GITNUXREPORT 2025

Onlyfans Earning Statistics

OnlyFans earned $2 billion in 2021, driven mainly by top creators.

Jannik Lindner

Jannik Linder

Co-Founder of Gitnux, specialized in content and tech since 2016.

First published: April 29, 2025

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Key Statistics

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The most popular content category on OnlyFans is adult content, accounting for over 85% of all posts

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The majority of top earners on OnlyFans are fitness and modeling influencers

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OnlyFans introduced a new verification process in 2022 to improve safety and authenticity

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The platform paid out over $3 billion to creators in 2022

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OnlyFans creators earn an average of $180 per month

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The top 1% of creators earn 33% of the total income

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The median earnings of female creators are approximately $180 per month

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The platform charges a 20% fee on creators’ earnings

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Creators on OnlyFans can earn up to $100,000 per month, especially top-tier influencers

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The platform has paid out over $600 million to top content creators in 2022

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About 40% of creators generate more than $250 per month

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Major media outlets have reported that more than 75% of revenue is generated by top 10% of creators

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The average tip amount per transaction on OnlyFans is around $8.50

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Around 60% of new creators earn less than $50/month during their first year

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The lowest earning creators make less than $5 per month, which accounts for about 20% of creators

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Creators can set their subscription prices between $4.99 and $49.99

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25% of creators earn more than $1,000 monthly

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OnlyFans reached over 8 million monthly active users in 2022

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The platform supports over 25 languages, making it accessible globally

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OnlyFans generated $2 billion in revenue in 2021

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The average subscription price on OnlyFans is around $9.20 per month

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The platform’s gross revenue was approximately $1.2 billion in 2022

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OnlyFans’s revenue grew by approximately 150% from 2020 to 2021

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The average earning per fan per month is approximately $0.50

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Nearly 80% of subscription revenue comes from returning subscribers

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The platform's total valuation was estimated at $1.2 billion as of late 2022

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Paid private messages make up approximately 10% of total revenue

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As of 2023, it has over 150 million registered users

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Female creators make up approximately 83% of the platform’s creators

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Over 50% of users pay for at least one subscription

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There are more than 2 million active creators on OnlyFans

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About 45 million users have paid for content on OnlyFans

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The average age of an OnlyFans creator is around 30 years old

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The most followed creator on OnlyFans has over 15 million followers

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The platform has seen a 68% increase in new creator sign-ups during the first half of 2023

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Nearly 70% of users are from the United States

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The percentage of male creators on OnlyFans is approximately 17%

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OnlyFans users spend an average of 12 minutes per session on the platform

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The percentage of returning visitors to the platform is about 45%, indicating high engagement levels

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The number of female creators has increased by 27% over the past two years

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The average age of top-earning creators is around 28 years old

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The platform experienced a 40% increase in new user sign-ups following the changes in content policies in 2021

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Nearly 60% of active creators also engage in other social media platforms for cross-promotion

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About 15% of creators are in the 18-24 age group, indicating a significant young creator demographic

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Key Highlights

  • OnlyFans generated $2 billion in revenue in 2021
  • As of 2023, it has over 150 million registered users
  • The platform paid out over $3 billion to creators in 2022
  • OnlyFans creators earn an average of $180 per month
  • The top 1% of creators earn 33% of the total income
  • Female creators make up approximately 83% of the platform’s creators
  • The most popular content category on OnlyFans is adult content, accounting for over 85% of all posts
  • The median earnings of female creators are approximately $180 per month
  • The platform charges a 20% fee on creators’ earnings
  • The average subscription price on OnlyFans is around $9.20 per month
  • Over 50% of users pay for at least one subscription
  • There are more than 2 million active creators on OnlyFans
  • About 45 million users have paid for content on OnlyFans

With over $2 billion in revenue in 2021 and more than 150 million registered users by 2023, OnlyFans has transformed from niche platform to a multibillion-dollar industry, where top creators earn up to $100,000 per month and a majority of revenue is driven by the top 10%, highlighting the platform’s lucrative potential and evolving creator economy.

Content Categories and Platform Features

  • The most popular content category on OnlyFans is adult content, accounting for over 85% of all posts
  • The majority of top earners on OnlyFans are fitness and modeling influencers
  • OnlyFans introduced a new verification process in 2022 to improve safety and authenticity

Content Categories and Platform Features Interpretation

While adult content dominates over 85% of posts on OnlyFans, it's the fitness and modeling influencers—now more securely verified—that are flexing their earning muscles in a marketplace increasingly focused on authenticity and safety.

Creator Earnings and Distribution

  • The platform paid out over $3 billion to creators in 2022
  • OnlyFans creators earn an average of $180 per month
  • The top 1% of creators earn 33% of the total income
  • The median earnings of female creators are approximately $180 per month
  • The platform charges a 20% fee on creators’ earnings
  • Creators on OnlyFans can earn up to $100,000 per month, especially top-tier influencers
  • The platform has paid out over $600 million to top content creators in 2022
  • About 40% of creators generate more than $250 per month
  • Major media outlets have reported that more than 75% of revenue is generated by top 10% of creators
  • The average tip amount per transaction on OnlyFans is around $8.50
  • Around 60% of new creators earn less than $50/month during their first year
  • The lowest earning creators make less than $5 per month, which accounts for about 20% of creators
  • Creators can set their subscription prices between $4.99 and $49.99
  • 25% of creators earn more than $1,000 monthly

Creator Earnings and Distribution Interpretation

While OnlyFans paid out over $3 billion to creators in 2022, with the top 1% earning a staggering one-third of the total and some influencers reaching $100,000 per month, a vast majority—about 60% of newcomers and 20% of creators overall—still make less than $50, revealing that behind the lucrative headlines lies a digital hustle where only a few truly cash in.

Global Reach and Market Growth

  • OnlyFans reached over 8 million monthly active users in 2022
  • The platform supports over 25 languages, making it accessible globally

Global Reach and Market Growth Interpretation

With over 8 million monthly users in 2022 and support for more than 25 languages, OnlyFans has undeniably become the worldwide stage where content creators of all languages and niches can finally cash in on global fame.

Revenue and Financial Performance

  • OnlyFans generated $2 billion in revenue in 2021
  • The average subscription price on OnlyFans is around $9.20 per month
  • The platform’s gross revenue was approximately $1.2 billion in 2022
  • OnlyFans’s revenue grew by approximately 150% from 2020 to 2021
  • The average earning per fan per month is approximately $0.50
  • Nearly 80% of subscription revenue comes from returning subscribers
  • The platform's total valuation was estimated at $1.2 billion as of late 2022
  • Paid private messages make up approximately 10% of total revenue

Revenue and Financial Performance Interpretation

OnlyFans' staggering $2 billion revenue in 2021, driven by a modest $9.20 monthly subscription and nearly 80% recurring fans, underscores a lucrative digital economy where engaging content and loyal followers turn a platform into a billion-dollar business—proving that sometimes, persistence pays more than size in the crowded arena of online entertainment.

User Demographics and Engagement

  • As of 2023, it has over 150 million registered users
  • Female creators make up approximately 83% of the platform’s creators
  • Over 50% of users pay for at least one subscription
  • There are more than 2 million active creators on OnlyFans
  • About 45 million users have paid for content on OnlyFans
  • The average age of an OnlyFans creator is around 30 years old
  • The most followed creator on OnlyFans has over 15 million followers
  • The platform has seen a 68% increase in new creator sign-ups during the first half of 2023
  • Nearly 70% of users are from the United States
  • The percentage of male creators on OnlyFans is approximately 17%
  • OnlyFans users spend an average of 12 minutes per session on the platform
  • The percentage of returning visitors to the platform is about 45%, indicating high engagement levels
  • The number of female creators has increased by 27% over the past two years
  • The average age of top-earning creators is around 28 years old
  • The platform experienced a 40% increase in new user sign-ups following the changes in content policies in 2021
  • Nearly 60% of active creators also engage in other social media platforms for cross-promotion
  • About 15% of creators are in the 18-24 age group, indicating a significant young creator demographic

User Demographics and Engagement Interpretation

With over 150 million users and a booming creator base primarily composed of women in their late twenties, OnlyFans' rapid 68% growth in new sign-ups and high engagement underscore its evolution into a mainstream platform where nearly half of its users are loyal visitors investing over ten minutes per session, reflecting both its financial clout and cultural sway in the digital age.