Quick Overview
- 1#1: Bloomerang - User-friendly donor management software that helps nonprofits track donors, gifts, and engagement to build lasting relationships.
- 2#2: DonorPerfect - Robust fundraising and donor management platform with advanced tracking, reporting, and automation for nonprofits of all sizes.
- 3#3: NeonCRM - All-in-one CRM solution for nonprofits offering donor management, online fundraising, events, and membership tools.
- 4#4: Blackbaud Raiser's Edge NXT - Enterprise-grade fundraising CRM with comprehensive donor database, wealth screening, and analytics for large nonprofits.
- 5#5: Salesforce Nonprofit Cloud - Highly customizable cloud CRM tailored for nonprofits to manage donors, programs, and impact with powerful integrations.
- 6#6: Virtuous - AI-powered CRM focused on donor engagement, automation, and personalized communications for growing nonprofits.
- 7#7: Givebutter - Free all-in-one fundraising platform with donor management, events, and payments designed for small nonprofits.
- 8#8: Classy - Online fundraising and donor management platform specializing in peer-to-peer campaigns and event registration.
- 9#9: Little Green Light - Affordable, cloud-based donor database for small nonprofits with gift tracking, reporting, and mail merge features.
- 10#10: Keela - Integrated CRM for nonprofits providing donor management, automation, and insights to boost fundraising efficiency.
We selected and ranked these tools based on key factors like feature depth (donor tracking, automation, fundraising integration), ease of use, scalability, and overall value, ensuring a curated list of versatile, high-performing options.
Comparison Table
This comparison table assesses leading nonprofit donor management software—including Bloomerang, DonorPerfect, NeonCRM, and more—to help organizations identify tools tailored to their specific goals. Readers will discover key features, usability, and support to make informed choices that enhance donor engagement and operational effectiveness.
| # | Tool | Category | Overall | Features | Ease of Use | Value |
|---|---|---|---|---|---|---|
| 1 | Bloomerang User-friendly donor management software that helps nonprofits track donors, gifts, and engagement to build lasting relationships. | specialized | 9.5/10 | 9.3/10 | 9.7/10 | 8.9/10 |
| 2 | DonorPerfect Robust fundraising and donor management platform with advanced tracking, reporting, and automation for nonprofits of all sizes. | specialized | 9.1/10 | 9.4/10 | 8.3/10 | 8.7/10 |
| 3 | NeonCRM All-in-one CRM solution for nonprofits offering donor management, online fundraising, events, and membership tools. | specialized | 8.7/10 | 9.2/10 | 7.9/10 | 8.1/10 |
| 4 | Blackbaud Raiser's Edge NXT Enterprise-grade fundraising CRM with comprehensive donor database, wealth screening, and analytics for large nonprofits. | enterprise | 8.7/10 | 9.4/10 | 7.2/10 | 7.8/10 |
| 5 | Salesforce Nonprofit Cloud Highly customizable cloud CRM tailored for nonprofits to manage donors, programs, and impact with powerful integrations. | enterprise | 8.5/10 | 9.2/10 | 7.5/10 | 8.0/10 |
| 6 | Virtuous AI-powered CRM focused on donor engagement, automation, and personalized communications for growing nonprofits. | specialized | 8.6/10 | 9.1/10 | 8.4/10 | 8.0/10 |
| 7 | Givebutter Free all-in-one fundraising platform with donor management, events, and payments designed for small nonprofits. | specialized | 8.7/10 | 8.5/10 | 9.2/10 | 9.8/10 |
| 8 | Classy Online fundraising and donor management platform specializing in peer-to-peer campaigns and event registration. | specialized | 8.1/10 | 9.2/10 | 7.7/10 | 7.4/10 |
| 9 | Little Green Light Affordable, cloud-based donor database for small nonprofits with gift tracking, reporting, and mail merge features. | specialized | 8.2/10 | 7.8/10 | 8.9/10 | 9.2/10 |
| 10 | Keela Integrated CRM for nonprofits providing donor management, automation, and insights to boost fundraising efficiency. | specialized | 8.3/10 | 8.5/10 | 9.0/10 | 8.0/10 |
User-friendly donor management software that helps nonprofits track donors, gifts, and engagement to build lasting relationships.
Robust fundraising and donor management platform with advanced tracking, reporting, and automation for nonprofits of all sizes.
All-in-one CRM solution for nonprofits offering donor management, online fundraising, events, and membership tools.
Enterprise-grade fundraising CRM with comprehensive donor database, wealth screening, and analytics for large nonprofits.
Highly customizable cloud CRM tailored for nonprofits to manage donors, programs, and impact with powerful integrations.
AI-powered CRM focused on donor engagement, automation, and personalized communications for growing nonprofits.
Free all-in-one fundraising platform with donor management, events, and payments designed for small nonprofits.
Online fundraising and donor management platform specializing in peer-to-peer campaigns and event registration.
Affordable, cloud-based donor database for small nonprofits with gift tracking, reporting, and mail merge features.
Integrated CRM for nonprofits providing donor management, automation, and insights to boost fundraising efficiency.
Bloomerang
specializedUser-friendly donor management software that helps nonprofits track donors, gifts, and engagement to build lasting relationships.
Donor Engagement Scoring, which automatically assigns scores to donors based on interactions to guide personalized stewardship.
Bloomerang is a cloud-based donor management CRM tailored for nonprofits, enabling organizations to track donor interactions, donations, and relationships in one intuitive platform. It excels in donor retention through features like engagement scoring, automated communications, and wealth screening integrations. The software provides robust reporting, online forms, and event management to help nonprofits grow and sustain their supporter base efficiently.
Pros
- Exceptionally user-friendly interface with minimal learning curve
- Outstanding customer support and training resources
- Advanced donor engagement scoring for retention-focused insights
Cons
- Pricing scales quickly with larger contact lists
- Limited built-in event ticketing compared to specialized tools
- Some integrations require additional setup or costs
Best For
Small to mid-sized nonprofits prioritizing donor retention and relationship-building over complex enterprise features.
Pricing
Starts at $119/month for up to 500 contacts, scaling to $299+/month for larger lists; includes a 30-day free trial and no setup fees.
DonorPerfect
specializedRobust fundraising and donor management platform with advanced tracking, reporting, and automation for nonprofits of all sizes.
Advanced prospect management with built-in wealth screening and scoring
DonorPerfect is a comprehensive cloud-based donor management software tailored for nonprofits, providing a centralized database for tracking donors, gifts, pledges, and interactions. It streamlines fundraising through online donation forms, event management, automated communications, and advanced reporting tools. With integrations for payment processors, email platforms, and accounting software, it supports scalable growth for organizations of various sizes.
Pros
- Extensive donor database with unlimited users and segmentation capabilities
- Powerful reporting and analytics for data-driven decisions
- Dedicated customer support with training resources
Cons
- Interface can feel dated and requires time to master
- Pricing scales quickly with donor volume
- Limited out-of-box mobile functionality
Best For
Mid-sized to large nonprofits needing robust fundraising tracking and reporting without user limits.
Pricing
Starts at $115/month for up to 500 contacts; scales to $500+/month for larger lists; custom enterprise quotes available.
NeonCRM
specializedAll-in-one CRM solution for nonprofits offering donor management, online fundraising, events, and membership tools.
Built-in peer-to-peer fundraising with easy campaign setup and real-time donor tracking
NeonCRM is a cloud-based, all-in-one CRM platform designed specifically for nonprofits, excelling in donor management, online fundraising, event registration, and membership tracking. It offers robust tools for constituent relationship management, including segmentation, automated communications, and detailed reporting to help organizations nurture donors and boost revenue. With seamless integrations for payments, email marketing, and accounting, NeonCRM scales from small nonprofits to large enterprises while providing customizable workflows.
Pros
- Comprehensive nonprofit-specific features like peer-to-peer fundraising and event auctions
- Powerful donor segmentation and reporting tools
- Strong integrations with payment processors and email services
Cons
- Steep learning curve for advanced customization
- Pricing scales quickly with contact volume
- Interface feels dated compared to modern competitors
Best For
Mid-sized nonprofits needing an integrated platform for fundraising, events, and donor engagement.
Pricing
Tiered subscription starting at $99/month for basics, scaling to $1,000+/month based on contacts (e.g., $115 for 500 contacts, $399 for 5,000); enterprise quotes available.
Blackbaud Raiser's Edge NXT
enterpriseEnterprise-grade fundraising CRM with comprehensive donor database, wealth screening, and analytics for large nonprofits.
Comprehensive Constituent Bio Pages providing a 360-degree view of donor history, interactions, and relationships
Blackbaud Raiser's Edge NXT is a cloud-based CRM platform tailored for nonprofit fundraising and donor management, offering robust tools for tracking gifts, pledges, events, and volunteer activities. It excels in constituent relationship management with detailed biographical profiles and advanced segmentation for targeted campaigns. The software integrates seamlessly with payment processors, email tools, and other Blackbaud products to streamline operations for growing nonprofits.
Pros
- Deep donor database with unlimited historical tracking and relationship mapping
- Powerful querying, reporting, and analytics for data-driven decisions
- Extensive integrations with fundraising tools and third-party apps
Cons
- Steep learning curve and complex interface requiring training
- High cost with custom pricing that may not suit small nonprofits
- Occasional performance issues and limited intuitive mobile access
Best For
Mid-to-large nonprofits with complex donor portfolios and dedicated staff for advanced CRM management.
Pricing
Custom quote-based pricing starting at around $5,000-$10,000 annually for small orgs, scaling significantly with users and modules.
Salesforce Nonprofit Cloud
enterpriseHighly customizable cloud CRM tailored for nonprofits to manage donors, programs, and impact with powerful integrations.
Nonprofit Success Pack (NPSP) for out-of-the-box, open-source donor management on a fully customizable CRM platform
Salesforce Nonprofit Cloud is a comprehensive CRM platform tailored for nonprofits, excelling in donor management, fundraising campaigns, volunteer coordination, and program delivery. Built on the Salesforce ecosystem, it offers customizable workflows, AI-powered insights via Einstein, and robust reporting to track donor relationships and measure impact. It scales effortlessly for growing organizations while integrating seamlessly with third-party tools.
Pros
- Highly customizable with extensive automation and AI-driven analytics
- Scalable donor tracking and 360-degree relationship views
- Deep integrations with 1,000+ apps and nonprofit-specific templates
Cons
- Steep learning curve requiring training or consultants
- High costs for advanced features and scaling
- Overkill for very small nonprofits with simple needs
Best For
Mid-to-large nonprofits with complex operations and IT resources seeking enterprise-grade donor management.
Pricing
Free Starter Pack for small orgs (up to 10 users); paid plans start at ~$36/user/month for Essentials, with Enterprise at custom pricing ($5,000+/year).
Virtuous
specializedAI-powered CRM focused on donor engagement, automation, and personalized communications for growing nonprofits.
AI-Powered Generosity Engine for predictive donor behavior and personalized journey automation
Virtuous is an AI-powered CRM platform designed specifically for nonprofits, focusing on donor management, fundraising, and relationship-building. It centralizes donor data, automates personalized communications, and provides actionable insights through analytics and reporting tools. The platform supports multichannel engagement, including email, SMS, and online giving, to help organizations increase donor retention and lifetime value.
Pros
- Powerful AI-driven personalization and donor insights
- Seamless integrations with payment processors and email tools
- Mobile app for on-the-go donor management
Cons
- Higher pricing may strain smaller nonprofits
- Advanced reporting requires some training
- Limited free tier or trial options
Best For
Mid-sized nonprofits aiming to scale personalized donor engagement and fundraising with AI assistance.
Pricing
Custom quote-based pricing starting around $500/month for small organizations, scaling with donor volume and features.
Givebutter
specializedFree all-in-one fundraising platform with donor management, events, and payments designed for small nonprofits.
Donor-powered tips model that funds the entire free platform, eliminating subscription fees for nonprofits
Givebutter is a comprehensive, all-in-one fundraising and donor management platform tailored for nonprofits, offering CRM tools, online donation forms, peer-to-peer fundraising, event ticketing, auctions, and marketing automation like email and SMS campaigns. It centralizes donor data, tracks interactions, and provides reporting to streamline relationship management and fundraising efforts. The platform emphasizes ease of use and accessibility, making it ideal for organizations seeking integrated tools without complex setups.
Pros
- Completely free platform with no monthly fees, only processing costs and optional donor tips
- Robust all-in-one features including CRM, events, auctions, and marketing tools
- Intuitive interface with quick setup and mobile app support
Cons
- Advanced reporting and customization options are somewhat limited compared to enterprise solutions
- Fewer third-party integrations than some competitors
- Customer support can have longer response times during peak periods
Best For
Small to mid-sized nonprofits needing a cost-effective, user-friendly solution for donor management and fundraising without upfront costs.
Pricing
Free forever; 2.95% + $0.30 per online transaction (or lower custom rates), plus optional donor tips averaging 3-5%.
Classy
specializedOnline fundraising and donor management platform specializing in peer-to-peer campaigns and event registration.
Campaign Pages: Professional, mobile-optimized landing pages proven to increase donor conversion rates by up to 30%.
Classy is a powerful fundraising and donor engagement platform tailored for nonprofits, enabling the creation of high-converting online campaigns, peer-to-peer fundraising, events, and text-to-give initiatives. It provides donor management tools including profiles, giving history, segmentation, and automated communications, while integrating seamlessly with leading CRMs like Salesforce. Primarily focused on digital revenue growth, Classy helps organizations optimize donor journeys and track performance through advanced analytics.
Pros
- Highly customizable, designer-quality campaign pages that boost conversions
- Comprehensive analytics and reporting for fundraising insights
- Strong integrations with CRMs and other nonprofit tools
- Support for diverse channels like events, P2P, and mobile giving
Cons
- Premium pricing may be prohibitive for small nonprofits
- More fundraising-focused than a full-featured standalone CRM
- Transaction fees (3.5% + $0.30) add to costs
- Steeper learning curve for advanced customizations
Best For
Mid-sized to large nonprofits emphasizing digital fundraising campaigns and donor engagement over basic CRM needs.
Pricing
Custom quote-based pricing, typically starting at $3,000–$5,000/month for mid-tier plans, plus 3.5% platform fee and payment processing fees.
Little Green Light
specializedAffordable, cloud-based donor database for small nonprofits with gift tracking, reporting, and mail merge features.
Unlimited users included in every plan, enabling full team access without extra costs.
Little Green Light is a cloud-based donor management platform designed specifically for small to mid-sized nonprofits, offering tools to track donors, gifts, volunteers, events, and communications. It excels in simplifying data entry and reporting while providing online donation forms and basic CRM functionalities. The software prioritizes affordability and ease of use, with strong emphasis on reliable data import/export and customer support.
Pros
- Affordable pricing with unlimited users on all plans
- Intuitive interface suitable for non-technical staff
- Excellent customer support with live chat and training resources
Cons
- Limited advanced marketing automation and segmentation
- Reporting lacks deep customization compared to enterprise tools
- Scalability challenges for nonprofits with over 50,000 contacts
Best For
Small to mid-sized nonprofits seeking straightforward, cost-effective donor tracking and relationship management without complex features.
Pricing
Starts at $39/month (500 contacts), $59/month (2,500 contacts), $95/month (10,000 contacts), $119/month (unlimited); month-to-month with no setup fees.
Keela
specializedIntegrated CRM for nonprofits providing donor management, automation, and insights to boost fundraising efficiency.
Visual workflow automation builder that enables code-free creation of personalized donor engagement sequences
Keela is an all-in-one CRM platform designed specifically for nonprofits, focusing on donor management, fundraising, and relationship building. It provides tools for online donation forms, automated workflows, email campaigns, event management, and donor segmentation to streamline operations and boost engagement. With AI-driven insights and personalized communications, Keela helps organizations track donor interactions and maximize lifetime value.
Pros
- Highly intuitive interface with drag-and-drop builders
- Powerful automation for donor journeys and workflows
- Strong focus on donor retention through segmentation and personalization
Cons
- Limited advanced analytics and custom reporting options
- Fewer native integrations than larger competitors like Salesforce
- Pricing can escalate quickly for organizations with many contacts
Best For
Small to mid-sized nonprofits needing an easy-to-use, all-in-one solution for donor engagement and fundraising without a steep learning curve.
Pricing
Starts at $99/month for up to 250 contacts (Starter plan), scaling to $299+/month for higher tiers; custom enterprise pricing available.
Conclusion
Exploring these ten top nonprofit donor management tools reveals Bloomerang as the clear leader, celebrated for its user-friendly interface and focus on nurturing lasting donor relationships. DonorPerfect stands as a robust alternative, offering advanced tracking and automation for organizations of all sizes, while NeonCRM shines with its all-in-one solution that integrates donor management, fundraising, and events, addressing diverse needs. Together, these tools demonstrate the best in the field, ensuring nonprofits can find the right fit to enhance their impact.
Take the next step with Bloomerang—its intuitive design and relationship-building focus make it a game-changer for elevating your fundraising and donor engagement efforts.
Tools Reviewed
All tools were independently evaluated for this comparison