Quick Overview
- 1#1: Monday.com - Customizable work operating system that empowers marketing teams to build workflows for campaign planning, content calendars, and team collaboration.
- 2#2: Asana - Powerful work management platform designed for marketing portfolios, task tracking, and cross-team coordination on campaigns.
- 3#3: Wrike - Enterprise-grade project management with marketing templates for proofing, request intake, and agile campaign execution.
- 4#4: ClickUp - All-in-one productivity hub offering customizable hierarchies, AI features, and views for complex marketing projects.
- 5#5: Adobe Workfront - Enterprise work management solution tailored for marketing ops, resource allocation, and creative production workflows.
- 6#6: CoSchedule - Marketing-specific calendar tool for planning content, social posts, emails, and projects in one intuitive dashboard.
- 7#7: AI rtable - Hybrid database and project management platform perfect for marketing content pipelines and collaborative planning.
- 8#8: Teamwork - Agency-focused project management with time tracking, client portals, and marketing task templates.
- 9#9: Smartsheet - Spreadsheet-style work management for marketing teams emphasizing reporting, automations, and Gantt charts.
- 10#10: Trello - Simple visual Kanban boards ideal for lightweight marketing project tracking and content workflows.
Ranked based on key factors including functionality (e.g., campaign planning, client management), ease of use, scalability, and value, these tools were selected to deliver reliable, tailored solutions for modern marketing challenges.
Comparison Table
Discover a side-by-side comparison of leading marketing project management tools, featuring Monday.com, Asana, Wrike, ClickUp, Adobe Workfront, and more. This table outlines key capabilities, user-friendliness, and optimal use cases to guide you in selecting the right software for streamlining campaigns, managing teams, and enhancing productivity.
| # | Tool | Category | Overall | Features | Ease of Use | Value |
|---|---|---|---|---|---|---|
| 1 | Monday.com Customizable work operating system that empowers marketing teams to build workflows for campaign planning, content calendars, and team collaboration. | other | 9.4/10 | 9.6/10 | 9.1/10 | 8.7/10 |
| 2 | Asana Powerful work management platform designed for marketing portfolios, task tracking, and cross-team coordination on campaigns. | other | 9.2/10 | 9.5/10 | 8.8/10 | 8.5/10 |
| 3 | Wrike Enterprise-grade project management with marketing templates for proofing, request intake, and agile campaign execution. | enterprise | 8.7/10 | 9.2/10 | 7.8/10 | 8.3/10 |
| 4 | ClickUp All-in-one productivity hub offering customizable hierarchies, AI features, and views for complex marketing projects. | other | 8.7/10 | 9.4/10 | 7.8/10 | 8.5/10 |
| 5 | Adobe Workfront Enterprise work management solution tailored for marketing ops, resource allocation, and creative production workflows. | enterprise | 8.4/10 | 9.1/10 | 7.2/10 | 7.8/10 |
| 6 | CoSchedule Marketing-specific calendar tool for planning content, social posts, emails, and projects in one intuitive dashboard. | specialized | 8.4/10 | 9.1/10 | 8.0/10 | 7.7/10 |
| 7 | AI rtable Hybrid database and project management platform perfect for marketing content pipelines and collaborative planning. | other | 7.8/10 | 8.2/10 | 8.0/10 | 7.4/10 |
| 8 | Teamwork Agency-focused project management with time tracking, client portals, and marketing task templates. | specialized | 8.4/10 | 8.7/10 | 8.2/10 | 8.0/10 |
| 9 | Smartsheet Spreadsheet-style work management for marketing teams emphasizing reporting, automations, and Gantt charts. | other | 8.1/10 | 8.7/10 | 7.9/10 | 7.8/10 |
| 10 | Trello Simple visual Kanban boards ideal for lightweight marketing project tracking and content workflows. | other | 7.8/10 | 7.2/10 | 9.5/10 | 8.5/10 |
Customizable work operating system that empowers marketing teams to build workflows for campaign planning, content calendars, and team collaboration.
Powerful work management platform designed for marketing portfolios, task tracking, and cross-team coordination on campaigns.
Enterprise-grade project management with marketing templates for proofing, request intake, and agile campaign execution.
All-in-one productivity hub offering customizable hierarchies, AI features, and views for complex marketing projects.
Enterprise work management solution tailored for marketing ops, resource allocation, and creative production workflows.
Marketing-specific calendar tool for planning content, social posts, emails, and projects in one intuitive dashboard.
Hybrid database and project management platform perfect for marketing content pipelines and collaborative planning.
Agency-focused project management with time tracking, client portals, and marketing task templates.
Spreadsheet-style work management for marketing teams emphasizing reporting, automations, and Gantt charts.
Simple visual Kanban boards ideal for lightweight marketing project tracking and content workflows.
Monday.com
otherCustomizable work operating system that empowers marketing teams to build workflows for campaign planning, content calendars, and team collaboration.
No-code automation center that connects apps, triggers actions, and streamlines marketing workflows without developer help
monday.com is a highly visual and customizable work operating system designed for teams to manage projects through flexible boards, dashboards, and automations. In marketing project management, it shines for campaign planning, content calendars, asset tracking, and real-time collaboration with customizable views like Kanban, Gantt, and timelines. Its vast template library and 200+ integrations make it adaptable for marketing workflows, from ideation to execution and reporting.
Pros
- Extremely customizable boards and views tailored for marketing workflows
- Powerful no-code automations and 200+ integrations
- Real-time collaboration and comprehensive dashboards
Cons
- Pricing can be steep for small teams or basic needs
- Steep learning curve for advanced customizations
- Reporting depth limited in lower-tier plans
Best For
Marketing teams and agencies of all sizes seeking a flexible, visual platform for collaborative project management and workflow automation.
Pricing
Free for up to 2 users; paid plans start at $9/user/month (Basic, billed annually), up to $19/user/month (Pro) and custom Enterprise pricing.
Asana
otherPowerful work management platform designed for marketing portfolios, task tracking, and cross-team coordination on campaigns.
Timeline view for visualizing marketing campaign timelines, dependencies, and milestones in a Gantt-style interface
Asana is a powerful work management platform that enables marketing teams to plan, track, and collaborate on projects like campaigns, content calendars, and events. It offers customizable workflows, multiple views (lists, boards, timelines, calendars), and automation rules to streamline repetitive tasks. With robust integrations to tools like Slack, Google Workspace, and Adobe Creative Cloud, it supports end-to-end marketing project execution while providing visibility into team workloads and progress.
Pros
- Highly customizable workflows and automation rules tailored for marketing processes
- Multiple project views including Timeline for campaign planning and dependencies
- Extensive integrations with marketing and creative tools like HubSpot and Canva
Cons
- Premium features locked behind higher-tier plans
- Steep learning curve for advanced customizations
- Reporting and analytics not as marketing-specific as specialized tools
Best For
Medium to large marketing teams needing scalable, collaborative project management with strong visualization and automation capabilities.
Pricing
Free plan for basics; Premium at $10.99/user/month; Business at $24.99/user/month (billed annually); Enterprise custom.
Wrike
enterpriseEnterprise-grade project management with marketing templates for proofing, request intake, and agile campaign execution.
Proofing and approval workflows for seamless creative asset reviews
Wrike is a versatile work management platform that excels in project planning, task tracking, and team collaboration, with specific tools tailored for marketing teams like campaign management and content calendars. It features customizable workflows, Gantt charts, real-time dashboards, and automation to handle complex marketing projects from ideation to execution. Integrations with tools like Adobe Creative Cloud, Google Workspace, and analytics platforms make it a powerhouse for marketing operations, while proofing capabilities streamline creative reviews.
Pros
- Highly customizable workflows and templates for marketing campaigns
- Powerful reporting and analytics dashboards
- Robust integrations with 400+ apps including marketing tools
Cons
- Steep learning curve for new users
- Higher pricing for small teams
- Interface can feel overwhelming with advanced features
Best For
Mid-to-large marketing teams needing scalable, customizable project management with strong collaboration and reporting.
Pricing
Free plan for basics; Pro at $9.80/user/mo, Business at $24.80/user/mo, Enterprise custom (billed annually).
ClickUp
otherAll-in-one productivity hub offering customizable hierarchies, AI features, and views for complex marketing projects.
Unmatched hierarchical structure (Spaces > Folders > Lists > Tasks > Subtasks) with 15+ customizable views per list for flexible marketing project organization
ClickUp is an all-in-one productivity platform that excels in project management, offering hierarchical task organization, multiple views (Kanban, Gantt, Calendar, etc.), and customizable workflows ideal for marketing teams. It supports campaign planning, content calendars, asset management, and collaboration through docs, whiteboards, and AI automations. With extensive templates for marketing projects and seamless integrations with tools like Google Workspace, HubSpot, and Slack, it centralizes marketing operations efficiently.
Pros
- Highly customizable hierarchies and 15+ views tailored for marketing workflows like content calendars and campaigns
- Strong integrations with marketing tools (HubSpot, Google Analytics, Slack) and robust automation/AI features
- Generous free plan with core functionality for small teams
Cons
- Steep learning curve due to overwhelming feature set and complexity
- Performance issues reported in large workspaces with many tasks
- Advanced features and unlimited storage require higher-tier plans
Best For
Marketing teams and agencies managing complex, multi-channel campaigns that demand deep customization and scalability.
Pricing
Free Forever plan; Unlimited at $7/user/mo (annual), Business at $12/user/mo (annual), Enterprise custom.
Adobe Workfront
enterpriseEnterprise work management solution tailored for marketing ops, resource allocation, and creative production workflows.
Workfront Proof for streamlined creative review and approval workflows
Adobe Workfront is an enterprise-grade work management platform tailored for marketing teams, enabling planning, execution, and optimization of complex campaigns and projects. It excels in resource allocation, proofing, and portfolio visibility, with deep integrations into the Adobe Experience Cloud for seamless creative workflows. The tool supports agile marketing operations through customizable dashboards, reporting, and automation via Workfront Fusion.
Pros
- Comprehensive resource and capacity planning
- Seamless Adobe Creative Cloud integrations
- Advanced analytics and real-time reporting
Cons
- Steep learning curve for new users
- High cost unsuitable for small teams
- Overly complex for simple projects
Best For
Enterprise marketing teams managing large-scale campaigns with heavy reliance on Adobe tools and needing robust portfolio oversight.
Pricing
Quote-based enterprise pricing; starts at ~$30/user/month for Team plan, $48/user/month for Business, with custom Enterprise tiers.
CoSchedule
specializedMarketing-specific calendar tool for planning content, social posts, emails, and projects in one intuitive dashboard.
Visual Marketing Calendar with drag-and-drop interface for holistic project oversight
CoSchedule is a comprehensive marketing management platform designed to centralize content planning, project management, and social media scheduling for marketing teams. It features a visual marketing calendar that allows drag-and-drop planning of projects, tasks, and content across multiple channels. The tool integrates task assignments, workflows, approvals, and automation to streamline marketing operations from ideation to publication.
Pros
- Powerful visual marketing calendar for easy planning
- Integrated social media queue with auto-scheduling
- Customizable workflows and task management tailored for marketing
Cons
- Pricing scales quickly for larger teams
- Learning curve for advanced automation features
- Limited native reporting and analytics depth
Best For
Mid-sized marketing teams and agencies needing a centralized hub for content calendars and social scheduling.
Pricing
Starts at $29/user/month (billed annually) for Essentials, $79/user/month for Professional, with custom Enterprise pricing.
AI rtable
otherHybrid database and project management platform perfect for marketing content pipelines and collaborative planning.
Relational database linking that connects campaigns, assets, tasks, and leads across tables for dynamic marketing project oversight
AI rtable is a versatile no-code platform that blends spreadsheets and databases, enabling marketing teams to build custom bases for project tracking, content calendars, campaign management, and asset organization. It supports multiple views like Kanban, calendar, gallery, and grid for visualizing workflows and collaborating in real-time. While powerful for flexible data management, it requires setup to function as a full project management tool.
Pros
- Highly customizable with relational databases and multiple views for marketing workflows
- Strong integrations with tools like Slack, Google Workspace, and marketing apps
- Real-time collaboration and automation for efficient team coordination
Cons
- Steep learning curve for complex setups beyond basic spreadsheets
- Lacks advanced native PM features like Gantt charts or built-in time tracking
- Pricing escalates quickly for teams needing higher limits on records and bases
Best For
Small to mid-sized marketing teams seeking a flexible, visual database alternative to rigid project management tools.
Pricing
Free plan (limited); Team at $20/user/month (50K records/base); Business at $45/user/month (125K records/base); Enterprise custom.
Teamwork
specializedAgency-focused project management with time tracking, client portals, and marketing task templates.
Client Guest Access portals allowing external stakeholders to view tasks and provide feedback without paid licenses
Teamwork is a robust project management platform tailored for client-service teams, including marketing agencies, offering tools for task assignment, milestone tracking, and resource planning. It excels in campaign management, content production workflows, and client approvals with features like customizable templates and Gantt charts. Marketers appreciate its integrated time tracking and billing capabilities, which streamline project profitability analysis.
Pros
- Strong client collaboration portals without extra user costs
- Integrated time tracking and invoicing for billable marketing projects
- Flexible views (Kanban, lists, Gantt) and marketing-specific templates
Cons
- Steeper learning curve for advanced customization
- Limited native marketing tools like content calendars compared to specialists
- Pricing scales quickly for large teams with add-ons
Best For
Marketing agencies and client-facing teams needing robust time tracking, billing, and external collaboration for campaigns.
Pricing
Free plan for up to 5 users; paid plans start at $9.99/user/month (annual) for Deliver, $19.99 for Grow, and custom Scale.
Smartsheet
otherSpreadsheet-style work management for marketing teams emphasizing reporting, automations, and Gantt charts.
Dynamic multi-view sheets that combine spreadsheet flexibility with Gantt, Kanban, and calendar visualizations in one customizable grid.
Smartsheet is a collaborative work management platform that leverages a dynamic spreadsheet interface to handle projects, tasks, and workflows with features like Gantt charts, Kanban boards, dashboards, forms, and automations. It excels in providing real-time visibility and customization for team collaboration, making it suitable for marketing teams to plan campaigns, manage content calendars, track approvals, and integrate with tools like HubSpot or Google Workspace. While versatile across industries, its grid-based approach allows for complex data-driven marketing project management without rigid templates.
Pros
- Familiar spreadsheet interface for easy customization and data handling
- Powerful automations, formulas, and multi-view options (Gantt, Kanban, Calendar)
- Strong integrations with marketing tools like HubSpot, Marketo, and Google Workspace
Cons
- Steeper learning curve for advanced features beyond basic spreadsheets
- Less specialized marketing templates compared to dedicated PM tools
- Pricing can become expensive for small to mid-sized teams
Best For
Marketing teams in spreadsheet-savvy organizations needing flexible, scalable project management with automation for campaigns and content workflows.
Pricing
Free plan available; Pro at $7/user/month (annual), Business at $25/user/month (annual), Enterprise custom pricing.
Trello
otherSimple visual Kanban boards ideal for lightweight marketing project tracking and content workflows.
Customizable Kanban boards with unlimited drag-and-drop cards for visual workflow management
Trello is a visual Kanban-style project management tool that uses customizable boards, lists, and cards to organize tasks and workflows. For marketing teams, it excels in managing content calendars, campaign planning, social media scheduling, and collaborative brainstorming through drag-and-drop simplicity. While it offers Power-Ups for integrations and automation, it lacks advanced features like native Gantt charts or robust analytics found in more specialized tools.
Pros
- Extremely intuitive drag-and-drop interface for quick setup
- Generous free tier with unlimited boards and cards
- Extensive Power-Ups marketplace for marketing integrations like Google Drive and Slack
Cons
- Limited built-in reporting and analytics for campaign performance tracking
- No native time tracking or resource allocation tools
- Boards can become cluttered and hard to navigate at scale
Best For
Small marketing teams or solo marketers who need a simple, visual tool for task tracking and collaboration without complex setups.
Pricing
Free plan available; Standard at $5/user/month, Premium at $10/user/month (billed annually), Enterprise custom pricing.
Conclusion
Exploring the top 10 marketing project management software reveals Monday.com as the standout choice, with its customizable work operating system that streamlines campaign planning, content coordination, and team collaboration. Asana follows closely, excelling in cross-team marketing portfolio management, while Wrike impresses with enterprise-grade templates for agile execution and proofing, each offering distinct strengths to suit varied needs. Together, they set the standard for marketing project success.
Take the first step to elevate your workflow—try Monday.com to experience its intuitive toolset for building tailored campaigns and fostering seamless collaboration, or dive into Asana or Wrike to find the solution that perfectly aligns with your team’s unique goals.
Tools Reviewed
All tools were independently evaluated for this comparison