Quick Overview
- 1#1: Cin7 - Cloud-based platform that centralizes multi-channel inventory, order management, and fulfillment across e-commerce, retail, and wholesale channels.
- 2#2: Brightpearl - Unified commerce platform providing real-time inventory synchronization, order processing, and financials for multi-channel retailers.
- 3#3: Linnworks - Multi-channel e-commerce platform that syncs inventory, processes orders, and manages listings across marketplaces like Amazon, eBay, and Shopify.
- 4#4: QuickBooks Commerce - Inventory and order management tool that integrates with QuickBooks for multi-channel sales syncing and automated fulfillment.
- 5#5: Sellbrite - Centralized inventory management solution that syncs stock levels and orders across Amazon, eBay, Walmart, and other online channels.
- 6#6: Veeqo - Inventory and shipping software that provides multi-channel order syncing, warehouse management, and label printing for e-commerce sellers.
- 7#7: Ordoro - Multi-channel inventory system offering real-time stock syncing, purchase order automation, and split shipments across sales platforms.
- 8#8: Extensiv Order Manager - Scalable order and inventory management platform formerly Skubana, integrating with 100+ channels for automated fulfillment workflows.
- 9#9: Fishbowl - Warehouse management and inventory control software with multi-channel integrations for QuickBooks users and e-commerce syncing.
- 10#10: Katana MRP - Cloud manufacturing and inventory platform that tracks stock in real-time across sales channels, production, and multiple locations.
We evaluated tools based on core functionality (real-time sync, multi-channel order management, automation), quality (reliability, support, scalability), user-friendliness (intuitive design, onboarding), and value (pricing, integration capabilities with QuickBooks, Shopify, and other critical systems) to ensure a comprehensive, actionable guide.
Comparison Table
Managing inventory across multiple sales channels demands tools that keep stock levels accurate and operations efficient, and this comparison table outlines top options like Cin7, Brightpearl, Linnworks, QuickBooks Commerce, Sellbrite, and more. It compares key features, integration capabilities, and usability to help businesses determine which solution aligns best with their goals, whether focusing on automation, scalability, or cost-effectiveness.
| # | Tool | Category | Overall | Features | Ease of Use | Value |
|---|---|---|---|---|---|---|
| 1 | Cin7 Cloud-based platform that centralizes multi-channel inventory, order management, and fulfillment across e-commerce, retail, and wholesale channels. | enterprise | 9.5/10 | 9.8/10 | 8.4/10 | 9.1/10 |
| 2 | Brightpearl Unified commerce platform providing real-time inventory synchronization, order processing, and financials for multi-channel retailers. | enterprise | 9.2/10 | 9.5/10 | 8.4/10 | 8.7/10 |
| 3 | Linnworks Multi-channel e-commerce platform that syncs inventory, processes orders, and manages listings across marketplaces like Amazon, eBay, and Shopify. | enterprise | 8.5/10 | 9.2/10 | 7.8/10 | 8.3/10 |
| 4 | QuickBooks Commerce Inventory and order management tool that integrates with QuickBooks for multi-channel sales syncing and automated fulfillment. | enterprise | 8.4/10 | 9.1/10 | 7.8/10 | 8.0/10 |
| 5 | Sellbrite Centralized inventory management solution that syncs stock levels and orders across Amazon, eBay, Walmart, and other online channels. | specialized | 8.6/10 | 9.1/10 | 8.4/10 | 8.0/10 |
| 6 | Veeqo Inventory and shipping software that provides multi-channel order syncing, warehouse management, and label printing for e-commerce sellers. | specialized | 8.6/10 | 8.5/10 | 9.2/10 | 8.0/10 |
| 7 | Ordoro Multi-channel inventory system offering real-time stock syncing, purchase order automation, and split shipments across sales platforms. | specialized | 8.4/10 | 9.1/10 | 8.0/10 | 7.6/10 |
| 8 | Extensiv Order Manager Scalable order and inventory management platform formerly Skubana, integrating with 100+ channels for automated fulfillment workflows. | enterprise | 8.2/10 | 8.8/10 | 7.4/10 | 7.9/10 |
| 9 | Fishbowl Warehouse management and inventory control software with multi-channel integrations for QuickBooks users and e-commerce syncing. | enterprise | 8.1/10 | 8.7/10 | 6.9/10 | 7.4/10 |
| 10 | Katana MRP Cloud manufacturing and inventory platform that tracks stock in real-time across sales channels, production, and multiple locations. | specialized | 8.1/10 | 8.4/10 | 8.2/10 | 7.9/10 |
Cloud-based platform that centralizes multi-channel inventory, order management, and fulfillment across e-commerce, retail, and wholesale channels.
Unified commerce platform providing real-time inventory synchronization, order processing, and financials for multi-channel retailers.
Multi-channel e-commerce platform that syncs inventory, processes orders, and manages listings across marketplaces like Amazon, eBay, and Shopify.
Inventory and order management tool that integrates with QuickBooks for multi-channel sales syncing and automated fulfillment.
Centralized inventory management solution that syncs stock levels and orders across Amazon, eBay, Walmart, and other online channels.
Inventory and shipping software that provides multi-channel order syncing, warehouse management, and label printing for e-commerce sellers.
Multi-channel inventory system offering real-time stock syncing, purchase order automation, and split shipments across sales platforms.
Scalable order and inventory management platform formerly Skubana, integrating with 100+ channels for automated fulfillment workflows.
Warehouse management and inventory control software with multi-channel integrations for QuickBooks users and e-commerce syncing.
Cloud manufacturing and inventory platform that tracks stock in real-time across sales channels, production, and multiple locations.
Cin7
enterpriseCloud-based platform that centralizes multi-channel inventory, order management, and fulfillment across e-commerce, retail, and wholesale channels.
Seamless real-time synchronization across unlimited sales channels and warehouses with matrix variant support for complex products
Cin7 is a comprehensive multi-channel inventory management platform designed to unify stock, orders, and sales across e-commerce stores, marketplaces like Amazon and eBay, POS systems, and wholesale channels. It provides real-time inventory synchronization across multiple warehouses to prevent overselling, automates order fulfillment, and offers robust reporting and forecasting tools. With over 700 integrations, Cin7 streamlines complex supply chain operations for scaling businesses.
Pros
- Extensive integrations with 700+ apps including major e-commerce platforms and ERPs
- Real-time multi-warehouse inventory tracking and automation to eliminate stock discrepancies
- Advanced B2B portal, EDI support, and customizable reporting for enterprise needs
Cons
- Steep learning curve due to its depth of features
- Higher pricing may not suit very small businesses
- Occasional reports of complex setup and customer support delays
Best For
Mid-to-large e-commerce and retail businesses managing high-volume sales across multiple online channels, warehouses, and B2B operations.
Pricing
Starts at $349/month for Cin7 Core (billed annually), with Cin7 Omni at custom enterprise pricing; free trial available.
Brightpearl
enterpriseUnified commerce platform providing real-time inventory synchronization, order processing, and financials for multi-channel retailers.
Retail Operating System (ROS) that unifies inventory, POS, finance, and fulfillment into a single, real-time platform
Brightpearl is a cloud-based retail operating system designed for multi-channel retailers, providing unified management of inventory, orders, sales, finance, and operations across e-commerce, marketplaces, POS, and wholesale channels. It offers real-time inventory synchronization to prevent overselling, automated order routing, and advanced reporting for data-driven decisions. The platform integrates seamlessly with major platforms like Shopify, Amazon, eBay, and accounting tools like Xero, streamlining complex retail workflows.
Pros
- Real-time multi-channel inventory visibility and synchronization across all sales channels
- End-to-end integration of inventory, order management, CRM, and finance in one platform
- Robust automation for fulfillment, replenishment, and reporting with extensive API integrations
Cons
- Steep learning curve due to comprehensive feature set, requiring training for full utilization
- Custom quote-based pricing can be expensive for small businesses or startups
- Limited self-service customization options without involving support or partners
Best For
Mid-sized to enterprise multi-channel retailers needing a scalable, all-in-one platform for complex inventory and operations management.
Pricing
Custom quote-based pricing, typically starting at $1,000+ per month based on users, orders, and modules; no public tiers.
Linnworks
enterpriseMulti-channel e-commerce platform that syncs inventory, processes orders, and manages listings across marketplaces like Amazon, eBay, and Shopify.
Advanced automation engine for creating custom rules to handle inventory adjustments, order routing, and fulfillment dynamically across channels
Linnworks is a robust cloud-based multi-channel inventory management platform designed for e-commerce businesses to centralize stock levels, orders, and fulfillment across major marketplaces like Amazon, eBay, Shopify, and more. It provides real-time synchronization to prevent overselling, automated order processing, and shipping label generation with carrier integrations. The software also includes advanced reporting, custom automation rules, and API connectivity for scalability.
Pros
- Extensive integrations with 100+ sales channels and marketplaces
- Real-time inventory syncing and oversell prevention
- Powerful automation tools and customizable workflows
Cons
- Steep learning curve for new users
- Pricing scales quickly with order volume
- Occasional sync delays reported during peak times
Best For
Mid-sized e-commerce businesses with high-volume sales across multiple online channels needing advanced automation and scalability.
Pricing
Starts at $169/month for entry-level plans; tiered pricing based on order volume (e.g., $0.10-$0.25 per order), plus setup fees and add-ons for users/modules.
QuickBooks Commerce
enterpriseInventory and order management tool that integrates with QuickBooks for multi-channel sales syncing and automated fulfillment.
Native, bidirectional integration with QuickBooks accounting for automatic financial reconciliation alongside multi-channel inventory
QuickBooks Commerce is a comprehensive multi-channel inventory management platform that synchronizes stock levels in real-time across e-commerce stores like Shopify, Amazon, eBay, and physical retail locations. It automates order processing, purchasing, and fulfillment while providing detailed analytics and reporting for optimized inventory control. Deeply integrated with QuickBooks accounting software, it bridges sales operations with financial management for streamlined business workflows.
Pros
- Robust real-time inventory syncing across 100+ sales channels
- Seamless native integration with QuickBooks for accounting
- Advanced B2B wholesale portal and purchasing automation
Cons
- Higher pricing can be steep for small businesses
- Occasional sync delays reported during peak times
- Steeper learning curve for advanced customizations
Best For
Mid-sized e-commerce businesses using QuickBooks that require multi-channel inventory sync and integrated accounting.
Pricing
Starts at $39/month (Simple), $99/month (Plus), $299/month (Pro), up to $599/month (Enterprise), billed annually with a free trial.
Sellbrite
specializedCentralized inventory management solution that syncs stock levels and orders across Amazon, eBay, Walmart, and other online channels.
Real-time, automated two-way synchronization of inventory, listings, and orders across diverse sales channels
Sellbrite is a multi-channel e-commerce platform that centralizes inventory management, product listings, and order fulfillment across major marketplaces like Amazon, eBay, Walmart, Etsy, and Shopify. It syncs stock levels in real-time to prevent overselling and supports bundling, pricing rules, and automated repricing. Ideal for sellers expanding across channels, it provides robust reporting and analytics to track performance.
Pros
- Real-time two-way inventory sync across 10+ channels prevents overselling
- Supports bundling/kits and bulk listing tools for efficiency
- Comprehensive reporting and marketplace-specific optimizations
Cons
- Pricing tiers scale quickly with order volume, becoming costly for high-volume sellers
- Limited advanced customization compared to enterprise competitors
- Occasional sync delays or integration glitches reported by users
Best For
Small to mid-sized e-commerce businesses selling on multiple marketplaces needing reliable centralized inventory control.
Pricing
Starts at $29/mo (Starter, 100 orders/mo), $99/mo (Growth, 500 orders), $249/mo (Pro, 2,500 orders); Enterprise custom pricing.
Veeqo
specializedInventory and shipping software that provides multi-channel order syncing, warehouse management, and label printing for e-commerce sellers.
Free unlimited inventory management and discounted multi-carrier shipping exclusively for Amazon sellers
Veeqo is a multichannel inventory management software that synchronizes stock levels across platforms like Amazon, eBay, Shopify, Walmart, and Etsy to prevent overselling. It streamlines order fulfillment with automated shipping labels from major carriers like USPS, UPS, FedEx, and DHL at discounted rates. Additional features include purchase order management, barcode scanning via mobile app, and sales analytics for growing e-commerce businesses.
Pros
- Seamless real-time inventory sync across multiple sales channels
- Intuitive mobile app for picking, packing, and barcode scanning
- Discounted shipping rates and automated label generation
Cons
- Higher pricing tiers for non-Amazon sellers
- Reporting lacks advanced customization options
- Customer support can have variable response times
Best For
Small to medium e-commerce businesses selling on multiple marketplaces that prioritize easy inventory sync and efficient shipping.
Pricing
Free for Amazon Professional sellers (unlimited orders/users); paid plans start at $250/month (Starter, up to 1,500 orders), $425/month (Professional, up to 5,000 orders), with Enterprise custom pricing.
Ordoro
specializedMulti-channel inventory system offering real-time stock syncing, purchase order automation, and split shipments across sales platforms.
Intelligent Buy Lists that automatically generate optimized purchase orders from suppliers based on real-time sales velocity and inventory forecasts
Ordoro is a robust multi-channel inventory management software tailored for e-commerce businesses handling sales across platforms like Amazon, eBay, Shopify, Walmart, and more. It synchronizes real-time inventory levels to prevent overselling, automates order fulfillment with smart routing, and optimizes shipping rates from multiple carriers. Additionally, it offers purchase order automation, warehouse management, and detailed reporting to streamline back-end operations.
Pros
- Seamless real-time inventory syncing across 100+ sales channels
- Advanced shipping optimization with rate shopping and label printing
- Automated purchase order generation based on sales data and lead times
Cons
- Pricing scales quickly for high-volume sellers
- Learning curve for advanced warehouse and 3PL features
- User interface feels dated compared to newer competitors
Best For
Mid-sized e-commerce businesses with multiple sales channels needing integrated inventory, shipping, and supplier management.
Pricing
Starts at $59/mo (Essentials, 100 orders), $199/mo (Growth, 500 orders), $599/mo (Pro, unlimited); 14-day free trial.
Extensiv Order Manager
enterpriseScalable order and inventory management platform formerly Skubana, integrating with 100+ channels for automated fulfillment workflows.
Intelligent order routing that automatically directs orders to optimal warehouses based on real-time inventory and carrier rates
Extensiv Order Manager is a robust cloud-based platform specializing in multi-channel order and inventory management for e-commerce businesses and 3PL providers. It offers real-time synchronization of inventory levels across over 100 sales channels like Amazon, eBay, Shopify, Walmart, and more, preventing overselling. The software automates order routing, fulfillment workflows, and reporting to streamline operations for high-volume sellers.
Pros
- Extensive integrations with 100+ sales channels for seamless multi-channel sync
- Real-time inventory visibility and automated order routing across warehouses
- Advanced reporting and analytics for scalable 3PL operations
Cons
- Steep learning curve and complex interface for beginners
- Pricing is custom and can be expensive for small businesses
- Limited self-service customization without support involvement
Best For
Mid-to-large e-commerce merchants or 3PLs handling high-volume orders across multiple channels.
Pricing
Custom enterprise pricing based on order volume and features; typically starts at $500+/month—contact sales for quote.
Fishbowl
enterpriseWarehouse management and inventory control software with multi-channel integrations for QuickBooks users and e-commerce syncing.
Unrivaled native QuickBooks integration that posts inventory transactions directly without double-entry
Fishbowl is a robust inventory management software primarily designed for warehouses and manufacturers, with strong multi-channel e-commerce capabilities through integrations with platforms like Amazon, Shopify, WooCommerce, and eBay. It provides real-time inventory tracking across multiple locations, order management, and seamless synchronization with QuickBooks for accounting. Ideal for businesses needing advanced features like lot and serial number tracking, manufacturing, and customizable reporting.
Pros
- Deep integration with QuickBooks for effortless accounting sync
- Advanced inventory controls including multi-location, lot/serial tracking, and manufacturing modules
- Reliable multi-channel support for major e-commerce platforms
Cons
- Steep learning curve and complex initial setup
- Higher pricing may not suit small businesses
- Limited out-of-the-box mobile functionality despite Fishbowl Go app
Best For
Mid-sized manufacturers and distributors using QuickBooks who sell across multiple e-commerce channels and need robust warehouse management.
Pricing
Quote-based; on-premise license starts at ~$4,395 one-time + annual maintenance (~20%), cloud SaaS from ~$439/user/month.
Katana MRP
specializedCloud manufacturing and inventory platform that tracks stock in real-time across sales channels, production, and multiple locations.
Visual production scheduler that dynamically plans manufacturing orders based on real-time inventory and sales data
Katana MRP is a cloud-based manufacturing resource planning (MRP) and inventory management software tailored for makers, manufacturers, and wholesalers. It offers real-time inventory tracking across multiple warehouses and sales channels, including e-commerce platforms like Shopify and WooCommerce, while automating purchase orders and production scheduling with bill of materials (BOM) support. The platform ensures accurate stock levels by syncing data with accounting tools like QuickBooks and Xero, helping businesses avoid overselling and stockouts.
Pros
- Real-time multi-channel and multi-warehouse inventory syncing
- Integrated production planning with visual scheduling and BOMs
- Strong integrations with e-commerce and accounting software
Cons
- Pricing scales quickly for larger teams or advanced features
- Reporting and analytics lack depth compared to dedicated BI tools
- Steeper learning curve for complex manufacturing workflows
Best For
Small to mid-sized manufacturers and wholesalers selling across online stores, B2B portals, and physical locations who need production-integrated inventory control.
Pricing
Starts at $99/month (Maker plan) for basic inventory, up to $799/month (Enterprise) for advanced MRP features; billed annually with a free trial.
Conclusion
Selecting the right multi-channel inventory software depends on specific business needs, but the top tools reviewed excel at streamlining operations across sales channels. Cin7 stands out as the top choice for its centralized platform unifying inventory, order management, and fulfillment across e-commerce, retail, and wholesale. Brightpearl and Linnworks follow as strong alternatives: Brightpearl for real-time unified commerce solutions, and Linnworks for robust marketplace integration like Amazon, eBay, and Shopify.
To stay ahead in multi-channel selling, explore Cin7 first—its comprehensive features make it the ideal starting point for simplifying inventory, order, and fulfillment management.
Tools Reviewed
All tools were independently evaluated for this comparison