Quick Overview
- 1#1: Zilliant - AI-powered territory optimization software that designs balanced sales territories to maximize revenue and efficiency.
- 2#2: Tactician - Specialized territory design software that automates the creation of optimal sales territories using advanced analytics.
- 3#3: Precisely Spectrum Territory Management - Enterprise-grade territory management tool for designing, aligning, and balancing sales territories with geospatial analytics.
- 4#4: Terralign - Cloud-based sales territory alignment software that optimizes territories for workload balance and performance.
- 5#5: Caliper Maptitude - GIS-powered mapping software with built-in territory designer for creating custom sales regions and districts.
- 6#6: Salesforce Maps - Integrated mapping and territory planning tool for Salesforce users to design and manage dynamic sales territories.
- 7#7: Geopointe - Salesforce-native mapping solution with territory design features for visualizing and optimizing regions.
- 8#8: Maptive - Interactive mapping platform that enables custom sales territory design and management with data visualization.
- 9#9: MapBusinessOnline - Cloud mapping software for designing, visualizing, and managing sales territories with reporting tools.
- 10#10: Badger Maps - Field sales app with territory mapping and planning features to optimize routes and regions.
Tools were evaluated based on key factors including territory optimization capabilities, user-friendliness, integration potential, and value, ensuring a comprehensive assessment that balances advanced features with practical applicability.
Comparison Table
Effective sales territory design is critical for maximizing team productivity and resource utilization, with the right software playing a pivotal role in driving results. This comparison table examines leading tools like Zilliant, Tactician, Precisely Spectrum Territory Management, Terralign, and Caliper Maptitude, outlining key features, benefits, and practical applications to help readers navigate their options. It equips users with actionable insights to select software aligned with their business size, sales model, and strategic objectives.
| # | Tool | Category | Overall | Features | Ease of Use | Value |
|---|---|---|---|---|---|---|
| 1 | Zilliant AI-powered territory optimization software that designs balanced sales territories to maximize revenue and efficiency. | enterprise | 9.7/10 | 9.9/10 | 8.9/10 | 9.4/10 |
| 2 | Tactician Specialized territory design software that automates the creation of optimal sales territories using advanced analytics. | specialized | 9.2/10 | 9.5/10 | 8.7/10 | 8.9/10 |
| 3 | Precisely Spectrum Territory Management Enterprise-grade territory management tool for designing, aligning, and balancing sales territories with geospatial analytics. | enterprise | 8.7/10 | 9.2/10 | 7.8/10 | 8.3/10 |
| 4 | Terralign Cloud-based sales territory alignment software that optimizes territories for workload balance and performance. | specialized | 8.2/10 | 8.7/10 | 7.5/10 | 7.9/10 |
| 5 | Caliper Maptitude GIS-powered mapping software with built-in territory designer for creating custom sales regions and districts. | specialized | 8.3/10 | 9.2/10 | 6.8/10 | 9.1/10 |
| 6 | Salesforce Maps Integrated mapping and territory planning tool for Salesforce users to design and manage dynamic sales territories. | enterprise | 8.2/10 | 8.7/10 | 7.4/10 | 7.6/10 |
| 7 | Geopointe Salesforce-native mapping solution with territory design features for visualizing and optimizing regions. | enterprise | 8.1/10 | 8.7/10 | 7.8/10 | 7.5/10 |
| 8 | Maptive Interactive mapping platform that enables custom sales territory design and management with data visualization. | specialized | 8.1/10 | 8.3/10 | 9.2/10 | 7.6/10 |
| 9 | MapBusinessOnline Cloud mapping software for designing, visualizing, and managing sales territories with reporting tools. | other | 7.8/10 | 8.0/10 | 7.5/10 | 8.2/10 |
| 10 | Badger Maps Field sales app with territory mapping and planning features to optimize routes and regions. | other | 7.8/10 | 7.5/10 | 9.2/10 | 8.0/10 |
AI-powered territory optimization software that designs balanced sales territories to maximize revenue and efficiency.
Specialized territory design software that automates the creation of optimal sales territories using advanced analytics.
Enterprise-grade territory management tool for designing, aligning, and balancing sales territories with geospatial analytics.
Cloud-based sales territory alignment software that optimizes territories for workload balance and performance.
GIS-powered mapping software with built-in territory designer for creating custom sales regions and districts.
Integrated mapping and territory planning tool for Salesforce users to design and manage dynamic sales territories.
Salesforce-native mapping solution with territory design features for visualizing and optimizing regions.
Interactive mapping platform that enables custom sales territory design and management with data visualization.
Cloud mapping software for designing, visualizing, and managing sales territories with reporting tools.
Field sales app with territory mapping and planning features to optimize routes and regions.
Zilliant
enterpriseAI-powered territory optimization software that designs balanced sales territories to maximize revenue and efficiency.
Prescriptive AI territory optimizer that automatically balances sales potential, geography, and rep skills in minutes
Zilliant is an AI-driven revenue optimization platform specializing in sales territory design for B2B enterprises. It leverages advanced data science and machine learning to create balanced territories that optimize workload, ensure equitable coverage, and align with customer buying behaviors. The software enables what-if scenario planning, real-time adjustments, and integration with CRMs like Salesforce for seamless execution.
Pros
- AI-powered optimization for balanced workloads and revenue potential
- Deep integrations with CRM and ERP systems for real-time data sync
- Advanced analytics with prescriptive insights and scenario modeling
Cons
- Enterprise-level pricing may be prohibitive for SMBs
- Requires high-quality data inputs for optimal results
- Initial setup and learning curve can be steep for non-technical users
Best For
Mid-to-large B2B companies with complex, data-rich sales organizations seeking precise territory alignment and optimization.
Pricing
Custom enterprise pricing; typically starts at $50,000+ annually based on users and modules, with contact-sales model.
Tactician
specializedSpecialized territory design software that automates the creation of optimal sales territories using advanced analytics.
Patented geo-balancing engine that automatically optimizes territories by workload, geography, and business rules in minutes.
Tactician is a location intelligence platform specializing in sales territory design, using GIS technology to align territories based on revenue, customer locations, drive times, and workload. It offers tools for automated territory optimization, what-if scenario planning, and predictive analytics to ensure balanced, efficient sales coverage. The software integrates with CRM systems like Salesforce for seamless data import and export, making it ideal for data-driven territory management.
Pros
- Powerful GIS-based territory balancing with multiple metrics
- Advanced what-if modeling and predictive insights
- Robust CRM integrations and data visualization
Cons
- Steep learning curve for non-GIS users
- Custom pricing lacks upfront transparency
- Better suited for larger teams than SMBs
Best For
Mid-to-large enterprises with complex, geography-dependent sales operations needing precise territory optimization.
Pricing
Custom quote-based pricing; typically starts at $10,000+ annually for mid-sized teams, scaling with users and features.
Precisely Spectrum Territory Management
enterpriseEnterprise-grade territory management tool for designing, aligning, and balancing sales territories with geospatial analytics.
AI-driven territory balancing with Precisely's proprietary high-resolution global location intelligence data
Precisely Spectrum Territory Management is a location intelligence platform specializing in sales territory design and optimization. It uses advanced geospatial analytics, AI, and machine learning to create balanced territories based on criteria like geography, workload, sales potential, and hierarchies. The software supports what-if scenario planning, automatic alignment, and seamless integration with CRM systems like Salesforce for real-time territory management.
Pros
- AI-powered optimization for balanced territories across complex criteria
- Superior geospatial data accuracy from Precisely's global datasets
- Strong enterprise integrations and scalability for large teams
Cons
- Steep learning curve due to advanced geospatial complexity
- High enterprise-level pricing not ideal for SMBs
- Requires quality input data for optimal results
Best For
Large enterprises with complex, geography-dependent sales operations needing precise, data-driven territory optimization.
Pricing
Custom enterprise pricing, typically starting at $50,000+ annually based on users and data volume; contact for quote.
Terralign
specializedCloud-based sales territory alignment software that optimizes territories for workload balance and performance.
Multi-objective Auto-Balancer that simultaneously optimizes territories across multiple user-defined criteria like potential, travel time, and account distribution
Terralign is a specialized sales territory design software that helps organizations optimize and balance sales territories using data-driven algorithms. It supports multi-objective optimization, incorporating factors like geography, customer potential, workload, and proximity to create equitable territories. The platform offers interactive mapping, scenario planning, and integration with CRM systems like Salesforce for seamless territory management and realignment.
Pros
- Powerful multi-objective optimization for balancing territories on revenue, geography, and workload
- Strong CRM integrations including Salesforce and robust visualization tools
- Advanced scenario modeling and what-if analysis for strategic planning
Cons
- Steep learning curve for non-technical users due to complex interface
- Custom enterprise pricing can be costly for smaller teams
- Limited out-of-the-box mobile accessibility and reporting customization
Best For
Mid-sized to large enterprises with complex sales organizations needing precise, data-driven territory optimization and CRM integration.
Pricing
Custom enterprise pricing via quote, typically starting at $50,000+ annually depending on users and features.
Caliper Maptitude
specializedGIS-powered mapping software with built-in territory designer for creating custom sales regions and districts.
Territory Design Wizard for automated, multi-objective territory optimization using genetic algorithms
Caliper Maptitude is a robust desktop GIS software renowned for sales territory design, enabling users to import sales data, demographics, and geographic information to create balanced territories. It features automated tools for optimizing territories by criteria like workload, revenue potential, and travel time, with powerful mapping and visualization capabilities. The software supports integration with CRM systems, Excel, and various data sources for comprehensive analysis and reporting.
Pros
- Advanced territory balancing algorithms that optimize based on multiple metrics like sales volume and geography
- Perpetual licensing model offers excellent long-term value without recurring fees
- Extensive data import options and GIS tools for detailed demographic and spatial analysis
Cons
- Steep learning curve for users without GIS experience
- Dated user interface compared to modern web-based alternatives
- Windows-only desktop application with limited real-time collaboration features
Best For
Mid-sized sales teams with GIS-savvy users seeking powerful, one-time-purchase territory optimization tools.
Pricing
Perpetual single-user license starts at $1,395, with multi-user bundles and optional annual maintenance from $295.
Salesforce Maps
enterpriseIntegrated mapping and territory planning tool for Salesforce users to design and manage dynamic sales territories.
AI-powered territory optimization that automatically balances accounts, revenue, and travel time across reps using Salesforce data
Salesforce Maps is a geospatial intelligence platform deeply integrated with Salesforce CRM, enabling sales teams to design, optimize, and manage territories using interactive maps and advanced analytics. It supports territory alignment by balancing accounts, workloads, and performance metrics with drag-and-drop tools and AI-driven optimization algorithms. The software also facilitates route planning, live tracking, and mobile access for field execution, all powered by real-time Salesforce data.
Pros
- Seamless native integration with Salesforce CRM for real-time data syncing
- Powerful AI optimization for balanced territory design and workload distribution
- Advanced map visualizations, reporting, and mobile field tools
Cons
- High cost requires existing Salesforce subscription
- Steep learning curve due to complex Salesforce ecosystem
- Less flexible for non-Salesforce users or standalone deployment
Best For
Mid-to-large enterprises already invested in Salesforce CRM seeking integrated territory planning with CRM data.
Pricing
Starts at $75/user/month for Starter edition, up to $150+/user/month for Enterprise, plus required Salesforce Sales Cloud subscription.
Geopointe
enterpriseSalesforce-native mapping solution with territory design features for visualizing and optimizing regions.
Live Territory Alignment with automated balancing based on custom metrics and geography
Geopointe is a Salesforce-native mapping and territory management platform that empowers sales teams to visualize CRM data on interactive maps, design balanced territories, and automate account assignments based on geography and metrics. It supports proximity searching, route optimization, and performance analytics to align territories with business goals efficiently. As a robust tool for sales operations, it excels in integrating geospatial intelligence directly into Salesforce workflows.
Pros
- Seamless native integration with Salesforce for real-time data syncing
- Advanced territory balancing and automated assignment tools
- Powerful map-based visualization and proximity search capabilities
Cons
- Primarily optimized for Salesforce users, limiting multi-CRM flexibility
- Steep learning curve for teams new to geospatial tools
- Enterprise-level pricing may not suit small businesses
Best For
Sales organizations deeply embedded in Salesforce seeking geospatial-enhanced territory design and management.
Pricing
Starts at around $65 per user per month (billed annually), with custom enterprise pricing available.
Maptive
specializedInteractive mapping platform that enables custom sales territory design and management with data visualization.
Automatic territory balancer that instantly reapportions territories to equalize metrics like sales volume or customer count
Maptive is a cloud-based mapping software that transforms spreadsheet data into interactive, color-coded maps powered by Google Maps. It excels in sales territory design by enabling users to draw custom territories, automatically balance them based on metrics like revenue or headcount, and analyze performance with heat maps and drive-time tools. The platform integrates with CRMs like Salesforce and offers proximity searches to optimize sales routing and coverage.
Pros
- Intuitive drag-and-drop interface for quick territory creation and editing
- Automatic territory balancing distributes workload evenly by key metrics
- Seamless Google Maps integration for accurate geocoding and drive-time analysis
Cons
- Lacks advanced AI-driven optimization algorithms found in top-tier tools
- Pricing scales quickly for larger teams without volume discounts on basic plans
- Limited native reporting beyond maps, requiring exports for deeper analytics
Best For
Small to mid-sized sales teams needing simple, visual territory mapping and balancing without complex algorithmic optimization.
Pricing
Starts at $25/user/month (billed annually) for Essential plan; Pro at $35/user/month; Enterprise custom.
MapBusinessOnline
otherCloud mapping software for designing, visualizing, and managing sales territories with reporting tools.
Drive-time based territory creation for realistic, travel-optimized sales assignments
MapBusinessOnline is a cloud-based mapping platform designed for businesses to visualize data, create sales territories, and optimize operations. It excels in importing customer spreadsheets to plot locations on interactive maps, allowing users to draw, edit, and balance territories based on criteria like account counts, sales volume, or drive times. The software supports exporting territory assignments to Excel and CRM systems, making it suitable for sales territory design and management.
Pros
- Intuitive drag-and-drop territory creation and editing on maps
- Automatic balancing tools using multiple metrics like sales potential and drive time
- Seamless data import from Excel/CSV and export to CRM
Cons
- Limited advanced optimization algorithms compared to specialized tools
- No native mobile app for on-the-go territory management
- Performance can lag with very large datasets
Best For
Small to medium-sized sales teams needing affordable, visual tools for basic to intermediate territory design and mapping.
Pricing
Annual plans start at $349/user (Standard) or $599/user (Premium); monthly options available at higher rates.
Badger Maps
otherField sales app with territory mapping and planning features to optimize routes and regions.
Live CRM-synced maps that display territories, accounts, and optimal routes in real-time on mobile devices
Badger Maps is a mobile-first sales enablement platform primarily focused on route planning, scheduling, and territory visualization for outside sales teams. It integrates seamlessly with CRMs like Salesforce to display customer locations, draw territories, and optimize daily routes on interactive maps. While it offers solid tools for viewing and managing territories, its design capabilities are more tactical for field execution than advanced strategic optimization.
Pros
- Intuitive mobile app for real-time territory visualization and route optimization
- Strong CRM integrations that sync customer data to maps
- Efficient daily planning tools that save time for field reps
Cons
- Limited advanced algorithms for automated territory balancing or predictive design
- Focuses more on execution than comprehensive territory redesign
- Higher cost for enterprise-scale territory management needs
Best For
Outside sales teams seeking simple, mobile territory mapping and route planning integrated with their CRM.
Pricing
Starts at $49/user/month (billed annually) for Basic, $59/user/month for Plus, with custom Enterprise pricing.
Conclusion
The reviewed sales territory design software delivers a range of powerful solutions, each with unique strengths. Leading the pack, Zilliant excels with its AI-driven approach, balancing revenue and efficiency to optimize territories. Tactician and Precisely Spectrum stand out as strong alternatives, offering automation and enterprise-grade analytics respectively, catering to different operational needs. Together, these tools provide the resources to design territories that drive performance.
Explore Zilliant to unlock streamlined workflows and maximize your sales team’s potential—start optimizing your territories today.
Tools Reviewed
All tools were independently evaluated for this comparison