GITNUX MARKETDATA REPORT 2024

Personal Care Products Industry Statistics

Personal care products industry is a rapidly growing market with increasing demand for skincare, haircare, and other beauty products worldwide.

Highlights: Personal Care Products Industry Statistics

  • The global personal care products market size was valued at USD 381.57 billion in 2020.
  • The skincare category holds the highest dosage of opportunities, accounting for more than one-third of the value sales of the global personal care market.
  • As per McKinsey, online personal care sales in the US have seen a growth of around 30% in 2020 due to Covid-19.
  • The predicted compound annual growth rate of the personal care industry between 2021 and 2027 is 5.5%.
  • By 2027, the global personal care products market is projected to reach $716.6B.
  • Globally, women on average tend to spend about $144 per year on personal care products.
  • In the UK, approximately £27.2 billion was spent on beauty, and personal care products annually by women, and £13.4 billion by men.
  • Asia Pacific leads the global personal care products market in terms of revenue, representing around 37% of the total market in 2020.
  • Hair care was the second-largest product category in the global personal care market in 2019.
  • Sales of cosmetic and toiletries in the Middle East and Africa stood at around 5.8 billion U.S. dollars in 2020.
  • The natural and organic personal care market is projected to reach $25.11 billion by 2025.
  • On average, Americans spend just over $200 per year on personal care products and services.
  • Personal care products sales grew by 4.4% globally in 2019.
  • The market for male grooming is growing, and is anticipated to reach $166 billion by 2022.
  • By distribution channel, supermarkets held the largest market share of around 34% in 2022 within the personal care product industry.
  • The global vegan beauty products market is estimated to reach USD 20.8 billion by 2025.
  • Fragrances and perfumes account for 9.9% of the global beauty and personal care market.
  • Men’s personal care market is expected to reach USD 166 billion by 2022.

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The Latest Personal Care Products Industry Statistics Explained

The global personal care products market size was valued at USD 381.57 billion in 2020.

This statistic indicates that the total market value of personal care products worldwide in 2020 was estimated to be USD 381.57 billion. The value represents the combined sales revenue generated by a wide range of personal care products such as skincare, haircare, oral care, and cosmetics, among others, across various regions and markets globally. The sizeable market value highlights the strong demand for personal care products, driven by factors such as changing consumer preferences, innovation in product formulations, and increased focus on self-care and grooming routines. The figure provides valuable insights for industry stakeholders, including manufacturers, retailers, and marketers, to understand the scale and growth potential of the global personal care products market.

The skincare category holds the highest dosage of opportunities, accounting for more than one-third of the value sales of the global personal care market.

This statistic suggests that the skincare category is the most lucrative segment within the global personal care market, as it occupies a significant portion of the market’s total value sales, exceeding one-third. This indicates that there is a substantial demand for skincare products worldwide, leading to numerous opportunities for companies operating within this category to capitalize on consumer preferences and generate significant revenue. The dominance of skincare in the market highlights the importance of this segment in the personal care industry and underscores the potential for growth and profitability for businesses focusing on skincare products.

As per McKinsey, online personal care sales in the US have seen a growth of around 30% in 2020 due to Covid-19.

The statistic indicates that according to McKinsey, online sales of personal care products in the United States experienced a substantial increase of approximately 30% in 2020 as a direct result of the Covid-19 pandemic. This growth can be attributed to various factors such as the closures of physical retail stores, consumers’ concerns about visiting crowded spaces, and the shift towards online shopping for convenience and safety. The pandemic has accelerated the adoption of online shopping across various industries, including personal care, highlighting the resilience and adaptability of businesses and consumers in response to unprecedented challenges.

The predicted compound annual growth rate of the personal care industry between 2021 and 2027 is 5.5%.

The predicted compound annual growth rate of the personal care industry between 2021 and 2027 being 5.5% indicates a projected average annual growth rate for the industry over the specified period. This means that, on average, the personal care industry is expected to grow by 5.5% each year from 2021 to 2027. The compound nature of this growth rate implies that the industry’s growth will be calculated based on the previous year’s expanded value, resulting in a compounding effect over time. This statistic suggests a positive outlook for the personal care industry, indicating potential opportunities for expansion and market growth in the coming years.

By 2027, the global personal care products market is projected to reach $716.6B.

The statistic indicates that the global personal care products market is expected to grow significantly by the year 2027, with a projected value of $716.6 billion. This figure represents the estimated total value of personal care products that are expected to be sold worldwide by that year. The growth in the personal care products market suggests increasing consumer demand for a wide range of products such as skincare, haircare, cosmetics, and grooming products. Factors contributing to this growth could include changing consumer preferences, trends towards self-care and wellness, advancements in product innovation and technology, as well as expanding markets in emerging economies. Overall, the statistic highlights the potential for substantial market opportunities and economic growth within the personal care industry in the near future.

Globally, women on average tend to spend about $144 per year on personal care products.

The statistic that globally, women on average spend about $144 per year on personal care products provides insight into consumer behavior and preferences within the personal care industry. This data suggests that personal grooming and self-care are important aspects of women’s lifestyles worldwide, as evidenced by their willingness to invest financially in such products. The average spending amount of $144 per year also indicates a potential market size and economic impact of the personal care industry targeted towards women. Understanding these spending patterns can help businesses in the personal care sector tailor their marketing strategies and product offerings to cater to the needs and preferences of their target demographic, ultimately influencing consumer purchasing decisions and market trends.

In the UK, approximately £27.2 billion was spent on beauty, and personal care products annually by women, and £13.4 billion by men.

The statistic suggests that there is a significant gender disparity in the amount spent on beauty and personal care products in the UK, with women collectively spending a substantial £27.2 billion annually compared to men’s expenditure of £13.4 billion. This data highlights a trend where women may place a higher importance on grooming and self-care compared to men, leading to a notable difference in consumer behavior between the two genders in the beauty industry. The substantial financial investment in beauty products by women also indicates the strong influence of societal beauty standards and cultural norms on consumer spending habits within the personal care sector.

Asia Pacific leads the global personal care products market in terms of revenue, representing around 37% of the total market in 2020.

The statistic indicates that the Asia Pacific region has emerged as the top revenue generator in the global personal care products market, accounting for approximately 37% of the total market revenue in 2020. This showcases the dominant position of Asia Pacific in the industry, driven by factors such as growing disposable incomes, changing lifestyle trends, and increasing awareness about personal grooming and hygiene. The region’s diverse consumer base, ranging from populous countries like China and India to technologically advanced markets like Japan and South Korea, has contributed to its significant market share. Companies operating in the personal care products sector are likely to prioritize the Asia Pacific region for expansion and innovation efforts to capitalize on its strong market presence and growth potential.

Hair care was the second-largest product category in the global personal care market in 2019.

This statistic indicates that hair care products held the second-largest market share within the global personal care industry in 2019, following another product category that held a larger market share. The ranking suggests that consumers worldwide spent a significant amount on hair care products, highlighting the importance and popularity of this product category within the broader personal care market. Factors contributing to the high market share of hair care products may include a growing emphasis on personal grooming and self-care, diverse product offerings catering to various hair types and concerns, as well as increasing awareness of the importance of maintaining healthy hair. The statistic reflects the strong demand for hair care products and signifies a lucrative segment in the global personal care market.

Sales of cosmetic and toiletries in the Middle East and Africa stood at around 5.8 billion U.S. dollars in 2020.

This statistic indicates that the total sales revenue generated from the cosmetic and toiletry industry in the Middle East and Africa region reached approximately 5.8 billion U.S. dollars in the year 2020. This figure serves as a key metric for measuring the economic impact and consumer demand within the beauty and personal care sector in this specific geographical area. The significant sales figure highlights the size and growth potential of the cosmetic and toiletry market in the Middle East and Africa region, reflecting the increasing purchasing power and interest in personal care products among consumers in this market. Additionally, it offers valuable insights for industry stakeholders, policymakers, and investors to understand the market dynamics and make informed decisions within the beauty and personal care industry in the Middle East and Africa region.

The natural and organic personal care market is projected to reach $25.11 billion by 2025.

The statistic indicates that the natural and organic personal care market is expected to significantly grow and expand in the coming years, reaching a projected value of $25.11 billion by the year 2025. This suggests a growing demand and popularity for natural and organic personal care products among consumers, driven by increasing awareness of the benefits of using products that are free from synthetic chemicals and additives. This market projection highlights the potential for businesses operating in this sector to capitalize on the trend towards more sustainable and environmentally friendly options in the personal care industry.

On average, Americans spend just over $200 per year on personal care products and services.

The statistic “On average, Americans spend just over $200 per year on personal care products and services” describes the average annual expenditure of individuals in the United States on items such as toiletries, cosmetics, haircuts, and other personal grooming services. This figure indicates the amount of money that the average American allocates towards maintaining their personal hygiene and appearance over the course of a year. Analyzing this statistic can provide insight into consumer behavior and preferences in the personal care industry, as well as economic trends related to disposable income and discretionary spending on non-essential goods and services.

Personal care products sales grew by 4.4% globally in 2019.

The statistic indicates that there was a 4.4% increase in sales of personal care products on a global scale in 2019 compared to the previous year. This growth is significant as it demonstrates an increasing demand for personal care products worldwide. Factors contributing to this growth could include changing consumer preferences, increased disposable income in some regions, and a growing emphasis on self-care and grooming routines. This statistic is useful for companies in the personal care industry to understand market trends, plan marketing strategies, and anticipate future growth opportunities.

The market for male grooming is growing, and is anticipated to reach $166 billion by 2022.

The statistic states that the market for male grooming products is expanding and is expected to reach a total value of $166 billion by the year 2022. This growth signifies a significant increase in consumer interest and spending on products related to male grooming, such as skincare, haircare, and personal grooming items. The surge in the market size could be attributed to various factors such as evolving beauty standards, increased focus on self-care and grooming routines among men, as well as a growing trend towards men investing in their appearance. The projected growth in the male grooming market presents opportunities for businesses to capitalize on this trend by offering innovative products and marketing strategies to meet the rising demand in this industry.

By distribution channel, supermarkets held the largest market share of around 34% in 2022 within the personal care product industry.

This statistic indicates that supermarkets were the dominant distribution channel within the personal care product industry in 2022, holding approximately 34% of the market share. This suggests that a significant portion of personal care products were sold through supermarkets as opposed to other distribution channels such as pharmacies, specialty stores, or online retailers. The data implies that consumers frequently purchase personal care products from supermarkets, likely due to the convenience, variety, and competitive pricing offered by these retail outlets. This information is valuable for companies operating in the personal care product industry as it highlights the importance of supermarkets as a key distribution channel for reaching consumers.

The global vegan beauty products market is estimated to reach USD 20.8 billion by 2025.

The statistic indicates that the global vegan beauty products market is projected to grow significantly and reach a value of USD 20.8 billion by the year 2025. This suggests a growing consumer preference for cruelty-free and plant-based beauty products, as more people are choosing vegan alternatives for ethical, health, and environmental reasons. The market expansion highlights the increasing demand for sustainable, natural, and eco-friendly beauty solutions, driving innovation and investment within the beauty industry. This forecasted growth in the vegan beauty products market reflects a shift towards more conscious consumer choices and presents opportunities for businesses to tap into this growing market trend.

Fragrances and perfumes account for 9.9% of the global beauty and personal care market.

This statistic indicates that fragrances and perfumes are a significant category within the global beauty and personal care market, representing nearly 10% of the total market share. This suggests that there is a substantial demand for these products worldwide. Businesses operating in the beauty and personal care industry should take note of the popularity of fragrances and perfumes and consider investing resources in this category to capitalize on the market opportunities available. Additionally, consumers are likely to have a strong interest and preference for fragrances and perfumes, making it an essential product category for beauty and personal care brands to focus on in their marketing and product development strategies.

Men’s personal care market is expected to reach USD 166 billion by 2022.

The statistic indicates that the men’s personal care market is projected to grow significantly, reaching a value of USD 166 billion by the year 2022. This growth suggests a growing consumer demand for personal care products targeted specifically towards men, encompassing grooming, skincare, haircare, and other related product categories. Factors contributing to this growth may include changing societal norms that encourage men to invest more in self-care routines, increased awareness of grooming and skincare practices, and the introduction of innovative products tailored to men’s needs. The statistic reflects the expanding market opportunity for companies operating in the men’s personal care industry and highlights the potential for further growth and development in this sector.

References

0. – https://www.www.cnbc.com

1. – https://www.www.alliedmarketresearch.com

2. – https://www.prn.to

3. – https://www.www.euromonitor.com

4. – https://www.www.pymnts.com

5. – https://www.www.statista.com

6. – https://www.www.emerald.com

7. – https://www.www.futuremarketinsights.com

8. – https://www.www.prnewswire.co.uk

9. – https://www.www.fortunebusinessinsights.com

10. – https://www.www.grandviewresearch.com

11. – https://www.www.mckinsey.com

How we write our statistic reports:

We have not conducted any studies ourselves. Our article provides a summary of all the statistics and studies available at the time of writing. We are solely presenting a summary, not expressing our own opinion. We have collected all statistics within our internal database. In some cases, we use Artificial Intelligence for formulating the statistics. The articles are updated regularly.

See our Editorial Process.

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