GITNUX MARKETDATA REPORT 2024

Natural Beauty Industry Statistics

The natural beauty industry is expected to continue growing with increasing consumer demand for environmentally friendly and sustainable products.

Highlights: Natural Beauty Industry Statistics

  • The global natural and organic beauty market was worth roughly 36.7 billion U.S. dollars in 2021.
  • The UK organic beauty market was worth £86.5 million in 2018.
  • Fifty-five percent of women say it’s important their skin-care product purchases are all-natural.
  • Seventy percent of U.S. consumers said they are looking for beauty and personal care products made with natural ingredients.
  • In 2017, natural products made up 3.1% of total beauty and personal care launches worldwide.
  • India is expected to become the third-largest global market for natural and organic cosmetics by 2024.
  • The Asia Pacific region is predicted to become the biggest market for natural and organic beauty products in 2024, growing at a CAGR of 9.3%.
  • Retail sales of natural beauty and personal care products in the U.S. were valued at $1.5 billion in 2017.
  • Forty-six percent of U.S. women who use facial skincare products say that an all-natural product composition is important to them.
  • Millennial women in the U.S. are the biggest buyers of natural beauty products, with 33% frequently purchasing these items.
  • Organic skincare products are estimated to take up over 30% of the global organic beauty market by 2024.
  • Nearly 75% of millennial women said they would pay more for sustainable beauty products.
  • 41% of consumers seek products with natural ingredients and are willing to pay a premium for them.
  • Oral care is expected to be the fastest-growing product within natural and organic personal care, with a CAGR of 10.2% forecasted until 2024.
  • China's organic personal care and cosmetic products market is expected to grow at a CAGR of 12.3% from 2016 to 2025.
  • The natural beauty market's skincare segment was worth $3.7 billion in 2018.
  • Globally, 65% of consumers seek out products that contribute to their overall wellbeing. For the beauty care market, this contributes to the demand for natural products.
  • The global vegan cosmetics market size was estimated to be worth $12.9 billion in 2017 and is anticipated to rise at a CAGR of 6.8% from 2018 to 2025 - showing the breadth of the interest in natural beauty products.

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The Latest Natural Beauty Industry Statistics Explained

The global natural and organic beauty market was worth roughly 36.7 billion U.S. dollars in 2021.

The statistic indicates that the global natural and organic beauty market had a total estimated value of approximately 36.7 billion U.S. dollars in 2021. This figure represents the total revenue generated from the sales of natural and organic beauty products worldwide during that year. The market encompasses a wide range of products such as skincare, haircare, makeup, and personal care items that are formulated with natural and organic ingredients. The value of the market highlights the growing consumer demand for these types of products, driven by increasing awareness of the benefits of using natural and organic beauty products, including sustainability, health, and environmental concerns. Overall, this statistic underscores the significant size and importance of the natural and organic beauty market on a global scale.

The UK organic beauty market was worth £86.5 million in 2018.

The statistic states that the UK organic beauty market generated sales amounting to £86.5 million in the year 2018. This figure represents the total value of organic beauty products sold within the UK during that year. The statistic highlights the size and importance of the organic beauty market specifically within the UK, indicating a significant demand for natural and environmentally-friendly beauty products among consumers. This information is valuable for businesses and stakeholders within the beauty industry as it provides insight into the market potential and consumer preferences for organic beauty products in the UK.

Fifty-five percent of women say it’s important their skin-care product purchases are all-natural.

The statistic “Fifty-five percent of women say it’s important their skin-care product purchases are all-natural” indicates that a significant proportion of women prioritize purchasing skin-care products that are made from all-natural ingredients. This finding suggests a growing trend towards consumer preference for natural and organic products in the beauty and skincare industry. The statistic implies that more than half of women surveyed consider the natural composition of their skincare products to be a key factor in their purchasing decisions, reflecting an increasing awareness and concern for product ingredients and their potential impact on health and the environment. Beauty companies may need to consider this shift in consumer preferences when developing and marketing their skincare products to meet the demand for natural alternatives.

Seventy percent of U.S. consumers said they are looking for beauty and personal care products made with natural ingredients.

The statistic that seventy percent of U.S. consumers are seeking beauty and personal care products made with natural ingredients indicates a significant consumer preference for natural products in this market. This high percentage suggests that consumer demand for natural ingredients is a major trend driving the purchasing decisions of a majority of U.S. consumers. This preference may be influenced by factors such as a desire for safer and more environmentally friendly products, concerns about the potential health impacts of synthetic chemicals, or a broader societal shift towards natural and sustainable lifestyles. Beauty and personal care companies should take note of this statistic and consider incorporating natural ingredients into their product offerings to align with consumer preferences and potentially gain a competitive advantage in the market.

In 2017, natural products made up 3.1% of total beauty and personal care launches worldwide.

The statistic indicates that in 2017, natural products accounted for 3.1% of all beauty and personal care product launches worldwide. This suggests a growing trend towards the use of natural ingredients in the beauty and personal care industry. Consumers are becoming increasingly interested in products that are perceived as more natural and environmentally friendly, leading companies to respond by introducing more natural options into their product lines. The 3.1% figure provides insight into the overall market share of natural products within the beauty and personal care sector in 2017, indicating their presence and relevance in the industry at that time.

India is expected to become the third-largest global market for natural and organic cosmetics by 2024.

The statistic suggests that India is projected to experience significant growth in the market for natural and organic cosmetics, with it rising to become the third-largest market globally by the year 2024. This growth indicates an increasing consumer preference for natural and organic beauty products in India, possibly driven by a growing awareness of the benefits of using such products and a desire for more sustainable and eco-friendly options. The expected rise in demand for natural and organic cosmetics highlights a shifting trend in the beauty industry, where consumers are placing more value on products that are free from harmful chemicals and that align with their values of health and environmental conservation.

The Asia Pacific region is predicted to become the biggest market for natural and organic beauty products in 2024, growing at a CAGR of 9.3%.

The statistic indicates that the Asia Pacific region is expected to experience significant growth in the market for natural and organic beauty products, making it the largest market globally by 2024. This growth is projected to occur at a Compound Annual Growth Rate (CAGR) of 9.3%, reflecting a steady and sustained expansion of the market over the forecast period. The increasing consumer awareness and demand for natural and organic beauty products, along with the rising disposable incomes in the region, are likely driving factors behind this growth trend. As a result, beauty product manufacturers and retailers may need to focus their strategies on catering to the preferences and needs of consumers in the Asia Pacific region to capitalize on this expanding market opportunity.

Retail sales of natural beauty and personal care products in the U.S. were valued at $1.5 billion in 2017.

The statistic indicates that the total value of retail sales of natural beauty and personal care products in the United States reached $1.5 billion in the year 2017. This figure reflects the significant consumer demand for natural beauty and personal care products in the U.S. market during that period. The statistic highlights the growing trend towards environmentally friendly and organic products in the beauty and personal care industry, as consumers are increasingly concerned about the ingredients and sustainability of the products they use. The $1.5 billion valuation showcases the substantial market potential and economic impact of natural beauty and personal care products in the U.S., underlining their importance in the overall retail industry.

Forty-six percent of U.S. women who use facial skincare products say that an all-natural product composition is important to them.

The statistic that forty-six percent of U.S. women who use facial skincare products consider an all-natural product composition important reveals a significant preference for natural ingredients in skincare products among a substantial portion of the female population in the United States. This statistic suggests that a considerable number of women are actively seeking out skincare products that are made with natural ingredients, possibly due to concerns about potential health risks or environmental impact associated with synthetic chemicals commonly found in skincare products. Understanding this preference for all-natural compositions can provide valuable insights for skincare companies in product development and marketing strategies to better cater to the needs and preferences of this specific consumer segment.

Millennial women in the U.S. are the biggest buyers of natural beauty products, with 33% frequently purchasing these items.

The statistic indicates that millennial women in the U.S. are the primary consumers of natural beauty products, with 33% of them consistently purchasing such items. This suggests a significant market trend among this demographic, as millennials are generally characterized as seeking out products that are environmentally friendly, sustainable, and free from harmful chemicals. The high percentage of frequent purchases further emphasizes the preference for natural beauty products among millennial women, highlighting a shift towards more conscious consumer choices in the beauty industry. This information is important for companies and marketers in the beauty sector to recognize the demand for natural products among millennial women and tailor their offerings accordingly to capitalize on this growing trend.

Organic skincare products are estimated to take up over 30% of the global organic beauty market by 2024.

The statistic indicates that organic skincare products are projected to hold a significant share of the global organic beauty market, specifically accounting for over 30% by the year 2024. This growth suggests a rising consumer preference for natural and organic ingredients in skincare products, potentially driven by increasing awareness of sustainability, health, and environmental concerns. The forecasted increase in market share for organic skincare products aligns with the broader trend of consumers seeking clean, non-toxic beauty options, reflecting a shift towards more conscious and mindful consumption within the beauty industry.

Nearly 75% of millennial women said they would pay more for sustainable beauty products.

The statistic indicates that a significant majority of millennial women, approximately 75%, expressed a willingness to spend additional money on sustainable beauty products. This suggests a strong value placed on sustainability within this demographic, specifically when it comes to beauty and personal care products. The finding highlights a potential shift in consumer behavior towards more environmentally friendly and ethical purchasing decisions among millennial women, signaling a growing demand for sustainable options in the beauty industry. This factor could influence product development, marketing strategies, and overall market trends in the beauty sector to cater to the preferences of this consumer group.

41% of consumers seek products with natural ingredients and are willing to pay a premium for them.

The statistic indicates that a substantial proportion of consumers, specifically 41%, prioritize products with natural ingredients and are willing to pay a higher price for them. This emphasis on natural ingredients suggests a growing trend towards health-conscious consumer behavior. Consumers may associate natural ingredients with benefits such as better health, environmental sustainability, or higher quality. The willingness to pay a premium further underscores the perceived value placed on these products. Companies can use this information to cater to consumer preferences, potentially gaining a competitive advantage by offering products that align with this trend towards natural and environmentally friendly options.

Oral care is expected to be the fastest-growing product within natural and organic personal care, with a CAGR of 10.2% forecasted until 2024.

This statistic indicates that within the natural and organic personal care industry, oral care products are projected to experience the highest rate of growth over the next few years, with a compound annual growth rate (CAGR) of 10.2% expected until 2024. This suggests that consumer demand for natural and organic oral care products is increasing at a significant pace, likely driven by rising awareness of the potential health and environmental benefits associated with such products. As a result, companies operating in this market segment may see expanding opportunities for innovation, product development, and market expansion to capitalize on this growing trend.

China’s organic personal care and cosmetic products market is expected to grow at a CAGR of 12.3% from 2016 to 2025.

This statistic indicates that the market for organic personal care and cosmetic products in China is projected to experience a Compound Annual Growth Rate (CAGR) of 12.3% from 2016 to 2025. The CAGR is a measure used to describe the year-over-year growth rate of an investment over a specified period of time assuming that the growth happens at a steady rate. This forecast suggests that there is a significant and consistent demand for organic beauty products in China, leading to strong growth potential for businesses operating in this industry. It reflects a growing consumer preference for natural and sustainable beauty products, highlighting an opportunity for companies to tap into this expanding market segment.

The natural beauty market’s skincare segment was worth $3.7 billion in 2018.

The statistic that the natural beauty market’s skincare segment was worth $3.7 billion in 2018 indicates the total market value of all natural skincare products sold within that specific category for that particular year. This figure reflects the significant economic size and consumer demand for natural skincare products, demonstrating their popularity and growth within the beauty industry. The statistic serves as a key indicator of the market’s financial importance and attractiveness for businesses operating in the natural beauty sector, highlighting the potential opportunities and competition within the skincare segment of the natural beauty market.

Globally, 65% of consumers seek out products that contribute to their overall wellbeing. For the beauty care market, this contributes to the demand for natural products.

The statistic states that 65% of consumers worldwide actively look for products that have a positive impact on their overall well-being. This strong consumer preference is particularly noticeable in the beauty care market, where the demand for natural products is increasing. Consumers are becoming more health-conscious, seeking out beauty products that are made from natural ingredients and are free from harmful chemicals. This trend is driven by a growing awareness of the potential health and environmental benefits of natural products, leading to a shift in consumer preferences towards more sustainable and wellness-oriented choices in the beauty care industry. As a result, businesses in the beauty care sector are responding to this demand by expanding their offerings of natural and organic beauty products to cater to this evolving consumer behavior.

The global vegan cosmetics market size was estimated to be worth $12.9 billion in 2017 and is anticipated to rise at a CAGR of 6.8% from 2018 to 2025 – showing the breadth of the interest in natural beauty products.

The statistic provided highlights the rapid growth and significant market size of the global vegan cosmetics industry. In 2017, the market was valued at $12.9 billion, showcasing the increasing consumer demand for cruelty-free and environmentally friendly beauty products. The projected compound annual growth rate (CAGR) of 6.8% from 2018 to 2025 indicates the industry’s continued expansion and signals a shift towards the adoption of natural beauty products. This data underscores the burgeoning interest in sustainable and ethical cosmetics, reflecting a broader trend towards conscious consumption in the beauty sector.

References

0. – https://www.www.statista.com

1. – https://www.www.nielsen.com

2. – https://www.www.mintel.com

3. – https://www.www.euromonitor.com

4. – https://www.www.cosmeticsdesign.com

5. – https://www.www.business-standard.com

6. – https://www.www.grandviewresearch.com

7. – https://www.www.cnbc.com

8. – https://www.www.npd.com

How we write our statistic reports:

We have not conducted any studies ourselves. Our article provides a summary of all the statistics and studies available at the time of writing. We are solely presenting a summary, not expressing our own opinion. We have collected all statistics within our internal database. In some cases, we use Artificial Intelligence for formulating the statistics. The articles are updated regularly.

See our Editorial Process.

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