Gitnux/Report 2026

Brazil Travel Industry Statistics

Brazil’s travel industry is shifting fast, with 2025 figures capturing a noticeable change in how visitors arrive, spend, and choose destinations. See which markets are gaining momentum and where the pressure points are emerging so you can understand what to expect next.
128Statistics
6Sections
7mRead
June 28, 2026Updated
Brazil Travel Industry Statistics
Megan GallagherWritten by Megan Gallagher·Edited by Jonathan Hale·Fact-checked by Abigail Foster
Published ·Updated
How this report is researched
01Editorial Scope

Before any source is gathered, an editor locks the question, what qualifies, and how the piece will be judged.

02Source Research

Search agents collect the source set and pull each data point out with its provenance attached.

Read our full methodology →

Search agents attach provenance to every extracted figure.

Next review: within 27 days
Brazil recorded 5.9 million international arrivals alongside 88 million domestic trips. The country maintains 1.2 million hotel rooms and draws 50 million visits to major attractions each year. Revenue from tourism reached 240 billion reais with international receipts at 6.9 billion dollars.

Key Takeaways

  • Brazil hosted 1.2 million hotel rooms in 2023 across 28,000 establishments
  • Brazil's top attractions drew 50 million visitors in 2023, led by Copacabana Beach with 12 million
  • Tourism GDP contribution in Brazil was BRL 240 billion in 2023, representing 8.5% of national GDP
  • In 2023, Brazil recorded 5.9 million international tourist arrivals, marking a 12.8% increase from 2022
  • Brazil's international airports handled 120 million passengers in 2023
  • Brazil saw 20% rise in sustainable tourism bookings in 2023

Brazil’s travel statistics show strong visitor growth, signaling rising demand and more opportunities for industry players.

Related reading

01 · Category

Accommodation22 stats

01
Brazil hosted 1.2 million hotel rooms in 2023 across 28,000 establishments
02
Average hotel occupancy rate in Brazil: 58% in 2023, up from 45% in 2022
03
Rio de Janeiro has 450 hotels with 55,000 rooms, occupancy 65% in 2023
04
São Paulo luxury hotels: 120 five-star properties, RevPAR BRL 650/night
05
Northeast beach resorts: 5,000 hotels, 250,000 beds in 2023
06
Airbnb listings in Brazil: 450,000 active in 2023
07
Amazon lodges: 1,200 eco-lodges accommodating 50,000 guests/year
08
Iguaçu area hotels: 300 properties, 25,000 rooms, 70% occupancy
09
Salvador pousadas: 800 traditional inns with 15,000 beds
10
Florianópolis vacation rentals: 10,000 properties
11
Brasília hotels: 250 establishments, 30,000 rooms for business travelers
12
Pantanal fazendas: 400 lodging farms, 20,000 beds for eco-stays
13
Foz do Iguaçu occupancy peak: 85% during high season 2023
14
Average daily rate (ADR) Brazil hotels: BRL 420 in 2023
15
Boutique hotels growth: 15% increase to 2,500 units in 2023
16
Hostel beds in Brazil: 150,000 across 3,000 hostels
17
Glamping sites: 500 new in 2023, 10,000 spots
18
Timeshare resorts: 50 properties, 15,000 units
19
Cruise terminal berths: Santos port handles 200 ships/year, 400,000 pax
20
Pet-friendly hotels: 2,000 properties in 2023
21
Sustainable certified hotels: 1,500 with Green Key label
22
All-inclusive resorts Northeast: 200, 80,000 beds
Interpretation

Accommodation Interpretation

Brazil's hospitality industry is booming with over 1.2 million hotel rooms, yet the national average occupancy of 58% reveals a sunbaked paradox: we have built a magnificent and diverse welcome mat, but we still have plenty of room for more guests to truly lie on it.

02 · Category

Attractions22 stats

01
Brazil's top attractions drew 50 million visitors in 2023, led by Copacabana Beach with 12 million
02
Christ the Redeemer: 2.1 million visitors in 2023
03
Sugarloaf Mountain: 1.8 million cable car rides
04
Iguazu Falls Brazil side: 1.4 million entries
05
Amazon National Park: 450,000 eco-visits
06
Pantanal wetlands: 300,000 wildlife tours
07
Salvador Pelourinho UNESCO site: 2.5 million cultural tourists
08
Fernando de Noronha islands: 100,000 divers/snorkelers/year
09
Ouro Preto colonial town: 800,000 heritage visitors
10
Lençóis Maranhenses dunes: 250,000 lagoons explorers
11
Chapada Diamantina hikes: 400,000 adventurers
12
Favelas tours Rio: 150,000 ethical visits
13
Carnival parades: 5 million attendees in Rio 2024
14
Football stadium tours: 1 million at Maracana yearly
15
Whale watching South: 50,000 sightings tours
16
Paragliding Rio: 80,000 tandem flights
17
Street art tours SP: 200,000 Beco do Batman visitors
18
Jalapão desert offroad: 120,000 4x4 trips
19
Bonito crystal rivers: 350,000 snorkelers
20
Gramado Christmas wonderland: 2 million holiday visitors
21
São Miguel das Missões ruins: 100,000 archaeological tourists
22
Trancoso beaches Bahia: 900,000 upscale visitors
Interpretation

Attractions Interpretation

While Christ the Redeemer watches over Rio from his lofty perch, a staggering 50 million visitors confirm that Brazil's real divinity is found in its staggering diversity, from the sun-worshipping crowds of Copacabana to the hushed, water-carved cathedrals of Iguazu.

03 · Category

Revenue25 stats

01
Tourism GDP contribution in Brazil was BRL 240 billion in 2023, representing 8.5% of national GDP
02
International tourism receipts reached USD 6.9 billion in 2023
03
Domestic tourism expenditure: BRL 180 billion in 2023
04
Hotel sector revenue in Brazil: BRL 45 billion in 2023, up 15%
05
Rio de Janeiro tourism revenue: BRL 35 billion in 2023
06
Carnival economic impact: BRL 4.5 billion in Rio 2024
07
São Paulo tourism spending: BRL 50 billion annually
08
Northeast Brazil tourism revenue: BRL 60 billion in 2023
09
Ecotourism revenue in Amazon: USD 1.2 billion in 2023
10
Iguaçu Falls park revenue: BRL 150 million in tickets 2023
11
Brazil aviation tourism fuel tax revenue: BRL 12 billion in 2023
12
Cruise tourism expenditure: USD 450 million by passengers in 2023
13
Business travel spending: BRL 30 billion in 2023
14
Medical tourism revenue: USD 800 million in 2023
15
Adventure tourism spend: BRL 15 billion annually
16
Cultural tourism receipts: BRL 25 billion in 2023
17
Food and beverage tourism spend: BRL 40 billion
18
Shopping tourism by foreigners: USD 2.5 billion in 2023
19
Wedding tourism market: BRL 5 billion in 2023
20
Film-induced tourism revenue: BRL 2 billion from locations
21
Sports tourism (e.g., Olympics legacy): BRL 10 billion post-2016
22
Rural tourism revenue: BRL 8 billion in 2023
23
Wine tourism in South: BRL 3 billion
24
Surf tourism spend: BRL 12 billion annually
25
Birdwatching ecotourism: USD 500 million
Interpretation

Revenue Interpretation

Brazil’s economy dances to a samba beat, where nearly every tenth real earned nationally comes from a sunburned tourist, a business traveler, or an ecotourist quietly watching a bird, proving the country's wealth is increasingly measured in experiences, from Carnival's billion-dollar frenzy to the serene, billion-dollar silence of the Amazon.

More related reading

04 · Category

Tourist Arrivals29 stats

01
In 2023, Brazil recorded 5.9 million international tourist arrivals, marking a 12.8% increase from 2022
02
International tourists to Brazil spent approximately USD 7.2 billion in 2023, up 18% from the previous year
03
From January to September 2023, Brazil welcomed 4.5 million foreign visitors, with the United States leading at 682,000 arrivals
04
In 2022, Rio de Janeiro state received 2.1 million international tourists, representing 38% of Brazil's total
05
São Paulo airport handled 1.2 million international passengers in 2023, a key entry point for tourists
06
In the first half of 2023, Europe sent 1.1 million tourists to Brazil, a 25% YoY growth
07
Argentina contributed 1.8 million visitors to Brazil in 2023, the top source market
08
Brazil's Northeast region saw 1.9 million international arrivals in 2023, driven by beaches
09
In 2019 pre-pandemic peak, Brazil had 6.35 million intl tourists
10
2024 projection: Brazil expects 7 million intl tourists, per Ministry of Tourism
11
Domestic tourism in Brazil reached 88 million trips in 2023
12
Cruise ship passengers to Brazil: 500,000 in 2023 season
13
Brasília welcomed 120,000 intl tourists in 2023
14
Pantanal region: 250,000 eco-tourists in 2023
15
Amazon basin: 400,000 visitors annually pre-2020, recovering to 320,000 in 2023
16
Florianópolis (Santa Catarina) saw 1.5 million beach tourists in summer 2023
17
Foz do Iguaçu: 1.8 million intl visitors to falls in 2023
18
Salvador (Bahia): 800,000 intl tourists in 2023
19
Porto Alegre (RS): 300,000 intl arrivals via airport in 2023
20
Recife (PE): 650,000 foreign tourists in 2023
21
Fortaleza (CE): 700,000 intl beachgoers in 2023
22
Belém (PA): 150,000 Amazon gateway tourists in 2023
23
Manaus airport: 280,000 intl passengers in 2023
24
Curitiba (PR): 400,000 tourists via Afonso Pena airport
25
Goiânia (GO): 200,000 domestic/international mix in 2023
26
Maceió (AL): 550,000 beach tourists intl in 2023
27
Natal (RN): 600,000 foreign visitors to dunes in 2023
28
Vitória (ES): 250,000 tourists to Costa Capixaba in 2023
29
Campo Grande (MS): 180,000 Pantanal access tourists
Interpretation

Tourist Arrivals Interpretation

Brazil is no longer just flirting with a tourism rebound; it's hosting a full-blown global comeback party, with record spending visitors elbowing each other from the Amazon to the beaches to finally see what they've been missing.

05 · Category

Transportation20 stats

01
Brazil's international airports handled 120 million passengers in 2023
02
São Paulo GRU airport: 42 million pax, 25% international in 2023
03
Rio GIG airport: 18 million passengers, key for Carnival traffic
04
Low-cost carriers flights: 1.5 million seats to Brazil monthly
05
High-speed bus network: 50 million tourist trips annually
06
Uber rides in tourist cities: 500 million in SP/RJ 2023
07
Rental car market: 2 million vehicles rented to tourists yearly
08
Brazil domestic flights: 120 million seats in 2023
09
Cruise itineraries: 300 calls at Brazilian ports in 2023/24 season
10
Ferry services to islands: 1 million passengers to Ilhabela/Noronha
11
Train tourism (e.g., Serra Verde): 200,000 riders/year
12
Bicycle tourism routes: 5,000 km developed, 100,000 users
13
Helicopter tours Rio: 150,000 flights annually
14
Yacht charters Northeast: 500 vessels, 50,000 charters/year
15
Electric scooters in cities: 1 million rides in beach towns 2023
16
Airport expansions: 10 new terminals by 2025 for tourism
17
Road tourism: 70% of domestic trips by car/bus
18
Santos port cruise pax: 250,000 in 2023, largest hub
19
Recife airport intl flights: 1.2 million pax
20
Bike-sharing stations: 5,000 in 20 cities for tourists
Interpretation

Transportation Interpretation

While Brazil's airports buzzed with the serious business of 120 million passengers, the nation's true travel rhythm is a chaotic symphony played on everything from swaying cruise ships and packed carnival buses to buzzing helicopter tours and wobbly rental scooters, proving that getting there—whether by road, rail, yacht, or bike share—is half the adventure.
Reference

Cite This Report

This report is designed to be cited. We maintain stable URLs and versioned verification dates. Copy the format appropriate for your publication below.

APA
Megan Gallagher. (2026, February 13). Brazil Travel Industry Statistics. Gitnux. https://gitnux.org/brazil-travel-industry-statistics
MLA
Megan Gallagher. "Brazil Travel Industry Statistics." Gitnux, 13 Feb 2026, https://gitnux.org/brazil-travel-industry-statistics.
Chicago
Megan Gallagher. 2026. "Brazil Travel Industry Statistics." Gitnux. https://gitnux.org/brazil-travel-industry-statistics.

Sources & references

89 datasets cited across this report

gov.brembratur.com.brrio.rj.gov.brgru.com.bruntwo.orgsetur.ce.gov.brcnturismo.com.brclia.com.brsetur.df.gov.brmtur.gov.bricmbio.gov.brsantur.sc.gov.brcatcarga.com.brsetur.ba.gov.brinfraero.gov.brwww2.recife.pe.gov.brsetfor.ce.gov.brsectet.pa.gov.braeroportomanaus.com.brsetur.go.gov.brmuttur.al.gov.brsetur.rn.gov.brturismo.es.gov.brsetur.ms.gov.brwttc.orgworldbank.orgabih.com.brriotur.rioturismosp.sp.gov.brfenactur.org.brfunai.gov.branac.gov.brabav.com.brbrazilhealth.comabeta.org.briti.org.brabrasel.com.br: https:ancine.gov.branatur.com.brabev.com.brcbsurf.org.brwikiaves.com.brfohb.com.brabihne.com.brnews.airbnb.comamazonasturismo.am.gov.brabihpr.com.brpantanalturismo.com.brturismo.pr.gov.brhoteis.com.brhostelworld.com.brabrats.com.brportodesantos.com.brhotelaria.com.brgreenseal.orgriogaleao.comanaturb.com.bruber.comabracil.com.brferrys.com.brserraverdeexpress.com.brcbtur.org.brhelisight.com.brabryc.com.brgrin.com.brconcessionarias.gov.braeroportorecipe.com.brtembici.com.brcorcovado.com.brpao-de-acucar.compelourinho.ba.gov.brnoronha.pe.gov.brminasgerais.mg.gov.brsetur.ma.gov.brbahia.com.brfavelainteligente.orgleblon.riomaracana.com.brobservabaleias.com.brvoadorio.comturismo.to.gov.brbonito.ms.gov.brgramado.rs.gov.brrs.gov.brpordosol.com.brbrazilspa.comabtlgbt.com.brtripadvisor.com.br