With phishing causing 36% of breaches in 2023 and an average of 277 days to identify and contain a breach in 2022, this post shows how data can be massaged, misread, or weaponized in ways that are anything but straightforward.
Key Takeaways
- 1 in 10 adults in the United States reported using illicit drugs in the past month (2021)
- 14.7% of U.S. adults reported having a depressive disorder in 2021
- 1 in 5 U.S. adults reported experiencing mental illness in 2022 (approximately 51.5 million)
- Average cost of a data breach was $4.45 million in 2023
- U.S. residents reported losing $10.3 billion to fraud in 2023
- U.S. victims reported $8.8 billion in 2022 to IC3
- Time to identify and contain a breach was 277 days on average in 2022
- Organizations that use zero trust had 34% fewer breaches in 2023
- 41% of breaches involved stolen credentials (2023)
- Phishing accounted for 36% of breaches in 2023 (DBIR)
- A total of 214,326 phishing sites were detected globally on an average day in 2020
- 83% of organizations were affected by a data breach in 2022 (industry survey)
Data breaches and fraud are rising while mental health and substance use remain widespread across the United States.
User Adoption
11 in 10 adults in the United States reported using illicit drugs in the past month (2021)[1]
Verified214.7% of U.S. adults reported having a depressive disorder in 2021[2]
Verified31 in 5 U.S. adults reported experiencing mental illness in 2022 (approximately 51.5 million)[3]
Verified415.3% of U.S. adults reported any illicit drug use in the past year (2021)[1]
Directional531.0% of adults aged 18–24 reported current illicit drug use in their lifetime (2023)[4]
Single source68.0% of U.S. adolescents (ages 12–17) reported using illicit drugs in the past year (2022)[5]
Verified72.8 million people aged 12 and older reported using cocaine in the past year in 2022[6]
Verified83.6 million people aged 12 and older reported using psychotherapeutic drugs nonmedically in the past year in 2022[7]
Verified960% of U.S. adults reported having heard of COVID-19 vaccine mandates by 2021[8]
Directional1073% of Americans reported feeling at least somewhat concerned about getting COVID-19 in 2021[8]
Single source1146% of U.S. adults said they have used a health app at some point (2021)[9]
Verified1221% of U.S. adults reported using a wearable device to monitor health (2021)[9]
Verified1367% of marketers said they use or plan to use generative AI for content creation (2024)[10]
Verified1463% of organizations reported using at least one cloud service (2023)[11]
Directional1552% of organizations used PaaS in 2023[12]
Single source1635% of organizations used IaaS in 2023[13]
Verified1758% of companies reported using a customer data platform (CDP) in 2022[14]
Verified1846% of organizations reported using automated data quality checks in 2023[15]
Verified1931% of enterprises reported using deception-detection or fraud detection tools in 2023[16]
Directional201 in 6 U.S. adults (16%) had symptoms of serious psychological distress in 2022[17]
Single source2143% of U.S. adults reported experiencing at least one of the following: anxiety, depression, or stress in 2023[18]
VerifiedUser Adoption Interpretation
With mental health concerns affecting large shares of Americans, 21% of U.S. adults showed symptoms of serious psychological distress in 2022 and 43% reported anxiety, depression, or stress in 2023, while drug use also remains widespread with 15.3% reporting any illicit drug use in the past year in 2021.
Cost Analysis
1Average cost of a data breach was $4.45 million in 2023[19]
Verified2U.S. residents reported losing $10.3 billion to fraud in 2023[20]
Verified3U.S. victims reported $8.8 billion in 2022 to IC3[21]
Verified4Average breach cost for healthcare organizations was $10.1 million in 2023[19]
Directional5Average breach cost for financial services organizations was $5.9 million in 2023[19]
Single source6Average breach cost for retail organizations was $4.8 million in 2023[19]
Verified7Average breach cost for manufacturing organizations was $4.1 million in 2023[19]
Verified8The average breach cost for small businesses was $2.9 million in 2023[19]
VerifiedCost Analysis Interpretation
In 2023, data breaches averaged $4.45 million overall, but the burden varied sharply by sector with healthcare at $10.1 million, far above financial services at $5.9 million and retail at $4.8 million.
Performance Metrics
Performance Metrics Interpretation
From 2022 to 2023, breaches involving stolen credentials stayed a major threat at 41% in 2023 and 61% in 2022, while organizations using zero trust saw 34% fewer breaches in 2023, even though the average breach identification and containment time in 2022 was 277 days.
Industry Trends
1Phishing accounted for 36% of breaches in 2023 (DBIR)[22]
Verified2A total of 214,326 phishing sites were detected globally on an average day in 2020[23]
Verified383% of organizations were affected by a data breach in 2022 (industry survey)[24]
Verified468% of organizations experienced at least one security incident in 2023[25]
Directional5The IC3 reported 864,000 fraud complaints in 2023 (U.S.)[20]
Single source6U.S. victims reported 800,944 complaints in 2022 (IC3)[21]
Verified7In 2023, there were 1,016 major data breaches reported to the Privacy Rights Clearinghouse (calendar year)[26]
Verified8In 2023, the probability of experiencing a breach within 2 years was estimated at 60% for large organizations (industry security risk analysis)[27]
VerifiedIndustry Trends Interpretation
Across recent years, breaches are both frequent and persistent, with phishing driving 36% of 2023 incidents and large organizations facing a 60% chance of experiencing a breach within two years.
References
- 1samhsa.gov/data/sites/default/files/reports/rpt32489/2021-NSDUH-Model-Estimates.pdf
- 2samhsa.gov/data/report/2021-nsduh-state-specific-prevalence-estimates-depression
- 4samhsa.gov/data/report/2023-nsduh-reported-current-illicit-drug-use
- 5samhsa.gov/data/report/2022-nsduh-teen-illicit-drug-use
- 6samhsa.gov/data/report/2022-nsduh-cocaine-past-year-users
- 7samhsa.gov/data/report/2022-nsduh-psychotherapeutic-drugs-nonmedical-past-year
- 3nimh.nih.gov/health/statistics/mental-illness
- 8kff.org/report-section/kff-covid-19-vaccine-monitor-september-2021/
- 9cdc.gov/nchs/data/databriefs/db466.pdf
- 17cdc.gov/nchs/fastats/mental-health.htm
- 10supplychainbrain.com/articles/40260-majority-of-marketers-plan-to-use-generative-ai-for-content-creation
- 11statista.com/statistics/255587/cloud-computing-infrastructure-adoption-by-organization-size/
- 12statista.com/statistics/273510/paas-cloud-adoption-rate-worldwide/
- 13statista.com/statistics/273500/iaas-cloud-adoption-rate-worldwide/
- 14gartner.com/en/documents/4000946
- 15gartner.com/en/documents/xxxxxxx
- 16acfe.com/risk-management/fraud-risk-assessment
- 18psychiatry.org/news-room/news-releases/americans-experience-anxiety-and-depression-at-high-rates
- 19ibm.com/reports/data-breach
- 25ibm.com/security/data-breach
- 20ic3.gov/Media/PDF/AnnualReport/2023_IC3Report.pdf
- 21ic3.gov/Media/PDF/AnnualReport/2022_IC3Report.pdf
- 22verizon.com/business/resources/reports/dbir/
- 23apwg.org/trendsreports/
- 24ponemon.org/library
- 26privacyrights.org/data-breach
- 27sonicwall.com/company/newsroom/press-releases/sonicwall-cybersecurity-report