E-commerce has become an integral part of the Australian economy, with online sales reaching over AUD 37 billion in 2020. This figure is expected to continue growing as more Australians turn to eCommerce for their shopping needs. In 2021, Australia’s eCommerce penetration reached 85%, and 73.2% of Australians aged 15 and above made an online purchase that same year. The average Australian spent AUD 2,316 on online shopping in 2018 while the fashion industry accounted for 27% of total revenue from online purchases in 2020.
Australia Post saw a 46% increase in orders between July 2020 and June 2021 while 25% of Australians were most likely to make purchases on their smartphones during this period too. Cyber Monday also saw a 35% increase compared to last year when it comes to average order value across all platforms used by shoppers within Australia’s borders – showing just how much potential there is for growth within this sector.
The overall market registered a CAGR (Compound Annual Growth Rate) rate of 15.1 % annually from 2010 until 2020; 9 million people shopped monthly throughout 2021; New South Wales contributed 33%; food & liquor plus home & lifestyle are two subsectors which have seen significant growth rates since then; 68 percent young businesses adopted eCommerce solutions recently whilst Western Australia experienced 72 percent YoY (Year-on-Year) growth from October ‘20 till September ‘21 alone. On top of that, the basket size was estimated at 96 dollars per transaction whereas 20 percent contribution towards GDP was predicted by experts due next year – making it clear why our country ranked 10th globally back 2019 according to Business Wire reports. Finally 60 percent preferred express shipping options whilst 11 expressed frequent purchasing habits once every week or so…
These figures demonstrate just how far E Commerce has come here Down Under – but what does this mean going forward? Read on below as we explore these statistics further.
This statistic is a testament to the immense growth of eCommerce in Australia, highlighting the potential of the industry and the opportunities it presents. It is a powerful indicator of the success of eCommerce in Australia, and serves as a reminder of the importance of staying up-to-date with the latest trends and developments in the industry. As such, it is an invaluable piece of information for anyone interested in the eCommerce industry in Australia.
In 2021, Australia’s eCommerce penetration reached 85%.
This statistic is a testament to the immense growth of eCommerce in Australia, highlighting the fact that the majority of Australians are now engaging in online shopping. It is a clear indication that the eCommerce industry in Australia is thriving, and that businesses should take advantage of this trend to reach more customers and increase their profits. This statistic is also important for understanding the current state of the Australian economy, as it shows that the country is adapting to the digital age and embracing the convenience of online shopping.
E Commerce In Australia Statistics Overview
In 2020, 73.2% of Australians aged 15 and above made an online purchase.
This statistic is a powerful indicator of the growing trend of Australians turning to e-commerce for their shopping needs. It highlights the increasing popularity of online shopping in Australia, and the potential for businesses to tap into this growing market. This statistic is especially relevant for businesses looking to expand their reach and capitalize on the growing demand for online shopping in Australia.
In 2018, the average Australian spent AUD 2,316 on online shopping.
This statistic is a telling indication of the growing popularity of e-commerce in Australia. It shows that Australians are increasingly turning to online shopping as a convenient and cost-effective way to purchase goods and services. This statistic is a valuable insight into the current state of e-commerce in Australia and can be used to inform decisions about how to best capitalize on the growing trend.
Australia Post saw a 46% increase in online purchases from July 2020 to June 2021.
This statistic is a testament to the growing popularity of e-commerce in Australia. It shows that more and more people are turning to online shopping as a convenient and safe way to purchase goods and services. This trend is likely to continue as more businesses move to digital platforms and consumers become more comfortable with the idea of online shopping. The statistic is a valuable insight into the current state of e-commerce in Australia and can be used to inform future strategies and decisions.
In 2021, 25% of Australians were most likely to make purchases on their smartphones.
This statistic is a telling indication of the growing trend of Australians turning to their smartphones to make purchases. It highlights the importance of e-commerce in Australia and the need for businesses to have an online presence in order to reach their target audience. Furthermore, it demonstrates the potential for businesses to tap into the lucrative mobile market and capitalize on the convenience of online shopping.
In 2021, Cyber Monday saw a 35% increase in average online order value compared to 2020 in Australia.
This statistic is a testament to the growing popularity of e-commerce in Australia. It shows that Australians are increasingly turning to online shopping to purchase their goods, and that they are willing to spend more money on their purchases. This is an important indicator of the health of the e-commerce industry in Australia, and it is a trend that is likely to continue in the future.
In 2020, The Australian eCommerce market registered a growth rate (CAGR) of 15.1% annually from 2010 to 2020.
This statistic is a testament to the remarkable growth of the Australian eCommerce market over the past decade. It highlights the immense potential of the industry and the opportunities it presents for businesses to capitalize on. It also serves as a reminder of the importance of staying up-to-date with the latest trends and developments in the eCommerce sector in order to remain competitive.
In 2021, 9.5 million Australians shopped online every month.
This statistic is a powerful indicator of the growing popularity of e-commerce in Australia. It shows that more and more Australians are turning to online shopping as a convenient and cost-effective way to purchase goods and services. This trend is likely to continue as more businesses move to digital platforms and the internet becomes increasingly accessible. As such, this statistic is an important piece of evidence for anyone looking to understand the current state of e-commerce in Australia.
In 2020, Australians aged between 25-34 years made the highest percentage (54.2%) of online purchases.
This statistic is a telling indication of the power of the 25-34 age group when it comes to e-commerce in Australia. It highlights the importance of this demographic in driving online purchases, and provides valuable insight into the preferences and habits of this key consumer group. This information can be used to inform marketing strategies and product development, helping businesses to better meet the needs of this influential age group.
The state of New South Wales contributes 33% to the total online shopping volume in Australia.
This statistic is a powerful indicator of the importance of New South Wales in the Australian e-commerce landscape. It highlights the fact that the state is a major contributor to the overall online shopping volume in the country, and thus serves as a reminder of the potential for businesses to capitalize on the e-commerce opportunities available in the region.
In 2020, the fastest growing eCommerce subsectors in Australia were food and liquor, and home & lifestyle.
This statistic is indicative of the changing landscape of eCommerce in Australia. It shows that Australians are increasingly turning to online shopping for their food and liquor needs, as well as for home and lifestyle items. This shift in consumer behaviour is an important factor to consider when discussing the current state of eCommerce in Australia, as it provides insight into the trends and preferences of Australian shoppers.
There has been a growth of 68% in young Australian businesses adopting eCommerce within the last year.
This statistic is a testament to the increasing popularity of eCommerce among young Australian businesses. It highlights the fact that more and more businesses are recognizing the potential of eCommerce and are taking advantage of its many benefits. This is an important development for the Australian economy, as it indicates that businesses are becoming more tech-savvy and are embracing the digital age. This statistic is a great example of how eCommerce is becoming an integral part of the Australian business landscape and is a key factor in the growth of the economy.
Western Australia saw a 72% year-on-year growth in eCommerce from October 2020 to September 2021.
This statistic is a testament to the success of eCommerce in Western Australia, demonstrating a remarkable year-on-year growth of 72%. This is a clear indication that eCommerce is thriving in the region, and provides a valuable insight into the current state of the industry in Australia.
The average basket size for eCommerce orders in Australia in 2020 was AUD 96.
This statistic is a telling indication of the success of eCommerce in Australia in 2020. It shows that customers are increasingly turning to online shopping to purchase a variety of items, with the average basket size being AUD 96. This is a clear indication that eCommerce is becoming an increasingly popular option for Australians, and that businesses should be taking advantage of this trend to increase their sales.
In 2021, the growth of eCommerce in Australia is expected to contribute 20% to the country’s GDP.
This statistic is a powerful indicator of the potential of eCommerce in Australia. It shows that the sector is expected to make a significant contribution to the country’s GDP in 2021, demonstrating the importance of eCommerce in the Australian economy. This highlights the need for businesses to take advantage of the opportunities presented by eCommerce and to invest in the sector to ensure its continued growth.
In 2020, Australia’s eCommerce industry ranked 10th in the global eCommerce market.
This statistic is a testament to the success of Australia’s eCommerce industry, highlighting its place among the world’s top eCommerce markets. It is a powerful indicator of the potential for growth in the Australian eCommerce sector, and serves as a reminder of the importance of staying up-to-date with the latest trends and developments in the industry. This statistic is an invaluable resource for anyone looking to gain insight into the current state of the Australian eCommerce market.
In 2019, 11% of e-commerce consumers in Australia made frequent purchases (at least once a week) online.
This statistic is a valuable insight into the habits of e-commerce consumers in Australia, demonstrating that a significant portion of them are making frequent purchases online. This information is pertinent to a blog post about e-commerce in Australia statistics, as it provides a snapshot of the current state of the industry and the level of engagement of its consumers.
In 2019, 60% of Australians preferred express shipping while shopping online.
This statistic is a telling indication of the Australian consumer’s preference for convenience when it comes to online shopping. It highlights the importance of providing express shipping options for e-commerce businesses in Australia, as it is clear that customers are willing to pay for the convenience of faster delivery. This statistic is an important piece of information for any blog post about e-commerce in Australia, as it provides insight into the needs and wants of the Australian consumer.
Conclusion
It is clear from the statistics that eCommerce in Australia has seen a significant growth over the past few years. In 2020, online sales reached AUD 37 billion and 85% of Australians were engaging with eCommerce platforms. 73.2% of Australians aged 15 and above made an online purchase, spending on average AUD 2,316 per person in 2018. The fashion industry accounted for 27% of total revenue generated by online shopping while 25% of shoppers preferred to make purchases through their smartphones. Cyber Monday saw a 35% increase in average order value compared to 2020 while Australia Post reported 46 % more orders between July 2020-June 2021 than previous year’s figures . Furthermore, 9 million people shopped online every month with New South Wales contributing 33%. Food & liquor as well as home & lifestyle subsectors registered highest growth rates (CAGR) at 15%, whereas young businesses adopted ecommerce 68%. Western Australia experienced 72 % YoY growth rate during October 2019 – September 2021 period and basket size was recorded at 96AUD/order on average across all industries combined . Finally , it is estimated that 20 percent contribution towards GDP will be achieved due to increased adoption this year which places Australian market 10th globally according to Business Wire report . It can thus be concluded that there are immense opportunities for retailers who wish to capitalize upon growing trend within country’s borders
References
0. – https://www.powerretail.com.au
1. – https://www.statista.com
2. – https://www.abs.gov.au
3. – https://www.smartcompany.com.au
4. – https://www.eway.com.au
5. – https://www.businesswire.com
6. – https://www.merchantpricing.com
7. – https://www.2flow.ie
8. – https://www.auspost.com.au
9. – https://www.roymorgan.com
10. – https://www.comscore.com
ZipDo, cited June 2023: E Commerce In Australia Statistics
