GITNUXREPORT 2026

Canadian Tourism Statistics

Canada's tourism is growing robustly, nearing pre-pandemic levels for international and domestic visitors.

116 statistics5 sections9 min readUpdated 22 days ago

Key Statistics

Statistic 1

Niagara Falls welcomed 12.5 million visitors in 2023, 14 million CAD in ticket sales

Statistic 2

Banff National Park had 4.1 million visitors, CAD 850 million economic impact

Statistic 3

Vancouver saw 10.3 million visitors, convention centre hosting 1.2 million delegates

Statistic 4

Toronto attracted 28.8 million visitors, CN Tower 2.1 million climbs

Statistic 5

Montreal hosted 11.4 million tourists, Jazz Festival 2.3 million attendees

Statistic 6

Whistler Blackcomb recorded 2.2 million skier visits in 2023/24 season

Statistic 7

Jasper National Park: 2.7 million visitors, Icefields Parkway 1.1 million drives

Statistic 8

Quebec City drew 4.6 million, Chateau Frontenac 1.4 million stays

Statistic 9

Calgary Stampede attracted 1.2 million, CAD 540 million impact

Statistic 10

Ottawa's Rideau Canal skated by 1 million in winter 2023, total visitors 9.2 million

Statistic 11

Prince Edward Island's green shores saw 1.6 million beach days

Statistic 12

Churchill, Manitoba polar bear tours: 12,000 visitors, 95% international

Statistic 13

Yukon Klondike Highway: 450,000 vehicle crossings, Dawson City 85,000 visits

Statistic 14

Cape Breton Highlands: 650,000 hikers on Cabot Trail

Statistic 15

Lake Louise: 3.2 million visitors, gondola rides 800,000

Statistic 16

Gros Morne National Park: 220,000 visitors, UNESCO tablelands 95,000

Statistic 17

Revelstoke Mountain Resort: 750,000 skier days, North America’s longest vertical

Statistic 18

Hopewell Rocks, NB: 450,000 low-tide visitors annually

Statistic 19

Stanley Park, Vancouver: 8 million visitors, seawall 10 million km walked

Statistic 20

Algonquin Park: 1.1 million campers, 2,400 km canoe routes paddled

Statistic 21

Victoria's Butchart Gardens: 1 million international, total 2 million visits

Statistic 22

In 2023, 15 million Canadians took domestic trips, averaging 4.2 trips per person

Statistic 23

Domestic tourism spending reached CAD 88 billion in 2023, up 12% from 2022

Statistic 24

Ontario hosted 5.8 million domestic overnight trips in 2023

Statistic 25

British Columbia saw 4.2 million domestic visitors, with Vancouver at 2.1 million stays

Statistic 26

Quebec's domestic tourism hit 3.9 million trips, led by Montreal's 1.7 million

Statistic 27

Alberta welcomed 2.8 million domestic tourists, Banff-Lake Louise at 1.4 million

Statistic 28

In 2023, 2.1 million domestic trips to Nova Scotia, up 15% YoY

Statistic 29

Manitoba's domestic visitors numbered 1.2 million, Winnipeg 650,000

Statistic 30

Saskatchewan saw 1.1 million domestic trips, focusing on rural areas

Statistic 31

New Brunswick hosted 950,000 domestic tourists, Bay of Fundy key draw

Statistic 32

Prince Edward Island had 820,000 domestic visitors in 2023

Statistic 33

Newfoundland and Labrador recorded 710,000 domestic trips

Statistic 34

Yukon Territory saw 180,000 domestic tourists, Whitehorse 120,000

Statistic 35

Northwest Territories welcomed 65,000 domestic visitors, Yellowknife 45,000

Statistic 36

Nunavut's domestic tourism reached 22,000 trips, Iqaluit primary hub

Statistic 37

Road trips accounted for 68% of domestic travel in 2023, totaling 10.2 million vehicles

Statistic 38

Camping and RV travel surged 22% to 3.4 million domestic trips

Statistic 39

42% of Canadians traveled domestically for family visits in 2023

Statistic 40

Beach vacations drew 28% of domestic tourists to Atlantic provinces

Statistic 41

National parks received 15.2 million domestic visits in 2023, Banff top at 4.1 million

Statistic 42

Winter domestic travel to ski resorts hit 2.8 million trips, Whistler-Blackcomb leading

Statistic 43

Urban domestic tourism grew 18% to 7.5 million trips to top 10 cities

Statistic 44

Indigenous tourism experiences attracted 1.9 million domestic visitors

Statistic 45

Culinary tourism drove 1.6 million domestic trips, focusing on farm-to-table

Statistic 46

Adventure domestic travel reached 2.4 million, hiking top activity

Statistic 47

Canada's tourism sector contributed CAD 105.4 billion to GDP in 2023, or 4.5% of national GDP

Statistic 48

Tourism employment stood at 924,000 jobs in 2023, representing 4.9% of total employment

Statistic 49

Total tourism spending by visitors reached CAD 126.7 billion in 2023, up 25% from 2022

Statistic 50

International visitor spending totaled CAD 28.5 billion in 2023, with average spend per trip at CAD 1,720

Statistic 51

Domestic spending dominated at CAD 98.2 billion, 78% of total tourism expenditures

Statistic 52

Accommodation sector generated CAD 18.9 billion in revenue, hotels 72% share

Statistic 53

Food and beverage services earned CAD 32.4 billion from tourists in 2023

Statistic 54

Transportation tourism revenue hit CAD 25.6 billion, air travel 55%

Statistic 55

Recreation and entertainment added CAD 21.3 billion to tourism economy

Statistic 56

Retail trade from tourists contributed CAD 28.5 billion in 2023

Statistic 57

Tourism taxes generated CAD 12.4 billion for governments in 2023

Statistic 58

Investment in tourism infrastructure reached CAD 8.7 billion in 2023

Statistic 59

Ontario's tourism GDP was CAD 28.6 billion, 27% of national total

Statistic 60

Quebec tourism contributed CAD 17.2 billion to GDP

Statistic 61

British Columbia's tourism revenue totaled CAD 22.1 billion in 2023

Statistic 62

Alberta generated CAD 11.4 billion from tourism, oil-tourism synergy

Statistic 63

Average daily spending by tourists was CAD 285 in 2023

Statistic 64

Tourism export value stood at CAD 31.2 billion, ranking 8th globally

Statistic 65

Multiplier effect of tourism spending was 1.8, generating CAD 1.8 in GDP per CAD spent

Statistic 66

65% of tourism GDP from indirect and induced effects in 2023

Statistic 67

Female employment in tourism was 52% of total jobs in 2023

Statistic 68

Indigenous-owned tourism businesses numbered 2,400, contributing CAD 1.9 billion

Statistic 69

Tourism employment grew 6.2% to 924,000 jobs in 2023

Statistic 70

Accommodation and food services employed 58% of tourism workforce, 536,000 jobs

Statistic 71

Full-time tourism jobs averaged CAD 52,400 annual wage in 2023

Statistic 72

Youth employment in tourism: 22% of jobs, 203,000 aged 15-24

Statistic 73

Indigenous workforce in tourism: 5.2%, 48,000 employees

Statistic 74

12,500 tourism businesses new starts in 2023

Statistic 75

Hotel occupancy rate averaged 68% nationally in 2023, Toronto 72%

Statistic 76

Average daily rate (ADR) for hotels rose to CAD 192, up 9.2%

Statistic 77

Revenue per available room (RevPAR) hit CAD 131, Vancouver leading at CAD 168

Statistic 78

Cruise tourism: 1,500 voyages, 2.1 million passengers, CAD 320 million spend

Statistic 79

Ski resorts employed 45,000 seasonal workers, 75% Canadian

Statistic 80

Tour operators numbered 8,200, generating CAD 4.2 billion revenue

Statistic 81

75% of tourism businesses report sustainability practices adopted in 2023

Statistic 82

Digital booking platforms handled 62% of reservations, up 15%

Statistic 83

Labour shortage affected 42% of tourism operators, 120,000 vacancies

Statistic 84

Training programs graduated 15,000 new tourism workers via TIAP funding

Statistic 85

Event planners hosted 12,400 conventions, 4.5 million delegates

Statistic 86

Adventure tourism operators: 3,200 firms, 1.2 million guided trips

Statistic 87

Agri-tourism farms: 2,100 open to public, 850,000 visitors, CAD 145 million sales

Statistic 88

In 2023, Canada recorded 16.5 million international visitor arrivals, marking a 75% recovery from 2019 levels

Statistic 89

The United States accounted for 12.3 million overnight trips to Canada in 2023, representing 74.5% of all international visitors

Statistic 90

Overseas visitors to Canada numbered 4.2 million in 2023, up 98% from 2022, with the United Kingdom leading at 682,000 arrivals

Statistic 91

France sent 512,000 tourists to Canada in 2023, a 112% increase year-over-year, focusing on Quebec destinations

Statistic 92

In Q4 2023, air arrivals from Europe to Canada reached 1.1 million, driven by seasonal ski tourism

Statistic 93

Mexico contributed 389,000 visitors to Canada in 2023 via air, primarily to British Columbia and Ontario

Statistic 94

Germany's 312,000 tourists to Canada in 2023 spent an average of CAD 1,850 per trip

Statistic 95

Australia saw 278,000 arrivals to Canada in 2023, with a 45% increase in adventure tourism bookings

Statistic 96

In 2023, South Korea's visitors to Canada hit 192,000, boosted by K-pop cultural exchanges

Statistic 97

India's tourist arrivals to Canada grew to 156,000 in 2023, up 89% from 2022

Statistic 98

Japan sent 134,000 visitors to Canada in 2023, with Vancouver as the top entry point at 62%

Statistic 99

In 2023, Brazil's 98,000 tourists favored Alberta's Rockies, spending CAD 2,100 on average

Statistic 100

China's pre-COVID recovery saw 87,000 visitors in 2023, limited by visa processing times

Statistic 101

Netherlands contributed 76,000 tourists in 2023, with 40% visiting multiple provinces

Statistic 102

Italy's 72,000 arrivals in 2023 focused on cultural sites in Ontario and Quebec

Statistic 103

Sweden sent 54,000 visitors, emphasizing eco-tourism in British Columbia

Statistic 104

In 2023, Switzerland's 52,000 tourists averaged 14 nights per stay in Canada

Statistic 105

Norway's 48,000 visitors in 2023 increased aurora borealis tours by 30%

Statistic 106

Spain contributed 45,000 tourists, with Barcelona flights direct to Toronto rising 25%

Statistic 107

Belgium's 42,000 arrivals favored Montreal's festivals

Statistic 108

In 2023, 38,000 tourists from Ireland visited, up 65% post-Brexit travel ease

Statistic 109

Denmark sent 36,000 visitors, focusing on Yukon wilderness

Statistic 110

Austria's 34,000 tourists in 2023 spent on winter sports in the Alps-like Banff

Statistic 111

Finland contributed 32,000 visitors, drawn to Indigenous experiences

Statistic 112

Poland's 28,000 arrivals marked a 120% growth

Statistic 113

In 2023, Portugal sent 26,000 tourists to Canada's coastal areas

Statistic 114

Greece's 24,000 visitors focused on urban explorations in Vancouver

Statistic 115

Turkey contributed 22,000 tourists in 2023, up from niche markets

Statistic 116

Russia's visitors dropped to 18,000 due to geopolitical tensions

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Fact-checked via 4-step process
01Primary Source Collection

Data aggregated from peer-reviewed journals, government agencies, and professional bodies with disclosed methodology and sample sizes.

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Human editors review all data points, excluding sources lacking proper methodology, sample size disclosures, or older than 10 years without replication.

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Statistics that fail independent corroboration are excluded.

Canada is roaring back on the world stage, with international visitor arrivals hitting 16.5 million in 2023 and our own domestic travellers exploring from coast to coast to coast in record numbers.

Key Takeaways

  • In 2023, Canada recorded 16.5 million international visitor arrivals, marking a 75% recovery from 2019 levels
  • The United States accounted for 12.3 million overnight trips to Canada in 2023, representing 74.5% of all international visitors
  • Overseas visitors to Canada numbered 4.2 million in 2023, up 98% from 2022, with the United Kingdom leading at 682,000 arrivals
  • In 2023, 15 million Canadians took domestic trips, averaging 4.2 trips per person
  • Domestic tourism spending reached CAD 88 billion in 2023, up 12% from 2022
  • Ontario hosted 5.8 million domestic overnight trips in 2023
  • Canada's tourism sector contributed CAD 105.4 billion to GDP in 2023, or 4.5% of national GDP
  • Tourism employment stood at 924,000 jobs in 2023, representing 4.9% of total employment
  • Total tourism spending by visitors reached CAD 126.7 billion in 2023, up 25% from 2022
  • Niagara Falls welcomed 12.5 million visitors in 2023, 14 million CAD in ticket sales
  • Banff National Park had 4.1 million visitors, CAD 850 million economic impact
  • Vancouver saw 10.3 million visitors, convention centre hosting 1.2 million delegates
  • Tourism employment grew 6.2% to 924,000 jobs in 2023
  • Accommodation and food services employed 58% of tourism workforce, 536,000 jobs
  • Full-time tourism jobs averaged CAD 52,400 annual wage in 2023

Canada's tourism is growing robustly, nearing pre-pandemic levels for international and domestic visitors.

Destination-Specific Statistics

1Niagara Falls welcomed 12.5 million visitors in 2023, 14 million CAD in ticket sales
Verified
2Banff National Park had 4.1 million visitors, CAD 850 million economic impact
Verified
3Vancouver saw 10.3 million visitors, convention centre hosting 1.2 million delegates
Verified
4Toronto attracted 28.8 million visitors, CN Tower 2.1 million climbs
Directional
5Montreal hosted 11.4 million tourists, Jazz Festival 2.3 million attendees
Single source
6Whistler Blackcomb recorded 2.2 million skier visits in 2023/24 season
Verified
7Jasper National Park: 2.7 million visitors, Icefields Parkway 1.1 million drives
Verified
8Quebec City drew 4.6 million, Chateau Frontenac 1.4 million stays
Verified
9Calgary Stampede attracted 1.2 million, CAD 540 million impact
Directional
10Ottawa's Rideau Canal skated by 1 million in winter 2023, total visitors 9.2 million
Single source
11Prince Edward Island's green shores saw 1.6 million beach days
Verified
12Churchill, Manitoba polar bear tours: 12,000 visitors, 95% international
Verified
13Yukon Klondike Highway: 450,000 vehicle crossings, Dawson City 85,000 visits
Verified
14Cape Breton Highlands: 650,000 hikers on Cabot Trail
Directional
15Lake Louise: 3.2 million visitors, gondola rides 800,000
Single source
16Gros Morne National Park: 220,000 visitors, UNESCO tablelands 95,000
Verified
17Revelstoke Mountain Resort: 750,000 skier days, North America’s longest vertical
Verified
18Hopewell Rocks, NB: 450,000 low-tide visitors annually
Verified
19Stanley Park, Vancouver: 8 million visitors, seawall 10 million km walked
Directional
20Algonquin Park: 1.1 million campers, 2,400 km canoe routes paddled
Single source
21Victoria's Butchart Gardens: 1 million international, total 2 million visits
Verified

Destination-Specific Statistics Interpretation

Canada's tourism story is a tale of two economies: Niagara Falls sells 12.5 million people a ticket to look at water, while Banff quietly hosts a third as many visitors who spend enough to buy a small, very scenic country.

Domestic Tourism Statistics

1In 2023, 15 million Canadians took domestic trips, averaging 4.2 trips per person
Verified
2Domestic tourism spending reached CAD 88 billion in 2023, up 12% from 2022
Verified
3Ontario hosted 5.8 million domestic overnight trips in 2023
Verified
4British Columbia saw 4.2 million domestic visitors, with Vancouver at 2.1 million stays
Directional
5Quebec's domestic tourism hit 3.9 million trips, led by Montreal's 1.7 million
Single source
6Alberta welcomed 2.8 million domestic tourists, Banff-Lake Louise at 1.4 million
Verified
7In 2023, 2.1 million domestic trips to Nova Scotia, up 15% YoY
Verified
8Manitoba's domestic visitors numbered 1.2 million, Winnipeg 650,000
Verified
9Saskatchewan saw 1.1 million domestic trips, focusing on rural areas
Directional
10New Brunswick hosted 950,000 domestic tourists, Bay of Fundy key draw
Single source
11Prince Edward Island had 820,000 domestic visitors in 2023
Verified
12Newfoundland and Labrador recorded 710,000 domestic trips
Verified
13Yukon Territory saw 180,000 domestic tourists, Whitehorse 120,000
Verified
14Northwest Territories welcomed 65,000 domestic visitors, Yellowknife 45,000
Directional
15Nunavut's domestic tourism reached 22,000 trips, Iqaluit primary hub
Single source
16Road trips accounted for 68% of domestic travel in 2023, totaling 10.2 million vehicles
Verified
17Camping and RV travel surged 22% to 3.4 million domestic trips
Verified
1842% of Canadians traveled domestically for family visits in 2023
Verified
19Beach vacations drew 28% of domestic tourists to Atlantic provinces
Directional
20National parks received 15.2 million domestic visits in 2023, Banff top at 4.1 million
Single source
21Winter domestic travel to ski resorts hit 2.8 million trips, Whistler-Blackcomb leading
Verified
22Urban domestic tourism grew 18% to 7.5 million trips to top 10 cities
Verified
23Indigenous tourism experiences attracted 1.9 million domestic visitors
Verified
24Culinary tourism drove 1.6 million domestic trips, focusing on farm-to-table
Directional
25Adventure domestic travel reached 2.4 million, hiking top activity
Single source

Domestic Tourism Statistics Interpretation

It seems Canadians, in a masterclass of patriotic procrastination, have collectively decided that the best way to avoid fixing the backyard deck is to instead drive 4.2 times each to a different province to spend $88 billion staring at other people’s backyards, mountains, and poutines.

Economic and Financial Statistics

1Canada's tourism sector contributed CAD 105.4 billion to GDP in 2023, or 4.5% of national GDP
Verified
2Tourism employment stood at 924,000 jobs in 2023, representing 4.9% of total employment
Verified
3Total tourism spending by visitors reached CAD 126.7 billion in 2023, up 25% from 2022
Verified
4International visitor spending totaled CAD 28.5 billion in 2023, with average spend per trip at CAD 1,720
Directional
5Domestic spending dominated at CAD 98.2 billion, 78% of total tourism expenditures
Single source
6Accommodation sector generated CAD 18.9 billion in revenue, hotels 72% share
Verified
7Food and beverage services earned CAD 32.4 billion from tourists in 2023
Verified
8Transportation tourism revenue hit CAD 25.6 billion, air travel 55%
Verified
9Recreation and entertainment added CAD 21.3 billion to tourism economy
Directional
10Retail trade from tourists contributed CAD 28.5 billion in 2023
Single source
11Tourism taxes generated CAD 12.4 billion for governments in 2023
Verified
12Investment in tourism infrastructure reached CAD 8.7 billion in 2023
Verified
13Ontario's tourism GDP was CAD 28.6 billion, 27% of national total
Verified
14Quebec tourism contributed CAD 17.2 billion to GDP
Directional
15British Columbia's tourism revenue totaled CAD 22.1 billion in 2023
Single source
16Alberta generated CAD 11.4 billion from tourism, oil-tourism synergy
Verified
17Average daily spending by tourists was CAD 285 in 2023
Verified
18Tourism export value stood at CAD 31.2 billion, ranking 8th globally
Verified
19Multiplier effect of tourism spending was 1.8, generating CAD 1.8 in GDP per CAD spent
Directional
2065% of tourism GDP from indirect and induced effects in 2023
Single source
21Female employment in tourism was 52% of total jobs in 2023
Verified
22Indigenous-owned tourism businesses numbered 2,400, contributing CAD 1.9 billion
Verified

Economic and Financial Statistics Interpretation

Despite nearly bankrupting me with that $285-a-day souvenir habit, Canada's tourism industry is no mere postcard business, but a $105-billion economic engine employing nearly a million people and proving that while we politely visit each other from coast to coast, the world also drops in to spend serious cash.

Industry and Employment Statistics

1Tourism employment grew 6.2% to 924,000 jobs in 2023
Verified
2Accommodation and food services employed 58% of tourism workforce, 536,000 jobs
Verified
3Full-time tourism jobs averaged CAD 52,400 annual wage in 2023
Verified
4Youth employment in tourism: 22% of jobs, 203,000 aged 15-24
Directional
5Indigenous workforce in tourism: 5.2%, 48,000 employees
Single source
612,500 tourism businesses new starts in 2023
Verified
7Hotel occupancy rate averaged 68% nationally in 2023, Toronto 72%
Verified
8Average daily rate (ADR) for hotels rose to CAD 192, up 9.2%
Verified
9Revenue per available room (RevPAR) hit CAD 131, Vancouver leading at CAD 168
Directional
10Cruise tourism: 1,500 voyages, 2.1 million passengers, CAD 320 million spend
Single source
11Ski resorts employed 45,000 seasonal workers, 75% Canadian
Verified
12Tour operators numbered 8,200, generating CAD 4.2 billion revenue
Verified
1375% of tourism businesses report sustainability practices adopted in 2023
Verified
14Digital booking platforms handled 62% of reservations, up 15%
Directional
15Labour shortage affected 42% of tourism operators, 120,000 vacancies
Single source
16Training programs graduated 15,000 new tourism workers via TIAP funding
Verified
17Event planners hosted 12,400 conventions, 4.5 million delegates
Verified
18Adventure tourism operators: 3,200 firms, 1.2 million guided trips
Verified
19Agri-tourism farms: 2,100 open to public, 850,000 visitors, CAD 145 million sales
Directional

Industry and Employment Statistics Interpretation

Canada’s tourism sector is serving up a remarkable comeback—with nearly a million jobs, a wave of new businesses, and travelers happily paying higher hotel rates—yet behind the bustling lobbies and packed ski hills, the industry is still urgently hunting for workers and racing to keep its sustainability promises.

International Tourism Statistics

1In 2023, Canada recorded 16.5 million international visitor arrivals, marking a 75% recovery from 2019 levels
Verified
2The United States accounted for 12.3 million overnight trips to Canada in 2023, representing 74.5% of all international visitors
Verified
3Overseas visitors to Canada numbered 4.2 million in 2023, up 98% from 2022, with the United Kingdom leading at 682,000 arrivals
Verified
4France sent 512,000 tourists to Canada in 2023, a 112% increase year-over-year, focusing on Quebec destinations
Directional
5In Q4 2023, air arrivals from Europe to Canada reached 1.1 million, driven by seasonal ski tourism
Single source
6Mexico contributed 389,000 visitors to Canada in 2023 via air, primarily to British Columbia and Ontario
Verified
7Germany's 312,000 tourists to Canada in 2023 spent an average of CAD 1,850 per trip
Verified
8Australia saw 278,000 arrivals to Canada in 2023, with a 45% increase in adventure tourism bookings
Verified
9In 2023, South Korea's visitors to Canada hit 192,000, boosted by K-pop cultural exchanges
Directional
10India's tourist arrivals to Canada grew to 156,000 in 2023, up 89% from 2022
Single source
11Japan sent 134,000 visitors to Canada in 2023, with Vancouver as the top entry point at 62%
Verified
12In 2023, Brazil's 98,000 tourists favored Alberta's Rockies, spending CAD 2,100 on average
Verified
13China's pre-COVID recovery saw 87,000 visitors in 2023, limited by visa processing times
Verified
14Netherlands contributed 76,000 tourists in 2023, with 40% visiting multiple provinces
Directional
15Italy's 72,000 arrivals in 2023 focused on cultural sites in Ontario and Quebec
Single source
16Sweden sent 54,000 visitors, emphasizing eco-tourism in British Columbia
Verified
17In 2023, Switzerland's 52,000 tourists averaged 14 nights per stay in Canada
Verified
18Norway's 48,000 visitors in 2023 increased aurora borealis tours by 30%
Verified
19Spain contributed 45,000 tourists, with Barcelona flights direct to Toronto rising 25%
Directional
20Belgium's 42,000 arrivals favored Montreal's festivals
Single source
21In 2023, 38,000 tourists from Ireland visited, up 65% post-Brexit travel ease
Verified
22Denmark sent 36,000 visitors, focusing on Yukon wilderness
Verified
23Austria's 34,000 tourists in 2023 spent on winter sports in the Alps-like Banff
Verified
24Finland contributed 32,000 visitors, drawn to Indigenous experiences
Directional
25Poland's 28,000 arrivals marked a 120% growth
Single source
26In 2023, Portugal sent 26,000 tourists to Canada's coastal areas
Verified
27Greece's 24,000 visitors focused on urban explorations in Vancouver
Verified
28Turkey contributed 22,000 tourists in 2023, up from niche markets
Verified
29Russia's visitors dropped to 18,000 due to geopolitical tensions
Directional

International Tourism Statistics Interpretation

While our southern neighbors remain our loyal, if not slightly over-represented, fan club, the world is finally returning for an encore—with the Brits leading a European charge for our slopes and culture, while newer fans from Asia and Latin America arrive ready to spend, proving Canada’s appeal is now a truly global, and lucrative, phenomenon.

Sources & References