GITNUX MARKETDATA REPORT 2024

Millennials Travel Statistics: Market Report & Data

Statistic 1

"71% of millennials have a travel bucket list."

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Statistic 2

"The average millennial spends approximately $4,400 per year on vacations."

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Statistic 3

"Instagram is the most popular platform for millennial travel inspiration, influencing 48% of their travel decisions."

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Statistic 4

"70% of millennial travelers use travel apps to plan their trips."

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Statistic 5

"33% of millennials book their travel accommodations using solely a mobile device."

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Statistic 6

"44% of millennials take at least one international trip per year."

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Statistic 7

"72% of millennials prefer to spend money on experiences rather than material things."

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Statistic 8

"23% of millennials take at least 5 vacations per year."

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Statistic 9

"35% of millennials have undertaken “bleisure” trips, combining business and leisure travel."

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Statistic 10

"74% of millennials are interested in cultural and historical experiences when they travel."

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Statistic 11

"86% of millennials are more likely to travel to a destination if they see a friend post about it online."

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Statistic 12

"Millennials are expected to spend $1.4 trillion on travel annually by 2023."

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Statistic 13

"62% of millennials prefer to spend less on accommodation and more on experiences."

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Statistic 14

"58% of millennials prefer solo travel to group travel."

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Statistic 15

"69% of millennials say they experience “FOMO” (Fear of Missing Out) which drives them to travel more."

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Statistic 16

"98% of millennials are all about what they do on their vacations, with an emphasis on activities rather than relaxation."

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Statistic 17

"49% of millennial travelers typically plan their trips based on the availability of deals and special offers."

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Statistic 18

"60% of millennials are willing to splurge on travel experiences compared to only 36% who would spend more on material goods."

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Statistic 19

"Millennials make up 40% of leisure travelers who take an average of 3 trips per year."

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Statistic 20

"78% of millennials are more likely to visit a destination if it's featured on social media."

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