech emerging 5% adoption 2023.
  • Recycled plastic wheels 20% growth in green products 2023.
  • AR try-on for shoes 15% conversion boost 2023.
  • Multi-terrain wheels for all-skate 12% market 2023.
  • Lightweight composites reduce deck weight 25% new models 2023.
  • Haptic feedback helmets 8% premium sales 2023.
  • Glow-in-dark grips 10% novelty sales 2023.
  • Modular deck systems 7% innovative share 2023.
  • Oversized wheels for cruising 18% trend up 2023.
  • Biodegradable bearings prototype 2% early sales 2023.

Products & Trends Interpretation

The skate industry is having an identity crisis, torn between its rebellious, street-art soul and a tech-forward, sustainable future, all while still cashing in on beginners who just want to look cool in baggy pants.

Regional & Global Insights

  • North America holds 42% of global skate market share in 2023.
  • Asia-Pacific skate market CAGR 7.2% highest globally 2023-2030.
  • Europe skateboard sales $750 million in 2023.
  • Brazil has 2.1 million skateboarders, largest in South America 2023.
  • China skate market grew 25% YoY to $400 million 2023.
  • Australia skate participation 1.2 million, 5% population 2023.
  • Japan Olympic skate impact: +30% sales post-2021.
  • UK skate shops 1,200 outlets, $200 million revenue 2023.
  • Middle East skate market emerging at 15% CAGR 2023.
  • Canada skate market $250 million, 40% from Toronto/Vancouver 2023.
  • India skateboarding up 50% with 500k participants 2023.
  • South Korea e-skate sales $80 million 2023.
  • Africa skate growth 20% YoY, South Africa leads with 300k skaters.
  • Mexico City 400 skateparks, highest density Latin America 2023.
  • Germany skate apparel $120 million sales 2023.
  • France X Games viewership 10 million, boosted local sales 15% 2023.
  • Scandinavia skate market $150 million combined 2023.
  • New Zealand 250k skateboarders, 5% population penetration 2023.
  • Russia despite sanctions, underground skate sales $50 million 2023.
  • Southeast Asia (Thailand/Indonesia) combined 1 million skaters 2023.
  • North America 45% global market share skateboarding 2023.
  • Europe 25% share, Germany/UK leading 2023.
  • Asia-Pacific 20% with China 8% alone 2023.
  • Latin America 5%, Brazil 3% of global 2023.
  • Middle East & Africa 5% combined growth 18% CAGR 2023.
  • Oceania 3%, Australia/NZ dominant 2023.
  • California 25% U.S. market revenue 2023.
  • Florida 10% U.S. skate sales 2023.
  • New York metro 8% national share 2023.
  • Tokyo Japan 500k skaters urban density high 2023.
  • London UK 300k participants 2023.
  • Sao Paulo Brazil 800k skaters 2023.
  • Dubai UAE skate scene $20m market 2023.
  • Sydney Australia 400k skaters 2023.

Regional & Global Insights Interpretation

While North America still holds the global skateboarding crown for now, the relentless and youthful momentum building from São Paulo to Shanghai suggests the throne is getting seriously wobbly.

Sales & Revenue

  • U.S. skateboard deck sales hit $180 million in 2023.
  • Vans skate shoes generated $450 million revenue in 2023.
  • Powell Peralta brand sales up 12% to $65 million in 2023.
  • Online skate sales accounted for 42% of total U.S. revenue 2023.
  • Nike SB footwear sales reached $300 million globally 2023.
  • Element Skateboards revenue $120 million in 2023 fiscal year.
  • Skate shop average annual revenue $750,000 in U.S. 2023.
  • Thrasher magazine merchandise sales $50 million 2023.
  • Electric skateboard sales 250,000 units, $180 million revenue 2023.
  • Girl Skateboards deck sales up 18% to $25 million 2023.
  • Zumiez skate category revenue $400 million in 2023.
  • Sector 9 longboards $90 million sales 2023.
  • Braille Skateboarding online sales $15 million 2023.
  • CCS webstore skate hardware $110 million 2023.
  • Almost Skateboards revenue $40 million 2023.
  • Baker Skateboards sales $35 million in 2023.
  • U.S. skate apparel sales $950 million in 2023.
  • Supreme skate decks limited edition sales averaged $5,000 per unit resale 2023.
  • Spitfire wheels $70 million revenue 2023.
  • 65% of skateboard sales now via e-commerce platforms in 2023.
  • U.S. skateboard sales revenue $1.15 billion in 2023.
  • Top selling skate shoe brands: Vans $500m, Nike SB $350m 2023.
  • Complete skateboard set sales 4.2 million units U.S. 2023.
  • Deck only sales $220 million globally 2023.
  • Wheel sales volume 15 million pairs worldwide 2023.
  • Truck sales $150 million U.S. market 2023.
  • Apparel sales in skate shops $600 million 2023 U.S.
  • Hardware (bearings, risers) $80 million 2023.
  • Custom board sales up 25% to $100 million 2023.
  • Resale market for vintage decks $50 million 2023.
  • E-skate unit sales 300k globally $250m revenue 2023.
  • Grip tape sales 10 million sheets $40 million 2023.
  • Protective pads sales $120 million 2023.
  • Bags/backpacks skate specific $90 million 2023.
  • Video game skate titles generated $200 million 2023.
  • Merch from influencers $75 million 2023.

Sales & Revenue Interpretation

While traditionalists may scoff at the board being outsold by the shoe, the industry's $1.15 billion body count proves skateboarding is no longer just a subculture but a serious business that has successfully ollied over the counter and cashed in.

Sources & References