GITNUXREPORT 2025

Metaverse Statistics

Metaverse market booming with rapid growth, social, gaming, and business expansion.

Jannik Linder

Co-Founder of Gitnux, specialized in content and tech since 2016.

First published: April 29, 2025

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Statistic 1

Approximately 60% of companies are exploring or actively involved in metaverse projects

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The number of metaverse-related jobs has increased by over 300% in the past two years

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Over 60% of brands have plans to develop or expand their presence in the metaverse by 2025

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85% of companies using the metaverse are focusing on immersive experiences rather than just marketing

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55% of companies surveyed plan to integrate metaverse experiences into their customer service offerings by 2026

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In 2023, over 40% of companies in the retail sector were actively experimenting with metaverse-based virtual stores

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The growth of blockchain integration in the metaverse jumped by 300% from 2021 to 2023, emphasizing decentralization trends

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By 2024, over 75% of Fortune 100 companies are anticipated to have some presence in the metaverse, indicating mainstream adoption

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The number of metaverse startups focusing on healthcare and wellness increased by 200% between 2021 and 2023, indicating new industry opportunities

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The global metaverse market size was valued at $42.88 billion in 2022 and is expected to grow at a CAGR of 43.3% from 2023 to 2030

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The number of users in the metaverse is projected to reach 5 billion by 2030

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Facebook rebranded to Meta in 2021, investing over $10 billion into metaverse development annually

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The average revenue per user (ARPU) in the metaverse is projected to reach $70 by 2025

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The gaming sector accounts for approximately 70% of the total metaverse market revenue

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The global augmented reality (AR) and virtual reality (VR) market, supporting metaverse experiences, was valued at $37.4 billion in 2021 and is expected to reach $209.2 billion by 2029

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Virtual fashion industry in the metaverse was valued at $1.3 billion in 2022 and is growing rapidly

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The number of NFTs linked to virtual land assets has increased by over 200% in 2023, with sales exceeding $1 billion

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Nearly 50% of consumers expect that in five years, most shopping will happen within the metaverse

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The average number of new virtual worlds released per quarter increased by 150% in 2023, indicating rapid growth of the metaverse ecosystem

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Augmented reality smart glasses are projected to reach 90 million shipments globally by 2025, supporting metaverse accessibility

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The metaverse is expected to generate over $1 trillion in revenue by 2030 across various industries

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The number of blockchain-based metaverse platforms increased by 250% between 2021 and 2023, highlighting decentralized innovations

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The amount invested in metaverse startups surpassed $10 billion in 2023 alone, reflecting strong investor confidence

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Virtual and augmented reality headsets saw a 25% increase in sales globally in 2023 compared to 2022, supporting metaverse growth

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Virtual events in the metaverse generated approximately $200 million in revenue during 2022, with projections doubling by 2025

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The number of active virtual economies in the metaverse, including marketplaces and exchanges, increased by over 150% in 2023

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The global investment in AR/VR hardware supporting the metaverse is projected to reach $70 billion by 2025

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40% of corporations expect to generate at least 20% of their revenue from metaverse activities by 2030, indicating profitability potential

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The number of blockchain-based metaverse projects has grown by over 300% from 2021 to 2023, reflecting decentralization trends

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Virtual real estate in the metaverse is predicted to surpass $1 billion in annual sales revenue by 2027, indicating lucrative markets

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The number of metaverse-related patents filed worldwide doubled from 2021 to 2023, indicating technological innovation

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The cost of developing a basic virtual storefront in the metaverse is approximately $50,000, with more complex environments costing upwards of $200,000

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Over 30% of gamers have engaged in virtual worlds or the metaverse

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80% of early metaverse users cited social connection as a primary motivation for participation

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The average length of time spent in the metaverse per user is estimated to be 17 minutes daily

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Over 45% of consumers are willing to pay more for products that are available in the metaverse

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The number of daily active users in Roblox, a major metaverse platform, surpassed 65 million in 2023

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40% of users in the metaverse are under 25 years old, indicating significant youth engagement

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The top three metaverse platforms by user base are Roblox, Fortnite, and Minecraft, with combined monthly active users exceeding 300 million

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Over 35% of metaverse users have participated in virtual concerts or live events, reflecting entertainment opportunities

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Around 70% of metaverse users have engaged in virtual avatar customization, showing the importance of personalization

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Nearly 45% of metaverse users participate regularly in virtual collaborations or co-working spaces, indicating a shift towards remote work environments

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Over 80% of metaverse adopters cite improved social experiences as a key benefit, making social interaction a primary driver

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The average age of metaverse users is around 29 years old, indicating a predominantly young adult demographic

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Nearly 50% of metaverse users prefer using avatars to represent themselves rather than real-world images, emphasizing identity and expression

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The percentage of high school students interested in metaverse learning experiences increased to 55% in 2023, illustrating educational applications

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Virtual concerts and festivals in the metaverse drew crowds of over 10 million attendees worldwide in 2023, showcasing entertainment scale

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Over 65% of metaverse users are involved in digital art creation and trading, emphasizing creative engagement

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Approximately 85% of metaverse users engage in some form of virtual socialization weekly, showing the social nature of these platforms

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In 2023, the number of NFT transactions related to metaverse assets surpassed 15 million

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Virtual real estate transactions in the metaverse hit $500 million in 2022

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The percentage of virtual goods transactions in the metaverse using cryptocurrencies exceeded 65% in 2023

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The average transaction value in metaverse-based commerce was approximately $250 in 2023, reflecting increasing consumer spending

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The average cost of virtual land in major metaverse platforms like Decentraland and The Sandbox increased by approximately 150% in 2023, pointing to rising asset values

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Key Highlights

The global metaverse market size was valued at $42.88 billion in 2022 and is expected to grow at a CAGR of 43.3% from 2023 to 2030
Over 30% of gamers have engaged in virtual worlds or the metaverse
The number of users in the metaverse is projected to reach 5 billion by 2030
Approximately 60% of companies are exploring or actively involved in metaverse projects
In 2023, the number of NFT transactions related to metaverse assets surpassed 15 million
Facebook rebranded to Meta in 2021, investing over $10 billion into metaverse development annually
The average revenue per user (ARPU) in the metaverse is projected to reach $70 by 2025
80% of early metaverse users cited social connection as a primary motivation for participation
The number of metaverse-related jobs has increased by over 300% in the past two years
The average length of time spent in the metaverse per user is estimated to be 17 minutes daily
Over 45% of consumers are willing to pay more for products that are available in the metaverse
Virtual real estate transactions in the metaverse hit $500 million in 2022
The number of daily active users in Roblox, a major metaverse platform, surpassed 65 million in 2023

The metaverse is no longer a distant dream—it’s a rapidly expanding digital universe, with a market valued at nearly $43 billion in 2022 poised to surpass $1 trillion by 2030, driven by explosive growth in virtual real estate, social interactions, and industry innovation.

Business and Industry Adoption

Approximately 60% of companies are exploring or actively involved in metaverse projects
The number of metaverse-related jobs has increased by over 300% in the past two years
Over 60% of brands have plans to develop or expand their presence in the metaverse by 2025
85% of companies using the metaverse are focusing on immersive experiences rather than just marketing
55% of companies surveyed plan to integrate metaverse experiences into their customer service offerings by 2026
In 2023, over 40% of companies in the retail sector were actively experimenting with metaverse-based virtual stores
The growth of blockchain integration in the metaverse jumped by 300% from 2021 to 2023, emphasizing decentralization trends
By 2024, over 75% of Fortune 100 companies are anticipated to have some presence in the metaverse, indicating mainstream adoption
The number of metaverse startups focusing on healthcare and wellness increased by 200% between 2021 and 2023, indicating new industry opportunities

Business and Industry Adoption Interpretation

With over half of companies venturing into the metaverse—boosted by a 300% surge in related jobs and blockchain's leap into decentralization—they're not just dipping toes but are boldly diving into a virtual world redefining branding, customer engagement, and even healthcare, signaling that the metaverse is no longer optional but essential for future-proofing business strategies.

Market Size and Financial Projections

The global metaverse market size was valued at $42.88 billion in 2022 and is expected to grow at a CAGR of 43.3% from 2023 to 2030
The number of users in the metaverse is projected to reach 5 billion by 2030
Facebook rebranded to Meta in 2021, investing over $10 billion into metaverse development annually
The average revenue per user (ARPU) in the metaverse is projected to reach $70 by 2025
The gaming sector accounts for approximately 70% of the total metaverse market revenue
The global augmented reality (AR) and virtual reality (VR) market, supporting metaverse experiences, was valued at $37.4 billion in 2021 and is expected to reach $209.2 billion by 2029
Virtual fashion industry in the metaverse was valued at $1.3 billion in 2022 and is growing rapidly
The number of NFTs linked to virtual land assets has increased by over 200% in 2023, with sales exceeding $1 billion
Nearly 50% of consumers expect that in five years, most shopping will happen within the metaverse
The average number of new virtual worlds released per quarter increased by 150% in 2023, indicating rapid growth of the metaverse ecosystem
Augmented reality smart glasses are projected to reach 90 million shipments globally by 2025, supporting metaverse accessibility
The metaverse is expected to generate over $1 trillion in revenue by 2030 across various industries
The number of blockchain-based metaverse platforms increased by 250% between 2021 and 2023, highlighting decentralized innovations
The amount invested in metaverse startups surpassed $10 billion in 2023 alone, reflecting strong investor confidence
Virtual and augmented reality headsets saw a 25% increase in sales globally in 2023 compared to 2022, supporting metaverse growth
Virtual events in the metaverse generated approximately $200 million in revenue during 2022, with projections doubling by 2025
The number of active virtual economies in the metaverse, including marketplaces and exchanges, increased by over 150% in 2023
The global investment in AR/VR hardware supporting the metaverse is projected to reach $70 billion by 2025
40% of corporations expect to generate at least 20% of their revenue from metaverse activities by 2030, indicating profitability potential
The number of blockchain-based metaverse projects has grown by over 300% from 2021 to 2023, reflecting decentralization trends
Virtual real estate in the metaverse is predicted to surpass $1 billion in annual sales revenue by 2027, indicating lucrative markets

Market Size and Financial Projections Interpretation

With the metaverse’s rapid ascent—valued at nearly $43 billion in 2022, projected to soar to over $1 trillion by 2030, and captivating half of consumers within five years—it's clear that virtual worlds are not just a digital frontier but the new playground for billions, where gaming, fashion, commerce, and even real estate are being redefined at an unprecedented pace, backed by billions in investment and a surge in innovative platforms, all signaling that the future is increasingly held in pixels and code.

Technological Infrastructure and Development

The number of metaverse-related patents filed worldwide doubled from 2021 to 2023, indicating technological innovation
The cost of developing a basic virtual storefront in the metaverse is approximately $50,000, with more complex environments costing upwards of $200,000

Technological Infrastructure and Development Interpretation

As the number of metaverse patents doubles, signaling fierce innovation, the hefty price tags—ranging from $50,000 for a simple virtual shop to over $200,000 for elaborate environments—serve as a reminder that while the digital frontier promises new worlds, building them remains a costly adventure.

User Engagement and Demographics

Over 30% of gamers have engaged in virtual worlds or the metaverse
80% of early metaverse users cited social connection as a primary motivation for participation
The average length of time spent in the metaverse per user is estimated to be 17 minutes daily
Over 45% of consumers are willing to pay more for products that are available in the metaverse
The number of daily active users in Roblox, a major metaverse platform, surpassed 65 million in 2023
40% of users in the metaverse are under 25 years old, indicating significant youth engagement
The top three metaverse platforms by user base are Roblox, Fortnite, and Minecraft, with combined monthly active users exceeding 300 million
Over 35% of metaverse users have participated in virtual concerts or live events, reflecting entertainment opportunities
Around 70% of metaverse users have engaged in virtual avatar customization, showing the importance of personalization
Nearly 45% of metaverse users participate regularly in virtual collaborations or co-working spaces, indicating a shift towards remote work environments
Over 80% of metaverse adopters cite improved social experiences as a key benefit, making social interaction a primary driver
The average age of metaverse users is around 29 years old, indicating a predominantly young adult demographic
Nearly 50% of metaverse users prefer using avatars to represent themselves rather than real-world images, emphasizing identity and expression
The percentage of high school students interested in metaverse learning experiences increased to 55% in 2023, illustrating educational applications
Virtual concerts and festivals in the metaverse drew crowds of over 10 million attendees worldwide in 2023, showcasing entertainment scale
Over 65% of metaverse users are involved in digital art creation and trading, emphasizing creative engagement
Approximately 85% of metaverse users engage in some form of virtual socialization weekly, showing the social nature of these platforms

User Engagement and Demographics Interpretation

With over 30% of gamers venturing into virtual worlds driven primarily by social connection—especially among the under-25s—yet spending an average of just 17 minutes daily, the metaverse's paradox lies in its promise of meaningful interaction that often feels more like a digital second home than a fleeting pastime, as platforms like Roblox and Fortnite amass hundreds of millions of users, many eager to pay premium for personalized avatars and exclusive experiences—highlighting a digital age where creativity, commerce, and social bonds are increasingly woven into the fabric of our virtual identities.

Virtual Goods, Real Estate, and Commerce

In 2023, the number of NFT transactions related to metaverse assets surpassed 15 million
Virtual real estate transactions in the metaverse hit $500 million in 2022
The percentage of virtual goods transactions in the metaverse using cryptocurrencies exceeded 65% in 2023
The average transaction value in metaverse-based commerce was approximately $250 in 2023, reflecting increasing consumer spending
The average cost of virtual land in major metaverse platforms like Decentraland and The Sandbox increased by approximately 150% in 2023, pointing to rising asset values

Virtual Goods, Real Estate, and Commerce Interpretation

As the metaverse's virtual ledger grows heftier — with over 15 million NFT trades, half a billion in digital real estate, and a 150% surge in land prices — it's clear that digital dreams are transforming into tangible investments and consumer endeavors in this rapidly expanding universe.