Key Takeaways
- In 2023, the global retail industry generated total sales of $28.3 trillion, reflecting a compound annual growth rate (CAGR) of 4.1% from 2018 to 2023.
- The U.S. retail market size stood at $7.04 trillion in 2023, up 2.8% year-over-year adjusted for inflation.
- E-commerce accounted for 19.5% of total U.S. retail sales in Q4 2023, compared to 14.3% in 2020.
- U.S. total retail sales for December 2023 were $709.9 billion, up 0.6% from November.
- Amazon's retail revenue in 2023 was $231.9 billion from North America alone.
- Walmart U.S. retail sales reached $420.4 billion in fiscal 2024.
- 56% of U.S. consumers prefer in-store shopping for groceries in 2023.
- 72% of global consumers increased online shopping frequency post-2020.
- U.S. Gen Z shoppers spend average $828 annually on apparel online.
- Global e-commerce penetration rate reached 22% of total retail in 2023.
- U.S. mobile commerce sales $710 billion in 2023, 50% of e-commerce.
- Amazon held 37.8% of U.S. e-commerce market share in 2023.
- Retail industry employed 52.4 million people in the U.S. in 2023.
- Average retail hourly wage in U.S. $18.27 in 2023.
- 10.3 million retail jobs added globally since 2020 recovery.
Global retail sales continue strong growth, led by e-commerce and omnichannel shopping trends.
Consumer Behavior
- 56% of U.S. consumers prefer in-store shopping for groceries in 2023.
- 72% of global consumers increased online shopping frequency post-2020.
- U.S. Gen Z shoppers spend average $828 annually on apparel online.
- 41% of U.S. consumers shop more at discount stores due to inflation in 2023.
- 68% of millennials prioritize sustainability in retail purchases.
- Average U.S. household grocery spending $5,703 per year in 2023.
- 55% of consumers use buy now, pay later (BNPL) services for retail buys.
- U.S. consumers returned 16.5% of online purchases in 2023, vs 8.9% in-store.
- 47% of shoppers abandon carts due to high shipping costs.
- Loyalty program members spend 12-18% more than non-members.
- 62% of U.S. consumers influenced by social media in purchases.
- Average time spent shopping in-store by U.S. consumers: 42 minutes.
- 35% of consumers prefer curbside pickup over delivery.
- U.S. women spend 2x more on beauty products than men annually.
- 49% of consumers read reviews before buying electronics.
- Impulse buying accounts for 40% of all consumer purchases.
- 73% of U.S. parents shop for kids' clothing online.
- Average cart value for mobile shoppers $62 vs $78 desktop.
- 61% of consumers want personalized retail experiences.
- Subscription box services retained 75% of customers in 2023.
- 28% of U.S. consumers reduced luxury spending in 2023 due to economy.
- Pet owners spend average $1,400/year on pet products in U.S.
- 64% of shoppers use smartphones in-store for price checks.
- U.S. consumers aged 55+ spend most on groceries: $7,200/year.
- 52% prefer brands with strong social responsibility.
- Online grocery shopping frequency: 1.5 times/month per U.S. household.
Consumer Behavior Interpretation
E-commerce Trends
- Global e-commerce penetration rate reached 22% of total retail in 2023.
- U.S. mobile commerce sales $710 billion in 2023, 50% of e-commerce.
- Amazon held 37.8% of U.S. e-commerce market share in 2023.
- Global online marketplace sales $1.1 trillion in 2023.
- Shopify merchant sales volume $197 billion in 2023.
- 80% of Americans made an online purchase in past month (2023).
- Cross-border e-commerce global sales $785 billion in 2023.
- U.S. social commerce sales $75 billion in 2023, projected $143B by 2027.
- Average conversion rate for e-commerce sites 2.5-3% in 2023.
- Voice commerce sales projected $40 billion U.S. by 2025.
- 57% of e-commerce traffic from mobile devices in 2023.
- Livestream shopping sales $500 billion globally in 2023.
- U.S. grocery e-commerce sales $28 billion in 2023.
- Click-and-collect orders 20% of e-commerce fulfillment in U.S.
- AR/VR used by 71% of retailers for e-commerce enhancement in 2023.
- Global BNPL transaction volume $360 billion in e-commerce 2023.
- Email marketing ROI for e-commerce 42:1 in 2023.
- 48% of shoppers start product search on Amazon.
- Subscription e-commerce revenue $120 billion U.S. 2023.
- Headless commerce adoption up 35% among enterprises in 2023.
- U.S. apparel e-commerce sales $192 billion in 2023.
- Global electronics e-commerce $650 billion projected 2023.
- 2.14 billion global digital buyers in 2023.
- Average e-commerce site bounce rate 45.69% in 2023.
- U.S. retail e-commerce sales Q4 2023: $300.2 billion.
E-commerce Trends Interpretation
Employment & Operations
- Retail industry employed 52.4 million people in the U.S. in 2023.
- Average retail hourly wage in U.S. $18.27 in 2023.
- 10.3 million retail jobs added globally since 2020 recovery.
- U.S. retail turnover rate 59% annually in 2023.
- 42% of retail workers are part-time in U.S.
- Global retail supply chain disruptions affected 78% of retailers in 2023.
- U.S. retail stores averaged 4,200 sq ft in 2023.
- 65% of retailers adopted AI for inventory management in 2023.
- Shrinkage cost U.S. retailers $112.1 billion in 2023.
- Average retail store operating cost per sq ft $200 annually U.S.
- 28% of retail executives plan store expansions in 2024.
- U.S. retail labor productivity up 2.1% in 2023.
- 75% of retailers use omnichannel strategies operationally.
- Global retail energy costs rose 15% in 2023.
- U.S. retail vacancy rate 4.8% in Q4 2023.
- 3.2 million retail jobs projected U.S. by 2032.
- Automation reduced manual stocking tasks by 30% in large chains.
- Average retail manager salary U.S. $62,000 in 2023.
- 51% of retailers faced labor shortages in 2023.
- Store closures U.S.: 7,325 in 2023.
- New store openings U.S.: 4,082 in 2023.
- RFID adoption in retail operations 46% in 2023.
- U.S. retail sales per employee $142,000 annually 2023.
Employment & Operations Interpretation
Market Size & Growth
- In 2023, the global retail industry generated total sales of $28.3 trillion, reflecting a compound annual growth rate (CAGR) of 4.1% from 2018 to 2023.
- The U.S. retail market size stood at $7.04 trillion in 2023, up 2.8% year-over-year adjusted for inflation.
- E-commerce accounted for 19.5% of total U.S. retail sales in Q4 2023, compared to 14.3% in 2020.
- Global retail e-commerce sales are projected to reach $6.5 trillion by 2025, growing at a CAGR of 9.4% from 2021.
- The Asia-Pacific retail market dominated with $15.2 trillion in sales in 2022, representing 55% of global retail.
- U.S. retail sales grew by 3.8% in 2023 to $7.1 trillion, driven by strong holiday spending.
- The luxury retail segment worldwide reached €1.1 trillion in 2023, with 8% growth post-pandemic.
- Grocery retail sales in the U.S. hit $1.02 trillion in 2023, up 2.1% from 2022.
- Fast fashion retail market size was valued at $109.5 billion globally in 2023, expected to grow to $185 billion by 2030.
- The U.S. apparel retail sector sales totaled $369 billion in 2023, a 1.5% increase YoY.
- Global retail market is forecasted to expand by 20% to $33.8 trillion by 2028.
- China's retail sales reached 47.15 trillion yuan ($6.6 trillion) in 2023, up 7.2% YoY.
- European retail sales volume grew by 1.2% in 2023, with total market at €4.1 trillion.
- U.S. non-store retail sales surged 7.3% to $1.2 trillion in 2023.
- The pet retail industry in the U.S. was valued at $147 billion in 2023, growing 6.5% annually.
- Global beauty and personal care retail sales hit $580 billion in 2023, with 5% CAGR projected to 2028.
- U.S. electronics retail sales reached $408 billion in 2023, up 3.2% YoY.
- India's retail market size was $961 billion in 2023, projected to double by 2026.
- UK retail sector sales totaled £442 billion in 2023, with 1.8% growth.
- Global home improvement retail market valued at $837 billion in 2023, CAGR 4.5% to 2030.
- U.S. food service and drinking places sales were $1.1 trillion in 2023, up 7.9%.
- Brazil's retail sales grew 2.4% in 2023 to BRL 2.3 trillion.
- Australian retail turnover reached AUD 614 billion in 2023, up 1.5%.
- Canada retail sales hit CAD 802 billion in 2023, growing 1.7% adjusted for inflation.
- Global footwear retail market size was $365.5 billion in 2022, projected to $500 billion by 2030.
- U.S. sporting goods retail sales totaled $109 billion in 2023, up 4.2%.
- Japan retail sales increased 4.9% YoY in 2023 to ¥152 trillion.
- Mexico retail sales grew 4.4% in 2023 to MXN 1.8 trillion.
- South Korea retail sales reached KRW 505 trillion in 2023, up 2.8%.
- Global furniture retail market valued at $677 billion in 2023, CAGR 5.2% forecasted.
Market Size & Growth Interpretation
Sales & Revenue
- U.S. total retail sales for December 2023 were $709.9 billion, up 0.6% from November.
- Amazon's retail revenue in 2023 was $231.9 billion from North America alone.
- Walmart U.S. retail sales reached $420.4 billion in fiscal 2024.
- Costco net sales for 2023 totaled $237.7 billion, up 6.7% YoY.
- Target Corporation reported $107.4 billion in U.S. sales for 2023.
- Home Depot U.S. net sales were $152.7 billion in fiscal 2023.
- Kroger Co. sales reached $150 billion in 2023.
- Macy's net sales for 2023 were $23.9 billion, down 5.1% YoY.
- Best Buy total revenue $46.3 billion in fiscal 2024.
- Lowe's Companies reported $86.4 billion in sales for fiscal 2023.
- TJX Companies net sales $49.9 billion for fiscal 2024.
- Ross Stores sales totaled $20.7 billion in fiscal 2023.
- Dollar General sales $38.7 billion in fiscal 2023.
- CVS Health retail sales $110.4 billion in 2023.
- AutoZone net sales $18.5 billion for fiscal 2024 Q1-Q4.
- Starbucks global net revenues $36 billion in fiscal 2024.
- Nike global revenues $51.2 billion for fiscal 2024.
- Lululemon athletica net revenue $9.6 billion in fiscal 2023.
- Gap Inc. net sales $14.9 billion for fiscal 2023.
- U.S. holiday retail sales 2023 totaled $989 billion, up 3.8% from 2022.
- Black Friday 2023 U.S. retail sales reached $9.8 billion online alone.
- Cyber Monday 2023 generated $13.3 billion in U.S. online sales.
- Grocery sales via e-commerce in U.S. hit $12 billion in December 2023.
- U.S. apparel sales online $192 billion in 2023.
- Sporting goods store sales U.S. $5.4 billion in December 2023.
- Health and personal care stores U.S. sales $38.6 billion December 2023.
- Furniture and home furnishings U.S. sales $6.2 billion December 2023.
- Electronics and appliance stores U.S. $7.9 billion December 2023.
Sales & Revenue Interpretation
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