GITNUX REPORT 2024

Valentines Day Spending Statistics: Americans Splurge Billions on Gifts

Valentines Day Spending Breakdown: Average American shells out $146 on pet gifts, $92 dining out

Author: Jannik Lindner

First published: 7/17/2024

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The average consumer spends around $146 on Valentine's Day gifts for their pets.

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The average consumer spends about $84 on flowers for Valentine's Day.

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The average amount spent on Valentine's Day dining out was $92 in 2020.

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The average spending on Valentine's Day gifts has increased by over 50% since 2009.

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Consumers spent an average of $34 on Valentine's Day gifts for coworkers and friends in 2020.

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The average spending on Valentine's Day gifts has increased by 21% in the past decade.

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The average spending on Valentine's Day gifts for family members was around $26 in 2020.

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The average amount spent on Valentine's Day gifts for friends was $12 in 2020.

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The average spending on Valentine's Day gifts for teachers was $12 in 2020.

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In 2020, the average spending on Valentine's Day gifts for coworkers was $7.

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Men typically spend double the amount that women spend on Valentine's Day gifts.

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Men spend an average of $291 on Valentine's Day gifts, while women spend around $106.

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Men spend an average of $339 on Valentine's Day gifts, while women spend around $64.

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In 2019, an estimated 27% of Americans planned to buy Valentine's Day gifts for their pets.

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Around 51% of Americans planned to celebrate Valentine's Day in 2020.

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Approximately 30% of Americans plan to buy flowers for Valentine's Day, spending an average of $31.

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In 2020, around 19% of Americans planned to buy Valentine's Day gifts at department stores.

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Approximately 21% of Americans planned to buy Valentine's Day gifts at specialty stores in 2020.

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Around 25% of Valentine's Day shoppers planned to buy gifts from local or small businesses in 2020.

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Over 60% of Americans planned to celebrate Valentine's Day in 2020.

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15% of Americans planned to buy Valentine's Day gifts at discount stores in 2020.

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About 22% of Americans planned to celebrate Valentine's Day by going out for an evening.

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33% of Americans planned to buy candy for Valentine's Day in 2020.

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Approximately 32% of Americans planned to buy Valentine's Day gifts at online retailers in 2020.

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40% of Americans planned to celebrate Valentine's Day by either dining out or ordering in.

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13% of Americans planned to purchase Valentine's Day gifts at specialty clothing stores in 2020.

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Valentine's Day is the second most popular holiday for greeting cards, with approximately 145 million cards exchanged.

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Electronics gifts for Valentine's Day amounted to an average spending of $2 billion in 2020.

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The total Valentine's Day spending in the US was projected to reach $27.4 billion in 2020.

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The average spending on Valentine's Day jewelry gifts was estimated at $5.8 billion in 2020.

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Valentine's Day spending is estimated to have reached $20.7 billion in 2019.

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Summary

  • The total Valentine's Day spending in the US was projected to reach $27.4 billion in 2020.
  • The average consumer spends around $146 on Valentine's Day gifts for their pets.
  • In 2019, an estimated 27% of Americans planned to buy Valentine's Day gifts for their pets.
  • The average consumer spends about $84 on flowers for Valentine's Day.
  • Around 51% of Americans planned to celebrate Valentine's Day in 2020.
  • Men typically spend double the amount that women spend on Valentine's Day gifts.
  • Valentine's Day is the second most popular holiday for greeting cards, with approximately 145 million cards exchanged.
  • The average amount spent on Valentine's Day dining out was $92 in 2020.
  • Men spend an average of $291 on Valentine's Day gifts, while women spend around $106.
  • Approximately 30% of Americans plan to buy flowers for Valentine's Day, spending an average of $31.
  • The average spending on Valentine's Day gifts has increased by over 50% since 2009.

Love is in the air, along with the faint sound of wallets opening across America! With an eye-popping projected total of $27.4 billion in Valentines Day spending for 2020, it seems Cupids arrow isnt just hitting hearts but bank accounts too. And its not just significant others getting all the love – our furry friends are getting showered with gifts, with the average consumer spending $146 on Valentines Day presents for their pets. From blooming bouquets to fancy dinners out, the stats on Valentines Day spending are enough to make even the most hardened cynic consider embracing the holiday of love… or at least appreciating the boost it gives to the economy!

Average Consumer Spending on Valentine's Day

  • The average consumer spends around $146 on Valentine's Day gifts for their pets.
  • The average consumer spends about $84 on flowers for Valentine's Day.
  • The average amount spent on Valentine's Day dining out was $92 in 2020.
  • The average spending on Valentine's Day gifts has increased by over 50% since 2009.
  • Consumers spent an average of $34 on Valentine's Day gifts for coworkers and friends in 2020.
  • The average spending on Valentine's Day gifts has increased by 21% in the past decade.
  • The average spending on Valentine's Day gifts for family members was around $26 in 2020.
  • The average amount spent on Valentine's Day gifts for friends was $12 in 2020.
  • The average spending on Valentine's Day gifts for teachers was $12 in 2020.
  • In 2020, the average spending on Valentine's Day gifts for coworkers was $7.

Interpretation

It seems Cupid's arrow is not just hitting hearts but wallets too! The modern-day Valentine's Day has evolved beyond romantic gestures to include lavish tokens of affection for our furry companions, colleagues, and even teachers. With spending on gifts for pets rivaling that of flowers or dining out, it's safe to say that love knows no bounds or budget constraints. Who knew that showing some love on Valentine's Day would require financial planning worthy of a romance novel plot twist?

Gender Differences in Valentine's Day Spending

  • Men typically spend double the amount that women spend on Valentine's Day gifts.
  • Men spend an average of $291 on Valentine's Day gifts, while women spend around $106.
  • Men spend an average of $339 on Valentine's Day gifts, while women spend around $64.

Interpretation

Valentine's Day spending statistics reveal a fascinating dynamic between the sexes: men apparently subscribe to the "go big or go home" mentality, splurging almost double the amount that women do on gifts for their significant others. It seems men are willing to put a heavier dent in their wallets to show their love, while women opt for a more conservative approach. Perhaps this discrepancy stems from societal expectations or differing expressions of affection, but one thing is clear: love, it seems, comes with a price tag.

Percentage of Americans Planning to Celebrate Valentine's Day

  • In 2019, an estimated 27% of Americans planned to buy Valentine's Day gifts for their pets.
  • Around 51% of Americans planned to celebrate Valentine's Day in 2020.
  • Approximately 30% of Americans plan to buy flowers for Valentine's Day, spending an average of $31.
  • In 2020, around 19% of Americans planned to buy Valentine's Day gifts at department stores.
  • Approximately 21% of Americans planned to buy Valentine's Day gifts at specialty stores in 2020.
  • Around 25% of Valentine's Day shoppers planned to buy gifts from local or small businesses in 2020.
  • Over 60% of Americans planned to celebrate Valentine's Day in 2020.
  • 15% of Americans planned to buy Valentine's Day gifts at discount stores in 2020.
  • About 22% of Americans planned to celebrate Valentine's Day by going out for an evening.
  • 33% of Americans planned to buy candy for Valentine's Day in 2020.
  • Approximately 32% of Americans planned to buy Valentine's Day gifts at online retailers in 2020.
  • 40% of Americans planned to celebrate Valentine's Day by either dining out or ordering in.
  • 13% of Americans planned to purchase Valentine's Day gifts at specialty clothing stores in 2020.

Interpretation

In a world where love knows no bounds and wallets seem to follow suit, Americans sure know how to spread the Valentine's Day cheer in unconventional ways. From showering pets with gifts to indulging in floral fantasies, the statistics speak volumes about the diverse approaches to celebrating love. Whether it's a flower-filled extravaganza or a budget-friendly candy spree, one thing's for sure - love is in the air, and it's evident that Americans are willing to go the extra mile (or the extra dollar) to make this day special, no matter how unique or mainstream their choices may be.

Popular Valentine's Day Gifts

  • Valentine's Day is the second most popular holiday for greeting cards, with approximately 145 million cards exchanged.
  • Electronics gifts for Valentine's Day amounted to an average spending of $2 billion in 2020.

Interpretation

Valentine's Day: where love is measured in cards and electronics! With a whopping 145 million cards exchanged, it's clear this holiday has a way of making even the most stoic hearts flutter with sentiment. And let's not forget about the tech-savvy cupid out there, who collectively spent a mind-boggling $2 billion on electronics gifts to spice up their celebrations. So, whether you're professing love through heartfelt words or high-tech gizmos, one thing's for sure - love knows no bounds, especially when it comes to swiping that credit card!

Total Valentine's Day Spending

  • The total Valentine's Day spending in the US was projected to reach $27.4 billion in 2020.
  • The average spending on Valentine's Day jewelry gifts was estimated at $5.8 billion in 2020.
  • Valentine's Day spending is estimated to have reached $20.7 billion in 2019.

Interpretation

Love may be priceless, but apparently, it comes with a hefty price tag. With Valentine's Day spending projected to hit a staggering $27.4 billion in 2020, it seems that showering our loved ones with gifts has become a national pastime. From jewelry purchases totaling $5.8 billion to an overall spending estimate of $20.7 billion in 2019, it's clear that expressing our affection through material means is big business. So, remember, while love may be the greatest gift of all, a little bling doesn't hurt either.

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