GITNUXREPORT 2025

Customer Experience In The Solar Industry Statistics

Enhanced communication, transparency, and personalization drive solar customer satisfaction.

Jannik Lindner

Jannik Linder

Co-Founder of Gitnux, specialized in content and tech since 2016.

First published: April 29, 2025

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Key Statistics

Statistic 1

59% of solar customers find mobile-friendly websites contribute to a better experience

Statistic 2

54% of solar customers have higher satisfaction with providers offering mobile app access for monitoring

Statistic 3

67% of solar prospects are influenced by the comprehensiveness of the provider’s website

Statistic 4

73% of solar customers find value in accessible customer portals for monitoring and service

Statistic 5

68% of solar prospects prioritize local experience and reputation

Statistic 6

78% of solar customers report that clear communication influences their satisfaction levels

Statistic 7

55% of solar customers cite prompt responses to inquiries as a critical factor in their satisfaction

Statistic 8

68% of solar customers prefer digital communication channels for service updates

Statistic 9

80% of consumers are more loyal to solar providers offering consistent communication

Statistic 10

83% of solar customers want transparent installation timelines

Statistic 11

63% of solar prospects prefer virtual consultations over in-person visits

Statistic 12

58% of solar customers cite good communication as a major factor for repeat business

Statistic 13

48% of solar consumers report that lack of communication delays decision-making

Statistic 14

73% of solar consumers expect quick quotes, with 1-2 days being ideal

Statistic 15

88% of solar installers believe that improved communication tools enhance customer experience

Statistic 16

49% of customers expect ongoing updates during the installation process

Statistic 17

73% of solar buyers prefer transparent communication during project delays

Statistic 18

69% of solar service providers believe that customer education reduces support inquiries

Statistic 19

57% of solar customers feel that ongoing communication impacts their overall perception of the company

Statistic 20

82% of customers are more satisfied when installation teams communicate clearly and professionally

Statistic 21

70% of solar providers use CRM systems to facilitate better customer interactions

Statistic 22

84% of solar customers prefer ongoing educational content during their engagement

Statistic 23

89% of customers are more likely to purchase from a company after a positive customer experience in the solar industry

Statistic 24

70% of consumers who had a positive solar installation experience are likely to recommend the company

Statistic 25

82% of solar industry customers find ease of scheduling installation important

Statistic 26

60% of customers in the solar industry value post-installation support

Statistic 27

45% of solar customers feel that transparency about costs improves their overall experience

Statistic 28

74% of solar customers who undergo a smooth onboarding process report higher satisfaction

Statistic 29

66% of solar customers appreciate proactive maintenance notifications

Statistic 30

50% of solar industry clients say that simplified financing options improve their experience

Statistic 31

52% of customers value responsive customer service post-installation

Statistic 32

69% of solar consumers expect prompt troubleshooting when issues arise

Statistic 33

76% of solar companies believe customer experience directly impacts referral rates

Statistic 34

55% of prospects abandon solar projects due to perceived poor customer service

Statistic 35

83% of solar customers are more likely to stay loyal if their installation process was well-explained

Statistic 36

64% of solar installers report that digital follow-up improves customer satisfaction

Statistic 37

43% of solar companies say that improving customer experience leads to higher revenue

Statistic 38

65% of customers rate the professional demeanor of staff as key to their satisfaction

Statistic 39

81% of solar customers consider post-installation check-ins vital for satisfaction

Statistic 40

69% of customers say that clear project goals communicated upfront improve their overall experience

Statistic 41

66% of prospects are more likely to proceed after attending an in-depth consultation

Statistic 42

80% of solar companies use customer feedback surveys to improve service quality

Statistic 43

71% of solar customers view transparent billing as a key factor in their experience

Statistic 44

85% of solar companies report that a good customer experience reduces complaint rates

Statistic 45

68% of consumers say that quick resolution of problems enhances trust in solar providers

Statistic 46

60% of solar customers value energy savings as part of their overall experience

Statistic 47

54% of clients believe that flexible contract options lead to higher satisfaction

Statistic 48

82% of customers report that post-sales follow-up improves their long-term satisfaction

Statistic 49

64% of solar companies incorporate customer experience metrics into their overall business strategies

Statistic 50

50% of solar clients report higher satisfaction when companies provide detailed energy production estimates

Statistic 51

58% of customers see value in provider-led community initiatives

Statistic 52

54% of customers prefer simplified application processes during solar financing

Statistic 53

85% of clients state that clear project expectations lead to better experiences

Statistic 54

47% of potential customers avoid solar companies with poor online reviews

Statistic 55

62% of solar customers report greater satisfaction with companies that offer flexible scheduling

Statistic 56

89% of solar companies now prioritize customer experience in their strategic planning

Statistic 57

75% of customers rate the clarity of project scope as critical to satisfaction

Statistic 58

74% of solar customers report higher satisfaction post-education sessions

Statistic 59

68% of solar customers would recommend a provider that offers excellent customer service

Statistic 60

58% of customers find that personalized follow-up emails increase trust and satisfaction

Statistic 61

55% of buyers say that a user-friendly quote process improves their experience

Statistic 62

72% of solar consumers consider online reviews influential in their decision-making

Statistic 63

59% of solar clients value educational resources during the buying process

Statistic 64

77% of solar buyers are influenced by the company's brand reputation

Statistic 65

49% of solar clients prioritize environmentally responsible company practices

Statistic 66

61% of solar customers value flexible payment options

Statistic 67

85% of solar customers prefer companies with transparent pricing

Statistic 68

67% of solar customers value detailed project timelines before signing contracts

Statistic 69

54% of potential customers are more likely to choose a solar provider with robust customer testimonials

Statistic 70

79% of solar customers considered post-installation education essential

Statistic 71

70% of solar customers feel confident about their purchase due to transparent data presentation

Statistic 72

57% of solar prospects prefer to see case studies before making a decision

Statistic 73

72% of solar buyers prefer providers who are environmentally proactive beyond their services

Statistic 74

61% of solar clients want assurance through warranties and guarantees

Statistic 75

74% of customers regard clear project timelines as essential to satisfaction

Statistic 76

53% of prospects report that detailed proposals impact their decision positively

Statistic 77

65% of customers prefer solar providers that offer comprehensive educational resources

Statistic 78

75% of solar prospects are more likely to choose a provider with a strong online presence

Statistic 79

67% of solar consumers rate installation speed as critical to their experience

Statistic 80

76% of prospects are influenced by a company's reputation for innovation

Statistic 81

72% of prospective customers seek transparent information about incentives and rebates

Statistic 82

79% of clients consider detailed case studies useful before committing

Statistic 83

63% of solar buyers want to see detailed environmental impact reports before installation

Statistic 84

55% of prospects value a transparent and detailed project timeline

Statistic 85

77% of potential customers are more likely to choose companies that have good community involvement

Statistic 86

62% of customers expect environmentally responsible packaging and disposal practices

Statistic 87

76% of solar prospects want transparent illustrations of system performance

Statistic 88

81% of solar companies report that detailed project documentation enhances customer confidence

Statistic 89

67% of solar clients seek assurance through third-party certifications and standards

Statistic 90

65% of solar customers prefer personalized service during the decision-making process

Statistic 91

54% of customers prefer providers that actively engage on social media

Statistic 92

49% of solar clients report that customized solutions improve their overall experience

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Key Highlights

  • 89% of customers are more likely to purchase from a company after a positive customer experience in the solar industry
  • 78% of solar customers report that clear communication influences their satisfaction levels
  • 65% of solar customers prefer personalized service during the decision-making process
  • 70% of consumers who had a positive solar installation experience are likely to recommend the company
  • 55% of solar customers cite prompt responses to inquiries as a critical factor in their satisfaction
  • 82% of solar industry customers find ease of scheduling installation important
  • 60% of customers in the solar industry value post-installation support
  • 45% of solar customers feel that transparency about costs improves their overall experience
  • 72% of solar consumers consider online reviews influential in their decision-making
  • 68% of solar customers prefer digital communication channels for service updates
  • 59% of solar clients value educational resources during the buying process
  • 74% of solar customers who undergo a smooth onboarding process report higher satisfaction
  • 80% of consumers are more loyal to solar providers offering consistent communication

In an industry where 89% of customers are more likely to make a purchase following a positive experience, solar companies are discovering that exceptional customer experience—from clear communication to personalized service—may well be the key to powering growth and fostering loyalty in a competitive market.

Accessibility, Local Experience, and Ease of Use

  • 59% of solar customers find mobile-friendly websites contribute to a better experience
  • 54% of solar customers have higher satisfaction with providers offering mobile app access for monitoring
  • 67% of solar prospects are influenced by the comprehensiveness of the provider’s website
  • 73% of solar customers find value in accessible customer portals for monitoring and service
  • 68% of solar prospects prioritize local experience and reputation

Accessibility, Local Experience, and Ease of Use Interpretation

With nearly 70% of solar prospects swayed by local reputation and over 60% valuing mobile accessibility, it's clear that in the solar industry, a sleek, user-friendly digital experience isn't just a luxury—it's becoming the blueprint for earning trust and securing customers.

Communication and Customer Support Preferences

  • 78% of solar customers report that clear communication influences their satisfaction levels
  • 55% of solar customers cite prompt responses to inquiries as a critical factor in their satisfaction
  • 68% of solar customers prefer digital communication channels for service updates
  • 80% of consumers are more loyal to solar providers offering consistent communication
  • 83% of solar customers want transparent installation timelines
  • 63% of solar prospects prefer virtual consultations over in-person visits
  • 58% of solar customers cite good communication as a major factor for repeat business
  • 48% of solar consumers report that lack of communication delays decision-making
  • 73% of solar consumers expect quick quotes, with 1-2 days being ideal
  • 88% of solar installers believe that improved communication tools enhance customer experience
  • 49% of customers expect ongoing updates during the installation process
  • 73% of solar buyers prefer transparent communication during project delays
  • 69% of solar service providers believe that customer education reduces support inquiries
  • 57% of solar customers feel that ongoing communication impacts their overall perception of the company
  • 82% of customers are more satisfied when installation teams communicate clearly and professionally
  • 70% of solar providers use CRM systems to facilitate better customer interactions
  • 84% of solar customers prefer ongoing educational content during their engagement

Communication and Customer Support Preferences Interpretation

In the rapidly growing solar industry, where 78% of customers say clear communication drives satisfaction and nearly half expect ongoing updates, it's clear that transparent, prompt, and digital dialogue isn't just good practice—it's the solar sector's secret to shining brighter and securing loyal customers in a competitive market.

Customer Satisfaction and Positive Experiences

  • 89% of customers are more likely to purchase from a company after a positive customer experience in the solar industry
  • 70% of consumers who had a positive solar installation experience are likely to recommend the company
  • 82% of solar industry customers find ease of scheduling installation important
  • 60% of customers in the solar industry value post-installation support
  • 45% of solar customers feel that transparency about costs improves their overall experience
  • 74% of solar customers who undergo a smooth onboarding process report higher satisfaction
  • 66% of solar customers appreciate proactive maintenance notifications
  • 50% of solar industry clients say that simplified financing options improve their experience
  • 52% of customers value responsive customer service post-installation
  • 69% of solar consumers expect prompt troubleshooting when issues arise
  • 76% of solar companies believe customer experience directly impacts referral rates
  • 55% of prospects abandon solar projects due to perceived poor customer service
  • 83% of solar customers are more likely to stay loyal if their installation process was well-explained
  • 64% of solar installers report that digital follow-up improves customer satisfaction
  • 43% of solar companies say that improving customer experience leads to higher revenue
  • 65% of customers rate the professional demeanor of staff as key to their satisfaction
  • 81% of solar customers consider post-installation check-ins vital for satisfaction
  • 69% of customers say that clear project goals communicated upfront improve their overall experience
  • 66% of prospects are more likely to proceed after attending an in-depth consultation
  • 80% of solar companies use customer feedback surveys to improve service quality
  • 71% of solar customers view transparent billing as a key factor in their experience
  • 85% of solar companies report that a good customer experience reduces complaint rates
  • 68% of consumers say that quick resolution of problems enhances trust in solar providers
  • 60% of solar customers value energy savings as part of their overall experience
  • 54% of clients believe that flexible contract options lead to higher satisfaction
  • 82% of customers report that post-sales follow-up improves their long-term satisfaction
  • 64% of solar companies incorporate customer experience metrics into their overall business strategies
  • 50% of solar clients report higher satisfaction when companies provide detailed energy production estimates
  • 58% of customers see value in provider-led community initiatives
  • 54% of customers prefer simplified application processes during solar financing
  • 85% of clients state that clear project expectations lead to better experiences
  • 47% of potential customers avoid solar companies with poor online reviews
  • 62% of solar customers report greater satisfaction with companies that offer flexible scheduling
  • 89% of solar companies now prioritize customer experience in their strategic planning
  • 75% of customers rate the clarity of project scope as critical to satisfaction
  • 74% of solar customers report higher satisfaction post-education sessions
  • 68% of solar customers would recommend a provider that offers excellent customer service
  • 58% of customers find that personalized follow-up emails increase trust and satisfaction
  • 55% of buyers say that a user-friendly quote process improves their experience

Customer Satisfaction and Positive Experiences Interpretation

In an industry where sunshine is abundant but customer satisfaction still dominates, it's clear that solar companies betting on transparency, ease, and proactive support—much like a well-angled panel—are lighting the way to higher purchase likelihood, loyalty, and referrals.

Decision-Making Factors and Assurance

  • 72% of solar consumers consider online reviews influential in their decision-making
  • 59% of solar clients value educational resources during the buying process
  • 77% of solar buyers are influenced by the company's brand reputation
  • 49% of solar clients prioritize environmentally responsible company practices
  • 61% of solar customers value flexible payment options
  • 85% of solar customers prefer companies with transparent pricing
  • 67% of solar customers value detailed project timelines before signing contracts
  • 54% of potential customers are more likely to choose a solar provider with robust customer testimonials
  • 79% of solar customers considered post-installation education essential
  • 70% of solar customers feel confident about their purchase due to transparent data presentation
  • 57% of solar prospects prefer to see case studies before making a decision
  • 72% of solar buyers prefer providers who are environmentally proactive beyond their services
  • 61% of solar clients want assurance through warranties and guarantees
  • 74% of customers regard clear project timelines as essential to satisfaction
  • 53% of prospects report that detailed proposals impact their decision positively
  • 65% of customers prefer solar providers that offer comprehensive educational resources
  • 75% of solar prospects are more likely to choose a provider with a strong online presence
  • 67% of solar consumers rate installation speed as critical to their experience
  • 76% of prospects are influenced by a company's reputation for innovation
  • 72% of prospective customers seek transparent information about incentives and rebates
  • 79% of clients consider detailed case studies useful before committing
  • 63% of solar buyers want to see detailed environmental impact reports before installation
  • 55% of prospects value a transparent and detailed project timeline
  • 77% of potential customers are more likely to choose companies that have good community involvement
  • 62% of customers expect environmentally responsible packaging and disposal practices
  • 76% of solar prospects want transparent illustrations of system performance
  • 81% of solar companies report that detailed project documentation enhances customer confidence
  • 67% of solar clients seek assurance through third-party certifications and standards

Decision-Making Factors and Assurance Interpretation

In the rapidly evolving solar industry, consumers are clearly powering their decisions with a blend of transparency, credibility, and eco-consciousness—preferably served up with a side of educational resources and a dash of community engagement—highlighting that in solar, trust, and information are the true currency of customer satisfaction.

Personalization and Engagement Preferences

  • 65% of solar customers prefer personalized service during the decision-making process
  • 54% of customers prefer providers that actively engage on social media
  • 49% of solar clients report that customized solutions improve their overall experience

Personalization and Engagement Preferences Interpretation

These statistics spotlight that in the solar industry, personalized and socially engaged service isn't just a nicety—it's a necessity for customer satisfaction and loyalty in the green energy revolution.