Key Takeaways
- The global DIY home improvement market was valued at $824 billion in 2022 and is projected to reach $1,045 billion by 2030, growing at a CAGR of 3.1%.
- In the US, DIY retail sales reached $512 billion in 2023, accounting for 28% of total home improvement spending.
- Europe's DIY market grew by 4.2% in 2023 to €178 billion, driven by post-pandemic renovations.
- 45% of US adults participated in DIY projects weekly in 2023.
- Globally, 62% of homeowners engaged in DIY in 2023, up 10% from 2020.
- Millennials (25-40) represent 38% of DIY participants in the US.
- Average US household spent $1,200 on DIY in 2023.
- Global average DIY spend per capita $150 in 2023.
- UK DIY expenditure averaged £850 per household in 2023.
- Kitchen remodels top US DIY projects at 24% popularity 2023.
- Gardening ranked #1 globally, 35% of DIYers participated 2023.
- Wall painting 2nd most common, 29% US households 2023.
- Power drill ownership 68% US DIYers 2023.
- Cordless tools 55% market share globally 2023.
- Screwdriver sets top hand tool at 42% ownership Europe.
The DIY market is booming globally with steady growth and strong consumer participation.
Consumer Participation
- 45% of US adults participated in DIY projects weekly in 2023.
- Globally, 62% of homeowners engaged in DIY in 2023, up 10% from 2020.
- Millennials (25-40) represent 38% of DIY participants in the US.
- Women accounted for 52% of DIY project initiators in Europe 2023.
- 71% of Gen Z started DIY during pandemic, continuing at 55% in 2023.
- Urban dwellers 25% more likely to do DIY than rural in US 2023.
- 68% of UK households did at least one DIY project in 2023.
- In Australia, 59% of adults DIY monthly, highest in APAC.
- Canadian participation rate at 65%, with 40% doing home repairs.
- India sees 45% urban youth (18-35) in DIY activities 2023.
- Brazil 52% households DIY, focused on small repairs.
- Germany 60% participation, men 65%, women 55%.
- France 57% adults DIY annually, 30% weekly.
- China 48% urban households DIY, up from 35% in 2019.
- South Africa 50% participation, highest among low-income groups.
- Japan 42% seniors (65+) active in DIY gardening.
Consumer Participation Interpretation
Future Projections
- Global DIY market projected to hit $1.2 trillion by 2030 at 4.5% CAGR.
- US DIY to grow 3.8% annually, reaching $650B by 2030.
- Europe DIY forecast 4.1% CAGR to €220B by 2030.
- APAC explosive growth 7.5% to $600B by 2030.
- Smart DIY tools market to $20B by 2030, 15% CAGR.
- Online DIY sales 35% of total by 2030 globally.
- Sustainable materials 40% market share by 2030.
- Gen Alpha to drive 25% growth in youth DIY by 2030.
- Renovation boom post-2030 Olympics in multiple cities.
- EV charger installs DIY 30% by 2030 US.
Future Projections Interpretation
Market Size and Growth
- The global DIY home improvement market was valued at $824 billion in 2022 and is projected to reach $1,045 billion by 2030, growing at a CAGR of 3.1%.
- In the US, DIY retail sales reached $512 billion in 2023, accounting for 28% of total home improvement spending.
- Europe's DIY market grew by 4.2% in 2023 to €178 billion, driven by post-pandemic renovations.
- Asia-Pacific DIY market is expected to grow at 6.8% CAGR from 2024-2030, reaching $450 billion by 2030.
- Online DIY sales surged 15% in 2023, comprising 22% of total DIY market revenue globally.
- US DIY market share in home improvement was 54% in 2023, up from 48% pre-2020.
- Global DIY tools segment valued at $45.6 billion in 2023, with power tools at 42% share.
- Canadian DIY market hit CAD 35 billion in 2023, fueled by millennial homeowners.
- Australian DIY sector grew 5.1% YoY in 2023 to AUD 28 billion.
- Latin America DIY market projected to grow 7.2% CAGR to $120 billion by 2028.
- Middle East DIY market valued at $15.4 billion in 2023, with UAE leading at 35% share.
- India DIY market expanded 12% in 2023 to INR 450 billion, driven by urban middle class.
- UK DIY spending per household averaged £1,200 in 2023.
- Germany DIY market leader in Europe at €45 billion in 2023.
- France saw 3.8% DIY market growth in 2023 to €32 billion.
- China DIY market reached RMB 1.2 trillion in 2023, 18% YoY growth.
- Brazil DIY retail sales up 9% to BRL 85 billion in 2023.
- South Africa DIY market at ZAR 120 billion in 2023, 6% growth.
- Japan DIY sector valued at ¥4.5 trillion in 2023, stable growth.
- Russia DIY market grew 4.5% to RUB 1.1 trillion despite challenges.
- Turkey DIY market hit TRY 250 billion in 2023, 11% increase.
- Mexico DIY spending up 8.2% to MXN 400 billion in 2023.
Market Size and Growth Interpretation
Popular DIY Projects
- Kitchen remodels top US DIY projects at 24% popularity 2023.
- Gardening ranked #1 globally, 35% of DIYers participated 2023.
- Wall painting 2nd most common, 29% US households 2023.
- Furniture assembly 22% popularity in Europe 2023.
- Bathroom updates 18% of projects, avg cost $800 US 2023.
- Outdoor deck building surged 15% in Australia 2023.
- Shelf installation 25% in urban India apartments 2023.
- Wardrobe organization top in Brazil at 20% 2023.
- Flooring replacement 16% Germany homeowners 2023.
- Window treatments 19% France DIYers 2023.
- Smart home installs 14% growth China 2023.
- Pet furniture 12% rising in US 2023.
- Craft room setups 17% millennials UK 2023.
- Garage organization 21% Canada 2023.
- Balcony gardens 23% South Africa urban 2023.
- Wall art 26% Gen Z global 2023.
- Upcycled clothing 15% popularity 2023.
Popular DIY Projects Interpretation
Spending Patterns
- Average US household spent $1,200 on DIY in 2023.
- Global average DIY spend per capita $150 in 2023.
- UK DIY expenditure averaged £850 per household in 2023.
- Power tools accounted for 28% of US DIY spending ($140B total).
- Paint and supplies 35% of European DIY budgets in 2023.
- Online DIY purchases averaged $450 per US buyer in 2023.
- Australia household DIY spend AUD 1,100 yearly 2023.
- India per capita DIY spend INR 2,500 in urban areas 2023.
- Brazil average monthly DIY spend BRL 250 per household.
- Germany DIY spend per capita €650 in 2023.
- 32% of US DIY spending on home decor projects in 2023 ($165B).
- Gardening supplies 22% of global DIY spend ($180B) 2023.
- Canada spent CAD 900 avg on tools/materials per DIYer 2023.
- France €550 avg household DIY budget yearly 2023.
- China urban DIY spend RMB 1,200 per household 2023.
- Power tool sales up 12% in spending share to 25% globally.
- 41% of US DIYers spend over $500 annually on projects.
- Paint category spending grew 8% to $50B in Europe 2023.
- 28% DIY spend on furniture upcycling worldwide 2023.
- South Africa avg spend ZAR 5,000 per household DIY 2023.
Spending Patterns Interpretation
Tools and Equipment
- Power drill ownership 68% US DIYers 2023.
- Cordless tools 55% market share globally 2023.
- Screwdriver sets top hand tool at 42% ownership Europe.
- Paint rollers/sprayers 37% US households 2023.
- Measuring tapes essential for 89% projects worldwide.
- Jigsaws popular in Australia, 31% ownership 2023.
- Hammer drills 28% India urban DIYers 2023.
- Tile cutters 19% Brazil home projects 2023.
- Multi-tools 24% Germany prosumer use 2023.
- Heat guns 16% France renovation kits 2023.
- Smart levels adopted by 12% China DIYers 2023.
- Ladder safety gear 45% compliance US 2023.
- Glue guns 33% craft DIY UK 2023.
- Sanders 22% woodwork Canada 2023.
- Pruning shears 39% gardening South Africa 2023.
- 3D printers 8% hobbyist ownership global 2023.
- Laser cutters emerging at 5% craft use 2023.
Tools and Equipment Interpretation
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