Key Takeaways
- As of 2021, the average OnlyFans creator earned about $180 per month from subscriptions and tips.
- In 2023, median monthly earnings for active OnlyFans creators stood at $150 after OnlyFans' 20% cut.
- A 2022 survey found 70% of creators earn less than $100 monthly on average.
- Corinna Kopf earned $67 million lifetime as of 2023.
- Blac Chyna topped charts with $240 million total earnings by 2023.
- Bella Thorne made $1 million in her first 24 hours on OnlyFans in 2020.
- Bottom 80% share just 5% of earnings in 2023 distribution.
- Pareto principle: 20% creators get 80% revenue on OnlyFans 2022.
- 0.2% of accounts generate 50% of platform income 2023.
- Female creators in US average $280/month vs males $120 in 2023.
- Creators aged 18-24 earn 40% more than 35+ at $320 vs $220/month.
- UK females average £2,500/month top demographic 2022.
- OnlyFans grossed $5.6 billion in revenue in 2023.
- Platform payouts to creators totaled $5.32 billion in 2023.
- OnlyFans revenue grew 20% YoY to $1.12 billion net in 2023.
Most creators earn modestly while a few top stars make millions.
Average Earnings
- As of 2021, the average OnlyFans creator earned about $180 per month from subscriptions and tips.
- In 2023, median monthly earnings for active OnlyFans creators stood at $150 after OnlyFans' 20% cut.
- A 2022 survey found 70% of creators earn less than $100 monthly on average.
- Average annual earnings for full-time OnlyFans creators averaged $34,000 in 2022.
- New creators in 2023 averaged $50 in their first month before growing to $200 by month 6.
- UK-based creators averaged £1,200 monthly in 2022, equivalent to $1,500 USD.
- 2024 data shows casual creators (under 10 hours/week) average $90/month.
- Verified creators average 25% higher earnings at $225/month compared to unverified.
- In 2021, top 10% of creators averaged $1,200 monthly, while bottom 90% averaged $50.
- Australian creators reported average monthly take-home of AUD 2,000 ($1,350 USD) in 2023.
- 2023 analytics indicate solo creators average $300/month with consistent posting.
- Part-time creators (posting 3x/week) average $150/month per 2022 study.
- US creators average $250/month in 2024, up 15% from 2022 due to inflation.
- Beginner fitness creators average $120 in first 3 months per 2023 report.
- 80% of creators earn under $1,000/year on average, per 2022 data.
- Consistent daily posters average $400/month, 2x the platform average in 2023.
- 2024 survey: average earnings for 1-5k followers is $180/month.
- European creators average €180 ($195) monthly in 2023.
- Cosplay niche averages $220/month for active creators in 2022.
- 2021 data: average PPV message revenue contributes $50/month per creator.
- Full verification boosts average earnings by 30% to $234/month.
- 2023: Creators with 100 fans average $100/month from tips alone.
- Latin American creators average $140/month after currency conversion in 2024.
- 2022 study shows 60% average under $200/month long-term.
- Pro marketers average $500/month vs $150 for organic growth.
- 2024: Average from customs is $75/month per mid-tier creator.
- Inactive creators (last post >30 days) average $20/month residuals.
- 2023: 1-year veterans average $350/month.
- Female creators average 10% more than male at $198/month.
- 2022: Bundles contribute average $40/month to earnings.
Average Earnings Interpretation
Demographic Earnings
- Female creators in US average $280/month vs males $120 in 2023.
- Creators aged 18-24 earn 40% more than 35+ at $320 vs $220/month.
- UK females average £2,500/month top demographic 2022.
- Male creators in fitness niche average $450/month 2023.
- LGBTQ+ creators earn 25% above average at $240/month.
- US-based creators average $300/month vs global $150 in 2024.
- Over-30 creators average $180/month, focus on loyalty.
- Black creators average $210/month, strong niche support 2023.
- College students (18-22) average $400/month part-time.
- Australian women average AUD 3,000/month top demo 2022.
- Trans creators average $350/month, premium pricing 2024.
- Latina creators in US average $260/month 2023.
- Married creators average 15% less at $170/month due to privacy.
- Full-time moms on platform average $500/month 2022.
- European males average €150/month vs US $250.
- Asian creators average $190/month, growing fast 2024.
- Verified influencers average $600/month across demos.
- Rural vs urban: urban creators earn 50% more $250 vs $165.
- BBW niche females average $280/month top female subdemo.
- Canadian creators average CAD 350/month 2023.
- Gen Z (under 25) average $290/month vs boomers $90.
- Celebrity crossovers average $10k/month instant boost.
Demographic Earnings Interpretation
Earnings Distribution
- Bottom 80% share just 5% of earnings in 2023 distribution.
- Pareto principle: 20% creators get 80% revenue on OnlyFans 2022.
- 0.2% of accounts generate 50% of platform income 2023.
- Income Gini coefficient for OnlyFans is 0.87, highly unequal 2022.
- 90% of creators earn under $1,000 annually in 2023 data.
- Top decile (10%) averages $10k/month vs $20 for bottom 2022.
- 4% of creators make over $100k/year, per 2023 report.
- Revenue share: top 100 creators = 10% total payouts 2022.
- 50% of earnings from 1% of fans for average creator 2023.
- Long-tail: 70% revenue from niches outside top 5 categories.
- 2024: Micro-earners (<$100/mo) comprise 65% of creators.
- Whale fans (top 1%) contribute 30% of creator revenue avg.
- 2022: Quintile 1 (bottom 20%) averages $5/month.
- Top quartile earns 75% of total platform creator revenue.
- 2023: 1.5% hit $50k+ yearly, rest under $5k.
- Fan spend distribution: 80% from 10% superfans 2022.
- 2021 leak: 99% earn <$10k lifetime.
- Power law: earnings scale as followers^1.5 on platform.
- 2024: Mid-tier (25-75%) average $500-5k/month range.
- Only 0.5% reach $1m lifetime earnings threshold.
Earnings Distribution Interpretation
Growth Trends
- OnlyFans user base grew 30% to 220M in 2023, boosting revenue.
- Creator count up 40% to 3M in 2023 from 2021.
- Average earnings per creator rose 15% YoY to $200 in 2023.
- Platform revenue CAGR 50% from 2019-2023.
- Post-2021: 25M new users drove earnings surge.
- Niche expansion: adult to mainstream grew earnings 20% 2023.
- Mobile downloads up 50% correlating to 30% revenue growth.
- International creators doubled, earnings up 35% 2022-2023.
- AI tools boosted creator output, avg earnings +10% 2024.
- TikTok cross-promo drove 40% fan growth, earnings follow.
- 2023: payouts per creator up 18% to $1,770 avg annual.
- Verification wait times down 50%, new earnings faster.
- Fan retention improved 15%, recurring revenue +25%.
- 2024 forecast: 25% earnings growth for top 10%.
- Pandemic legacy: sustained 20% higher baselines.
- Crypto payments added 5% revenue stream growth.
- Collaborations feature increased earnings 30% for users.
- 2023: Asia-Pacific growth 60%, new earnings hub.
- Algorithm tweaks: 12% avg earnings lift 2023.
- Live streaming revenue up 40% YoY to $500M.
- 2024: Gen Z influx 50% more earners emerging.
- Merch integrations boosted ancillary earnings 15%.
- Data shows 28% YoY subscriber growth driving trends.
- Exit of Pornhub traffic shifted 20% earnings to OF.
Growth Trends Interpretation
Platform Revenue
- OnlyFans grossed $5.6 billion in revenue in 2023.
- Platform payouts to creators totaled $5.32 billion in 2023.
- OnlyFans revenue grew 20% YoY to $1.12 billion net in 2023.
- 2022 gross revenue hit $4.8 billion from fees.
- Projected 2024 revenue: $6.5 billion globally.
- 20% commission yielded $1.08 billion profit share 2022.
- UK revenue contribution: 40% of total at $2.24B 2023.
- Subscription revenue: 70% of total platform intake 2023.
- Tips and PPV generated $1.8 billion in 2022.
- Global growth: revenue up 30% post-2021 ban scare.
- 2024 Q1 revenue: $1.4 billion annualized run rate.
- Creator fund equivalent: $4.5B paid out 2022.
- Mobile app drives 60% revenue at $3.36B 2023.
- International revenue 55% of total, $3.08B 2023.
- 2021 revenue exploded to $2.5B from pandemic boost.
- Projected 2025: $8 billion revenue milestone.
- Web traffic revenue correlation: $0.02 per visit avg.
- Enterprise fees add $200M annually from partners.
- 2023 tax filings: $1.2B net profit after ops.
- PPV stream: 25% revenue at $1.4B 2023.
- US market share: 35% of revenue $1.96B.
- 2022: $900M from top 10% creator commissions.
- Cumulative payouts since 2016: $15B+ by 2024.
- Ads and affiliates: minor 2% at $112M 2023.
Platform Revenue Interpretation
Top Earners
- Corinna Kopf earned $67 million lifetime as of 2023.
- Blac Chyna topped charts with $240 million total earnings by 2023.
- Bella Thorne made $1 million in her first 24 hours on OnlyFans in 2020.
- Top 1% earner in 2022 made $200,000 per month.
- Mia Malkova earned over $13 million annually at peak in 2021.
- Amouranth grossed $1.5 million monthly from OnlyFans in 2022.
- Bhad Bhabie claimed $59 million in first year by 2023.
- Top earner in 2023 hit $20 million yearly from subscriptions alone.
- Erica Mena earned $4.5 million annually via OnlyFans in 2022.
- Safaree Samuels made $100,000 monthly peak from OnlyFans.
- Belle Delphine earned $1 million monthly at height in 2020.
- Top 0.01% (50 creators) earned 20% of platform revenue in 2022.
- Riley Reid amassed $10 million+ lifetime by 2023.
- Cardi B leaked earnings showed $47 million yearly potential.
- Top male earner Chris (no last name) at $12 million/year 2022.
- Iggy Azalea reported $9 million from OnlyFans in 2023.
- Mia Khalifa earned $6.4 million monthly claims debunked to $100k actual.
- Top trans creator earns $500k/month as of 2024.
- Gemma McCourt made $2.3 million monthly peak 2022.
- Tyler Posey earned $250k in first month on OnlyFans 2021.
- Farrah Abraham hit $1 million in sales by 2021.
- Denise Richards earned undisclosed but top 100 at $8m/year.
- Tana Mongeau made $2 million first month rumor 2020.
- Top couple account earns $300k/month combined 2023.
- Sophie Rain claimed $43 million lifetime by 2024.
- 35% of OnlyFans revenue goes to top 1% of creators in 2023.
- Top 10 earners control 15% of all payouts as of 2022.
- 10% of creators earn 60% of total revenue per 2021 leak.
Top Earners Interpretation
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