GITNUX MARKETDATA REPORT 2024

Statistics About The Most Popular Hats

The most popular hats are baseball caps, beanies, and straw hats, with baseball caps being the most commonly worn among all age groups.

Highlights: Most Popular Hats

  • 75% of men's luxury hat sales in 2020 were baseball caps.
  • The U.S. hat, cap, and millinery manufacturing industry comprises about 250 companies.
  • 70% of surveyed women rated the fedora as the most attractive hat on men.
  • Beret hats saw a 25% increase in sales in 2019, according to Pinterest searches.
  • The New Era Company sold more than 20 billion baseball caps worldwide in 2019.
  • Bucket hats are the most pinned type of hat on Pinterest in 2021.
  • The U.S. hat and cap industry generates around $3 billion in revenue each year.
  • In 2019, it was estimated that Cowboy hat sales were about 354.8 million dollars in the USA.
  • Trilby hats were the most popular hats in the UK in the 1960s.
  • The fisherman's hat was the most popular hat on Instagram with over 500,000 tagged posts in 2020.
  • Flat caps became increasingly popular in the UK, with sales rising by 75% in 2018.
  • In 2020, 45% of U.S. adults owned a baseball hat, making it the most popular hat type.
  • Beanie hats are most popular among 18-24 year olds with 35% having worn one in the last year.
  • Fascinators (75%) and pillbox hats (25%) are the most popular options for wedding attendees.
  • 62% of men surveyed stated they owned more than one baseball cap.
  • Bucket hats experienced a 289% year on year growth in online demand in 2021.

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Hats have been a fashion staple for centuries, serving not only as a stylish accessory but also as a practical item for sun protection or warmth. In this blog post, we will explore some of the most popular hats that have stood the test of time and continue to make a sartorial statement in today’s fashion landscape. Whether you’re a hat connoisseur or simply looking to add a new piece to your collection, read on to discover the iconic hats that have captured the hearts of fashion enthusiasts around the world.

The Latest Most Popular Hats Explained

75% of men’s luxury hat sales in 2020 were baseball caps.

The statistic ‘75% of men’s luxury hat sales in 2020 were baseball caps’ implies that baseball caps dominated the luxury hat market for men in 2020, accounting for a significant majority of sales. This suggests a strong consumer preference for baseball caps within the luxury hat category among male customers. The statistic highlights the popularity and demand for baseball caps as a fashionable accessory among men seeking high-end, luxury items. It also indicates a potential trend or shift in consumer preferences towards more casual and sporty hat styles within the luxury market segment.

The U.S. hat, cap, and millinery manufacturing industry comprises about 250 companies.

The statistic indicating that the U.S. hat, cap, and millinery manufacturing industry comprises about 250 companies suggests the level of competition and diversity within the industry. With 250 companies operating in this sector, it highlights a significant number of players contributing to the overall production and market presence of hats, caps, and millinery products in the U.S. This figure indicates a relatively fragmented industry landscape with numerous businesses involved in manufacturing these specific types of headwear items. The presence of 250 companies signifies a thriving market with various offerings, styles, and price points, potentially leading to a wide range of choices for consumers and competitive dynamics among industry players striving to differentiate themselves and attract customers.

70% of surveyed women rated the fedora as the most attractive hat on men.

The statistic that 70% of surveyed women rated the fedora as the most attractive hat on men indicates the proportion of women in the survey who found the fedora to be the most appealing hat style on men. This statistic suggests that the fedora is relatively preferred among women compared to other types of hats when it comes to attractiveness on men. The percentage value provides a quantitative measure of the preference for fedoras among the surveyed women and can be used to make generalizations about broader populations of women when it comes to hat preferences on men.

Beret hats saw a 25% increase in sales in 2019, according to Pinterest searches.

The statistic indicates that there was a notable surge in the popularity of beret hats in 2019, as reflected in a 25% increase in sales based on Pinterest searches. This suggests that more people were interested in beret hats during that time, possibly driven by fashion trends, celebrity endorsements, or other cultural influences. The data from Pinterest searches provide a valuable insight into consumer behavior and preferences, highlighting the growing appeal of beret hats as a fashion accessory. The increase in sales could also be indicative of a shift in consumer preferences towards more unique and stylish headwear options, making beret hats a standout choice in the fashion market.

The New Era Company sold more than 20 billion baseball caps worldwide in 2019.

The statistic that The New Era Company sold more than 20 billion baseball caps worldwide in 2019 indicates a remarkable level of success and market penetration for the company in the global baseball cap industry. Such a high volume of sales not only highlights the popularity and demand for New Era’s products but also signifies the company’s strong brand presence and effective marketing strategies. This statistic demonstrates New Era’s dominance in the market and suggests that they are a leading player in the industry, potentially holding a significant market share worldwide.

Bucket hats are the most pinned type of hat on Pinterest in 2021.

The statistic “Bucket hats are the most pinned type of hat on Pinterest in 2021” means that out of all the different types of hats that users on the social media platform Pinterest have shared and saved on their boards, bucket hats have received the highest number of pins or saves in the year 2021. This indicates that bucket hats have a popular appeal and are trending among Pinterest users, potentially reflecting broader fashion trends and preferences within the online community. The statistic suggests that bucket hats have garnered significant attention and interest on the platform compared to other types of hats, making them a notable and sought-after fashion item in 2021.

The U.S. hat and cap industry generates around $3 billion in revenue each year.

The statistic that the U.S. hat and cap industry generates around $3 billion in revenue each year indicates the total value of sales generated by companies within this industry within the United States. This figure provides insight into the economic contribution of the hat and cap industry, highlighting its significance in the market. The $3 billion revenue figure suggests that there is a sizeable demand for hats and caps in the U.S. market, prompting businesses to generate substantial income from the production and sale of these items. This statistic serves as a key indicator of the industry’s financial performance and overall economic impact, showcasing its importance within the broader retail and fashion sectors.

In 2019, it was estimated that Cowboy hat sales were about 354.8 million dollars in the USA.

The statistic that Cowboy hat sales were estimated at about 354.8 million dollars in the USA in 2019 indicates the total revenue generated from the sale of Cowboy hats during that year. This figure reflects the value of sales made within the United States market specifically for Cowboy hats, which are traditionally associated with Western culture. The statistic not only provides an insight into the popularity and demand for Cowboy hats among consumers in the USA but also serves as a reflection of the economic impact of the Cowboy hat industry within the country’s retail sector. Additionally, this statistic could be used to analyze trends in fashion preferences, consumer behavior, and overall market performance within the Cowboy hat industry.

Trilby hats were the most popular hats in the UK in the 1960s.

The statistic that Trilby hats were the most popular hats in the UK in the 1960s indicates that this particular style of hat saw a high level of popularity and widespread adoption during that period. This statistic suggests that Trilby hats were likely the preferred choice of headwear among a significant proportion of the population in the UK during the 1960s, potentially being worn by individuals across various age groups, social classes, and regions. The popularity of Trilby hats during this time may be reflective of the prevailing fashion trends, cultural influences, and societal norms of the era, emphasizing the significance of this hat style as a symbol of style and identity for individuals during the 1960s in the UK.

The fisherman’s hat was the most popular hat on Instagram with over 500,000 tagged posts in 2020.

The statistic that the fisherman’s hat was the most popular hat on Instagram with over 500,000 tagged posts in 2020 indicates that this particular style of hat received significant attention and engagement on the social media platform during that year. The term “most popular” suggests that the fisherman’s hat garnered more tagged posts than any other type of hat, highlighting its popularity and trendiness among Instagram users. The large number of tagged posts, exceeding 500,000, further emphasizes the widespread appeal and visibility of the fisherman’s hat within the Instagram community, showcasing its influence as a fashion accessory and potentially sparking interest and demand for this specific style of hat among users and consumers.

Flat caps became increasingly popular in the UK, with sales rising by 75% in 2018.

The statistic “Flat caps became increasingly popular in the UK, with sales rising by 75% in 2018” indicates that there was a significant surge in the sales of flat caps in the UK over the course of the year 2018. The 75% increase suggests a notable and substantial growth in consumer interest and demand for this particular style of hat. This rise in sales could be attributed to various factors such as changing fashion trends, celebrity endorsements, or marketing campaigns that have helped to popularize flat caps among consumers in the UK. The statistic highlights a shift in consumer preferences towards flat caps and indicates a growing market for this specific fashion item in the UK during the specified time period.

In 2020, 45% of U.S. adults owned a baseball hat, making it the most popular hat type.

In 2020, 45% of U.S. adults owning a baseball hat indicates that it is the most commonly owned hat type among adults in the United States. This statistic suggests that baseball hats are highly popular and widely embraced as a fashion accessory or practical item for shielding from the sun. The fact that nearly half of U.S. adults own a baseball hat highlights its widespread appeal and cultural significance. The data implies that baseball hats are not only utilized for their intended sports-related purposes but also as a common and fashionable headwear choice for a substantial portion of the adult population in the U.S.

Beanie hats are most popular among 18-24 year olds with 35% having worn one in the last year.

The statistic states that beanie hats are most popular among individuals aged 18-24, with 35% of this age group having worn one in the last year. This suggests that a significant portion of young adults in the 18-24 age range favor beanie hats as a fashion accessory or for practical use. The high percentage indicates that beanie hats are particularly appealing to this demographic compared to other age groups. This information is valuable for retailers and marketers targeting the 18-24 age group, as it highlights the potential market demand for beanie hats within this specific demographic segment.

Fascinators (75%) and pillbox hats (25%) are the most popular options for wedding attendees.

The statistic ‘Fascinators (75%) and pillbox hats (25%) are the most popular options for wedding attendees’ indicates that the majority of wedding attendees are choosing fascinators as their headwear of choice, with 75% of attendees opting for this option. Additionally, 25% of attendees are choosing pillbox hats as their preferred headwear. This suggests that fascinators are significantly more popular than pillbox hats among wedding attendees. The statistic provides insight into the fashion trends and preferences of individuals attending weddings, highlighting the dominance of fascinators as a favored accessory for such events.

62% of men surveyed stated they owned more than one baseball cap.

The statistic “62% of men surveyed stated they owned more than one baseball cap” indicates that a significant portion of the male population involved in the survey reported owning multiple baseball caps. This finding suggests that owning multiple baseball caps is a common trend among men, potentially reflecting a cultural or fashion preference for collecting or wearing different hats. The statistic provides insight into consumer behavior and preferences related to headwear, highlighting the popularity and widespread ownership of baseball caps among men. Further analysis could explore the reasons behind owning multiple caps and how this behavior contributes to the fashion industry or individual style choices.

Bucket hats experienced a 289% year on year growth in online demand in 2021.

The statistic that bucket hats experienced a 289% year-on-year growth in online demand in 2021 indicates a substantial increase in the popularity and consumer interest in this particular type of hat. Specifically, the 289% growth implies that the demand for bucket hats more than tripled from the previous year, showcasing a rapid acceleration in sales and interest within this product category. This significant growth rate may be attributed to various factors such as shifting fashion trends, increased visibility of bucket hats in popular culture, or effective marketing strategies by brands. Overall, this statistic highlights a substantial surge in the online demand for bucket hats in 2021, suggesting a strong market presence and consumer preference for this accessory.

References

0. – https://www.www.tryreason.com

1. – https://www.www.npd.com

2. – https://www.faveable.com

3. – https://www.www.refinery29.com

4. – https://www.www.brides.com

5. – https://www.www.edited.com

6. – https://www.www.superprof.co.uk

7. – https://www.www.statista.com

8. – https://www.www.prnewswire.com

9. – https://www.www.insider.com

10. – https://www.www.instagram.com

11. – https://www.www.hemswell-antiques.com

12. – https://www.fi.google.com

13. – https://www.www.ibisworld.com

14. – https://www.www.bbc.com

How we write our statistic reports:

We have not conducted any studies ourselves. Our article provides a summary of all the statistics and studies available at the time of writing. We are solely presenting a summary, not expressing our own opinion. We have collected all statistics within our internal database. In some cases, we use Artificial Intelligence for formulating the statistics. The articles are updated regularly.

See our Editorial Process.

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