GITNUX MARKETDATA REPORT 2024

Must-Know Converse Shoes Statistics [Latest Report]

With sources from: alexa.com, just-style.com, brandongaille.com, instagram.com and many more

In this post, we will explore a comprehensive set of statistics that shed light on the popularity and market presence of Converse shoes. From global market share and annual sales figures to brand sentiment analysis and social media engagement, these data points provide valuable insights into the success and impact of the iconic footwear brand.

Statistic 1

"Converse holds approximately 1.76% share of the global athletic footwear market."

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Statistic 2

"Approximately 100 million pairs of Converse shoes are sold annually."

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Statistic 3

"60% of people feel positive about the Converse brand, based on a sentiment analysis study."

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Statistic 4

"The website Converse.com had a global website ranking of 10,720 in 2021."

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Statistic 5

"Converse has over 7 million likes on Facebook."

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Statistic 6

"Over 8 million people are following Converse’s official Instagram account."

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Statistic 7

"Converse was ranked 793 out of 2000 on Brand Finance’s 2021 World’s Most Valuable Brands list."

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Statistic 8

"In 2019, Converse sales generated $1.23 billion in revenue."

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Statistic 9

"Sales of Converse footwear increased 8% in 2010."

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Statistic 10

"In 2019, less than 5% of Nike’s revenue was generated by Converse."

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Statistic 11

"In 2013, 60% of Converse’s sales were from the Chuck Taylor shoe model."

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Statistic 12

"The average customer satisfaction rating for Converse is 73 out of 100, based on the American Customer Satisfaction Index."

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Statistic 13

"In 2013, over 55% of Converse’s sales were in North America."

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Statistic 14

"Converse Chuck Taylor shoes represent 50% of total sales among teens in 2013."

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Statistic 15

"The average Converse customer spends $80 per purchase."

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Interpretation

Overall, the statistics paint a picture of Converse as a well-established and popular brand in the athletic footwear market. Despite holding a relatively small market share of 1.76%, the brand's annual sales volume of 100 million pairs and positive sentiment from 60% of consumers demonstrate its strong presence and appeal. With a significant following on social media platforms, high revenue generation, and solid brand recognition, Converse has secured its position as a valuable brand globally. The focus on iconic shoe models such as Chuck Taylor has proven successful, particularly among young consumers. The brand's consistent customer satisfaction ratings and average spending per purchase further highlight its strong customer loyalty and market competitiveness.

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