Key Takeaways
- The U.S. home improvement and repairs market reached $474 billion in spending in 2022, marking a 4% increase from 2021.
- Global home renovation market size was valued at $1.05 trillion in 2023 and is expected to grow at a CAGR of 5.2% from 2024 to 2032.
- U.S. residential remodeling expenditures totaled $455 billion in 2023, down 2.4% from 2022 peak.
- 54% of U.S. homeowners undertook home improvement projects in 2023, average spend $15,000.
- Millennials (ages 28-43) spent average $22,500 on renovations in 2023, highest among generations.
- 68% of U.S. homeowners plan to renovate within next 2 years, budgeting $10,000-$50,000.
- U.S. kitchen remodels most popular project, 35% of all renovations in 2023.
- Bathroom renovations accounted for 28% of projects, average duration 4 weeks.
- 45% of homeowners added home offices, with built-ins in 60% of cases.
- U.S. remodeling industry employs 3.6 million workers as of 2023.
- 650,000 professional remodeling firms operate in U.S., 90% small businesses under 5 employees.
- Remodeler revenue averaged $1.2 million per firm in 2023.
- 28% of U.S. homeowners in suburbs renovated in 2023 vs. 22% urban.
- Northeast U.S. avg reno spend $20,500 highest regionally.
- California home reno market $85B, 18% national share.
The global home renovation market is thriving, valued at over one trillion dollars and growing steadily worldwide.
Consumer Spending and Trends
- 54% of U.S. homeowners undertook home improvement projects in 2023, average spend $15,000.
- Millennials (ages 28-43) spent average $22,500 on renovations in 2023, highest among generations.
- 68% of U.S. homeowners plan to renovate within next 2 years, budgeting $10,000-$50,000.
- Average U.S. kitchen remodel cost $30,000 in 2024, up 5% from 2023.
- 42% of renovation spending in 2023 was on discretionary upgrades vs. maintenance.
- Gen Z homeowners average renovation spend $12,000 annually, focusing on personalization.
- 75% of U.S. homeowners financed renovations with savings or cash in 2023.
- Average bathroom remodel cost in U.S. $25,000 in 2024, with 60% ROI.
- 31% of homeowners increased renovation budgets due to remote work needs in 2023.
- Boomers (55+) average $18,000 spend on home improvements yearly.
- 49% of U.S. renters also spent on home improvements averaging $5,000 in 2023.
- Energy-efficient upgrades saw 25% spending increase to $60 billion in U.S. 2023.
- Average U.S. homeowner spent 2.5% of home value on renovations in 2023.
- 62% of high-income households ($100k+) spent over $20,000 on 2023 projects.
- Outdoor living space investments averaged $15,000 per project in 2023.
- 38% of renovations delayed due to inflation, average budget overrun 15%.
- Smart home tech integration cost average $5,500 per home in 2023 spends.
- Women-led purchasing decisions in 55% of U.S. renovation projects, avg spend higher.
- Multi-generational households spent 30% more on accessibility mods $25,000 avg.
- 47% of urban homeowners spent on cosmetic updates averaging $8,000 in 2023.
- Home office remodels averaged $12,500 spend post-pandemic in 2023.
- 66% of renovators used credit cards for small projects under $5,000.
- Luxury renovation spends topped $100,000 for 12% of affluent households.
- Sustainable materials premium added 20% to average project costs $6,000 extra.
- 52% of Baby Boomers refinanced for renovations, average loan $50,000.
- First-time buyers spent 18% more on updates $16,000 avg in first year.
- Pandemic backlogs led to 22% higher spends on deferred maintenance $10,000 avg.
Consumer Spending and Trends Interpretation
Industry Players and Employment
- U.S. remodeling industry employs 3.6 million workers as of 2023.
- 650,000 professional remodeling firms operate in U.S., 90% small businesses under 5 employees.
- Remodeler revenue averaged $1.2 million per firm in 2023.
- Construction labor shortage: 382,000 unfilled jobs in residential remodeling 2023.
- Top 200 remodelers generated $15 billion combined revenue 2023.
- Carpenter wages averaged $28/hour in remodeling sector 2023.
- 78% of remodelers report hiring difficulties for skilled trades.
- Home Depot and Lowe's capture 25% of $925B retail market.
- Supplier inventories up 15% to meet remodeling demand 2023.
- 42% of remodelers use software for project management.
- Insurance costs rose 20% for remodelers in 2023.
- Franchise remodelers grew 12% to 1,200 locations.
- Electrician demand up 25% in reno projects.
- Plumber average hourly rate $45 in remodeling.
- 55% of firms family-owned, multi-generational.
- Material costs 40% of project budgets for contractors.
- Marketing spend avg 5% of revenue for remodelers.
- Women-owned remodeling firms up 18% to 15% market share.
- Subcontractor usage 85% of projects over $50k.
- Profit margins averaged 12.5% for remodelers 2023.
- Painter/Decker wages $22/hour avg.
- Tech adoption: 60% use CRM for leads.
- Licensing compliance issues in 22% small firms.
- Largest remodeler: Case Design/Remodeling $250M revenue.
- Apprenticeship programs trained 50,000 new workers 2023.
- Vendor partnerships key for 70% supply chain stability.
- HVAC contractor firms 120,000 nationwide.
- Bid win rate avg 35% for competitive projects.
- Safety incidents down 10% with OSHA training.
Industry Players and Employment Interpretation
Market Size and Growth
- The U.S. home improvement and repairs market reached $474 billion in spending in 2022, marking a 4% increase from 2021.
- Global home renovation market size was valued at $1.05 trillion in 2023 and is expected to grow at a CAGR of 5.2% from 2024 to 2032.
- U.S. residential remodeling expenditures totaled $455 billion in 2023, down 2.4% from 2022 peak.
- The European home renovation market is projected to reach €1.2 trillion by 2030, driven by energy efficiency mandates.
- In 2023, the Asia-Pacific home renovation sector grew by 7.1% YoY, reaching $450 billion.
- U.S. home improvement retail sales hit $925 billion in 2023, up 1.5% from prior year.
- Canadian home renovation spending was CAD 72.5 billion in 2023, with 6% growth forecast for 2024.
- UK home improvement market valued at £38 billion in 2023, expected to grow 4.8% annually to 2028.
- Australian residential renovation market size was AUD 45 billion in FY2023, up 3.2%.
- In 2024, U.S. remodeling market projected at $480 billion, recovering from 2023 slowdown.
- Global smart home renovation segment within market expected to grow from $25B in 2023 to $85B by 2030 at 19% CAGR.
- Brazil home renovation market expanded 8.5% in 2023 to BRL 120 billion.
- Indian home renovation industry valued at INR 2.5 lakh crore in FY2023, CAGR 12% projected to 2028.
- French home renovation turnover reached €45 billion in 2023, boosted by green incentives.
- U.S. DIY home improvement market segment was $109 billion in 2023.
- Mexico's home remodeling market grew 5.3% YoY to $35 billion USD equivalent in 2023.
- South Korea home renovation spending hit KRW 50 trillion in 2023, up 4.7%.
- Germany's renovation market at €92 billion in 2023, with 3% growth expected in 2024.
- U.S. professional remodeling services accounted for 78% of $474B market in 2022.
- China home decoration and renovation market size $650 billion in 2023, CAGR 6.5% to 2028.
- Italy's home renovation sector generated €40 billion in 2023, driven by superbonus incentives.
- U.S. market forecast: remodeling spending to hit $524 billion by 2026.
- Spain home improvement market €25 billion in 2023, growth 4.1%.
- Turkey renovation market reached TRY 300 billion in 2023, up 15% due to inflation.
- Netherlands home renovation spending €18 billion in 2023, projected 5% CAGR to 2030.
- U.S. home improvement e-commerce sales $120 billion in 2023, 13% of total.
- Sweden renovation market SEK 150 billion in 2023, green renovations 40% share.
- U.S. aging-in-place renovations segment $40 billion in 2023.
- Poland home renovation industry PLN 100 billion in 2023, 7% growth.
- U.S. 2024 remodeling market outlook: $485 billion with 1.1% growth.
Market Size and Growth Interpretation
Popular Renovation Projects
- U.S. kitchen remodels most popular project, 35% of all renovations in 2023.
- Bathroom renovations accounted for 28% of projects, average duration 4 weeks.
- 45% of homeowners added home offices, with built-ins in 60% of cases.
- Curb appeal projects like siding/landscaping in 32% of 2023 renovations.
- Aging-in-place mods (ramps, widened doors) up 40% since 2020.
- Outdoor kitchens installed in 22% of backyard renos, cost avg $40k.
- Basement finishing projects surged 25%, adding 500 sq ft avg.
- Smart home integrations in 48% of electrical upgrades.
- Roof replacements top maintenance project at 18% of spends.
- Deck/patio additions in 29% of homes, using composite materials 55%.
- HVAC system upgrades for efficiency in 35% of mechanical renos.
- Window replacements doubled efficiency claims in 42% projects.
- Closet organization systems in 26% of interior renos.
- Laundry room upgrades popular in 19%, adding washers/dryers.
- Garage conversions to ADUs in 15% of urban projects.
- Flooring updates (LVP) in 51% of projects, replacing carpet.
- Painting interior/exterior in 67% as starter projects.
- Solar panel installations up 30% in rooftop renos.
- Fireplace upgrades to electric/gas in 12% living room renos.
- Mudroom additions in 24% entryway projects for families.
- Crown molding/millwork in 33% cosmetic interior updates.
- Pool installations rare but up 18% in luxury homes.
- Attic conversions to bedrooms in 11% space expansion projects.
- Hardscape landscaping (patios) in 37% yard renos.
- Cabinet refacing over full replacement in 55% kitchen jobs.
- Soundproofing added to 16% of home theater renos.
- EV charger installations in 28% garage upgrades.
- Wallpaper returns in 21% accent wall projects.
Popular Renovation Projects Interpretation
Regional and Demographic Insights
- 28% of U.S. homeowners in suburbs renovated in 2023 vs. 22% urban.
- Northeast U.S. avg reno spend $20,500 highest regionally.
- California home reno market $85B, 18% national share.
- Florida leads in pool/ outdoor renos 35% of projects.
- Rural areas saw 15% reno growth vs. 8% urban 2023.
- Texas avg kitchen reno $35k due to larger homes.
- Midwest 40% focus on energy efficiency upgrades.
- New York City reno permits up 12%, avg cost $50k.
- Sunbelt states 55% of national ADU additions.
- Households with children under 18 renovate 2x more often.
- Hispanic homeowners reno spend up 28% YoY.
- Age 35-54 demo highest reno activity 62% participation.
- Pacific Northwest leads green renos 45% adoption.
- Low-income households (<$50k) 25% maintenance-only renos.
- Mountain West avg deck additions 40% higher.
- Asian American homeowners invest 30% more in kitchens.
- Southeast U.S. hurricane-proofing renos up 50%.
- Empty nesters (65+) 35% basement conversions.
- Chicago metro reno spend $12B annually.
- Single women homeowners reno 18% more than men.
- Plains states farmhome renos focus barns 22%.
- High-density urban (e.g. Boston) 60% small-space hacks.
- Black homeowners prioritize equity-building renos 48%.
- Alaska/Hawaii high material costs 40% above avg.
- College-educated households reno 1.5x frequency.
- Gulf Coast flood-resistant flooring 65% renos.
- LGBTQ+ homeowners customize 25% more boldly.
- Northeast winters drive 50% insulation upgrades.
Regional and Demographic Insights Interpretation
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