Key Takeaways
- Google.com achieved 94.2 billion global monthly visits in January 2024, representing 9.1% of all internet traffic with a 2.3% YoY growth
- YouTube.com logged 47.8 billion domain hits worldwide in February 2024, driven by 65% mobile traffic and video streaming peaks
- Facebook.com recorded 21.5 billion visits in March 2024 globally, with 1.2 billion daily active users contributing to session durations averaging 10.5 minutes
- Amazon.com dominated with 18.2 billion e-commerce domain hits in January 2024 US traffic, 45% from Prime members
- eBay.com logged 4.1 billion global visits in February 2024, auctions and buy-it-now features contributing to 2.8 billion pageviews
- Walmart.com achieved 3.9 billion domain hits in Q1 2024, grocery delivery searches up 28% YoY
- Facebook.com peaked at 22.1 billion social domain hits in January 2024 globally, feed scrolling averaging 12 minutes per session
- Instagram.com hit 12.3 billion visits in February 2024, Reels content responsible for 55% of total engagement hits
- Twitter.com (X.com) logged 13.2 billion domain accesses in March 2024, real-time trends boosting hourly peaks to 50 million
- CNN.com topped news domain hits with 3.2 billion global visits in January 2024, election coverage up 40% YoY
- BBC.com recorded 2.8 billion monthly accesses in February 2024, international news sections at 1.5 billion pageviews
- NYTimes.com hit 2.4 billion domain hits in March 2024 US, subscriptions driving 60% repeat traffic
- Netflix.com peaked at 5.6 billion entertainment streaming domain hits in January 2024, original series driving 70% retention
- Pornhub.com recorded 4.8 billion adult content visits globally in February 2024, search queries at 2.1 billion monthly
- Twitch.tv hit 3.9 billion live gaming stream domain accesses in March 2024, esports events peaking 1.5 million viewers
Google dominates internet traffic while YouTube and Facebook are also huge platforms.






