Top 10 Best Newsletter Marketing Software of 2026

Beehiiv is a powerful newsletter platform built for creators, publishers, and businesses to create, grow, and monetize email newsletters with professional tools. It features a drag-and-drop editor, advanced segmentation, A/B testing, and robust analytics for optimized campaigns. Unique growth mechanisms like referrals and Boosts help scale audiences organically and through paid discovery, while seamless paid subscription handling supports direct revenue generation.

ConvertKit is an email marketing platform tailored for creators, bloggers, podcasters, and online businesses, specializing in newsletters, audience growth, and monetization. It provides tools like customizable forms, landing pages, broadcasts, automated sequences, and advanced subscriber segmentation using tags and behaviors. The platform excels in visual automation building and integrates commerce features for selling digital products directly to subscribers.

Substack is a comprehensive platform designed for writers and creators to publish newsletters, manage subscribers, and monetize content through paid subscriptions. It simplifies email delivery, audience growth via recommendations, and handles payments seamlessly without needing third-party tools. Ideal for independent publishers, it combines blogging, emailing, and e-commerce in one intuitive interface.

Mailchimp is a comprehensive email marketing platform designed for creating, sending, and optimizing newsletters with drag-and-drop templates, audience segmentation, and automation workflows. It provides robust analytics, A/B testing, and integrations to track performance and grow subscriber lists effectively. While versatile for small businesses, it also supports advanced features like behavioral targeting and content optimization for larger-scale campaigns.

Ghost is a powerful, open-source publishing platform optimized for newsletters, blogs, and membership sites, allowing creators to send beautiful email newsletters directly from an intuitive editor. It handles subscriptions, payments via Stripe, and audience management without third-party email services. Ideal for independent publishers seeking full control over their content and monetization.

MailerLite is a user-friendly email marketing platform tailored for newsletters, offering drag-and-drop email builders, automation workflows, and subscriber management tools to help users create engaging campaigns. It includes features like pop-up forms, landing pages, and segmentation to grow and nurture lists effectively. With a focus on simplicity and high deliverability, it's suitable for creators and small businesses sending regular newsletters.

Brevo (formerly Sendinblue) is a versatile all-in-one marketing platform specializing in email newsletters, transactional emails, SMS, and CRM integration. It offers a drag-and-drop editor, automation workflows, audience segmentation, and RSS-to-email campaigns for effortless newsletter creation from content feeds. With robust analytics and high deliverability rates, it's designed for businesses scaling email marketing across multiple channels.

ActiveCampaign is a robust marketing automation platform that supports newsletter marketing through advanced email campaign tools, audience segmentation, and personalization features. It enables users to design responsive newsletters, automate delivery based on user behavior, and integrate with CRM for lead nurturing. While versatile for growing businesses, it emphasizes automation over simple newsletter publishing.

Klaviyo is a powerful marketing automation platform designed primarily for e-commerce brands, enabling the creation of highly personalized newsletters and email campaigns using first-party customer data. It offers advanced segmentation, dynamic content, A/B testing, and revenue-tracking analytics to optimize newsletter performance and drive sales. While versatile for SMS and beyond, its core strength lies in turning newsletters into revenue-generating tools through deep integrations with platforms like Shopify.

Buttondown is a minimalist newsletter platform tailored for writers, creators, and small publishers seeking simplicity in email marketing. It enables easy composition in Markdown, subscriber management, and one-click sending with built-in RSS-to-newsletter automation for curating content from blogs. The tool emphasizes clean design, public archives, and basic analytics without the bloat of enterprise features.