GITNUX MARKETDATA REPORT 2024

Personal Finance App Industry Statistics

The personal finance app industry is expected to experience continued growth due to increasing consumer interest in managing their finances digitally.

Statistic 1

"Nearly two-thirds (63%) of smartphone users have at least one financial app."

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Statistic 2

"In 2021, the global personal finance apps market is expected to reach $1,576.9 million."

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Statistic 3

"The North America regional market for personal finance apps is expected to retain a substantial share, reaching $673.1 Million in 2021."

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Statistic 4

"Intuit, the company behind household names such as Mint and TurboTax, reports that Mint has over 20 million users."

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Statistic 5

"Global fintech apps (including personal finance apps) usage is set to increase by more than 20% in 2021."

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Statistic 6

"The user penetration segment in the Personal Finance App segment will be at 7.1% in 2021 and is expected to hit 10.5% by 2024."

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Statistic 7

"Revenue in the Personal Finance segment is projected to reach US$495m in 2021."

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Statistic 8

"More than 50% of people use online banking, and about 35% use mobile banking, according to a survey by the Federal Reserve."

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Statistic 9

"The average rating of top-ranking budgeting and saving apps in the Google Play Store is 4.1 out of 5."

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Statistic 10

"7 in 10 Americans use a budgeting app regularly to track their expenses."

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Statistic 11

"The total transaction value in the Personal Finance segment is projected to reach US$614,589m in 2021."

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Statistic 12

"An approximate 60% of Millennials use budget tools or apps to save money."

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Statistic 13

"Personal finance apps in Asia-Pacific market garnered revenue of USD 231.8 Million in 2020."

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Statistic 14

"The trend to a consumer-led digital market is projected to boost the personal finance app market to $4,102.1 million by 2028."

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Statistic 15

"Europe's personal finance app market size valued at USD 231.2 million in 2020."

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Statistic 16

"The global personal finance apps market will grow at a steady rate of 8.6% between 2021 and 2028."

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Statistic 17

"The average session duration on finance-related apps is approximately 7.7 minutes."

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Statistic 18

"Finance apps experience an average monthly usage rate of 73.1 percent."

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