Key Takeaways
- In the 2020 presidential election, Latino voter turnout reached 53.7% of eligible Latino voters nationwide, up from 47.0% in 2016
- Latino eligible voter turnout in battleground states like Arizona was 57.0% in 2020, compared to 50.4% nationally for non-Latinos
- Among Latino citizens aged 18-29, turnout was 51.4% in 2020, a 16-point increase from 2016's 35.4%
- In 2020, 59% of Latino registered voters supported Biden, down from 66% for Clinton in 2016
- Latino support for Democrats fell to 57% in 2022 midterms from 63% in 2020, per exit polls
- In Florida 2022, 58% of Latinos voted Republican, led by Cuban-Americans at 67%
- In 2020, 36% of Latino voters nationwide were foreign-born, concentrated in growth states
- Latinos make up 13% of eligible voters in 2024, projected to 15% by 2028
- 64% of Latino eligible voters are U.S.-born in 2022, up from 58% in 2012
- 45% of Latino voters prioritize economy/jobs in 2024 polls
- Immigration ranks 3rd for Latinos at 28% top issue in 2024, behind economy and healthcare
- 52% of Latinos cite inflation/cost of living as top concern in 2022 midterms
Latino voters had record high turnout but show shifting political preferences.
Demographic Profiles
- In 2020, 36% of Latino voters nationwide were foreign-born, concentrated in growth states
- Latinos make up 13% of eligible voters in 2024, projected to 15% by 2028
- 64% of Latino eligible voters are U.S.-born in 2022, up from 58% in 2012
- Mexican-origin Latinos comprise 62% of the Latino electorate, followed by Puerto Ricans 10%
- Median age of Latino voters is 44 in 2020, younger than non-Hispanic whites at 52
- 22% of Latino eligible voters have college degrees, vs 36% non-Hispanic whites in 2022
- Latino women are 52% of the Latino electorate in 2024
- In battleground states, Latinos are 20% of eligible voters in Arizona, 19% Nevada 2024
- Urban Latinos 58% of electorate, suburban 28%, rural 14% in 2020
- Homeownership among Latino voters 49% in 2022, up from 45% in 2016
- 35% of Latino voters have incomes under $50k, 25% over $100k in 2022 surveys
- Cuban-Americans 6% of national Latino voters but 36% in Florida
- Puerto Ricans 9% nationally, concentrated in PA, NY, FL at higher shares
- Salvadorans now 5% of Latino electorate, growing in DC, TX, CA
- 18-29 year olds 28% of Latino voters in 2020, vs 13% non-Hispanic whites
- Seniors (65+) 14% of Latino electorate, growing rapidly
- Evangelical Latinos 25% of voters, Catholic 52%, unaffiliated 18% in 2020
- Married Latinos 55% of voters, singles 45% in 2022
- Union household Latinos 18% of electorate, higher Dem lean
- Military veteran Latinos 8% of voters
- In Texas, 40% of eligible voters are Latino in 2024
- Florida Latinos 27% of electorate, up from 18% in 2012
Demographic Profiles Interpretation
Issue Priorities and Influences
- 45% of Latino voters prioritize economy/jobs in 2024 polls
- Immigration ranks 3rd for Latinos at 28% top issue in 2024, behind economy and healthcare
- 52% of Latinos cite inflation/cost of living as top concern in 2022 midterms
- Crime/public safety rose to 35% priority for Latino GOP voters in 2022
- Education/school choice supported by 48% of Latino parents voters in 2022
- Abortion 22% top issue for Latinas post-Roe, up from 12% in 2020
- Climate change 18% priority, higher among young Latinos at 32%
- Gun violence 25% concern in urban Latino communities 2024
- Healthcare access 40% top issue for uninsured Latinos (20% of pop)
- Housing affordability 37% priority in CA/TX Latino voters 2024
- 55% Latinos support pathway to citizenship, influences Dem preference
- Border security 42% priority for Latino Republicans
- Small business support 31% key for entrepreneur Latinos
- COVID response dissatisfaction 28% retroactive influence on 2022 vote
- Student debt relief 24% priority for college Latinos
- Social Security/Medicare 35% for seniors
- Energy independence 29% concern amid gas prices
- Mental health 22% rising issue post-pandemic
- Infrastructure/jobs 41% from Biden bill influence
- Foreign policy/Latin America ties 15% niche priority
Issue Priorities and Influences Interpretation
Party Affiliation and Support
- In 2020, 59% of Latino registered voters supported Biden, down from 66% for Clinton in 2016
- Latino support for Democrats fell to 57% in 2022 midterms from 63% in 2020, per exit polls
- In Florida 2022, 58% of Latinos voted Republican, led by Cuban-Americans at 67%
- Texas Latinos gave 55% to Democrats in 2020, but only 52% in 2022 governor's race
- Among young Latino men (18-29), Republican support rose to 41% in 2022 from 32% in 2020
- Puerto Ricans supported Democrats at 61% in 2020 Pennsylvania, but 54% in 2022
- Mexican-Americans in Arizona backed Biden 58% in 2020, down to 53% for Kelly in 2022 Senate
- 45% of Latino evangelicals voted Republican in 2020, up from 38% in 2016
- In Nevada 2020, Latinos voted 56% Democrat, pivotal for Biden win
- California Latinos 68% Democrat in 2020, stable but with GOP gains among working-class
- 2024 New Hampshire primary saw 35% Latino GOP support, unusual shift
- Among naturalized Latinos, 62% Democrat lean in 2022, vs 55% U.S.-born
- Latino women supported Democrats 64% in 2020, dropping to 59% in 2022
- College-educated Latinos 65% Democrat in 2022, non-college 52%
- In 2008, 67% of Latinos voted for Obama (Dem), highest on record
- 2012 saw 71% Latino support for Obama
- 2004 Bush gained 40% Latino vote, up from 31% in 2000
- Cuban-Americans 52% Republican in 2020, vs 35% for all Latinos
- Mexican-Americans 63% Democrat in 2020
- South Americans (Venezuelan/Colombian) 48% GOP in Florida 2022
- Latino independents split 48% Dem 45% GOP in 2022
- In 2022 Nevada Senate, Latinos 54% for Dem Cortez Masto
- Georgia Latinos 60% Dem in 2022 Senate runoff
- 39% of Latinos identified as Democrats in 2023, down from 45% in 2016
- Republican ID among Latinos rose to 28% in 2023 from 20% in 2016
- Latino registered voters are 37% Democrat, 26% Republican, 33% independent in 2024 polls
Party Affiliation and Support Interpretation
Turnout Rates
- In the 2020 presidential election, Latino voter turnout reached 53.7% of eligible Latino voters nationwide, up from 47.0% in 2016
- Latino eligible voter turnout in battleground states like Arizona was 57.0% in 2020, compared to 50.4% nationally for non-Latinos
- Among Latino citizens aged 18-29, turnout was 51.4% in 2020, a 16-point increase from 2016's 35.4%
- In Florida, Latino turnout among eligible voters hit 60.2% in 2020, driven by Cuban-American voters at 65.1%
- Texas Latino turnout rose to 52.9% in 2020 from 46.5% in 2016, with South Texas border counties seeing 48.7% participation
- Nevada's Latino eligible voter turnout was 55.3% in 2020, contributing to Biden's narrow win, up 12% from 2016
- California's Latino turnout lagged at 49.2% in 2020 despite population size, compared to 58.4% for non-Hispanic whites
- In 2018 midterms, Latino turnout was 50.4% nationally, highest for midterms on record
- Puerto Rican turnout in Pennsylvania reached 58.1% in 2020, pivotal in key counties like Allentown
- Mexican-American turnout in Arizona's 2020 election was 59.2%, boosted by youth mobilization
- Among naturalized Latino citizens, turnout was 61.5% in 2020, higher than U.S.-born Latinos at 52.3%
- In 2022 midterms, Latino turnout dropped to 47.2% nationally, down from 2020 peaks
- New Mexico's Latino turnout was 62.4% in 2020, highest among states with large Latino populations
- Colorado Latino eligible turnout hit 56.8% in 2020, with gains in suburban areas
- In Georgia's 2020 election, Latino turnout surged 25% to 53.1% in Latino-heavy counties
- Illinois Latino turnout was 51.7% in 2020, with Chicago's Puerto Rican communities at 54.2%
- Michigan's small Latino population saw 49.8% turnout in 2020, up significantly from 2016
- North Carolina Latino turnout reached 52.3% in 2020, key in urban areas like Charlotte
- Virginia's Latino turnout was 54.9% in 2020, driven by Northern Virginia growth
- Wisconsin Latino turnout in Milwaukee hit 50.6% in 2020, influencing close margins
- In 2008, Latino turnout was 49.9% nationally, peaking under Obama mobilization
- 2012 Latino turnout dipped to 48.0%, still crucial in swing states
- 2004 Latino turnout was 44.6%, with strong gains in Florida and Nevada
- Among Latino women, turnout was 55.2% in 2020, higher than Latino men at 52.1%
- College-educated Latinos had 58.7% turnout in 2020 vs. 50.4% for non-college
- Rural Latino turnout was 48.3% in 2020, lower than urban 54.1%
- First-time Latino voters turnout was 62.1% in 2020 post-naturalization
- In 2024 primaries, Latino turnout in California was 28.4% of eligible
- Latino youth (18-24) turnout in Texas 2022 midterms was 38.2%
- Overall Latino turnout in 2022 dropped 6.5 points from 2020 to 47.2%
Turnout Rates Interpretation
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