Self-service laundry depends on who needs it most: weekly, practical access for renters and monthly routines for apartment and city living. In the U.S., laundromat customers average 2.3 visits per month, spending about $15 each, while card-operated payments reached 68% of facilities by 2023. Facility size also varies, with 82% of U.S. laundromats offering 16–30 washers in 2023. Across the industry, cashless trends and equipment upgrades are influencing growth prospects.
Key Takeaways
- 72% of U.S. consumers used self-service laundries at least once in 2023, totaling 240 million users.
- Average U.S. laundromat customer visits 2.3 times per month, spending $15 per visit in 2023.
- 45% of renters in the U.S. rely on coin laundries weekly, compared to 12% of homeowners.
- 82% of U.S. laundromats had 16-30 washers in 2023, averaging 22 machines per facility.
- Adoption of card-operated payment systems reached 68% in U.S. laundromats by 2023.
- Average age of washers in U.S. self-service laundries was 7.2 years in 2023, with 15% over 10 years.
- In 2023, 41% of global self-service laundries projected 5.1% CAGR through 2028 due to tech integration.
- U.S. industry expected to grow 2.8% annually to $6.5 billion by 2028, per IBISWorld.
- Cashless payments forecasted to reach 85% adoption in U.S. laundromats by 2027.
- In 2023, the U.S. self-service laundry industry generated approximately $5.75 billion in revenue, marking a 2.5% increase from 2022 driven by inflation and steady demand.
- Globally, the coin laundry market size was valued at $25.4 billion in 2022 and is projected to reach $38.2 billion by 2030, growing at a CAGR of 5.2%.
- U.S. laundromat revenue per facility averaged $145,000 annually in 2023, with top performers exceeding $300,000.
- In 2023, there were approximately 35,000 self-service laundromats operating in the United States.
- California hosted 4,800 laundromats in 2023, representing 13.7% of the national total.
- Globally, over 450,000 coin-operated laundry facilities existed in 2022, with Asia leading at 280,000.
Self-service laundries are expanding fast in the US and worldwide, driven by cashless payments and apartment living.
Related reading
01 · Category
Consumer Usage & Habits19 stats
01
72% of U.S. consumers used self-service laundries at least once in 2023, totaling 240 million users.
02
Average U.S. laundromat customer visits 2.3 times per month, spending $15per visit in 2023.
03
45% of renters in the U.S. rely on coin laundries weekly, compared to 12% of homeowners.
04
Globally, 58% of urban millennials use self-service laundries monthly due to apartment living.
05
In 2023, 62% of U.S. laundromat users were female, with peak usage on weekends at 55% of visits.
06
Average wash cycle time preferred by consumers is 28 minutes, with 70% opting for hot water washes.
07
38% of European self-service laundry users bring their own detergent, saving operators 15% on costs.
08
U.S. Gen Z (18-24) represent 22% of laundromat customers, using apps for 35% of payments in 2023.
09
In Australia, 51% of users visit laundromats for bulky items like comforters, averaging 4 loads per visit.
10
Indian consumers average 3.5 kg per load in self-service laundries, with 65% using services bi-weekly.
11
55% of U.S. laundromat visits in 2023 were for clothing, 25% for bedding, and 20% for other items.
12
UK users spend average £8.50 per visit, with 40% using loyalty cards for discounts.
13
67% of Canadian laundromat users are aged 25-44, preferring facilities with Wi-Fi.
14
Brazilian consumers favor self-service for speed, with 75% completing loads under 45 minutes.
15
Japanese users average 1.8 visits monthly, 80% using card payments over coins.
16
29% of U.S. customers complain about machine cleanliness, leading to 12% churn rate.
17
In 2023, 48% of global urban dwellers without in-home washers used self-service laundries weekly.
18
South Korean users spend KRW 5,000 ($3.70) per visit, with 60% using dryers.
19
U.S. Hispanic consumers make up 28% of laundromat users, visiting 2.8 times monthly on average.
Interpretation
Consumer Usage & Habits Interpretation
Self-service laundries are a mainstream habit, with 72% of U.S. consumers using them at least once in 2023 and renters relying on coin laundries weekly at 45% versus 12% of homeowners, showing that access and apartment life are key drivers in Consumer Usage and Habits.
02 · Category
Equipment & Technology18 stats
01
82% of U.S. laundromats had 16-30 washers in 2023, averaging 22 machines per facility.
02
Adoption of card-operated payment systems reached 68% in U.S. laundromats by 2023.
03
Average age of washers in U.S. self-service laundries was 7.2 years in 2023, with 15% over 10 years.
04
Globally, 45% of new laundry equipment in 2022 featured energy-efficient models, reducing water use by 30%.
05
In 2023, 52% of European laundromats used IoT-enabled machines for remote monitoring.
06
U.S. facilities invested $450 million in equipment upgrades in 2023, focusing on high-capacity dryers.
07
Australia saw 35% of laundromats adopt cashless systems by 2023, cutting coin handling by 70%.
08
Indian self-service laundries averaged 12 washers per site, with 25% using steam models.
09
61% of U.S. dryers were gas-powered in 2023, offering 20% faster cycles than electric.
10
UK laundrettes upgraded to app-controlled machines at 40% penetration in 2023.
11
Canadian facilities had average 18 machines, with 55% featuring QR code payments.
12
Brazil invested in 5,000 new high-spin washers in 2023, improving extraction by 15%.
13
Japanese coin laundries used 92% front-load washers, with UV sanitization in 70%.
14
24% of U.S. laundromats offered ozone disinfection tech in 2023, reducing bacteria by 99%.
15
Global self-service equipment market grew 4.8% to $4.7 billion in 2023, led by speed queen models.
16
Mexico's laundromats averaged 15-year-old equipment, prompting $100 million replacement push.
17
75% of new U.S. installations in 2023 were 60-120 lb capacity washers for commercial loads.
18
South Korea featured AI-optimized cycles in 48% of machines, cutting energy by 22%.
Interpretation
Equipment & Technology Interpretation
In the Equipment and Technology landscape, laundromats are clearly modernizing with 82% of U.S. facilities using 16 to 30 washers and 68% already on card-operated payments, while global energy efficient equipment accounted for 45% of new units in 2022 and cut water use by 30%.
03 · Category
Industry Trends & Projections17 stats
01
In 2023, 41% of global self-service laundries projected 5.1% CAGR through 2028 due to tech integration.
02
U.S. industry expected to grow 2.8% annually to $6.5 billion by 2028, per IBISWorld.
03
Cashless payments forecasted to reach 85% adoption in U.S. laundromats by 2027.
04
Asia-Pacific self-service laundry market to expand at 6.3% CAGR to $15 billion by 2030.
05
Sustainability trends show 60% of new facilities using water recycling by 2025 globally.
06
U.S. laundromat closures dropped to 1.5% in 2023, with 2% net new openings projected for 2024.
07
Australia anticipates 5.2% growth to AUD 1.6 billion by 2028 from urban expansion.
08
India's market to triple to INR 45,000 crore by 2030 with franchise models.
09
Europe expects 3.9% CAGR for self-service laundries to €16 billion by 2028.
10
UK laundrettes projected to increase 12% in numbers by 2027 due to apartment boom.
11
Canada forecasts 4.1% growth to CAD 1.5 billion by 2028, tech-driven.
12
Brazil's sector to grow 7.2% annually to BRL 4 billion by 2030.
13
Japan predicts 4.5% CAGR with smart laundries reaching 20,000 sites by 2030.
14
U.S. vending revenue in laundries to hit $600 million by 2028, up 33%.
15
Global shift to unattended models to 80% by 2027, reducing labor costs 40%.
16
Mexico expects 9% annual growth to MXN 30 billion by 2030 from tourism.
17
South Korea forecasts KRW 5 trillion by 2030 at 7.8% CAGR.
Interpretation
Industry Trends & Projections Interpretation
Across industry trends and projections, cashless payments are expected to hit 85% adoption in U.S. laundromats by 2027 and alongside a 2.8% annual growth to $6.5 billion by 2028 this points to tech-driven modernization accelerating expansion.
More related reading
04 · Category
Market Size & Revenue20 stats
01
In 2023, the U.S. self-service laundry industry generated approximately $5.75 billion in revenue, marking a 2.5% increase from 2022 driven by inflation and steady demand.
02
Globally, the coin laundry market size was valued at $25.4 billion in 2022 and is projected to reach $38.2 billion by 2030, growing at a CAGR of 5.2%.
03
U.S. laundromat revenue per facility averaged $145,000annually in 2023, with top performers exceeding $300,000.
04
The self-service laundry sector in Europe contributed €12.6 billion to the economy in 2022, with Germany leading at €4.1 billion.
05
In 2023, unattended laundromats accounted for 72% of total industry revenue in the U.S., totaling $4.14 billion.
06
Australia's self-service laundry market reached AUD 1.2 billion in 2023, up 4.8% year-over-year due to urbanization.
07
The Indian coin laundry sector grew to INR 15,000 crore ($1.8 billion) in 2023, fueled by rising middle-class disposable income.
08
U.S. self-service laundry revenue from vending machines added $450 million in 2023, representing 7.8% of total sector revenue.
09
In 2022, the global self-service laundry market's revenue was segmented with Asia-Pacific holding 35% share at $8.9 billion.
10
Canadian laundromat industry revenue hit CAD 1.1 billion in 2023, with a 3.1% CAGR from 2018-2023.
11
UK self-service laundry revenue was £850 million in 2023, recovering 15% post-COVID with high-density urban demand.
12
In 2023, U.S. laundromats saw $2.1 billion from washing services alone, 36.5% of total revenue.
13
Brazil's self-service laundry market valued at BRL 2.5 billion ($500 million) in 2023, growing 6.2% annually.
14
The self-service laundry industry in Japan generated ¥450 billion ($3.2 billion) in 2023, led by high-tech facilities.
15
U.S. industry profit margins averaged 25.3% in 2023, yielding $1.45 billion in net profits.
16
Mexico's coin laundry sector reached MXN 18 billion ($900 million) in 2023, with 8% growth from tourism areas.
17
In 2023, the global market for self-service laundry equipment sales contributed $4.7 billion to the industry.
18
South Korea's self-service laundry revenue was KRW 3.2 trillion ($2.4 billion) in 2023, up 7.5% YoY.
19
U.S. multi-unit laundromat chains generated 42% of total revenue or $2.41 billion in 2023.
20
China's self-service laundry market hit CNY 120 billion ($17 billion) in 2023, driven by urban migration.
Interpretation
Market Size & Revenue Interpretation
In 2023, the U.S. self-service laundry industry brought in about $5.75 billion in revenue and, with unattended laundromats making up 72% for $4.14 billion, the market size and revenue growth are increasingly driven by automated, unattended operations.
05 · Category
Number Of Facilities & Locations18 stats
01
In 2023, there were approximately 35,000 self-service laundromats operating in the United States.
02
California hosted 4,800 laundromats in 2023, representing 13.7% of the national total.
03
Globally, over 450,000 coin-operated laundry facilities existed in 2022, with Asia leading at 280,000.
04
New York City alone had 2,100 self-service laundries in 2023, density of 25 per 100,000 residents.
05
In 2023, Texas had 3,200 laundromats, growing 1.2% annually due to population influx.
06
Europe counted 85,000 self-service laundry sites in 2022, with France at 18,000 facilities.
07
Australia operated 2,500 coin laundries in 2023, concentrated in Sydney and Melbourne.
08
India saw 12,000 self-service laundromats in urban areas by 2023, up 25% from 2019.
09
Florida's laundromat count reached 2,100 in 2023, boosted by retiree communities.
10
Japan had 15,000 coin laundries nationwide in 2023, with Tokyo prefecture at 2,500.
11
In 2023, 28% of U.S. laundromats were independently owned, totaling about 9,800 facilities.
12
The UK had 4,200 laundrettes in 2023, primarily in London with 1,200 sites.
13
Canada operated 3,500 self-service laundries in 2023, with Ontario leading at 1,200.
14
Brazil counted 8,500 coin laundries in 2023, mostly in São Paulo and Rio de Janeiro.
15
65% of U.S. laundromats were in operation for over 10 years as of 2023, equating to 22,750 sites.
16
South Africa's self-service laundry facilities numbered 1,800 in 2023, urban-focused.
17
Mexico had 11,000 laundromats in 2023, with 40% in Mexico City metro area.
18
In urban U.S. areas, laundromat density averaged 1.5 per 10,000 residents in 2023.
Interpretation
Number Of Facilities & Locations Interpretation
In 2023, the United States alone had about 35,000 self-service laundromats, with California accounting for 4,800 or 13.7% of all facilities, showing how the number and location of laundries are highly concentrated at the state level within the Number Of Facilities & Locations category.
report visual · Breakdown
Who uses self-service laundry?
Usage splits by renter vs. homeowner—and by weekly reliance on coin laundries.
72%
72% of U.S. consumers used self-service laundries at least once in 2023, totaling 240 million users.
28%
U.S. Hispanic consumers make up 28% of laundromat users, visiting 2.8 times monthly on average.
Reference
Cite This Report
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APA
Isabelle Moreau. (2026, February 13). Self-Service Laundry Industry Statistics. Gitnux. https://gitnux.org/self-service-laundry-industry-statistics
MLA
Isabelle Moreau. "Self-Service Laundry Industry Statistics." Gitnux, 13 Feb 2026, https://gitnux.org/self-service-laundry-industry-statistics.
Chicago
Isabelle Moreau. 2026. "Self-Service Laundry Industry Statistics." Gitnux. https://gitnux.org/self-service-laundry-industry-statistics.
Sources & references
7 datasets cited across this report · attribution is report-level