Quick Overview
- 1#1: Badger Maps - Optimizes routes, tracks field sales reps' locations and visits in real-time for maximum efficiency.
- 2#2: Spotio - Provides GPS tracking, territory mapping, and activity logging for field sales teams.
- 3#3: SalesRabbit - Enables canvassing, lead tracking, and performance monitoring for door-to-door sales reps.
- 4#4: Map My Customers - Offers route planning, check-in tracking, and sales territory management for outside sales.
- 5#5: Repsly - Delivers mobile CRM with visit verification, GPS tracking, and field sales analytics.
- 6#6: Geopogo - Tracks sales reps' real-time locations, routes, and activities with geofencing alerts.
- 7#7: Route4Me - Dynamic route optimization and GPS tracking for sales and delivery teams.
- 8#8: OptimoRoute - Automates route planning with real-time tracking and proof-of-delivery for field sales.
- 9#9: Zoho CRM - CRM platform with location tracking, activity logging, and sales performance dashboards.
- 10#10: Salesforce - Enterprise CRM with Maps for route optimization and field sales rep tracking.
We ranked these tools based on key factors, including real-time tracking precision, route optimization capabilities, user experience, and overall value, ensuring they align with the diverse needs of modern sales teams.
Comparison Table
Selecting the ideal salesman tracking software is crucial for optimizing field sales workflows; this comparison table breaks down top tools like Badger Maps, Spotio, SalesRabbit, Map My Customers, Repsly, and more. It equips readers with key features, usability insights, and practical considerations to identify the best fit for their team's specific sales strategies.
| # | Tool | Category | Overall | Features | Ease of Use | Value |
|---|---|---|---|---|---|---|
| 1 | Badger Maps Optimizes routes, tracks field sales reps' locations and visits in real-time for maximum efficiency. | specialized | 9.6/10 | 9.8/10 | 9.4/10 | 9.2/10 |
| 2 | Spotio Provides GPS tracking, territory mapping, and activity logging for field sales teams. | specialized | 9.2/10 | 9.5/10 | 8.8/10 | 8.9/10 |
| 3 | SalesRabbit Enables canvassing, lead tracking, and performance monitoring for door-to-door sales reps. | specialized | 8.7/10 | 9.2/10 | 8.5/10 | 8.0/10 |
| 4 | Map My Customers Offers route planning, check-in tracking, and sales territory management for outside sales. | specialized | 8.7/10 | 9.2/10 | 9.1/10 | 8.4/10 |
| 5 | Repsly Delivers mobile CRM with visit verification, GPS tracking, and field sales analytics. | specialized | 8.2/10 | 8.7/10 | 8.0/10 | 7.8/10 |
| 6 | Geopogo Tracks sales reps' real-time locations, routes, and activities with geofencing alerts. | specialized | 7.6/10 | 7.8/10 | 8.3/10 | 8.5/10 |
| 7 | Route4Me Dynamic route optimization and GPS tracking for sales and delivery teams. | specialized | 8.1/10 | 9.2/10 | 7.4/10 | 8.0/10 |
| 8 | OptimoRoute Automates route planning with real-time tracking and proof-of-delivery for field sales. | specialized | 8.4/10 | 9.2/10 | 8.0/10 | 8.1/10 |
| 9 | Zoho CRM CRM platform with location tracking, activity logging, and sales performance dashboards. | enterprise | 8.1/10 | 8.5/10 | 7.7/10 | 8.3/10 |
| 10 | Salesforce Enterprise CRM with Maps for route optimization and field sales rep tracking. | enterprise | 8.2/10 | 9.4/10 | 6.8/10 | 7.1/10 |
Optimizes routes, tracks field sales reps' locations and visits in real-time for maximum efficiency.
Provides GPS tracking, territory mapping, and activity logging for field sales teams.
Enables canvassing, lead tracking, and performance monitoring for door-to-door sales reps.
Offers route planning, check-in tracking, and sales territory management for outside sales.
Delivers mobile CRM with visit verification, GPS tracking, and field sales analytics.
Tracks sales reps' real-time locations, routes, and activities with geofencing alerts.
Dynamic route optimization and GPS tracking for sales and delivery teams.
Automates route planning with real-time tracking and proof-of-delivery for field sales.
CRM platform with location tracking, activity logging, and sales performance dashboards.
Enterprise CRM with Maps for route optimization and field sales rep tracking.
Badger Maps
specializedOptimizes routes, tracks field sales reps' locations and visits in real-time for maximum efficiency.
AI route optimizer that auto-imports CRM data, balances territories, and plans multi-stop routes in seconds while tracking execution.
Badger Maps is a mobile-first platform tailored for outside sales teams, offering AI-powered route optimization, territory management, and real-time activity tracking to maximize field efficiency. It seamlessly integrates with CRMs like Salesforce, HubSpot, and Pipedrive, automatically importing leads and appointments for dynamic daily planning. Managers gain visibility through check-ins, route history, heat maps, and performance analytics, enabling precise salesman tracking without invasive GPS monitoring.
Pros
- Unmatched AI route optimization saving up to 30% drive time
- Deep CRM integrations with automatic lead syncing
- Comprehensive tracking via check-ins, photos, notes, and route replays
Cons
- Limited native desktop experience, primarily mobile-focused
- Pricing scales quickly for larger teams or advanced features
- Occasional sync delays with certain CRMs reported by users
Best For
Outside sales managers and reps in route-heavy industries like door-to-door sales, pest control, or solar who need intelligent planning and activity tracking.
Pricing
Starts at $59/user/month (billed annually) for Pro plan; Enterprise custom pricing available.
Spotio
specializedProvides GPS tracking, territory mapping, and activity logging for field sales teams.
Verified Visits with GPS-stamped photos and timestamps for indisputable proof of salesman activity
Spotio is a comprehensive field sales management platform tailored for tracking sales reps in real-time via GPS, optimizing routes, and managing leads on the go. It excels in canvassing tools like multimedia door-knocking surveys, territory heatmaps, and performance analytics to drive sales productivity. Designed primarily for door-to-door and outside sales teams, it verifies visits with photos and timestamps for accurate tracking.
Pros
- Real-time GPS tracking with verified check-ins and photo proof
- AI-powered route optimization and territory management
- Robust analytics dashboards for sales performance insights
Cons
- Higher pricing tiers may not suit very small teams
- Mobile app can experience occasional connectivity issues
- Steeper learning curve for advanced canvassing features
Best For
Field sales teams in door-to-door industries like solar, roofing, telecom, and pest control needing precise tracking and optimization.
Pricing
Starts at $49/user/month (billed annually) for Starter plan; Pro at $79/user/month, Enterprise custom.
SalesRabbit
specializedEnables canvassing, lead tracking, and performance monitoring for door-to-door sales reps.
Real-time GPS tracking with visit verification and interactive heatmaps
SalesRabbit is a mobile-first sales enablement platform tailored for field sales teams, especially door-to-door canvassing operations. It offers real-time GPS tracking, route optimization, lead management, and performance analytics to monitor salesman locations, activities, and productivity. Managers can assign territories, verify visits via geofencing, and access detailed reports on team performance.
Pros
- Powerful real-time GPS tracking with geofencing and heatmaps for precise activity monitoring
- Intuitive mobile app that simplifies lead capture and route planning for field reps
- Comprehensive analytics dashboard for performance insights and territory management
Cons
- Higher pricing may not suit very small teams or non-field sales use cases
- Occasional mobile app glitches reported in low-connectivity areas
- Steeper learning curve for advanced reporting features
Best For
Field sales managers in door-to-door or canvassing teams who need robust location-based tracking and productivity monitoring.
Pricing
Starts at $29/user/month for basic plans (billed annually), up to $59/user/month for premium tiers, with custom enterprise pricing.
Map My Customers
specializedOffers route planning, check-in tracking, and sales territory management for outside sales.
Dynamic route optimizer that automatically plans multi-stop routes while accounting for traffic, appointments, and visit history
Map My Customers is a route planning and territory management platform tailored for outside sales teams, enabling reps to optimize daily routes, track visits, and manage leads via an intuitive mobile app and web dashboard. It provides GPS-based activity tracking, check-ins with photos/notes, performance analytics, and heat maps to visualize sales coverage and opportunities. The software emphasizes efficiency for field sales, helping teams reduce drive time and increase customer interactions.
Pros
- Superior route optimization that saves time and fuel with drag-and-drop planning
- User-friendly mobile app for quick check-ins, photo verification, and activity logging
- Powerful heat maps and analytics for tracking performance and identifying opportunities
Cons
- Real-time GPS tracking is basic, lacking advanced geofencing or live fleet monitoring
- Limited native integrations with some CRMs, requiring workarounds
- Advanced reporting and custom territories locked behind higher-tier plans
Best For
Small to mid-sized outside sales teams focused on route efficiency and visit tracking rather than enterprise-level real-time surveillance.
Pricing
Starts at $29/user/month (Basic, billed annually) for core routing and tracking; Pro at $49/user/month adds advanced analytics; Enterprise custom.
Repsly
specializedDelivers mobile CRM with visit verification, GPS tracking, and field sales analytics.
Photo-stamped GPS verification for undeniable proof of field rep visits and task completion
Repsly is a mobile-first field sales and merchandising platform that tracks sales reps in real-time using GPS, enabling managers to monitor store visits, capture photo proof, and collect data via surveys. It offers route optimization, task assignment, and analytics dashboards to improve field execution and sales performance. Primarily targeted at retail and CPG industries, it ensures accountability through geofenced check-ins and automated reporting.
Pros
- Real-time GPS tracking with geofencing for precise location monitoring
- Photo verification and customizable forms for proof of sales activities
- Comprehensive analytics and route optimization for better efficiency
Cons
- Pricing can be high for small teams without scalable entry options
- Advanced reporting requires some setup and customization
- Integrations are solid but not as extensive as top competitors
Best For
Mid-sized retail and CPG companies with field sales teams needing verified store execution and merchandising compliance.
Pricing
Quote-based pricing starting around $35/user/month for core plans, scaling to enterprise custom tiers.
Geopogo
specializedTracks sales reps' real-time locations, routes, and activities with geofencing alerts.
Geofence-based attendance tracking that automates check-ins without manual punches
Geopogo is a GPS tracking platform focused on real-time location monitoring, geofencing, and attendance verification for field teams like sales representatives. It enables managers to track routes, verify client visits through geofence alerts, and review historical data via a web dashboard and mobile apps. Ideal for ensuring accountability in salesman activities without complex setup.
Pros
- Affordable per-user pricing with scalable plans
- Reliable real-time GPS tracking and geofencing alerts
- Simple mobile app for quick setup and attendance logging
Cons
- Limited native integrations with sales CRMs like Salesforce
- Basic reporting and analytics compared to enterprise tools
- Web dashboard lacks advanced customization options
Best For
Small to mid-sized businesses needing straightforward GPS tracking for field sales teams to verify visits and routes.
Pricing
Starts at $4.99/user/month (Basic), $9.99/user/month (Pro), with annual billing discounts and enterprise custom plans.
Route4Me
specializedDynamic route optimization and GPS tracking for sales and delivery teams.
Advanced multi-driver route optimization that dynamically adjusts routes in real-time to minimize travel time and fuel costs
Route4Me is a route optimization and planning software that helps sales teams create efficient multi-stop routes while providing real-time GPS tracking for field salesmen. It includes features like driver monitoring, proof-of-visit verification, ETA predictions, and performance analytics to ensure accountability and productivity. The platform integrates with mobile apps and telematics devices, making it suitable for tracking salesman movements and optimizing daily routes.
Pros
- Powerful route optimization for multi-stop sales itineraries
- Real-time GPS tracking and geofencing for visit verification
- Affordable entry-level plans with scalable options
Cons
- Dated user interface that can feel clunky
- Limited native CRM integrations for sales workflows
- Customer support response times can be inconsistent
Best For
Small to medium-sized sales teams focused on route efficiency and basic real-time tracking without needing advanced enterprise analytics.
Pricing
Free plan for basic use; paid plans start at $9.99/user/month (Basic), up to $49.99/user/month (Enterprise) with custom pricing available.
OptimoRoute
specializedAutomates route planning with real-time tracking and proof-of-delivery for field sales.
AI-powered route optimization that dynamically adjusts for traffic, driver skills, and real-time constraints to deliver up to 40% efficiency gains.
OptimoRoute is a robust route optimization and planning platform tailored for field service and sales operations, enabling efficient territory management for sales teams. It provides real-time GPS tracking of sales reps, automated route generation based on traffic, appointments, and priorities, and mobile apps for logging visits, check-ins, and proof of delivery. The software includes performance analytics, reporting, and integrations to monitor productivity and optimize daily routes.
Pros
- Superior route optimization algorithms that minimize travel time and fuel costs
- Real-time GPS tracking with geofencing for precise salesman location monitoring
- Intuitive mobile app for easy check-ins, photo uploads, and activity logging
Cons
- Higher pricing tiers may not suit very small teams
- Advanced customization requires some learning curve
- Sales-specific CRM integrations are functional but not as deep as dedicated sales tools
Best For
Mid-sized sales teams managing large territories who need advanced route planning and real-time tracking to boost field efficiency.
Pricing
Starts at $35/driver/month (Basic, annually billed), $45 (Pro), $59 (Premium), with custom Enterprise pricing.
Zoho CRM
enterpriseCRM platform with location tracking, activity logging, and sales performance dashboards.
SalesSignals for real-time alerts on key salesman activities like email opens, deal updates, and competitor mentions
Zoho CRM is a comprehensive customer relationship management platform that enables effective tracking of sales team activities, pipelines, and performance metrics. It offers tools like activity logging, sales analytics dashboards, territory management, and mobile apps for field reps to log calls, meetings, and check-ins. With real-time notifications via SalesSignals and customizable reports, it helps managers monitor and optimize salesman productivity across multichannel sales processes.
Pros
- Robust analytics and reporting for detailed sales performance tracking
- Mobile app supports real-time activity logging and geolocation check-ins
- Scalable with extensive integrations for enhanced tracking workflows
Cons
- Steeper learning curve due to extensive customization options
- Advanced tracking features like GPS often require add-ons or Zoho ecosystem tools
- Interface can feel cluttered for users focused solely on basic tracking
Best For
Small to mid-sized sales teams needing an affordable, all-in-one CRM with solid tracking capabilities integrated into broader sales automation.
Pricing
Free for up to 3 users; paid plans start at $14/user/month (Standard) up to $52/user/month (Ultimate), billed annually.
Salesforce
enterpriseEnterprise CRM with Maps for route optimization and field sales rep tracking.
Einstein AI for predictive sales analytics and automated coaching insights on rep performance
Salesforce is a comprehensive CRM platform that excels in sales management, including robust tracking of salesman activities, performance metrics, pipelines, and forecasts through customizable dashboards and reports. It enables managers to monitor individual rep productivity, deal progress, and field activities via mobile apps and real-time analytics. While powerful for enterprise-scale tracking, it requires significant customization to focus purely on salesman oversight.
Pros
- Extremely customizable dashboards and reports for detailed salesman performance tracking
- Real-time mobile activity logging and GPS-enabled field tracking
- AI-driven insights via Einstein for predictive forecasting and coaching
Cons
- Steep learning curve and complex initial setup for non-experts
- High pricing that may not justify value for small teams or basic tracking
- Overkill features bloat the system for simple salesman monitoring needs
Best For
Large enterprises with complex sales operations needing integrated CRM-based tracking.
Pricing
Starts at $25/user/month (Essentials), Sales Cloud Professional at $80/user/month, up to $330+/user/month for Unlimited; annual contracts typical.
Conclusion
The reviewed tools each offer distinct strengths for sales teams, from real-time tracking to route optimization. Leading the pack is Badger Maps, recognized for its exceptional route optimization and real-time location tracking, making it a standout for boosting field sales efficiency. Close contenders Spotio and SalesRabbit also shine—Spotio with territory mapping and GPS, and SalesRabbit tailored for door-to-door canvassing—catering to different operational needs. Whether prioritizing specific features or overall performance, the top tools provide effective solutions to enhance sales outcomes.
Don’t let inefficiencies hold your sales team back—explore the power of Badger Maps today to optimize routes, track visits, and drive impressive results.
Tools Reviewed
All tools were independently evaluated for this comparison
