Key Takeaways
- The U.S. financial advising industry generated $58.7 billion in revenue in 2023, marking a 7.2% increase from 2022.
- Globally, the financial advisory market size reached $147.5 billion in 2023 and is projected to grow to $248.3 billion by 2030 at a CAGR of 7.5%.
- In 2024, the number of registered investment advisors (RIAs) in the U.S. stood at 15,396, managing over $128 trillion in assets.
- U.S. financial advisors numbered 334,000 in 2023 per BLS data.
- 65% of U.S. financial advisors are male, with women comprising 35% as of 2023.
- Average age of U.S. financial advisors is 52 years in 2024.
- U.S. financial advisors' AUM totaled $128.4 trillion in 2023.
- Average RIA AUM per advisor was $6.7 million in 2023.
- Fee-only advisors' revenue averaged $1.2 million per practice in 2023.
- 55% of U.S. households use financial advisors, up from 38% in 2010.
- 42% of advisor clients are aged 55+, holding 70% of AUM.
- Millennial clients grew 25% to 22% of client base in 2023.
- 85% of SEC-registered advisors comply with fiduciary standards.
- DOL fiduciary rule implementation affected 40% of advisors in 2023.
- 92% of RIAs underwent cybersecurity audits in 2023.
The financial advising industry is thriving globally with strong revenue and asset growth.
AUM & Revenue
- U.S. financial advisors' AUM totaled $128.4 trillion in 2023.
- Average RIA AUM per advisor was $6.7 million in 2023.
- Fee-only advisors' revenue averaged $1.2 million per practice in 2023.
- Wirehouse advisors' average revenue per advisor hit $1.8 million in 2023.
- 45% of advisory revenue comes from assets under management fees averaging 0.95%.
- Hybrid RIA revenue grew 14% to $45 billion in 2023.
- Average commission revenue per advisor declined to $150,000 in 2023.
- RIAs with $1B+ AUM generated 62% of total industry revenue.
- Profit margins for advisory firms averaged 28% in 2023.
- AUM per client averaged $1.5 million for high-net-worth advisors.
- 32% revenue growth for breakaway broker channels 2020-2023.
- Average hourly earnings from advisory services $48.50 in 2023 BLS data.
- Enterprise RIA AUM share reached 35% of total in 2023.
- Advisory firm EBITDA margins hit 32% for top quartile in 2023.
- Revenue per employee in RIAs averaged $450,000 in 2023.
- 1% AUM fee tier accounts for 55% of fee revenue.
- Insurance-affiliated advisors revenue $12 billion in 2023.
- Solo advisor average revenue $750,000, up 8% YoY 2023.
- 68% of revenue from recurring fees in 2023 surveys.
- Average HNW client portfolio size $5.2 million AUM in 2023.
AUM & Revenue Interpretation
Client Base & Demographics
- 55% of U.S. households use financial advisors, up from 38% in 2010.
- 42% of advisor clients are aged 55+, holding 70% of AUM.
- Millennial clients grew 25% to 22% of client base in 2023.
- Average client net worth $2.8 million in mass affluent segment.
- 28% of clients are women-headed households in 2023.
- HNW individuals (>$1M investable) represent 12% of clients but 65% AUM.
- 15% annual increase in Gen Z clients seeking advice since 2020.
- Average client retention rate for advisors 92% in 2023.
- 37% of clients prefer digital-first advisors.
- Retiree clients comprise 35% of total, averaging $3.1M AUM.
- Diverse clients (non-white) grew to 24% of base in 2023.
- UHNW clients (>$30M) number 800,000 globally, advisor focus.
- 48% of clients meet advisors quarterly.
- ESG-interested clients 41%, driving service shifts.
- Average client age 59 years in 2024 advisor data.
- 62% of clients have $500K+ investable assets.
- Female clients control 51% of investable wealth growth.
- 19% of clients are business owners.
- Client referrals account for 83% of new business.
- Mass market clients ($100K-$1M) 55% of base.
- 67% client satisfaction with personalized planning.
- SEC Form ADV shows 50 million advisory clients in U.S. 2023.
- 23% growth in next-gen client transfers 2020-2023.
- 71% of clients prioritize tax planning services.
- Average client household income $250,000+.
- 52% of advisors serve multi-generational families.
- Holistic planning clients increased 18% to 65% of base.
Client Base & Demographics Interpretation
Market Size & Growth
- The U.S. financial advising industry generated $58.7 billion in revenue in 2023, marking a 7.2% increase from 2022.
- Globally, the financial advisory market size reached $147.5 billion in 2023 and is projected to grow to $248.3 billion by 2030 at a CAGR of 7.5%.
- In 2024, the number of registered investment advisors (RIAs) in the U.S. stood at 15,396, managing over $128 trillion in assets.
- The financial planning software market, integral to advisors, was valued at $3.2 billion in 2023, expected to reach $6.8 billion by 2031.
- Europe's wealth management market grew by 8.1% in 2023, with assets under management hitting €28.5 trillion.
- U.S. robo-advisory assets under management surged 28% to $1.4 trillion in 2023.
- The advisory industry's compound annual growth rate (CAGR) from 2019-2023 was 5.4%, driven by rising affluence.
- In Australia, financial advice revenue reached AUD 4.2 billion in 2023, up 6% YoY.
- Asia-Pacific financial advisory market is forecasted to grow at 9.2% CAGR to $85 billion by 2028.
- U.S. financial advisor industry employment is projected to grow 13% from 2023 to 2033, faster than average.
- Canada’s financial planning industry revenue hit CAD 5.8 billion in 2023.
- The holistic financial planning segment grew 12% in 2023, comprising 22% of total advisory revenue.
- U.S. independent broker-dealer channel AUM reached $2.8 trillion in 2023.
- Global sustainable investing assets managed by advisors topped $35 trillion in 2022.
- U.K. financial advice market size was £7.2 billion in 2023, with 5% growth.
- Fee-based advisory revenue in the U.S. increased 9.3% to $54 billion in 2023.
- Latin America financial advisory market projected to reach $25 billion by 2027 at 8.5% CAGR.
- U.S. wirehouse advisors managed $9.5 trillion AUM in 2023.
- Digital advisory platforms grew 25% in user base to 45 million globally in 2023.
- India’s financial advisory market valued at $12 billion in 2023, CAGR 15% expected.
Market Size & Growth Interpretation
Trends & Regulations
- 85% of SEC-registered advisors comply with fiduciary standards.
- DOL fiduciary rule implementation affected 40% of advisors in 2023.
- 92% of RIAs underwent cybersecurity audits in 2023.
- ESG disclosure requirements impacted 35% of advisory firms.
- Average compliance cost per advisor $250,000 annually.
- 68% of advisors adopted AI tools for client service in 2023.
- Reg BI violations led to $150 million in fines 2023.
- 45% shift to model portfolios post-2022 market volatility.
- Crypto advisory services offered by 22% of firms.
- Succession planning formalized in 58% of practices.
- 76% use outsourced chief compliance officers.
- Direct indexing AUM grew 40% to $500 billion.
- 31% of advisors project 10%+ organic growth 2024.
- Fee compression reduced average AUM fee to 0.92%.
- 64% integrate behavioral finance in advice.
- Private markets allocation rose to 15% in portfolios.
- 89% compliance with AML/KYC regulations.
- Hybrid work models adopted by 82% of firms.
- 27% increase in M&A transactions among RIAs.
- Personalized ESG strategies for 39% of HNW clients.
- Tech spend per advisor $35,000 annually 2023.
Trends & Regulations Interpretation
Workforce & Employment
- U.S. financial advisors numbered 334,000 in 2023 per BLS data.
- 65% of U.S. financial advisors are male, with women comprising 35% as of 2023.
- Average age of U.S. financial advisors is 52 years in 2024.
- 27,000 new CFP professionals were certified between 2020-2023.
- 42% of advisors plan to retire within 10 years, creating 100,000 job openings.
- Median annual wage for financial advisors was $99,580 in May 2023.
- 15% of U.S. advisors are independent RIAs with 1-5 employees in 2023.
- Top 10% of advisors earn over $239,200 annually per BLS 2023 data.
- 72% of advisors hold bachelor's degrees, 19% have master's in 2023 survey.
- U.S. advisor turnover rate averaged 12% in 2023, highest in wirehouses at 15%.
- 28% of advisors are under 40 years old as of 2024.
- ChFC designation held by 8,500 advisors in 2023.
- 55% of advisors work in firms with 10-50 employees.
- Average advisor manages 145 clients in 2023.
- 18% growth in millennial advisors from 2018-2023.
- 3.2 advisors per 1,000 households in U.S. in 2023.
- 41% of advisors are self-employed or solo practitioners.
- Average work experience of advisors is 17 years in 2024.
- 62% of advisors specialize in retirement planning.
- Job openings for advisors averaged 25,000 annually 2021-2023.
- 76% of advisors use CRM software daily in 2023.
- Total U.S. RIA advisor headcount reached 192,000 in 2023.
- Female advisors' AUM share grew to 14% in 2023.
- Advisors with 20+ years experience comprise 48% of workforce.
- Average RIA firm has 12 advisors in 2023.
- 9% of advisors are bilingual, aiding diverse clients.
Workforce & Employment Interpretation
Sources & References
- Reference 1IBISWORLDibisworld.comVisit source
- Reference 2GRANDVIEWRESEARCHgrandviewresearch.comVisit source
- Reference 3INVESTMENTADVISERinvestmentadviser.orgVisit source
- Reference 4MARKETSANDMARKETSmarketsandmarkets.comVisit source
- Reference 5PWCpwc.comVisit source
- Reference 6STATISTAstatista.comVisit source
- Reference 7MCKINSEYmckinsey.comVisit source
- Reference 8FPSCfpsc.org.auVisit source
- Reference 9RESEARCHANDMARKETSresearchandmarkets.comVisit source
- Reference 10BLSbls.govVisit source
- Reference 11CERULLIcerulli.comVisit source
- Reference 12INVESTMENTNEWSinvestmentnews.comVisit source
- Reference 13USSIFussif.orgVisit source
- Reference 14FCAfca.org.ukVisit source
- Reference 15CFPcfp.netVisit source
- Reference 16MORDORINTELLIGENCEmordorintelligence.comVisit source
- Reference 17IBEFibef.orgVisit source
- Reference 18MOSSADAMSmossadams.comVisit source
- Reference 19COMPLYSCIcomplysci.comVisit source
- Reference 20KITCESkitces.comVisit source
- Reference 21SCHWABschwab.comVisit source
- Reference 22FINANCIAL-PLANNING-ASSOCIATIONfinancial-planning-association.orgVisit source
- Reference 23ADVISORHUBadvisorhub.comVisit source
- Reference 24ADVISORPERSPECTIVESadvisorperspectives.comVisit source
- Reference 25EATONVANCEeatonvance.comVisit source
- Reference 26RIABIZriabiz.comVisit source
- Reference 27DELOITTEdeloitte.comVisit source
- Reference 28CAPITALGROUPcapitalgroup.comVisit source
- Reference 29KAIZENAPPROACHkaizenapproach.comVisit source
- Reference 30LPLlpl.comVisit source
- Reference 31SPECTREMspectrem.comVisit source
- Reference 32CFAINSTITUTEcfainstitute.orgVisit source
- Reference 33WOMENANDWEALTHwomenandwealth.orgVisit source
- Reference 34CAPGEMINIcapgemini.comVisit source
- Reference 35E*TRADEe*trade.comVisit source
- Reference 36UBS-GLOBAL-WEALTH-REPORT-2024ubs-global-wealth-report-2024Visit source
- Reference 37MORGANSTANLEYmorganstanley.comVisit source
- Reference 38FIDELITYfidelity.comVisit source
- Reference 39BOSTONCONSULTING-GROUPbostonconsulting-groupVisit source
- Reference 40JDPOWERjdpower.comVisit source
- Reference 41SECsec.govVisit source
- Reference 42DOLdol.govVisit source
- Reference 43BLACKROCKblackrock.comVisit source
- Reference 44FINRAfinra.orgVisit source






