Quick Overview
- 1#1: CustomGPT.ai - Build and deploy fully white-label custom AI chatbots powered by GPT models using your own data.
- 2#2: Voiceflow - Design, build, and launch white-label conversational AI for voice assistants and chatbots.
- 3#3: Botpress - Open-source platform for creating advanced, fully customizable white-label AI chatbots.
- 4#4: Landbot - No-code builder for engaging white-label AI chatbots and conversational experiences.
- 5#5: Dify - Open-source LLMOps platform to develop, deploy, and white-label AI applications.
- 6#6: Flowise - Drag-and-drop low-code tool for building and self-hosting white-label LLM flows.
- 7#7: Yellow.ai - Enterprise platform for creating scalable white-label voice and chat AI agents.
- 8#8: Haptik - Conversational AI platform offering white-label solutions for customer engagement.
- 9#9: Chatbase - Train and embed white-label AI chatbots customized to your website content.
- 10#10: SiteGPT - Instantly create and deploy white-label AI chatbots trained on your website data.
We ranked these tools by evaluating core features, technical robustness, ease of deployment, and overall value, ensuring they deliver reliable performance across diverse use cases, from chatbots to conversational AI.
Comparison Table
Explore leading white label AI software tools, including CustomGPT.ai, Voiceflow, Botpress, Landbot, Dify, and more, designed to help businesses brand and deploy AI solutions seamlessly. This table breaks down key features, customization options, and practical use cases to guide informed decisions for your specific needs.
| # | Tool | Category | Overall | Features | Ease of Use | Value |
|---|---|---|---|---|---|---|
| 1 | CustomGPT.ai Build and deploy fully white-label custom AI chatbots powered by GPT models using your own data. | specialized | 9.7/10 | 9.8/10 | 9.6/10 | 9.5/10 |
| 2 | Voiceflow Design, build, and launch white-label conversational AI for voice assistants and chatbots. | specialized | 9.2/10 | 9.5/10 | 9.0/10 | 8.8/10 |
| 3 | Botpress Open-source platform for creating advanced, fully customizable white-label AI chatbots. | specialized | 8.7/10 | 9.2/10 | 8.4/10 | 8.6/10 |
| 4 | Landbot No-code builder for engaging white-label AI chatbots and conversational experiences. | specialized | 8.4/10 | 8.7/10 | 9.2/10 | 7.9/10 |
| 5 | Dify Open-source LLMOps platform to develop, deploy, and white-label AI applications. | general_ai | 8.1/10 | 8.7/10 | 7.9/10 | 9.2/10 |
| 6 | Flowise Drag-and-drop low-code tool for building and self-hosting white-label LLM flows. | general_ai | 8.2/10 | 8.5/10 | 9.0/10 | 9.2/10 |
| 7 | Yellow.ai Enterprise platform for creating scalable white-label voice and chat AI agents. | enterprise | 8.2/10 | 9.0/10 | 7.8/10 | 7.5/10 |
| 8 | Haptik Conversational AI platform offering white-label solutions for customer engagement. | enterprise | 8.2/10 | 8.7/10 | 7.8/10 | 7.5/10 |
| 9 | Chatbase Train and embed white-label AI chatbots customized to your website content. | specialized | 7.2/10 | 6.8/10 | 9.2/10 | 8.0/10 |
| 10 | SiteGPT Instantly create and deploy white-label AI chatbots trained on your website data. | specialized | 8.1/10 | 8.3/10 | 9.2/10 | 7.5/10 |
Build and deploy fully white-label custom AI chatbots powered by GPT models using your own data.
Design, build, and launch white-label conversational AI for voice assistants and chatbots.
Open-source platform for creating advanced, fully customizable white-label AI chatbots.
No-code builder for engaging white-label AI chatbots and conversational experiences.
Open-source LLMOps platform to develop, deploy, and white-label AI applications.
Drag-and-drop low-code tool for building and self-hosting white-label LLM flows.
Enterprise platform for creating scalable white-label voice and chat AI agents.
Conversational AI platform offering white-label solutions for customer engagement.
Train and embed white-label AI chatbots customized to your website content.
Instantly create and deploy white-label AI chatbots trained on your website data.
CustomGPT.ai
specializedBuild and deploy fully white-label custom AI chatbots powered by GPT models using your own data.
One-click no-code white-label deployment with full rebranding, custom UI, and monetization tools for instant SaaS-like AI products
CustomGPT.ai is a premier white-label AI software platform that empowers businesses to build, deploy, and monetize fully branded custom AI chatbots and agents without coding. It allows seamless integration of proprietary data sources, document uploads, and APIs to create intelligent assistants tailored to specific needs. The platform excels in white-labeling, providing custom domains, UI theming, and embed codes for a native branded experience across websites and apps.
Pros
- Complete white-labeling with custom domains, themes, and no visible third-party branding
- No-code builder for rapid creation and deployment of data-trained AI agents
- Scalable infrastructure supporting high traffic and enterprise-level integrations
Cons
- Premium white-label features require higher-tier or custom enterprise pricing
- Customization depth may feel limited compared to fully custom-coded solutions
- Dependency on underlying LLM providers like OpenAI for core intelligence
Best For
Agencies, SaaS providers, and enterprises seeking to launch branded AI chatbot services for clients without development overhead.
Pricing
Starts at $49/month for basic plans; Pro at $499/month; full white-label and enterprise features via custom pricing from $1,995/month.
Voiceflow
specializedDesign, build, and launch white-label conversational AI for voice assistants and chatbots.
Seamless white-label chat widget embed that removes all Voiceflow branding and supports custom domains/styles for client sites.
Voiceflow is a no-code platform specialized in building conversational AI agents for voice assistants like Alexa and Google Assistant, as well as chatbots for web, messaging apps, and more. It supports white-labeling through custom-branded embeds, domains, and widgets, allowing agencies to resell AI experiences under their own branding without Voiceflow attribution. With robust collaboration tools, analytics, and integrations, it's designed for rapid prototyping and deployment of production-ready conversational AI.
Pros
- Intuitive drag-and-drop canvas for complex conversation flows
- Multi-channel deployment including voice, web chat, and messaging with full white-label customization
- Built-in analytics, A/B testing, and team collaboration features
Cons
- Limited to conversational AI; not suited for general-purpose AI models or non-chat applications
- Advanced features like custom code require developer knowledge
- Enterprise white-label scaling can get pricey for high-volume usage
Best For
Agencies and SaaS providers creating and reselling branded conversational AI chatbots and voice apps to clients.
Pricing
Free tier for basics; Pro at $50/month per editor; Enterprise custom starting ~$500/month with full white-label and unlimited agents.
Botpress
specializedOpen-source platform for creating advanced, fully customizable white-label AI chatbots.
Open-source self-hosting for unlimited white-label customization and ownership
Botpress is an open-source platform for building, deploying, and scaling AI-powered chatbots and conversational agents using a visual flow builder and natural language understanding. As a white-label AI software solution, it excels in self-hosted deployments where users can fully customize and rebrand the interface, removing all Botpress branding for a seamless branded experience. It supports multi-channel integrations and enterprise-grade features, making it ideal for resellers offering AI chat solutions under their own name.
Pros
- Fully open-source core enables complete white-labeling and self-hosting with no vendor lock-in
- Powerful visual studio for no-code/low-code bot building with advanced NLU and integrations
- Scalable for enterprise use with multi-tenant support in pro plans
Cons
- White-labeling on cloud requires Enterprise plan; self-hosting needs technical expertise
- Advanced customizations demand developer knowledge beyond visual builder
- Limited built-in analytics compared to specialized white-label platforms
Best For
SaaS providers and agencies seeking a customizable, open-source chatbot platform to white-label and resell as their own AI product.
Pricing
Free open-source self-hosted; Cloud starts free (limited), Pro at $495/month (10 bots), Enterprise custom with full white-label support.
Landbot
specializedNo-code builder for engaging white-label AI chatbots and conversational experiences.
Full white-label control with client-specific subdomains, branding removal, and dedicated dashboards
Landbot is a no-code platform specializing in AI-powered chatbots that can be fully white-labeled for agencies to resell under their own branding. It offers a visual drag-and-drop builder for creating conversational experiences across web, WhatsApp, Messenger, and more, with seamless integrations to AI models like OpenAI and Dialogflow. As a white-label solution, it allows custom domains, branding removal, and client-specific dashboards, making it ideal for scaling chatbot services.
Pros
- Intuitive no-code visual builder accelerates development
- Robust multi-channel deployment and AI integrations
- Comprehensive white-label options including custom domains and branding
Cons
- White-label features locked behind expensive Enterprise plans
- Primarily focused on chatbots, lacking broader AI toolset
- Advanced AI capabilities often require third-party integrations
Best For
Agencies and resellers seeking an easy-to-white-label chatbot platform for client-facing conversational AI without coding expertise.
Pricing
Free Sandbox; Starter at €30/mo; Pro €100/mo; Business €400/mo; Enterprise custom with full white-label.
Dify
general_aiOpen-source LLMOps platform to develop, deploy, and white-label AI applications.
Visual drag-and-drop AI workflow orchestration for no-code creation of complex agents and RAG applications
Dify (dify.ai) is an open-source platform designed for building, deploying, and managing AI applications such as chatbots, agents, and workflows using a visual drag-and-drop interface. It supports integration with numerous LLMs, RAG pipelines, and tools, making it ideal for creating custom AI solutions. For white-label use, its self-hostable community edition allows full branding and customization on your own infrastructure.
Pros
- Fully open-source and self-hostable for complete white-label branding and control
- Powerful visual workflow builder with extensive LLM and tool integrations
- Strong community support and growing plugin marketplace
Cons
- Self-hosting deployment requires technical DevOps expertise
- Advanced enterprise features like enhanced security and scalability are paid
- Documentation can be inconsistent for complex customizations
Best For
Developers and agencies seeking a customizable, open-source AI app builder to white-label and resell as their own platform.
Pricing
Free community edition for self-hosting; Enterprise edition starts at $19/month per workspace with advanced features and support.
Flowise
general_aiDrag-and-drop low-code tool for building and self-hosting white-label LLM flows.
Visual drag-and-drop canvas for orchestrating complex LLM chains without writing code
Flowise is an open-source, low-code platform for building customizable LLM-powered applications like chatbots, agents, and workflows using a drag-and-drop interface based on LangChain. It supports integration with numerous AI models, vector stores, and tools, making it ideal for rapid prototyping and deployment. For white labeling, its self-hostable architecture allows full customization and rebranding on your own infrastructure, enabling resellers to offer branded AI solutions without vendor lock-in.
Pros
- Fully open-source (Apache 2.0) with no licensing fees for self-hosting
- Intuitive drag-and-drop builder accelerates AI app development
- Embeddable widgets and API support for seamless white label integration
Cons
- Requires technical expertise for production deployment and scaling
- Limited built-in enterprise features like advanced analytics or SLAs
- Customization for deep white labeling demands frontend development skills
Best For
Developers and agencies seeking a cost-effective, customizable open-source base to white label AI chat and workflow solutions.
Pricing
Open-source version is free for self-hosting; Flowise Cloud starts at $35/month (Pro) with enterprise plans available for advanced white label needs.
Yellow.ai
enterpriseEnterprise platform for creating scalable white-label voice and chat AI agents.
DynamicNLU™ for context-aware, multilingual conversations that adapt in real-time without rigid training data
Yellow.ai is a robust platform for building and deploying conversational AI agents, including chatbots and voice bots, with full white-labeling capabilities to rebrand and resell under your own name. It leverages advanced NLU, generative AI, and omnichannel support for customer service, sales, and support automation. Businesses can create hyper-personalized AI experiences across 135+ languages without extensive coding.
Pros
- Comprehensive white-labeling with custom domains and UI
- Powerful DynamicNLU and generative AI for natural conversations
- Scalable omnichannel deployment with 1000+ integrations
Cons
- Enterprise-only pricing lacks transparency and affordability for SMBs
- Steep learning curve for advanced customizations
- Limited community resources compared to open-source alternatives
Best For
Enterprises and resellers looking to launch branded, scalable conversational AI solutions for customer engagement.
Pricing
Custom enterprise pricing via quote; estimated starting at $10,000+/year for basic white-label plans, scales with usage and features.
Haptik
enterpriseConversational AI platform offering white-label solutions for customer engagement.
Generative AI Studio for creating context-aware, multilingual conversations deployable as fully white-labeled bots
Haptik (haptik.ai) is an enterprise-grade conversational AI platform specializing in white-label chatbots and voice bots for customer engagement across channels like WhatsApp, Facebook Messenger, websites, and apps. It provides a low-code/no-code builder with advanced NLU, generative AI capabilities, and analytics to handle complex customer interactions. Businesses can fully brand and deploy solutions as their own, making it suitable for scalable, branded AI experiences.
Pros
- Robust multi-channel support including WhatsApp and voice
- Advanced AI with generative models and NLU for complex queries
- True white-labeling with full branding control and no Haptik watermark
Cons
- Enterprise pricing is custom and can be expensive for SMBs
- Steeper learning curve for advanced customizations
- Limited transparency on pricing without sales contact
Best For
Mid-to-large enterprises needing scalable, branded conversational AI for customer service and sales.
Pricing
Custom quote-based enterprise pricing; typically starts at $5,000+/month depending on volume and features.
Chatbase
specializedTrain and embed white-label AI chatbots customized to your website content.
One-click chatbot generation from URLs or files, with instant embed code
Chatbase (chatbase.co) is a no-code platform for building custom AI chatbots trained on user-uploaded data like PDFs, websites, or text files, with embeddable widgets for websites. As a white-label AI solution, it supports branding removal and basic customization in paid plans, allowing businesses to integrate chatbots under their own domain without visible Chatbase logos. However, it lacks advanced multi-tenant dashboards or full SaaS reselling capabilities, making it more suited for single-site embeds than comprehensive white-label offerings.
Pros
- Extremely simple no-code chatbot creation from data sources
- Affordable pricing with branding removal in Pro plan
- Built-in analytics for chatbot performance optimization
Cons
- Limited white-label customization beyond basic embeds and CSS tweaks
- No support for multi-tenant or reseller dashboards
- Relies heavily on third-party LLMs with potential cost scaling
Best For
Small businesses or solo developers needing quick, branded chatbot embeds on their own sites without complex setup.
Pricing
Free tier (limited bots/chats); Pro from $19/mo (unlimited chats, remove branding, custom domain); Enterprise custom.
SiteGPT
specializedInstantly create and deploy white-label AI chatbots trained on your website data.
One-click automatic training on your full website content to create a highly accurate, domain-specific AI chatbot.
SiteGPT (sitegpt.ai) is a white-label AI chatbot platform that allows users to create custom, trainable AI assistants powered by your website's content in just one click. It supports seamless embedding on websites to deliver accurate, context-specific answers to visitors, enhancing user engagement and support. As a white-label solution, it enables agencies to fully rebrand and resell the chatbots as their own product, with options for custom domains and removed branding.
Pros
- One-click training on entire website or docs for instant deployment
- Comprehensive white-labeling with custom domains and branding removal
- Multi-language support and easy no-code embedding across platforms
Cons
- Limited advanced customization compared to enterprise tools
- White-label features locked behind higher-tier plans
- Analytics and integrations are basic without add-ons
Best For
Digital agencies and website owners seeking an easy-to-white-label AI chatbot for client sites without deep technical expertise.
Pricing
Free tier available; paid plans start at $19/month (Basic), $49/month (Pro), $99+/month (Agency white-label), with custom enterprise options.
Conclusion
The top 10 white-label AI tools presented offer varied strengths, with CustomGPT.ai leading as the standout for its ability to build fully white-label chatbots using your own data. Voiceflow impresses with its focus on versatile conversational AI for voice and chat experiences, while Botpress excels as an open-source platform for deep customization—each proving a strong choice for different needs. Together, they showcase the power of white-label AI to fit diverse business goals.
Begin your AI journey with CustomGPT.ai to craft a unique, brand-aligned chatbot that stands out—because great AI should reflect your vision.
Tools Reviewed
All tools were independently evaluated for this comparison