Quick Overview
- 1#1: Delighted - Sends automated NPS surveys via email, SMS, and web for real-time customer feedback and insights.
- 2#2: Qualtrics - Enterprise experience management platform with advanced NPS surveying, analytics, and action planning.
- 3#3: Medallia - AI-driven customer experience platform centered on NPS for capturing and acting on feedback at scale.
- 4#4: Promoter.io - Team-focused NPS tool with automation, integrations, and response management to improve retention.
- 5#5: AskNicely - NPS platform for sales and support teams with coaching tools, alerts, and incentive programs.
- 6#6: Retently - Simple NPS survey software with automated follow-ups, dashboards, and CRM integrations.
- 7#7: CustomerGauge - B2B account-based NPS platform for closed-loop feedback and revenue impact analysis.
- 8#8: Survicate - Multi-channel NPS and survey tool with website widgets, email, and real-time analytics.
- 9#9: SatisMeter - Real-time NPS feedback collection for SaaS products with Slack integrations and trends tracking.
- 10#10: Mopinion - Web-based NPS and feedback analytics platform with AI categorization and dashboard reporting.
These tools were selected for their robust NPS capabilities, scalability, user-friendliness, and overall value, ensuring they deliver meaningful results for businesses aiming to strengthen customer relationships.
Comparison Table
Net Promoter Score software is critical for measuring customer loyalty, but choosing the right tool requires considering key features. This comparison table highlights top options—such as Delighted, Qualtrics, Medallia, Promoter.io, AskNicely, and more—to help readers understand differences in functionality and choose the best fit.
| # | Tool | Category | Overall | Features | Ease of Use | Value |
|---|---|---|---|---|---|---|
| 1 | Delighted Sends automated NPS surveys via email, SMS, and web for real-time customer feedback and insights. | specialized | 9.7/10 | 9.5/10 | 9.8/10 | 9.2/10 |
| 2 | Qualtrics Enterprise experience management platform with advanced NPS surveying, analytics, and action planning. | enterprise | 9.2/10 | 9.6/10 | 7.9/10 | 8.3/10 |
| 3 | Medallia AI-driven customer experience platform centered on NPS for capturing and acting on feedback at scale. | enterprise | 9.2/10 | 9.6/10 | 8.1/10 | 8.4/10 |
| 4 | Promoter.io Team-focused NPS tool with automation, integrations, and response management to improve retention. | specialized | 8.7/10 | 8.5/10 | 9.2/10 | 8.3/10 |
| 5 | AskNicely NPS platform for sales and support teams with coaching tools, alerts, and incentive programs. | specialized | 8.7/10 | 9.0/10 | 8.8/10 | 8.2/10 |
| 6 | Retently Simple NPS survey software with automated follow-ups, dashboards, and CRM integrations. | specialized | 8.4/10 | 8.5/10 | 9.1/10 | 8.0/10 |
| 7 | CustomerGauge B2B account-based NPS platform for closed-loop feedback and revenue impact analysis. | enterprise | 8.4/10 | 8.7/10 | 8.0/10 | 7.9/10 |
| 8 | Survicate Multi-channel NPS and survey tool with website widgets, email, and real-time analytics. | specialized | 8.4/10 | 8.7/10 | 9.2/10 | 7.9/10 |
| 9 | SatisMeter Real-time NPS feedback collection for SaaS products with Slack integrations and trends tracking. | specialized | 8.4/10 | 8.2/10 | 9.1/10 | 8.0/10 |
| 10 | Mopinion Web-based NPS and feedback analytics platform with AI categorization and dashboard reporting. | specialized | 8.2/10 | 8.8/10 | 7.9/10 | 7.5/10 |
Sends automated NPS surveys via email, SMS, and web for real-time customer feedback and insights.
Enterprise experience management platform with advanced NPS surveying, analytics, and action planning.
AI-driven customer experience platform centered on NPS for capturing and acting on feedback at scale.
Team-focused NPS tool with automation, integrations, and response management to improve retention.
NPS platform for sales and support teams with coaching tools, alerts, and incentive programs.
Simple NPS survey software with automated follow-ups, dashboards, and CRM integrations.
B2B account-based NPS platform for closed-loop feedback and revenue impact analysis.
Multi-channel NPS and survey tool with website widgets, email, and real-time analytics.
Real-time NPS feedback collection for SaaS products with Slack integrations and trends tracking.
Web-based NPS and feedback analytics platform with AI categorization and dashboard reporting.
Delighted
specializedSends automated NPS surveys via email, SMS, and web for real-time customer feedback and insights.
SMS surveys with industry-leading open and response rates for real-time customer insights
Delighted is a premier Net Promoter Score (NPS) software designed to help businesses collect, analyze, and act on customer feedback through simple, high-response surveys via email, SMS, web intercepts, and Slack. It offers real-time dashboards, automated alerts, and integrations with tools like Zendesk, Slack, and HubSpot for seamless workflow. Renowned for its ease of use and high deliverability, especially with SMS, Delighted empowers teams to boost customer loyalty and drive growth.
Pros
- Incredibly simple setup and intuitive interface for quick deployment
- Exceptional SMS survey deliverability leading to 4x higher response rates
- Real-time analytics, alerts, and robust integrations with CRM and support tools
Cons
- Pricing scales quickly with high response volumes
- Advanced segmentation and reporting less sophisticated than enterprise competitors
- Limited customization for complex survey logic
Best For
Small to mid-sized businesses seeking a straightforward, high-impact NPS solution with multi-channel feedback collection.
Pricing
Starts at $224/month for up to 500 responses, with tiered plans up to $2,244/month for 10,000+ responses; custom enterprise pricing available.
Qualtrics
enterpriseEnterprise experience management platform with advanced NPS surveying, analytics, and action planning.
Stats iQ and Qualtrics AI, which automatically analyze open-text NPS comments, detect trends, and deliver predictive recommendations without manual coding
Qualtrics is a comprehensive experience management (XM) platform renowned for its robust Net Promoter Score (NPS) capabilities, enabling businesses to design, distribute, and analyze NPS surveys at scale across multiple channels. It provides advanced analytics, real-time dashboards, and AI-powered insights to turn raw NPS data into actionable strategies for improving customer loyalty. Beyond standard NPS tracking, Qualtrics integrates feedback with behavioral data for predictive modeling and holistic CX optimization.
Pros
- Advanced AI and predictive analytics for deep NPS insights
- Seamless integrations with CRM, marketing, and analytics tools
- Highly scalable for enterprise-level deployments with real-time dashboards
Cons
- Steep learning curve and complex interface for beginners
- Expensive custom pricing unsuitable for small businesses
- Implementation can require significant time and resources
Best For
Large enterprises and mid-sized organizations needing an all-in-one XM platform with sophisticated NPS analysis and cross-functional integrations.
Pricing
Custom enterprise pricing, typically starting at $5,000–$15,000 annually per user or project, with add-ons for advanced features; no public self-serve plans.
Medallia
enterpriseAI-driven customer experience platform centered on NPS for capturing and acting on feedback at scale.
Medallia Athena AI for predictive analytics and automated insight generation from unstructured feedback data
Medallia is a comprehensive experience management platform that specializes in capturing customer feedback through Net Promoter Score (NPS) surveys across omnichannel touchpoints, including web, mobile, email, and in-app. It leverages AI-driven analytics to provide actionable insights, sentiment analysis, and predictive scoring to help businesses improve customer loyalty and retention. The platform also integrates employee experience management and closed-loop action workflows, making it suitable for enterprise-scale deployments beyond basic NPS tracking.
Pros
- Robust AI-powered text analytics and real-time NPS dashboards
- Seamless omnichannel feedback collection and integration with CRM systems
- Closed-loop action management to drive measurable improvements
Cons
- Steep learning curve for non-enterprise users
- High cost prohibitive for SMBs
- Complex setup requiring dedicated support
Best For
Large enterprises seeking an all-in-one CX platform with advanced NPS capabilities and AI insights.
Pricing
Custom enterprise pricing upon request; typically starts at $50,000+ annually based on volume and features.
Promoter.io
specializedTeam-focused NPS tool with automation, integrations, and response management to improve retention.
Multi-channel automated surveys with AI-driven response categorization and one-click feedback loops
Promoter.io is a specialized Net Promoter Score (NPS) platform designed to help businesses collect, analyze, and act on customer feedback through automated surveys sent via email, SMS, web links, or in-app prompts. It offers real-time dashboards for tracking NPS scores, segmenting responses, and identifying trends, with tools for tagging feedback and setting up alerts. The software emphasizes closing the feedback loop by enabling targeted follow-up actions and integrations with CRMs and communication tools.
Pros
- Intuitive interface with quick setup for NPS surveys
- Robust integrations with tools like HubSpot, Slack, and Zendesk
- Automated follow-ups and real-time alerts for passives and detractors
Cons
- Limited advanced analytics compared to enterprise competitors
- Survey customization options are somewhat basic
- Pricing scales quickly for high-volume users
Best For
Small to mid-sized teams seeking a simple, focused NPS tool without unnecessary complexity.
Pricing
Starts at $25/month (Starter, 500 surveys/year), $99/month (Growth, 5K surveys), $299/month (Business, 25K surveys), Enterprise custom; billed annually.
AskNicely
specializedNPS platform for sales and support teams with coaching tools, alerts, and incentive programs.
Automated coaching playbooks that deliver personalized response guidance to teams based on feedback scores
AskNicely is a customer feedback platform specializing in Net Promoter Score (NPS) surveys, enabling businesses to collect real-time feedback via email, SMS, and in-app methods after customer interactions. It automates survey distribution through integrations with CRMs and POS systems, providing actionable insights, detractor alerts, and tools to close the feedback loop. The platform emphasizes team coaching with playbooks to improve responses and customer retention.
Pros
- Strong automation for post-transaction NPS surveys
- Real-time alerts and coaching playbooks for teams
- Robust integrations with Salesforce, Zendesk, and more
Cons
- Pricing can be steep for small businesses
- Limited customization for non-NPS survey types
- Advanced analytics locked behind higher tiers
Best For
Mid-market service-based companies seeking to operationalize NPS for frontline staff empowerment and customer retention.
Pricing
Starts at ~$300/month for Growth plan (up to 500 surveys), scales to $1,000+/month for Pro/Enterprise with custom quotes based on volume.
Retently
specializedSimple NPS survey software with automated follow-ups, dashboards, and CRM integrations.
Slack-native surveys for real-time, in-app feedback collection and team notifications
Retently is a customer feedback platform focused on Net Promoter Score (NPS), CSAT, and CES surveys, enabling businesses to collect and analyze customer sentiment across multiple channels like email, SMS, web, and Slack. It offers automated survey distribution, real-time dashboards, and follow-up workflows to improve retention and customer experience. The tool emphasizes simplicity and integrations with CRMs like HubSpot and Salesforce for seamless data flow.
Pros
- Intuitive drag-and-drop survey builder
- Multi-channel delivery including Slack and WhatsApp
- Robust automation for follow-ups and alerts
Cons
- Response volume limits on lower plans can get expensive
- Advanced analytics require higher tiers
- Limited native reporting customization compared to enterprise competitors
Best For
Small to medium-sized businesses needing a straightforward, multi-channel NPS solution without complex setup.
Pricing
Starts at $29/month (Essentials: 500 responses), $89/month (Pro: 2,500 responses), $169/month (Premium: 10,000 responses), with enterprise custom pricing.
CustomerGauge
enterpriseB2B account-based NPS platform for closed-loop feedback and revenue impact analysis.
Close-the-loop automation that triggers personalized follow-ups and assigns tasks to teams based on feedback scores in real-time
CustomerGauge is a robust enterprise-grade Net Promoter Score (NPS) platform designed to collect, analyze, and act on customer feedback across multiple channels including email, SMS, and web. It provides real-time dashboards, benchmarking against industry standards, and automated alerts to close the feedback loop with detractors and passives. The software emphasizes actionable insights through AI-driven analysis and integration with CRMs like Salesforce for seamless customer experience management.
Pros
- Advanced AI-powered insights and benchmarking for competitive analysis
- Strong integrations with enterprise tools like Salesforce and Zendesk
- Automated close-the-loop workflows and real-time alerts for rapid response
Cons
- High cost suitable mainly for mid-to-large enterprises
- Steeper learning curve for advanced customization
- Limited options for small teams or basic NPS needs
Best For
Mid-sized to large enterprises with dedicated CX teams needing enterprise-level NPS tracking and automation.
Pricing
Custom enterprise pricing starting at around $10,000 annually; contact sales for tailored quotes.
Survicate
specializedMulti-channel NPS and survey tool with website widgets, email, and real-time analytics.
Behavioral targeting for website surveys that triggers NPS based on user actions like page views or exit intent
Survicate is a customer feedback platform specializing in NPS surveys and other feedback collection methods across websites, mobile apps, email, and messaging channels like Slack. It provides customizable NPS templates, behavioral targeting for surveys, real-time dashboards, and benchmarks to measure customer loyalty effectively. With robust integrations to tools like HubSpot, Intercom, and Zapier, it helps teams close the feedback loop quickly.
Pros
- Multi-channel deployment for NPS including web intercepts, apps, and email
- Extensive integrations with CRMs, Slack, and Zapier for seamless workflows
- Intuitive drag-and-drop builder and real-time analytics dashboard
Cons
- Pricing scales quickly with response volume limits
- Advanced reporting and AI features require higher-tier plans
- Limited customization in lower plans compared to enterprise-focused competitors
Best For
Mid-sized SaaS and e-commerce businesses needing flexible, multi-touchpoint NPS collection with strong integrations.
Pricing
Starts at $21/mo (billed annually, 500 responses) for Starter; Professional $89/mo (3,000 responses); Business $239/mo (10,000 responses); Enterprise custom.
SatisMeter
specializedReal-time NPS feedback collection for SaaS products with Slack integrations and trends tracking.
Smart Timing engine that automatically deploys surveys at optimal user moments based on on-site behavior
SatisMeter is a customer feedback platform designed specifically for Net Promoter Score (NPS) surveys, enabling businesses to collect real-time feedback from users on websites, mobile apps, and via email. It features smart survey timing that triggers questions based on user behavior to maximize response rates and minimize disruption. The tool offers intuitive dashboards, automated alerts, and integrations with tools like Slack, HubSpot, and Intercom for actionable insights.
Pros
- Seamless one-click installation and setup
- Real-time analytics and Slack notifications
- Strong focus on behavioral triggers for higher response rates
Cons
- Limited customization for survey design
- Pricing scales quickly with high response volumes
- Fewer advanced segmentation options compared to enterprise tools
Best For
Growing SaaS and digital product teams needing a simple, lightweight NPS solution for ongoing customer feedback.
Pricing
Free for up to 100 responses/month; paid plans start at $199/month for 750 responses, with custom enterprise pricing for higher volumes.
Mopinion
specializedWeb-based NPS and feedback analytics platform with AI categorization and dashboard reporting.
AI Experience Analytics that automatically categorizes, sentiments, and prioritizes unstructured feedback from NPS comments
Mopinion is a comprehensive customer feedback platform that specializes in collecting Net Promoter Score (NPS) surveys alongside other feedback types across web, mobile, email, and in-app channels. It provides real-time dashboards, AI-driven text analytics, and customizable widgets to help businesses analyze customer sentiment and drive improvements. While versatile for experience management, its NPS capabilities include automated follow-ups and benchmarking, making it a solid mid-tier option for enterprises.
Pros
- Multi-channel NPS collection with customizable, no-code widgets
- AI-powered text analytics for deeper insights into open-ended responses
- Real-time dashboards and automated alerting for quick action
Cons
- Pricing is quote-based and can be expensive for smaller teams
- Steeper learning curve for advanced customization and analytics
- Fewer native integrations than top competitors like Qualtrics
Best For
Mid-sized enterprises seeking an all-in-one feedback platform with strong NPS and AI analytics beyond basic surveying.
Pricing
Custom quote-based pricing; starts around €495/month for Essentials plan, scaling to Enterprise with full features.
Conclusion
The top three net promoter score solutions—Delighted, Qualtrics, and Medallia—lead the pack, each offering unique strengths to elevate customer feedback. Delighted secures the top spot with its seamless automated, multi-channel surveys that deliver real-time insights. Qualtrics and Medallia stand as strong alternatives, boasting enterprise power and AI-driven tools for tailored needs.
Ready to transform how you engage with customers? Start with Delighted to send surveys via email, SMS, or web, and turn feedback into action—connect with your audience in real time and drive meaningful growth.
Tools Reviewed
All tools were independently evaluated for this comparison
