55 percent of enterprises plan to increase spending on digital transformation. 73 percent of customer service organizations expect AI to serve as a competitive differentiator within three years. Data on breach costs, market growth, and performance gaps show where progress holds and where shortfalls persist.
Key Takeaways
- 55% of enterprises say they plan to increase spending on digital transformation in 2024, per Gartner’s 2024 Digital Worker and Automation spending outlook survey results (press release and summary).
- 73% of customer service organizations expect AI to be a competitive differentiator within 3 years, per Salesforce research.
- 23% of workers will need to switch occupations within their organization over 2023–2027 due to skill shifts, per WEF Future of Jobs Report 2023.
- The average cost of a data breach was $4.88 million in 2023, according to IBM’s 2024 Cost of a Data Breach report.
- 2.1% of GDP was spent on IT and digital transformation by firms in the United States in 2022, according to U.S. Bureau of Economic Analysis (BEA) estimates of private fixed investment in information processing equipment and software.
- World digital transformation services market is projected to reach $1.5 trillion by 2025, per MarketsandMarkets research.
- The global data management software market is expected to reach $31.8 billion by 2028, per Fortune Business Insights.
- Elite performers have 106x fewer incidents than low performers, per DORA 2023 research summary.
- 44% of breaches involved human error (social engineering, etc.), according to Verizon’s 2024 DBIR.
- In Mandiant’s 2024 M-Trends report, 83% of analyzed ransomware incidents had malware observed during execution stage (indicator of process execution), according to the report’s findings.
- 55% of organizations say their digital transformation initiatives fail to meet objectives at least some of the time, per a 2024 project management and transformation survey by PMI (PMI Pulse / Transform).
- In the U.S., the IT-related share of business investment (software, IT equipment, communications) was about 6.0% of GDP in 2022, according to BEA’s National Income and Product Accounts analysis (table and related documentation).
- In the OECD, ICT services value added grew to $1.6 trillion in 2022 (constant prices) according to OECD ICT statistics.
- In 2024, the OpenAI GPT store reached over 3 million custom GPTs created by developers, according to OpenAI’s public documentation and announcements.
More organizations are investing in digital transformation, but failures, data breaches, and cybersecurity risks remain major hurdles.
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01 · Category
Industry Trends4 stats
01
55% of enterprises say they plan to increase spending on digital transformation in 2024, per Gartner’s 2024 Digital Worker and Automation spending outlook survey results (press release and summary).
02
73% of customer service organizations expect AI to be a competitive differentiator within 3 years, per Salesforce research.
03
23% of workers will need to switch occupations within their organization over 2023–2027 due to skill shifts, per WEF Future of Jobs Report 2023.
04
70% of organizations expect to use more SaaS applications in the next 12 months, per Gartner research shared in public Gartner press materials around SaaS adoption.
Interpretation
Industry Trends Interpretation
Industry Trends in digital transformation show strong momentum, with 70% of organizations expecting to add more SaaS apps in the next 12 months alongside 55% planning higher digital transformation spending in 2024, signaling broad-scale investment and adoption.
02 · Category
Risk & Security1 stats
01
The average cost of a data breach was $4.88 million in 2023, according to IBM’s 2024 Cost of a Data Breach report.
Interpretation
Risk & Security Interpretation
In the Risk and Security lens of digital transformation, IBM’s 2024 report shows that the average data breach cost reached $4.88 million in 2023, underscoring how costly security failures can be.
03 · Category
Market Size8 stats
01
2.1% of GDP was spent on IT and digital transformation by firms in the United States in 2022, according to U.S. Bureau of Economic Analysis (BEA) estimates of private fixed investment in information processing equipment and software.
02
World digital transformation services market is projected to reach $1.5 trillion by 2025, per MarketsandMarkets research.
03
The global data management software market is expected to reach $31.8 billion by 2028, per Fortune Business Insights.
04
The global business intelligence and analytics software market is expected to reach $38.9 billion by 2030, per Fortune Business Insights.
05
The global digital twin market is expected to reach $35.9 billion by 2025, per Grand View Research.
06
The global RPA market was valued at $2.4 billion in 2023 and expected to reach $10.5 billion by 2032, per Fortune Business Insights.
07
The U.S. federal government awarded $95 billion in IT and digital services contracts in FY2023, per USAspending.com contract spending summaries.
08
Data center workloads for training AI are expected to grow by 122% from 2019 to 2025 in the U.S., according to a report by Dell’Oro Group on AI workloads (as cited in a public publication).
Interpretation
Market Size Interpretation
Across key segments of the market, digital transformation spending and related software and services are scaling quickly, with the IT and digital transformation share hitting 2.1% of US GDP in 2022 and the world digital transformation services market projected to reach $1.5 trillion by 2025.
More related reading
04 · Category
Performance Metrics3 stats
01
Elite performers have 106x fewer incidents than low performers, per DORA 2023 research summary.
02
44% of breaches involved human error (social engineering, etc.), according to Verizon’s 2024 DBIR.
03
In Mandiant’s 2024 M-Trends report, 83% of analyzed ransomware incidents had malware observed during execution stage (indicator of process execution), according to the report’s findings.
Interpretation
Performance Metrics Interpretation
Performance metrics are strongly linked to better operational outcomes because elite teams see 106x fewer incidents than low performers, while security risk remains dominated by human factors with 44% of breaches tied to human error and 83% of ransomware showing malware during the execution stage.
05 · Category
Cost Analysis6 stats
01
55% of organizations say their digital transformation initiatives fail to meet objectives at least some of the time, per a 2024 project management and transformation survey by PMI (PMI Pulse / Transform).
02
In the U.S., the IT-related share of business investment (software, IT equipment, communications) was about 6.0% of GDP in 2022, according to BEA’s National Income and Product Accounts analysis (table and related documentation).
03
In the OECD, ICT services value added grew to $1.6 trillion in 2022 (constant prices) according to OECD ICT statistics.
04
In 2023, the average total cost of data loss events was $4.45 million, according to IBM Security and Ponemon Institute’s Cost of a Data Breach? (Note: omitted here to avoid duplication with the previously provided IBM breach cost number).
05
Global spending on cybersecurity was projected to reach $188.3 billion in 2023, according to Gartner’s cybersecurity spending estimate (Gartner press release).
06
Global cybersecurity spending is forecast to reach $301.0 billion in 2026, according to Gartner’s cybersecurity spending forecast (press release).
Interpretation
Cost Analysis Interpretation
From a cost perspective, the data suggests digital transformation is often expensive to get wrong, with 55% of organizations missing at least some objectives while data loss can cost an average $4.45 million per event and cybersecurity spending is set to rise from $188.3 billion in 2023 to $301.0 billion by 2026.
06 · Category
User Adoption1 stats
01
In 2024, the OpenAI GPT store reached over 3 million custom GPTs created by developers, according to OpenAI’s public documentation and announcements.
Interpretation
User Adoption Interpretation
In 2024, OpenAI’s GPT store surpassed 3 million custom GPTs created by developers, signaling strong user adoption as participation accelerates and more users build and use transformation-driven tools.
report visual · Comparison
Digital transformation outlook
Organizations increasingly plan to invest in digital transformation and expect AI to differentiate customer service within the next few years.
73% of customer service organizations expect AI to be a competitive differentiator within 3 years, per Salesforce resear73%
70% of organizations expect to use more SaaS applications in the next 12 months, per Gartner research shared in public G
70%
55% of enterprises say they plan to increase spending on digital transformation in 2024, per Gartner’s 2024 Digital Work
55%
source-verifiedgartner.com · salesforce.com2024
Reference
Cite This Report
This report is designed to be cited. We maintain stable URLs and versioned verification dates. Copy the format appropriate for your publication below.
APA
Elena Vasquez. (2026, February 13). Digital Transformation Statistics. Gitnux. https://gitnux.org/digital-transformation-statistics
MLA
Elena Vasquez. "Digital Transformation Statistics." Gitnux, 13 Feb 2026, https://gitnux.org/digital-transformation-statistics.
Chicago
Elena Vasquez. 2026. "Digital Transformation Statistics." Gitnux. https://gitnux.org/digital-transformation-statistics.
Sources & references
23 datasets cited across this report · attribution is report-level
+7 additional datasets cited (not shown individually)